Nike around the world

Write a definition for the term globalisation

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What does TNC stand for?

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Make a list 5 TNCs

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What kinds of goods does Nike sell?

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Nike spends over 2 billion dollars a year on advertising.

Why does it spend so much?

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Using the internet, magazines or TV advertisements, investigate how many sports stars or teams are sponsored by Nike (They wear the swoosh)

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You will need to use a world map to help you with this question.

Name six countries were Nike has a branch and gets goods made.

1.______________________________ 2. ___________________________

3.______________________________ 4. ___________________________

5.______________________________ 6. ____________________________

Nike distribution map

Name two countries where Nike goods are made but Nike does not (yet) have a branch

1._______________________________ 2. _____________________________

Name eight countries where Nike has a branch.

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3.______________________________ 4. ___________________________

5.______________________________ 6. ____________________________

7.______________________________ 8. ____________________________

Using the GDP above and the Nike distribution map, answer the following questions.

Look at the GDP map for the counties where MOST (look at your previous answers on the previous page) Nike goods are made. What do you notice?

_________________________________________________________________________________________________________________________________________________________________________________________________________________________________Suggest a reason why Nike chooses these countries.

GDP map

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Challenge: Can you think of a reason why Nike does not (yet) get any goods made in countries like Ghana.

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Challenge: Might Nike use Ghana one day? Give a reason for your answer.

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The spread of Nike is an example of globalisation. Do you agree? Give reasons for your answer. _________________________________________________________________________________________________________________________________________________________________________________________________________________________________

Make a list of Nike brand clothing or footwear you may have in your household. Look at the label and make a note of where the item was made.

Item Country made

Challenge: Can you locate on the Nike distribution map where you items were manufactured (made)

Add your own design to the footwear below

Factor Influence on globalisation