A.Coca Cola B. This ad has a target audience of both men and women, adults and teenagers. It is directed towards all social classes. C. Reformers D. Transfer- The ad is transferring the prestige of the positive symbol of happiness towards the company Coca Cola. Plain Folks- The commercial also shows how the ordinary folk in their daily lives drink Coca Cola and get happiness. False Analogy- This commercial relates Coca Cola to being similar to happiness. There is not enough evidence in the commercial to actually support this. E. The ad appeals to the Pathos of the audience. It utilizes the fact that people who are depressed can drink a Coca Cola to uplift their spirits and feel happy. This commercial relates the emotion of happiness to Coca Cola. F. This commercial is an effective commercial because it raises awareness about cyber bullying. It provides an alternative to all the negativity, by drinking Coca Cola. When the teenager in the car reads a mean tweet about him, he drinks a Coca Cola and immediately feels happy and forgets all the negativity.
B. This ad has a target audience of both men and women, adults
and teenagers.It is directed towards all social classes.
C. Reformers
D. Transfer- The ad is transferring the prestige of the positive
symbol of happiness towards the company Coca Cola. Plain Folks- The
commercial also shows how the ordinary folk in their daily lives
drink Coca Cola and get happiness. False Analogy- This commercial
relates Coca Cola to being similar to happiness. There is not
enough evidence in the commercial to actually support this.
E. The ad appeals to the Pathos of the audience. It utilizes the
fact that people who are depressed can drink a Coca Cola to uplift
their spirits and feel happy. This commercial relates the emotion
of happiness to Coca Cola.
F. This commercial is an effective commercial because it raises
awareness about cyber bullying. It provides an alternative to all
the negativity, by drinking Coca Cola. When the teenager in the car
reads a mean tweet about him, he drinks a Coca Cola and immediately
feels happy and forgets all the negativity.
