fcms.kln.ac.lkfcms.kln.ac.lk/dep/dcfm/images/fcmc/COME.pdf · End semester examination . Class room discussions . Entrepreneurial marketing simulation activity . Recommended Readings:

Course New Venture Financing Course Code COME 31213 Credit Value 3 Type/Status Compulsory Level 3 Semester 1

Overall Learning Outcome: By the end of this course unit students should be able to: 1. assess opportunities for launching a venture. 2. identify components of a business plan. 3. identify legal requirements for venture launch. 4. assess financial requirements for business start up 5. examine alternatives for venture financing. 6. how to organize the new venture.

Course Content Topic Learning Outcome Teaching &

Learning Methods

Methods of Assessment

1. Introduction and Overview

At the end of the session, students should be able to, 1. Explain the economic importance of small and emerging businesses 2. Describe the stages of a venture’s life cycle 3. Describe seven principles of entrepreneurial finance 4. Discuss entrepreneurial finance and the role of the financial manager 5. Identify types of financing and the related investors by life cycle stage 6. Understand the life cycle approach to studying entrepreneurial finance

Lectures Class room activities Homework activities

End semester examination MCQ

2. Measuring and Evaluating Financial Performance

At the end of the session, students should be able to, 1. Describe how financial ratios are used to monitor a venture’s performance 2. Identify specific cash burn rate measures and liquidity ratios and explain how they are calculated and used by an entrepreneur 3. Identify and describe the use and value of conversion period ratios to the entrepreneur 4. Identify specific leverage ratios and explain their usage by lenders and creditors 5. Identify and describe measures of profitability and efficiency that are important

Lectures

End semester examination MCQ

to the entrepreneur and equity investors 6. Describe limitations when using financial ratios

3. Financial Planning; Short Term and Long Term

At the end of the session, students should be able to, 1. Understand the concept of a sustainable sales growth rate 2. Understand the process of identifying when and how much additional funds will be needed to support the venture’s sales forecasts 3. Develop an understanding of the impact of varying sales growth rates on the amount and timing of additional funds needed 4. Describe the percent of sales Method for preparing long-term financial plans 5. Explain why projected statements of cash flows are important to the entrepreneur 6. Describe how projected statements of cash flow relate to cash budgets

Lectures Presentations Class room discussions

End semester examination Group Assignment

Recommended Readings

• Leach, C.J. and Melicher, R.W. (2010), Entrepreneurial Finance. Cengage Learning. • Kuratko, D.F. and Hodgetts, R.M. (2004), Entrepreneurship: Theory, Process and Practice. 6th

ed. Thomson, South-Western. • Timmons, J. A. and Spinelli, S. (2003) New Venture Creation - Entrepreneurship for the 21st

Century. New York: Irwin/McGraw-Hill. • Adelman and Marks. (2007). Entrepreneurial Finance.4th ed. Prentice Hall.

Course Entrepreneurial Marketing Course Code COME 31223 Credit value 3 Type/Status Compulsory Level 3 Semester 1

Overall learning Outcomes: By the end of this course unit students should be able to; 1. identifying entrepreneurial opportunities from the emerging trends occurring in marketing practice around the world. 2. analyze relevant theories, frameworks and models as well as empirical evidence relating to the marketing of a new product offering. 3. develop critical problem solving skills to execute business 4. apply logical and concise recommendations to specific problems arising when developing a marketing plan for new venture.

Course Content

Topic Learning Outcome Teaching & Learning Method

Method of Assessment

1.Marketing in an Entrepreneurial Context

At the end of the session students should be able to;

1. Identify Entrepreneurial approach to marketing decision making

2. List down the startups major concerns 3. Identify the marketing activities of first 18

months

Lectures Small group learning and presentations Self-study

End semester examination Class room discussions Entrepreneurial marketing simulation activity

2. Finding and Evaluating the right market opportunity

At the end of the session students should be able to; 1. Define what market opportunity is. 2. Explain the opportunity recognition process 3. Interpret how to exploit market opportunities 4. Apply knowledge to formulate potential market opportunities in simulation activity

Lectures Self-study Small group learning and presentations


3. Understanding Customers and Competition

At the end of the session students should be able to; 1. Identify the importance of customers and

competitors in the business organization 2. Describe the types of customers and their

behavior 3. Explain the competitive actions in the

dynamic business environment



4. Apply the knowledge of customers and competitors in simulation activity

4. Market Research

At the end of the session students should be able to; 1. Define the concept of marketing research 2. Identify the type of marketing research

that entrepreneurs need 3. Describe the steps in marketing research

process


End semester examination Class room discussions

5. Market Segmentation, Targeting and Positioning

At the end of the session students should be able to; 1. Define market segmentation, targeting and

positioning (STP) 2. Describe the key strategies of (STP) 3. Develop a segmentation profile and

positioning strategies in the simulation exercise

Lectures Self-study Small group learning and presentations Discuss a case study

End semester examination Class room discussions Presentation of segmentation profile Entrepreneurial marketing simulation activity

6. Developing New Products and Services

At the end of the session students should be able to; 1. Identify the clarity of offering a product or

service 2. Review the potential for new product or

service 3. Describe how to leverage resources free or

at low marginal cost 4. Apply the knowledge of product

development in simulation exercise



7. Building & Sustaining entrepreneurial Brands

At the end of the session students should be able to; 1. Define the concept of branding 2. Identify main branding strategies suitable

for entrepreneurs 3. Describe steps involve in brand

positioning 4. Apply the knowledge of branding in

marketing simulation activities

Lectures Self-study Case Study Small group learning and presentations


8. Entrepreneurial pricing Strategy

At the end of the session students should be able to; 1. Identify major pricing Methods for

entrepreneurs 2. Explain different pricing strategies

practice by entrepreneurs 3. Apply the knowledge of pricing on


End semester examination Class room discussions Entrepreneurial marketing simulation

marketing simulation activity activity 9. Entrepreneurial Channel development &Supply chain management

At the end of the session students should be able to; 1. Define what channel development and

supply chain management is. 2. Identify major distribution channels for

consumer goods and industrial goods 3. Explain the importance of distribution

channels and supply chain management for entrepreneurs

4. Describe how supply chain works in the business

5. Apply the knowledge in simulation activity



10.Entrepreneurial Promotion

At the end of the session students should be able to; 1. Identify different marketing

communication techniques use by companies

2. Describe the each element of the promotion mix and its suitability according to the type of product

3. Apply the knowledge of promotion in simulation activity



11. Social Media Marketing

At the end of the session students should be able to; 1. To understand social media and user-

generated Content, various platforms and tools for each, and how to optimize their use for marketing

2. To analyze which of these tools might be most effective for the enterprise

3. Apply the knowledge of social media in simulation activity

Lectures Case Study Self-study Small group learning and presentations


12. Building customer Relationship

At the end of the session students should be able to; 1. Define what customer relationship

management is 2. Identify the importance of maintaining

good customer relationship for the enterprise

3. Explain how to build and retain your valuable customers.

4. Apply the knowledge of customer relationship management in simulation activity



13.Entrepreneurial marketing plan

At the end of the session students should be able to; 1.Explain the steps of comprehensive marketing plan 2. Illustrate the preparation of marketing budgets and evaluation forecast 3. Prepare a comprehensive marketing plan in simulation activity


End semester examination Class room discussions Preparing an actual marketing plan End semester examination Class room discussions Entrepreneurial marketing simulation activity

Recommended Readings:

• Sheth, J and Sisodia, R. (2012) 4A’s of Marketing: Creating Value for customers, companies and Society, Routledge

• Mohr, J., Sengupta, S., & Slater, S. (2005) Marketing of High-Technology Products and Innovations, Pearson Prentice Hall

• Lodish, L., Morgan, H. &Kalianpur, A. (2001) Entrepreneurial Marketing: Lessons from Wharton’s Pioneering MBA Course, Wiley

• Frederick G. Crane, (2010), Marketing for Entrepreneurs: Concepts and Applications for new Ventures, SAGE Publications, Inc

Course Operations Research Course Code COME 31233 Credit Value 3 Type/Status Compulsory Level 3 Semester 1

Overall learning Outcomes: By the end of this course unit students should be able to; 1. understand the importance and application of Operations Research in decision making 2. construct the best possible solution with the given information related to a real world business

scenario accurately 3. recommended the best possible solution for a given scenario by interpreting the Outcome of the

problem analyzed using decision mathematical techniques 4. practice the techniques learned from the subject into a decision making related project carried out as

a group work. 5. practice discrete mathematics techniques in order to make the best possible solution for business

based problems. 6. use computer tools to solve a mathematical model for a practical problem

Course Content

Topic Learning Outcomes Teaching and Learning Methods


1. Introduction to operations research

At the end of the session students should be able to; 1. Discuss the importance of using operation research (discrete mathematics) for decision making in business. 2. Examine the difference between operations research techniques (discrete mathematic techniques) and basic business mathematics. 3. Identify the application areas of operations research

Lectures Class Room Discussions

End SemesterExamination

2. Linear Programming

At the end of the session students should be able to; 1. Identify the type of problems that can be

solved using liner programming. 2. Formulate a business problem into linear

programming model 3. Solve the linear programming problems

graphically and interpret the answers 4. Examine sensitivity analysis of the optimal

solution to determine its utility in the light of changes in the problem environment

5. Identify and interpret special cases of optimal

Lectures Problem based Learning Tutorials

Mid- SemesterExamination End SemesterExamination

solution 6. Discuss the limitations of the graphical

solution method 7. Identify the situations simplex method will

be used to solve linear programming problems

8. Formulate the business problem in to mathematical standard form

9. Solve mathematical standard form using simplex method to find optimal solution

10. Interpret the optimal solution which is in mathematical form for decision making

11. Solve a variety of linear programming problems using MS Excel and interpret the output

12. Integrate the interpretations into managerial decision making of a given scenario

3. Transportation and Assignment Problems

At the end of the session students should be able to; 1. Formulate transportation and assignment

problems in to a linear programing model with the given cost information.

2. Solve transportation problem to get the basic solution by using North West Corner (NWC), Least Cost Method (LCM) or Vogel’s Approximation Method (VAM)

3. Ascertain the optimal solution for a transportation problem using Modified Distribution Method (MODI)

4. Solve the assignment problems using the Hungarian method

5. Solve transportation and assignment problems using MS Excel

6. Practice the techniques learned in order to make the most feasible managerial decisions for a business scenario.

Lectures Problem based learning Tutorials

Mid- semester examination End semester examination

4. Network Models

At the end of the session students should be able to; 1. Appraise the importance of using network

models in decision making 2. Differentiate the Critical Path Method

(CPM) and Programme Evaluation and Review Technique Method (PERT) with examples

3. Construct a network diagram accurately by considering the given cost and time

Lectures Problem based learning Group Work

Written report based on group work End semester examination

constraints 4. Decide the duration of the project with the

given probabilities in order to recommend the strategy to manage the project with in the given time frame.

5. Practice the class room learning with the application of techniques in a small project carried out as a group.

5. Decision theory

At the end of the session students should be able to; 1. Differentiate decision making under

certainty, risk and complete uncertainty with examples

2. Solve decision making problems under risk with expected value criterion

3. Solve decision making problems under uncertainty using maximax, maximin, minimax, laplace and hurwicz

4. Construct decision trees that consists of decision alternatives and events to arrive at a final solution

5. Practice the decision making theory by applying the correct tools based on a given scenario


End semester examination

6.Inventory Models

At the end of the session students should be able to; 1. Identify the importance of inventory control 2. Compute the EOQ and EPQ to determine

how much to order or produce 3. Compute the ROP in determining when to

order 4. Solve inventory problems that allow quantity

discounts.



7.Game theory At the end of the session students should be able to; 1. Discuss the basic principles of the game

theory 2. Explain the maximin and maximax

principles and its applications 3. Identify the different methods of finding

optimum solution



Recommended Reading:

• Anderson D.R, Sweeney D.J (2011), An Introduction to Management Science Quantitative Approaches to Decision Making, 13th edition, Cengage Learning

• Hillier, F. S., Lieberman G. J., Nag, B. and Basu, P. (2010), Introduction to Operations Research, McGraw Hill, New York.

• Bronson R. and Naadimuthu G. (2004), Operations Research, 2nd edition, Schaum’s Outlines, Tata McGraw Hill.

• Karunarathna K.R.M.T (2009), Quantitative Methods for Management with Applications in Planning and Decision Making.

• Paul A. Jensen and Jonathan F. Bard, (2003), Operations Research, Models and Methods, John Wiley & Sons.

• Hamdy A. Taha, (2002), Operations Research: An Introduction, 7th edition, Prentice Hall.

Course

Entrepreneurial Psychology

Course Code COME 31242 Credit Value 2 Type/Status Compulsory Level 3 Semester 1

Overall Learning Outcome: By the end of this course unit students should be able to: 1. define entrepreneurship as a domain of psychology 2. explain Cognition and Capabilities in Entrepreneurial Ventures 3. illustrate Psychological Actions and Entrepreneurial Success 4. apply An Action Theory Approach 5. evaluate Method Challenges and Opportunities in the Psychological Study of Entrepreneurship 6. discuss psychological characteristics of Sri Lankan entrepreneurs


Learning Methods


1. Introduction At the end of the session, students should be able to, 1.Define the key terms used to outline the fundamentals of Entrepreneurial psychology 2.Explain the underlying principles of the fundamentals concepts of Entrepreneurial psychology 3. Gained the theoretical knowledge of fundamentals of psychology.

Lectures Class room discussions


2. Cognition and Capabilities

At the end of the session, students should be able to, 1. Understand the importance of cognitive processes and likely Outcomes that are involved in entrepreneurial information processing and decision-making. 2. Link the relation and impact of entrepreneurial cognition on opportunity recognition, social resource gathering, and capital resource gathering. 3. Explain the ability to make the change in decision style is a dynamic capability.



3. Psychologic At the end of the session, students should be Lectures End semester

al Actions and Entrepreneurial Success

able to, 1. Explore the sequence, structure, and focus of entrepreneurs’ actions. 2. Review the characteristics of the structure of action. 3. Linked with entrepreneurial action to provide an explanation for entrepreneurs’ performance.

Small group learning and presentations

examination

4. Method Challenges and Opportunities

At the end of the session, students should be able to, 1. Understand the cognitive factors that create barriers to innovation.

Lectures Small group learning and presentations

End semester examination Individual assignment

5. Positive Psychological Capital And Entrepreneurship

At the end of the session, students should be able to, 1. Describe what the role of self-efficacy is in entrepreneurial process. 1. Define optimism and how optimistic thinking may influence entrepreneurial process. 2. Evaluate the idea of hope and its role in goal attainment process

Lectures Class room discussions

End semester examination Group assignment


• Rauch, A., &Frese, M. (2000). Psychological approaches to entrepreneurial success: A general model and an overview of findings. International Review of Industrial and Organizational Psy- chology, 15, 101–142.

• Baum , R. J., Frese, M., & Robert , B. A. (2012). The psychology of entrepreneurship . New York : Psychology Press

Course: Family Business Management Curse Code: COME 31252 Credit value 2 Type/Status Compulsory Level 3 Semester 1 Overall learning outcomes: By the end of this course unit students should be able to: 1. define what are family businesses 2. identify the characteristics that differentiate family business from other businesses 3. examine the life cycles of family businesses from the perspective of business, family and ownership

development

4. learn methods to enhance communication ability and conflict resolution with family business owners, managers, and family members

5. explain the problems faced by family businesses and assess the strategic growth

Course Content

Topic Learning outcome Teaching & Learning method

Method of assessment

1.Introduction to small and family businesses

At the end of the session students should be able to; 1. Describe the nature of entrepreneurship and how it

is related to small business 2. Identify the benefits of family businesses and

factors of failure 3. Discuss the factors related to readiness for starting

family businesses

Lecture and self-study


2.Generating business ideas

At the end of the session students should be able to; 1.Identify different sources and types of business ideas 2. Explain different ways to identify good business ideas 3. Describe the characteristic of a good business ideas

Lecture and group activity

Case study

3. Integrity and ethics

At the end of the session students should be able to; 1. Define integrity and understand its importance to

family businesses 2. Identify the benefits and challenges of integrity to

family businesses 3. Describe the approaches for building a business

with integrity

Lecture and self-study


4.Culture and family roles

At the end of the session students should be able to; 1. explain the cultural context of a family business 2. identify the roles and relationships involved in a family business

Lecture End semester examination

5. Management of family businesses

At the end of the session students should be able to; 1. understand the need for good management 2. explain the distinctive characteristic of family business management 3. describe the managerial tasks of small and family business owners

Self study End semester examination

6. Succession planning

At the end of the session students should be able to; 1. define the leadership succession 2. explain the success process 3. explain the factors that affect the succession

Lecture Case study

End semester examination Case study

7. Risk and uncertainty

At the end of the session students should be able to; 1. define the business risk in a family firm 2. describe the risk management process 3. classify the business risks


8. Strategies for small and family businesses

At the end of the session students should be able to; 1. discuss the importance of strategies 2. explain various strategies available at different stages of the business life cycle

Lecture Group presentations

Group presentations

9. Entrepreneurial leadership

At the end of the session students should be able to; 1. define the leadership 2. explain the leadership qualities of the founder 3. discuss the factors of a successful leader


10. Problems and challenges

At the end of the session students should be able to; 1. identify the possible problems at different stages 2. suggest the strategies to overcome



• Scarborough and Zimmerer.(2006). Effective Small Business Management.8th ed. Prentice Hall. • Zimmerer, Scarborough and Wilson.(2008). Essentials of Entrepreneurship and Small Business

Management.5th ed. Prentice Hall. • Zimmerer and Scarborough.(2005). Essentials of Entrepreneurship and Small Business

Management.5th ed. Prentice Hall. • Longenecker, Moore, Petty and Palich. (2006). Managing Small Businesses. Indian edition,

South-Western • Task Force for Small and Medium Enterprise Sector Development Program.(2002). National

Strategy for Small and Medium Enterprise Development in Sri Lanka.White Paper.

• Schulze, W., Lubatkin, M., & Dino, R., “Exploring the agency consequences of ownership dispersion among the directors of private family firms”. Academy of Management Journal, 46(2), 2003, pp. 179–194.

Journal Articles

• Cabrera-Suarez, K., De Saa-Perez, P., & Garcia-Almeida, D., “The succession process from a resource and knowledge-based view of the family firm.” Family Business Review, 14(1), 2001, pp. 37–47.

Course Management of Technology Course Code COME 31562 Credit value 2 Type/Status Elective Level 3 Semester 1 Overall learning outcomes: By the end of this course unit students should be able to;

1. identify the technology’s role in creating wealth in the society. 2. define the importance of management of technology in an organization 3. develop technology strategy of an organization and integrate into business planning 4. use the technology strategy to gain competitive advantage

Course Content



1.Introduction to management Technology


1. Define significance of Management of Technology

2. Describe the process of managing technology

3. Identify the role MOT in a business

lectures Self-study Case study

discussions in groups


Assignment

2. The role of technology in wealth creation


1.Descride how product and production technology evolved

2.Illustate the theories behind technological development and creation of wealth

3. Understand how technology impact for the development of national economy.

Lectures Self-study


Assignment

3. Technology life cycles


1.explain the principles of life cycles of technology, product and market

2. Understand how market responses for the life cycles in various phases.

3. Project in which phase what decision to be made

Lectures Self-study


Assignment

4.Process of technology acquisition


1.Identify the reasons for technology

Lectures Self study


acquisition 2.Apply the different types of acquisition modes based on the situation 1. Perform due diligence prior to obtaining

new technology

Small group discussions

Assignment

5.Straergic process of management of technology


1.Identify the importance of MoT in strategy 2.Explain the organizations and its impact on MT 3.Illustrate how MT strategies are developed

Lectures Self study Small group

discussions


Assignment

6.Internal Innovation process of an organization


1.Recognize the importance of innovation to an organization 2.Underline the components of innovation process 3.Develop innovation strategy of an organization


discussions


Assignment

7. Building capabilities for Management of technology


1. Determine the required capabilities for MOT

2. Analyze the sources of obtaining or developing the capabilities

3. Use the selected capabilities to gain competitive advantage


discussions


Assignment


• Garry D. Bruton and Margaret Alice White(2011), The Management of Technology and Innovation: A Strategic Approach, Cenage Publications

• TarekKhail, (2000), Management of technology: The key to competitiveness and wealth creation, McGraw-hill international editions

• Thamhain Hans J., (2005), Management of Technology – Managing Effectively in Technology-intensive Organizations, John Willey & Sons

• Journal of Technology Management and Innovation • Journal of Engineering and Technology Management, Elsevier

Course Corporate Law Course Code COME 31572 Credit Value 2 Type/Status Elective Level 3 Semester 1

Overall Learning Outcomes: By the end of this course unit, students should be able to; 1. define the key terms used to outline the fundamentals of Company Law. 2. identify the role of Company Law in the context of business. 3. illustrate the important legal principles and concepts of Company Law. 4. apply different rules and regulations in resolving practical issues. 5. evaluate the application of Company Law in Sri Lanka.

Course Content

Topic Learning Outcomes Teaching and

Learning Methods


1. Definition of a company

At the end of the session students should be able to; 1. Define the term, company

Lectures Self-Study

End Semester Examination

2. The law relating to companies in Sri Lanka ( The Companies Act.-No. 07 of 2007)

At the end of the session students should be able to; 1. Explain the relating to Sri Lankan Company Law

Lectures Self-Study


4. Characteristics of a company

At the end of the session students should be able to; 4. Identify and explain the legal

characteristics of a company

Lectures Self-Study


4. Types of companies a) Limited companies b) Unlimited companies c) Companies limited by

guarantee and another types of companies as private, public and off share.

At the end of the session students should be able to; 1. Discuss the different types of companies in Sri Lanka

Lectures Self-Study


5.Incorporation of companies

At the end of the session students should be able to; 1. Explain the process involved for registration of a company and documents for the registration

Lectures Self-Study


6.Company names At the end of the session students should Lectures End

a).Requirements b).Restrictions c).Change of name d).Public notice of name e).Use of company name and company number

be able to; 1.Explain and understand the every important factor about of a the company names

Self-Study

Semester Examination

7.Articles of Association

At the end of the session students should be able to; 1. Identify the contents of articles of association and effects of articles

Lectures Self-Study


8. Company contracts

At the end of the session students should be able to; 1. Understand the Method of contracting

Lectures Self-Study


9. Pre-incorporation contracts

At the end of the session students should be able to; 1. Explain and identify the pre-incorporation contracts

Lectures and Self-Study


10. Promoters a).Definition

b).Position of promoters

c).Duty of disclosure

At the end of the session students should be able to; 1.Define the term promoters and explain the rights and duties of promoters

Lectures Self-Study


11. Prospectus a).Definition b).Contents of a

prospectus c).Dating, signing and

registration d).Effect of Non-

disclosure in prospectus

e).Effect of misrepresentation

f). Civil and criminal liability for untrue statements in prospectus

At the end of the session students should be able to; 1.Define the term prospectus and discuss the importuners of the prospectus

Lectures Self-Study


12. Capital-shares and debentures a) Interpretations of the

term capital b) Definition of a share c) Nature and types of

shares d) Allotment and issue of

shares

At the end of the session students should be able to; 1. Define the term capital and share 2. Analyze the types of shares with reference to the sated capital 3. Understand the types of shares compare

and contrast the rights, obligations and powers of shareholders and debenture holders

Lectures Self-Study


I. Ordinary shares II. Preference shares III. Deferred shares

e) Debentures f) Rights, obligations and

powers of shareholders and debenture holders

g) Majority rule and minority protection

4.Analyse the prevention of oppression and mismanagement

13. Meetings and proceedings a) Annual general meeting b) Extra ordinary general

meeting c) Types of resolutions

At the end of the session students should be able to; 1. Compare and contrast the different types of meetings of a company 2. Explain the types of resolutions

Lectures Self-Study


14. Directors a) Appointment and

removal of directors b) Retirement c) Disqualifications of

directors d) Duties of directors

At the end of the session students should be able to; 1. Identify the laws relating to appointment, removal retirement disqualifications and duties of directors 2. Apply different types of rules and regulations regarding the directors.

Lectures Self-Study


15. Secretaries a) Qualifications b) Register of directors and

secretaries

At the end of the session students should be able to; 1. Discuss the Methods of appointment, qualifications and function of an auditor 2. Understand the rights and duties of an auditor

Lectures Self-Study


16. Auditors a) Appointment of auditors b) Qualification of auditors c) Auditor’s report

At the end of the session students should be able to; 1. Understand the law relating to secretaries

Lectures Self-Study


17. Winding up of companies a) Modes of winding up I. By the court

(Compulsory winding up)

II. Voluntary winding III. Subject to the

supervision of the court

At the end of the session students should be able to; 1. Explain the difference among three types of winding up and their consequences including the parties involved in winding up such as liquidators and receivers

Lectures Self-Study


18. Alternate Dispute Resolution a) Mediation b) Conciliation c) Arbitration

At the end of the session students should be able to; 1. Identify and explain the process and role of the Mediation Board and the Debt 2. Conciliation Board and explain the

Lectures Self-Study


process of arbitration and role of Arbitral-Tribunal including the enforcement of the Arbitral Award

19. Companies Disputes Board a) Establishment

Powers and functions of the board

At the end of the session students should be able to; 1. Outline the important laws regarding the companies Disputes Board

Lectures Self-Study



• Charts worth and Morse (1991) Company Law, ELBS edition of fourteenth edition, Sweet& Maxwell Ltd., London.

• Wickramasinghe, Kimarh (1992) Company Law of Sri Lanka., Author publications. • Weerasooria, Wickrama (Dr.) (2010), a text book of commercial law (Business Law) Post Graduate

Institute of Management, University of Sri Jayawardanapura. • Cabral, Harsha (Dr) (2008) Companies Act. No. 07 of 2007 and the Corporation Law of Sri Lanka.

Course Research Methodology & Data Analysis Course Code COME 32214 Credit value 4 Type/Status Compulsory Level 3 Semester 2

Overall learning outcomes: By the end of this course unit students should be able to; 1. define what research is. 2. know how to formulate a research problem. 3. understand the process of conducting a research. 4. understand different research designs and their varied applications. 5. perform different analysis methods and to interpret findings. 6. draft a research proposal 7. know basics of publishing research articles. 8. know how to conduct a complete research. Course Content

Topic Learning Outcome Teaching & Learning Methods


1.Introduction to Research Methodology

At the end of the session, students should be able to,

1. Define what research is. 2. Understand the basic reasoning methods. 3. Describe main research categorizations. 4. Understand approaches of formulating of

research problems 5. Understand formulation of research

questions and objectives.

Lectures Class room

activities Homework

activities


Research paper

2.The Research Process


1. Describe the research process of social sciences.

2. Understand the interconnections of process elements.

Lectures Class room

activities Homework

activities


Research paper

3.Theoretical Framework and Hypothesis Development


1. Understand different types of variables. 2. Know the need of a theoretical framework

in research. 3. Develop conceptual frameworks. 4. Understand the role of hypothesis in

quantitative research. 5. Define the Basic concepts of testing

Lectures Class room

activities Homework

activities


Research paper

hypothesis 6. Know the procedures in accepting and

rejecting hypothesis in research. 4. Measurement of variables: Operational Definitions and Scales


1. Understand what operationalization of variables is.

2. Define the concepts of concept, variable, indicator and measure.

3. Describe different levels of measurements.

4. Describe the terms of reliability and validity in research.

Lectures Class room

activities Homework

activities


Research paper

5. Data Collection Methods


1. Understand the different sources of data. 2. Describe data collection methods in each

sources of data collection. 3. Describe different data collection

methods.

Lectures Class room

activities Homework

activities


Research paper

6. Sampling methods.


1. Understand the basic principles in sampling.

2. Describe different types of sampling methods and their implications in doing research.

Lectures Class room

activities Homework

activities


Research paper

7.Data Analysis and Interpretation


1. Understand the basic econometric procedures of data analysis methods.

2. Apply them and interpret manually based on different research questions.

3. Know computer procedures of performing different analysis methods.

4. Know how to interpret different computer generated outputs of different analysis methods.

Lectures Class room

activities Homework

activities Practical

sessions


Research paper

8.Research Proposal


1. Know how to compile a research proposal.

2. Describe the steps of drafting a research proposal.

Lectures Class room

activities Homework

activities


9.Citations and Referencing


Lectures Class room


1. Know different styles and uses of citations and referencing.

2. Understand how to use a citation generator software.

activities Homework

activities

Research paper

10.Practical Sessions on Analyzing Research Papers


1. Know how to write a research paper. 2. Understand effective means of publishing

a research paper. 3. Understand the basics of academic writing

and ethics.

Lectures Class room

activities Homework

activities


Research paper

Recommended Reading

• Fisher. 2007. Researching and Writing a Dissertation: a guidebook for business students. 2nd edn. Prentice Hall.

• Kumar, R 2011, Research Methodology: A Step by Step Guide for Beginners, 3rd edn, Sage Publications.

• Saunders, M., Thornhill A., & Lewis, P. 2007. Research Methods for Business Students. 4th edn. Prentice Hall.

• Sekaran, U &Bougie, R 2009, Research Methods for Business: A Skill Building Approach, 5th edn, John Wiley & Sons.

• Zikmund, WG 2007, Business Research Methods, 7th edn, Thomson Learning Inc

Journal articles

• Mullins ,&Kiley, 2002, 'It's a PhD, not a Nobel Prize': How experienced examiners assess research theses. Studies in Higher Education, Vol. 27, Iss. 4, 3

Course Content

Topic Learning Outcomes Teaching & Learning Method


1. Introduction to strategic management

At the end of the session, students should be able to, 1.Discuss the definitions of strategic management.

2.Explain the role of strategic management for business entities

Lecture Self-study

In-class discussion Mid-semester test

2. Schools of thought on strategic management

At the end of the session, students should be able to, 1.Discuss how different schools of thought on strategic management views ‘strategy’.

Lecture Self-study


3. Theories of strategic management

At the end of the session, students should be able to, 1.Discuss the theories found in strategic management literature

Lecture Research paper Self-study


4. Strategic intent At the end of the session, students should be able to, 1. Explain strategic intent 2. Identify vision, mission, values, goals

and objectives of organizations

Lecture Case study Self-study

In-class discussion Mid-semester test End-semester examination

5. Environmental analysis: External environment

At the end of the session, students should be able to, 1.Identify political, economic, social, technological, ecological, ethical and legal

Lecture Case study Self-study ETOA

In-class discussion End-semester examination

Course: Strategic Management Curse Code: COME 32223 Credit Value 3 Type/Status Compulsory Level 3 Semester 2

Overall Learning Outcomes: By the end of this course unit students should be able to; 1. discuss the integrative process of strategic management 2. analyze external and internal environment for a particular organization. 3. develop a SWOT matrix for a particular organization. 4. discuss the strategies that can be used by an organization to attain their intended outcomes. 5. demonstrate knowledge of strategy formulation 6. discuss strategic management frameworks, methodologies, and tools applied by

organizations.

forces affecting organizations 2.Conduct industry analysis using Porter’s competitive forces 3. Develop a summary of external factors

6. Environmental analysis: Internal environment


1.Assess resources and capabilities of an organization 2.Describe value chain analysis 3. Evaluate the basic functions of an organization 4. Develop a summary of internal factors

Lecture Case study Self-study SAP


7. Strategy formulation:


1. Prepare a summary of strategic factors affecting organizations 2. Conduct a SWOT analysis 3. Generate strategies based on the SWOT analysis



8. Strategy formulation: corporate strategy


1.Discuss the three types of corporate strategies 2.Identify strategic choices to enter the international market



9. Strategy formulation: business strategy

At the end of the session, students should be able to, 1.Discuss global initiatives to climate change

2. Discuss business adaptation to climate change



10. Strategy formulation: functional strategy

At the end of the session, students should be able to, 1. Identify functional strategies available for an organization to attain



11. Strategy implementation


1. Discuss the key elements of strategy implementation

2. Identify different types of organizational structures

3. Identify methods and tools appropriate for strategy implementation



12. Strategy control and evaluation


1. Describe the process of strategy control


In-class discussion End-semester

and evaluation. 2. Identify the measures to assess

organizational performance 3. Discuss the tools and methodologies

applicable for strategy control and evaluation.

examination

13. Contemporary topics: blue ocean strategy


1. xplain the key concepts of blue ocean strategy.

2. Demonstrate how to apply blue ocean strategy tools and methodologies in real world situations.



14. Contemporary topics: Frameworks for Business Model Generation


1. Discuss frameworks for business model generation

2. Explain the elements of business canvas model



Recommended Readings: Textbooks

• Wheelen, T. L., Hunger, J. D., Hoffman, A. N., and Bamford, • C. E. (2015). Strategic Management and Business Policy: Globalization, Innovation, and

Sustainability. 14th ed. Pearson education. • Johnson, G., Whittington, R., Scholes, K., Angwin, D., and • Regner, P. (2014). Exploring Strategy: Text & Cases.10thed., Prentice Hall, England. • Thompson, A. A., Peteraf, M. A., Gamble, J. E., and Strickland, A. J. (2014).Crafting &

Executing Strategy: The Quest for Competitive Advantage.19th ed. McGraw Hill. • Mintzberg, H., Ahlstrand, B., and Lampel, J. (2008).Strategy Safari.2nd ed. Pearson Education.

Journals:

• Global Strategy Journal • Harvard Business Review • Journal of Business Research • Journal of Management • Strategic Management Journal

Course Corporate & Strategic Entrepreneurship Course Code COME 32233 Credit value 3 Type/Status Compulsory Level 3 Semester 2 Overall learning Outcomes: By the end of this course unit students should be able to; 1. define main concepts relating to corporate and strategic entrepreneurship 2. understand the success factors in strategic management regarding enterprise development 3. evaluate how established corporations can renew and revitalize themselves the innovation and entrepreneurial activities 4. apply the theoretical knowledge to practically evaluate the organizations practicing corporate entrepreneurship

Course Content



1. Introduction to Strategic and Corporate Entrepreneurship


1. Define the concepts of corporate and strategic entrepreneurship

2. Identify the main features of corporate and strategic entrepreneurship

3. Explain the domain of corporate entrepreneurship

4. Describe the relationship of strategic management and strategic entrepreneurship

Lectures Small group learning and presentations Self-study

End semester examination Class room discussions Group Assignment

2. Strategy and Entrepreneurship

At the end of the session students should be able to; 1. Identify entrepreneurship is

related to strategic management. 2. Describe the value and purpose of

a business model. 3. Explain different hierarchies of

strategy that an entrepreneur can employ.

4. Illustrate what an entry wedge is, and the different major and minor entry wedges.



3. Resource Based View & Knowledge Based View of Firms

At the end of the session students should be able to; 1. Define the concepts of Resource Based View (RBV) and Knowledge Based View (KBV) 2. Define strategic resources, and how these resources influence success. 3. Identify how an entrepreneur is the primary human resource for a new venture

Lectures Self-study Small group learning and presentations Case Study


4.Creativity and Innovation

At the end of the session students should be able to; 1. Define what creativity and innovation are 2. Distinguish between creativity and innovation 3. Explain the components of creativity and innovation 4. Interpret how organizations become creative



5. Corporate venturing

At the end of the session students should be able to; 1. Define what corporate venturing is 2. Identify the phases of corporate venturing 3. Describe steps in corporate venturing

Lectures Self-study Small group learning and presentations Case study


6. Strategic Renewal

At the end of the session students should be able to; 1. Define the concept of strategic renewal 2. Identify the core areas need to change in the organization 3. Describe the main components of strategic renewal



7. Entrepreneurial networking

At the end of the session students should be able to; 1. Identify the importance of network for entrepreneurs 2. Distinguish between strong tie and weak tie relationship 3. Define social networking and its importance

Lectures Self-study Case Study Small group learning and presentations


8. Entrepreneurial orientation

At the end of the session students should be able to; 1. Define what entrepreneurial

Lectures Self-study Small group

End semester examination Class room

orientation is 2. Identify the dimensions of entrepreneurial orientation 3. Describe the relationship between EO and performance

learning and presentations

discussions Group Assignment

9. Entrepreneurial growth

At the end of the session students should be able to; 1. Define what entrepreneurial growth is. 2. Describe how firms can properly prepare for growth 3. Describe the most important factors for firms to focus on during each stage of growth 4. Interpret the day-to-day challenges of growing a firm



10. Designing Entrepreneurial Organizations

At the end of the session students should be able to; 1. Identify some issues involved in creating and maintaining a top management team 2. Explain how to energize and passionate people and human resource practices 3. Describe how to build cultures to support entrepreneurship



11. Continuous Entrepreneurial Performance System

At the end of the session students should be able to; 1. Identify the control systems that facilitate entrepreneurship 2. Identify the Methods for leading the enterprise 3. Explain the ways of measuring entrepreneurial performances




• Michael H. Morris, Donald F. Kuratko, Jeffrey G. Covin, (2010), Corporate Entrepreneurship & Innovation,3rd Edition, South-Western College Pub

• Philip A. Wickham, (2006), Strategic Entrepreneurship, 4th Edition, Prentice Hall • Bruce R. Barringer and Ireland, R. D. (2008) Entrepreneurship: Successfully Launching New

Ventures. 2ed. Prentice Hall, New York. • Baron, R. A., & Shane, S. (2005). Entrepreneurship: a Process perspective. South-Western:

Thompson.

Course Project Management Course Code COMC 32233 Credit value 3 Type/Status Compulsory Level 3 Semester 2 Overall learning outcomes By the end of this course unit students should be able to;

1. manage the selection and initiation of individual projects and portfolios of projects in the enterprise.

2. apply project planning activities that accurately forecast project knowledge areas. 3. demonstrate effective project execution and control techniques that results in successful

projects. 4. perform project closure activities and obtain formal project acceptance 5. demonstrate effective organizational leadership and change skills for managing projects,

project teams and stake holders. Course Content

Topic Learning outcomes Teaching and Learning Methods


i. Introduction to project management


1. Define project and describe the characteristics of a project

2. Define project management and identify the need for project management in the present environment

3. Compare project management and operations management

4. Discuss the role of the project manager in a project

5. Describe the project management knowledge areas and process groups

6. Explain the project life cycle and the role of the project manager at different phases

Lectures

Class room discussions


2. Project initiation At the end of the session Lectures End Semester

students should be able to;

1.Describe how projects are created to achieve strategic goals

2.Describe role and content of a Project Charter

3.Create a Project Charter

4.Describe the hierarchy of project objectives in a Project Charter


Case studies

Examination

3. Project Planning At the end of the session students should be able to;

1. Describe the importance and benefits of project planning

2. Describe the project management planning process

3. Describe the content of project management plan

4. Describe the pitfalls of project planning

5. Describe the process of project team planning and its benefits

Lectures



4.Project Scope Management


1. Differentiate between project scope and product scope

2. Describe the content of the project scope management plan

3. Describe the content of Scope Statement

4. Create a Work Breakdown Structure

Lectures


Group Assignment


5.Project Time Management

At the end of the session students should be able to; 1. Define activities of the

Project

Lectures


Group Assignment

End Semester

2. Organize the activities of the project using network models

3. Estimate activity Resources 4. Estimate activity durations

and develop schedule using CPM and PERT method

5. Identify the ways to control schedule

6. Use MS Project for time management

Examination

6.Project Cost Management

At the end of the session students should be able to; 1. Recognize the importance

of project cost management

2.Explain basic project cost management principles, concepts, and terms

3.Discuss different types of cost estimates and methods for preparing them

4. Identify the processes involved in cost budgeting and preparing a cost estimate, and budget for an information technology project

5. Analyze the benefits of earned value management and project portfolio management to assist in cost control

6. Discuss how project management software can assist in project cost management

Lectures


Group Assignment


7.Project monitoring and control

At the end of the session students should be able to; 1. Describe the steps in

project monitoring and control process

2. Describe the what, who and when of project management and control

3. Describe the characteristics

Lectures


Group Assignment


of an effective project control system

4. Describe the type of project control methods

5. Understand the behavioral aspect of project control

8.Project Communication Management

At the end of the session students should be able to; 1. Identify typical stakeholders

in a project 2. Analyze stakeholders needs

and importance 3. Plan stakeholder

management strategies 4. Describe communication

management process. What. Who, When, How

Lectures


Group Assignment


9.Managing Project Teams

At the end of the session students should be able to; 1. Identify the definition and

characteristics of a high performance team

2. Develop strategies for developing and reinforcing high performance teams

3. Identify how to build teaming skills, including communications, negotiations, conflict resolution

Lectures



10.Project risk management

At the end of the session students should be able to; 1.Define the concept of risk and how risk differs from planned activities 2. Define a risk management process 3.Identify different kinds of risk, including schedule risk, cost risk, quality risk, etc 4. Recognize mitigation

processes and approaches for various kinds of risks

Lectures



11.Project Closing At the end of the session students should be able to;

Lectures End Semester

1. Define the purpose of project closing process

2. Describe the type of project reviews produced as a part of the project closing process.

3. Describe the process, benefits, barriers and lesson learned


Examination


• Project Management Institute (2013), A Guide to the Project Management Body of Knowledge (PMBOK Guide), Fifth Edition.

• Joseph Pillips (2013), PMP Project Management Professional Study Guide, Fourth Edition, Mc Graw-Hill Education

Course Business Planning Course Code COME 32552 Credit Value 2 Type/Status Elective Level 3 Semester 2

Overall Learning Outcomes: By the end of this course unit students should be able to; 1. explain the purpose of a business plan. 2. describe primary reasons for writing a business plan. 3. identify the difference between a summary business plan, a full business plan and an operational

business plan. 4. explain the importance of the organizational plan, marketing plan, related financial documents and

supporting documents in a business plan. 5. prepare a business plan for a one-person business, for a small business, for an established business. Course Content

:

Topic Learning Outcomes Teaching and

Learning Method


1. Introduction and Opportunity Recognition

At the end of the session students should be able to; 1. Define an opportunity 2. Describe different Method in identifying

business opportunities 3. Explain the opportunity recognition process

Lecture Small Group learning and Presentations

End Semester Examination Group Presentations

2. Feasibility Analysis

At the end of the session students should be able to; 1. Explain the process of feasibility analysis 2. explain the components of feasibility

analysis

Lecture Case Study


3.environmental Assessment and Nature of planning

At the end of the session students should be able to; 1. examine the industry environment from a

competitive market analysis 2. explain the nature and importance of

strategic planning 3. explain the key dimensions in the planning

process

Lecture Self-Study


4.Overview of Business Plans

At the end of the session students should be able to; 1. Describe what a business plan is and its

need

Lecture


2. Explain the different types of business plans 3. Understand the general guidelines in writing

the business plan 5.Marketing Plan At the end of the session students should be

able to; 1. Describe small business marketing 2. Identify the components of a formal

marketing plan 3. Explain market segmentation and related

strategies


Group presentations

6.Management Plan

At the end of the session students should be able to; 1. Describe the entrepreneurial leadership role 2. Identify the managerial tasks an entrepreneur 3. Discuss the distinctive features of small

business management


Group presentations

7.Location Plan At the end of the session students should be able to; 1. Identify key factors in locating a small

business 2. Discuss the challenges and benefits of

designing a facility layout

Lecture


8.Sources of Financing

At the end of the session students should be able to; 1. Identify different sources 2. Evaluate each source in terms of relative

advantages and disadvantages

Lecture


9.Operations Plan At the end of the session students should be able to; 1. Identify the key elements in the

manufacturing process/service delivery process

2. Explain the process

Self-Study Group Assignment

Group Assignment

10.Financial Measures and Analysis

At the end of the session students should be able to; 1. Identify the basic requirements in the

accounting system 2. Analyze the financial performance using

basic measures

Lecture


11.Legal Forms and Environment

At the end of the session students should be able to; 1. Examine the legal forms of organization 2. Explain the relative advantages and

disadvantages of each legal form

Lecture


12.Customer At the end of the session students should be Lecture Case Study

Relationship Management

able to; 1. Define customer relationship management 2. Describe the techniques of for creating a

customer profile 3. Describe psychological and sociological

influences on consumer behavior

Case Study

Recommended Readings: • Bruce R. Barringer and R. Duane Ireland (2012), Entrepreneurship: Successfully launching new

ventures. 4th

ed.

• Linda Pinson. (2008), Anatomy of a business plan. 7th

ed. Out of your mind and into the marketplace (OM...IM). Pearson education Ltd

• Steven D. Peterson, Peter E. Jaret, Barbara Findlay Schenek. (2010), Business plans kit for

dummies. 3rd

ed. Wiley publishing Inc.

• Rhonda Abrams. (2010), Successful business plan: Secrets and strategies. 5th

ed, The oasis press/ Running „R‟ media

Subject Supply Chain & Logistic Management Course Code COME 32562 Credit Value 2 Type/Status Elective Level 3 Semester 2

Overall Learning Outcomes: By the end of this course unit students should be able to: 1.demonstrate the knowledge on supply chain and logistics management concepts. 2. analyze examples of effective supply chain and logistics management implementation. 3. apply concepts and practices of the supply chain and logistics management to actual organizations. Course Content



1. Introduction to Supply Chain Management

At the end of the session, students should be able to:

1. Discuss the goal of a supply chain and examine the impact of supply chain decisions on the success of a firm.

2. Examine the significance of the key supply chain decision phases.

3. Analyze the cycle and push/pull views of a supply chain.

4. Classify the supply chain macro processes in a firm.

Lecture Case Study Class Room Discussion

End Semester examination Quiz Online Forum

2.Logistic Network Configuration


1. Determine the role of network design in a supply chain.

2. Investigate factors influencing supply chain network design decisions.

Lecture Class Room Discussion Case Study

End Semester Examination Quiz

3.Demand Planning & Forecasting


1. Explain the role of demand forecasting in a supply chain.

2. Identify the components of a forecast. 3. Compare and contrast qualitative and

quantitative forecasting techniques. 4. Assess the accuracy of forecasts.

Lecture Class Room Discussion Case Stud

End Semester Examination In-Class Assessment Quiz Online Forum

4.Sourcing, Procurement and Supplier Relationship Management


1. Understand the traditional purchasing process, e-procurement, public procurement and green purchasing.



2. Examine sourcing decisions and the factors impacting supplier selection.

3. Determine the role of sourcing in a supply chain.

5.Inventory Management


1. Explain the basic types of inventories and respective functions.

2. Examine the costs of inventory and inventory turnover.

3. Examine the Quantity Discount, EMQ Models and their relationship with the basic EOQ model.



6.Resource Planning System


1. Understand the chase, level and mixed aggregate production strategies.

2. Discuss the hierarchical operations planning process.

3. Examine an ERP system, and understand its advantages and disadvantages.


End Semester Examination Quiz Online Forum

7.Supply Chain Process Management


1. Discuss and the major elements of lean and Six Sigma.

2. Discuss the Toyota Production System and its association with lean production.

3. Investigate the historical developments of lean and Six Sigma.

4. Understand the importance of statistical process control for improving quality.



8. Supply Chain Process Integration


1. Discuss the overall importance of process integration in supply chain Management.

2. Describe the various processes requiring integration along with the supply chain.

3. Discuss the various issues associated with supply chain risk and security.

Lecture Class Room Discussion


9.Information Technology in Supply Chain Management


1. Discuss the importance of information technology in Supply Chain Management

2. Investigate the major applications of information technology in Supply chain management.



10.Sustainable Supply Chain Management


1. Determine the importance of sustainability in a supply chain management.

2. Discuss the sustainability challenges faced in supply chain management.

3. Examine the key metrics that can be used to measure the sustainability in supply chain management.



11. Supply Chain Performance Management


1. Determine why achieving strategic fit is critical to a company’s overall success.

2. Discuss major drivers of supply chain and respective roles of achieving strategic fit.

3. Examine the key metrics that tracks the performance of supply chain.


End Semester Examinatio Quiz

12. Supply Chain Management Best Practices


1. Investigate the examples of best supply chain management practices adopted by the organizations.

2. Apply supply chain management concepts to actual organizations.

3. Examine the real world supply chain management failures.

Guest Lecture Case Study Research Group Discussion

Report Writing Presentation Online Forum


• Chopra, S. Meindl, P. Kalra, D.V. (2013), Supply Chain Management, 5th Edition, Prentice Hall

• Wisner, Tan, Leong (2015), Principles of Supply Chain Management – A Balanced Approach, 4th Edition, Cengage Learning

Subject International Entrepreneurship Course Code COME 32572 Credit Value 2 Type/Status Elective Level 3 Semester 2

Overall Learning Outcome: By the end of this course unit students should be able to: 1. understand the importance of International Entrepreneurship. 2. understand the context of globalization and international Business Environment. 3. understand the cultural diversity in managing internationally driven ventures. 4. evaluate contemporary international business opportunities. 5. understand global entry strategies and the global monetary system. 6. discuss the terms of Global Marketing and Global HRM. Course Content Topic Learning Outcome Teaching &

Learning Methods


1. The importance of International Entrepreneurship.

At the end of the session, students should be able to, 1. Differentiate international versus domesti

entrepreneurship. 2. Understand the motivations to go global. 3. Discuss the traits of international

entrepreneur. 4. Understand the importance of global

business.


End semester examination Assignment

2. Globalization and the International Environment.

At the end of the session, students should be able to, 1. Discuss the strategic effects of going

global. 2. Understand strategic issues. 3. Discuss opportunities and barriers to

international trade.


End semester examination Assignment.

3. Cultures and International Entrepreneurship.

At the end of the session, students should be able to, 1. Understand different cultural models. 2. Understand the diversity of culture in

managing international entrepreneurial ventures.



4. Selecting international business opportunities.

At the end of the session, students should be able to, 1. Understand the foreign market selection

model.

Lectures Class room activities Homework


2. Understand how to develop foreign market indicators.

3. Assess sources, primary and secondary foreign market data.

4. Evaluate competitive positioning.

activities

5. The global business plan

At the end of the session, students should be able to, 1. Understand the purpose of a global

business plan. 2. Understand the aspects of a global

business plan. 3. Discuss the Do’s and Don’ts of global

business plan.



6. Alternative entry strategies.

At the end of the session, students should be able to, 1. Understand the formulations of global

strategy. 2. Understand the timing and scale of

market entry. 3. Discuss foreign market entry models. 4. Evaluate entrepreneurial partnering.



7. Global marketing, Research and Development.

At the end of the session, students should be able to, 1. Understand product policy and total

quality. 2. Discuss international research and

development.



8. Global Human Resource Management

At the end of the session, students should be able to, 1. Understand different types and source

of human capital. 2. Discuss selection criteria, procedures,

compensation policies, hiring process,



9. The global entrepreneurial strategy

At the end of the session, students should be able to, 1. Understand global strategic planning. 2. Understand the nature of global

organizational structure. 3. Discuss authority, global decisions, and

controlling global entrepreneurial ventures.



Recommended readings

• Carraher , S., & Welsh , D. (2009). Global Entrepreneurship (1st ed.). Kendall Hunt Publishing. • Dianne, W., &Shawn , C. (2011). Case Studies in Global Entrepreneurship (1st ed.). Kendall

Hunt Publishing.

• Foley, J. F. (1999). The Global Entrepreneur: Taking Your Business International. United States: Dearborn Trade.

• Hisrich , R. D. (2013). International Entrepreneurship: Starting, Developing, and Managing a Global Venture (2nd ed.). Califonia: SAGE.

• Kshetri , N. (2014). Global Entrepreneurship: Environment and Strategy (1st ed.). New York: Routledge.

Course Entrepreneurial Capstone Course Code COME 41214 Credit value 4 Type/Status Compulsory Level 4 Semester 1 Overall learning Outcomes: By the end of this course unit students should be able to; 1. start and implement a new business by utilizing the knowledge gained and facing chaos and excitement when continuing the operation 2. integrate all business concepts learned throughout the degree. Specifically, students will learn the use of budgeting, operations management, financial accounting, marketing, strategic analysis, forecasting, decision making, financial market operations, human resource management, and reporting and public relations. 3. improve broad decision-making skills, report writing, and presentation skills 4. apply the knowledge and experience gathered through simulation to start and manage their own business one day. Course Content



1. Introduction to the business capstone

At the end of the session, students should be able to, 1. Identify the nature of capstone simulatio 2. Understand the evaluation criteria

Lectures Video presentation

Group presentation

2. Evaluation of business proposals and opportunity recognition

At the end of the session, students should be able to, 1. Identify the new business opportunities. 2. Identify the basic requirements to be fulfilled when establishing a business 3. Explain the comprehensive business plan 4. Assign team members specific roles

and responsibilities

Lectures Class room activities Presentations Group discussions

Group presentation

3. Launch of the business

At the end of the session, students should be able to 1. Integrate and use the basic knowledge gained during first, second and third year to execute the business 2. Find initial capital to launch the business 3. Successfully launch the business

Lectures Active participation to simulation activity Presentations Group discussions

Group presentation

4. Business Introduction

At the end of the session, students should be able to, 1. Apply the marketing strategies to make aware customers about their business 2. Employ relevant team members to assign task 3. Prepare financial and other management reports 4. Apply the appropriate management knowledge when executing the business


Group presentation

5. Evaluating the business Progress

At the end of the session, students should be able to, 1. Explain the overall progress of the business 2. Understand the challenges face during the operation 3. Identify the strengths and weaknesses of the team 4. Apply the management knowledge appropriately 5. Prepare financial and other management reports


Group presentation

6. Evaluating the business Progress

At the end of the session, students should be able to, 1. Identify growth strategies in the earlier stages of the entrepreneurial activity 2. Achieve sales targets 3. Prepare financial and other management reports


Group presentation

7. Understanding expansion potentials

At the end of the session, students should be able to, 1. Implement growth strategies while retaining existing product portfolio or introducing new products or services. 2. Reach the Break Even Point developed in the earlier stages of the venture.

i) Arrive at sales target ii) Prepare financial and other

management reports


Group presentation

8. Continue expansions

At the end of the session, students should be able to, 1. Implement growth strategies. 2. Arrive at sales target

Lectures Active participation to simulation

Group presentation

3. Prepare financial and other management reports

activity Presentations Group discussions

9. Continue expansions

At the end of the session, students should be able to, 1. Implement growth strategies. 2. Find new businesses models and evaluate the feasibility. 3. Implement new business models 4. Arrive at sales target 5. Prepare financial and other management reports


Group presentation

10. Continue Business growth

At the end of the session, students should be able to, 1. Implement growth strategies. 2. Arrive at sales target 3. Prepare financial and other management reports 4. Apply relevant management knowledge


Group presentation

11. Arriving to the maturity

At the end of the session, students should be able to, 1. Maximize sales utilizing strategies identified in the maturity stage 2. Prepare financial and other management reports 3. Apply relevant management knowledge


Group presentation

12. Evaluating the business progress

At the end of the session, students should be able to, 1. Identify the importance of product modification or introducing new products to the existing product portfolio 2. Introduce new pricing strategies to the market 3. Implement new promotional strategies 4. Prepare financial and other management reports 5. Apply relevant management knowledge


Group presentation

13. Planning for retrenchment by lowering the stocks and sales

At the end of the session, students should be able to, 1. Identify how to plan for shutting down the activities of the business. 2. Apply practical initiatives for shutting

Lectures Active participation to simulation activity

Group presentation

down. 3. Reduce the stocks, if available and sales of the business. 4. Settle all debts and liabilities to the third party 5. Execute stock clearance activities

Presentations Group discussions

14. Continuing the business closure activities

At the end of the session, students should be able to, 1. Continue stock clearance activities 2. Harvest the entrepreneurial activity while settling all the obligations developed externally and internally. 3. Reach the final sales target.


Group presentation

15. presenting the highlights of the capstone

At the end of the session, students should be able to, 1. identify overall group strengths and weaknesses 2. Explain what they gain through the simulation activity 3. Describe the difficulties they face throughout the period 4. Apply the knowledge and experience gathered through the simulation to implement new business in future or continue the existing business


Group presentation & Video Presentation


• Robert m. Sherfield, Rhonda J. Montgomery & Patricia G. Moody, Capstone: Succeeding Beyond College,(2000), 1st Edition, Pearson

• Frank T. Rothaermel, strategic Management: Capstone Version, 3rdedition,Mc Grow Hill

Course Knowledge Management Course Code COME 41223 Credit value 3 Type/Status Compulsory Level 4 Semester 1

Overall learning outcomes: By the end of this course unit students should be able to; 1. define KM, learning organizations, intellectual capital and related terminologies in clear terms and understand the role of knowledge management in organizations. 2. demonstrate an understanding of the history, concepts, and the antecedents of management of knowledge and describe several successful knowledge management systems. 3. identify and select tools and techniques of KM for the stages of creation, acquisition, transfer and management of knowledge. 4. analyze and evaluate tangible and intangible knowledge assets and understand current KM issues and initiatives. 5. evaluate the impact of technology including telecommunications, networks, and Internet/intranet role in managing knowledge. 6. identify KM in specific environments: managerial and decision making communities; finance and economic sectors; legal information systems; health information systems.


Learning Method


1. Introduction to Knowledge Management

At the end of the session students should be able to; 1. Use a framework and a clear language for knowledge management concepts, 2. Define key knowledge management concepts such as intellectual capital, organizational learning and memory, 3. Describe the key roles and responsibilities required for knowledge management applications.

Classroom Lectures Discussions Self-study

Presentations Final exams

2.The Knowledge Management Cycle

At the end of the session students should be able to; 1. Describe how valuable individual, group, and organizational knowledge is captured, created, codified, shared, accessed, applied, and reused throughout the knowledge management cycle, 2. Compare and contrast major Knowledge Management life cycle models, 3. Identify the major challenges and benefits



of each phase of the Knowledge Management cycle.

3.Knowledge Management Models

At the end of the session students should be able to; 1. Understand the key tenets of the major knowledge management theoretical models in use today, 2. Link the Knowledge Management frameworks to key Knowledge Management concepts and the major phases of the Knowledge Management cycle, 3. Explain the complex adaptive system model of Knowledge Management and how it addresses the subjective and dynamic nature of content to be managed.


Presentations, Final exams

4.Knowledge Capture and Codification

At the end of the session students should be able to; 1. Become familiar with the basic terminology and concepts related to knowledge capture and codification, 2. Describe the major techniques used to elicit tacit knowledge from subject matter experts, 3. Define the major roles and responsibilities that come into play during the knowledge capture and codification phase, 4. Outline the general taxonomic approaches used in classifying knowledge that has been captured.


Presentations, Final exams

5.Knowledge Sharing and Communities of Practice

At the end of the session students should be able to; 1. Describe the key components of a community of practice, 2. Outline the major phases in the life cycle of a community and the corresponding, 3. Information and knowledge management (Knowledge Management) needs for each, 4. Define the major roles and responsibilities in a community of practice, 5. Analyze the flow of knowledge in a community of practice using appropriate tools, 6. Techniques to identify enablers and obstacles to knowledge sharing.



6.Knowledge Application

At the end of the session students should be able to; 1. Understand how user and task modeling

Classroom Lectures Discussions


approaches can help promote effective, 2. Knowledge use at the individual, group, and organizational level, 3. Describe how an organizational Knowledge Management architecture is designed, 4. Define organizational learning and describe the links between individual and organizational learning.

Self-study

7.Knowledge Management Tools

At the end of the session students should be able to; 1. Describe the key communication technologies that can be used to support knowledge sharing within an organization, 2. Illustrate the major advantages and major drawbacks of synchronous versus asynchronous Knowledge Management technologies, 3. Compare and contrast the different types of intelligent agents and how they can be used to personalize Knowledge Management technologies, 4. Define the difference between push and pull Knowledge Management technologies.



8.Knowledge Management Strategy

At the end of the session students should be able to; 1. Illustrate the major elements of a Knowledge Management strategy and discuss the processes involved in each step, 2. Outline the key steps in the evolution of an innovative new idea and the institutionalization of a best practice that forms the object of reuse, 3. Discuss and evaluate the different approaches to achieve an optimal balance between creativity and organizational structure.



9.The Value of Knowledge Management

At the end of the session students should be able to; 1. Understand the major advantages and shortcomings of the three Knowledge Management metrics, 2. Apply the benchmarking, house of quality metric, balanced scorecard method, and results-based metric to knowledge management performance measurement systems.



10.Organizational Learning and Organizational Memory

At the end of the session students should be able to; 1. List the major benefits of documenting experiential organizational learning in the form of an organizational memory, 2. Outline the major barriers to good organizational memory management, 3. Outline the key steps in the evolution of an innovative new idea and the institutionalization of a best practice that forms the object of reuse, 4. Compare and contrast the components of leading organizational memory models.



11.Future Challenges for Knowledge Management

At the end of the session students should be able to; 1. Discuss the politics of information seeking and what this implies for successful knowledge management applications, 2. Design of an organizational memory management system, 3. Describe the five major types of information politics models and how knowledge sharing, 4. Activities would take place in each of them. Be able to evaluate each model with respect to goodness of fit with Knowledge Management requirements, 5. Describe the ways in which this impact can be minimized.




• KimizDalkir. (2011). Knowledge Management Theory and Practice. 2nd Ed. MIT Press. London

• Irma Becerra-Fernandez and Rajiv Sabherwal.(2015). Knowledge Management Systems and Processes. Routledge. New London

• Murray E. Jennex. (2011). Global Aspects and Cultural Perspectives on Knowledge Management: Emerging Dimensions. Information Science Reference. Hershey

Course Enterprise Growth Course Code COME 41532 Credit Value 2 Type/Status Elective Level 4 Semester 1

Overall Learning Outcome: By the end of this course unit students should be able to: 1. assess current theoretical debates on issues and challenges related to enterprise growth. 2. understand different growth modes of entrepreneurial ventures. 3. know common challenges of growing ventures. 4. understand the context of growth in the perspective of small ventures. Course Content Topic Learning Outcome Teaching &

Learning Methods


1. Introduction to Enterprise Growth

At the end of the session, students should be able to, 1. Define what growth is in entrepreneurship perspective. 2. Understand the value of growth as the core of entrepreneurship.



2. Growth through Market Penetration

At the end of the session, students should be able to, 1. Know how market penetration facilitates growth potentials. 2. Understand the applicability of market opportunity indexes, and sustainable competitive advantages index.



3. Growth through Geographical Expansion.

At the end of the session, students should be able to, 1. Understand why firms are geographically expanded. 2. Know different strategies of geographical expansions.



4. Growth through New Product/ New Market Scope

At the end of the session, students should be able to, 1. Understand the value of new product development. 2. Understand new product development stages and prototyping.



5. Growth through


Lectures Class room


vertical integration

1. Understand the value of vertical integration in the perspective of corporate entrepreneurship. 2. Know the importance of vertical integration in hostile environments as a mean of survival and growth.

activities Homework activities

Assignment

6. Growth through disruptive innovation

At the end of the session, students should be able to, 1. Understand different views of innovation. 2. Know the importance of disruptive innovation as a mean of acquiring growth. 3. Analyze case studies of disruptive innovations.



7. Growth through diversification

At the end of the session, students should be able to, 1. Understand diversification as a lucrative strategy in attaining growth. 2. Know diversification strategies.



8. Growth through Strategic Alliances

At the end of the session, students should be able to, 1. Understand the importance of strategic alliances in attaining growth. 2. Analyze and understand real world cases of strategic alliances.



9. Growth through Mergers and Acquisitions

At the end of the session, students should be able to, 1. Understand the importance of synergetic effect of mergers and acquisitions in attaining growth. 2. Know the importance of effective resource utilization mergers and acquisitions. 3. Analyze real world cases of mergers and acquisitions and to draw practical implications.



10. Growth through Turnaround Management

At the end of the session, students should be able to, 1. Understand the need and importance of turnaround management as an option in growth. 2. Know different phases of turnaround strategies.



11. Challenges in Leading Growth

At the end of the session, students should be able to, 1. Understand challenges in attaining growth in different perspectives. 2. Understand the value of human aspect in leading growth. 3. Know the leaders role in achieving growth.



4. Analyze real world cases of corporate leadership and draw implications of practice.

12. Leading Growth for Small and Medium Enterprises.

At the end of the session, students should be able to, 1. Understand challenges in attaining growth in different perspectives. 2. Know growth as the heart of small and medium enterprise success. 3. Understand different growth measurements in the view of small and medium enterprise. 4. Analyze real world cases of small and medium enterprise growth and draw implications.



13. Leading Growth through Turbulent times

At the end of the session, students should be able to, 1. Understand strategies of growth in turbulent environments. 2. Know the importance of contingency approaches in turbulent environments. 3. Analyze case real world case studies and draw implications.




• Acs, Z. J., Audretsch, D. B., & Strom , R. J. (2009). Entrepreneurship, Growth, and Public Policy. New York: Cambridge University Press.

• Davidsson, P. (2008). The Entrepreneurship Research Challenge. Cheltenham: Edward Elgar Publishing.

• Davidsson, P., Delmar, F., & Wiklund, J. (2006). Entrepreneurship and the Growth of Firms. Cheltenham: Edward Elgar.

• Ellis, S., & Brown, M. (2014). Startup Growth Engines: Case Studies of How Today's Most Successful Startups Unlock Extraordinary Growth. GrowthHackers.com.

• Ghosh, A. (2011). Strategies for Growth. Random House India. • Lewis, A., & McKone, D. (2015). Edge Strategy: A New Mindset for Profitable Growth.

Harvard Business Review Press.

Journal Articles

• Baum, J. R., Locke, E. A., & Smith, K. G. (2001). A Multidimensional Model of Venture Growth. The Academy of Management Journal, 44(2), 292-303.

• Delmar, F., Davidsson, P., & Gartner, W. B. (2003). Arriving at the high-growth firm. Journal of Business Venturing, 18, 189–216.

• Ferreira, J. J., Azevedo, S. G., & Ortiz, F. R. (2011). Contribution of Resource-Based View and Entrepreneurial Orientation on Small Firm Growth. Cuadernos de Gestión, 11(01), 95-116.

• Harms, R., Reschke, H., Kraus, S., & Fink, M. (2010). Antecedents of innovation and growth: analyzing the impact of entrepreneurial orientation and goal-oriented management. International Journal of Technology Management, 52(1-2), 135-152.

• McKelvie, A., & Wiklund, J. (2010). Advancing Firm Growth Research: A Focus on Growth Mode Instead of Growth Rate. Entrepreneurship Theory and Practice, 261-288.

• Salvato, C., Lassini, U., & Wiklund, J. (2007). Dynamics of External Growth in SMEs: A Process Model of Acquisition Capabilities Emergence. Schmalenbach Business Review :ZFBF. Düsseldorf, 59(July), 282-305.

• Shepherd, D., & Wiklund, J. (2009). Are We Comparing Apples With Apples or Apples With Oranges? Appropriateness of Knowledge Accumulation Across Growth Studies. Entrepreneurship, theory and practice, 33(1), 105-124.

• Wiklund, J., & Shepherd, D. (2003). Aspiring for, and achieving growth: the moderating role of resources and opportunities. Journal of Management Studies, 40(8), 1919-41.

Course: Innovation and New Product Development Course Code: COME 41542 Credit value 2 Type/Status Elective Level 4 Semester 1 Overall Learning Outcomes: By the end of this course unit students should be able to; 1 understand the nature of creativity, innovation and new product development process 2 explore, develop and demonstrate their creativity in new product development 3 identify ways of eliminating barriers for innovation and new product development 4 identify ways to turn creativity into insights, ideas, opportunities and action 5 understand how to bring creativity and innovation into an organization 6 understand how to market new product using modern marketing strategies Course Content



1.Introduction to creativity and innovations

At the end of the session students should be able to; 1. Define what is creativity 2. Describe the elements of creativity 3. Compare and contrast creativity and

innovation

Lecturers Case study discussions Handouts


2. Innovation as process

At the end of the session students should be able to; 1. Define the stages of innovations process 2. Describe how creativity link with

innovations 3. Explain different approaches for

Innovations


Assignment Presentations Final exams

3. Types of innovations in business

At the end of the session students should be able to; 1. Explain the different types of business

innovations 2. Compare and contrast different types of

innovations 3. Understand the importance of different

types of innovations



4. Creativity and innovation in New product development

At the end of the session students should be able to; 1. Explain the new product development

process 2. Describe what new product is



3. Understand when creativity and innovations contribute to software development process

5. Idea generation At the end of the session students should be able to; 1. Understand what is new product idea 2. Evaluate the feasibility of ideas 3. Improve product ideas

Lecturers Brain storming sessions


6. Creating product requirement and backlog

At the end of the session students should be able to; 1. Explain the key features expected in new

product 2. Identify the requirements of a new

product 3. Create product backlog

Lectures Boot camp discussions

Presentations Final exam

7. Presentation of Product ideas and their requirements

At the end of the session students should be able to; 1. pitch product ideas to public 2. explain the potential features of new

product

Lion Cage session

Presentation

8. Developing proof of concept and prototype

At the end of the session students should be able to; 1. Explain what is proof of concept 2. Explain what is working prototype 3. Develop proof of concept and prototype

for new product idea

Lectures Lab sessions Discussions

Competitions Presentations Final exam

9. Packagin Optimization

At the end of the session students should be able to; 1. explain the importance of packaging in

new product development 2. Identify packaging as early consideration

of new product development


Final Exams Presentations

10. Presentation on new products

At the end of the session students should be able to; 1. Market new product in public 2. Explain the features of new product

using proof of concepts

YBTER Congress 2016

Presentations Articles

11. Intellectual Property

At the end of the session students should be able to; 1. Explain what is intellectual property 2. describe various type of intellectual

property protections 3. apply for intellectual property protection

for their innovations


Final Exams Presentations

12. Lean product development


Lecturers Case study


process 1. Explain what is lean product development 2. Describe what is minimum viable product 3. Describe lean startup model for new

product based startups

discussions Handouts

13. Market concerns for innovations

At the end of the session students should be able to; 1. Describe what are the market

consideration for innovation 2. Conduct market evaluation of innovative

product ideas




• C. Merle Crawford and C. Anthony Di Benedetto (2014) New Products Management, McGraw-Hill, New York

• Brant Cooper and Patrick Vlaskovits (2016) The Lean Entrepreneur: How Visionaries Create Products, Innovate with New Ventures, and Disrupt Markets. Wiley.New Jersey

• Katherine Radeka (2013) The Mastery of Innovation: A Field Guide to Lean Product Development. Tailor and Fransis Group. Boca Raton

• PoalTrott, (2011), Innovation Management and New Product development. 5th Edition. Prentice hall, London

• James O'Loghlin, (2016). Innovation is a State of Mind: Simple strategies to be more innovative in what you do. Willey. New Jersey

http://www.amazon.com/Patrick-Vlaskovits/e/B003ZQHNFQ/ref=sr_ntt_srch_lnk_25?qid=1464915028&sr=1-25�

Course: Social Entrepreneurship Curse Code: COME 42213 Credit value 3 Type/Status Compulsory Level 4 Semester 2

Overall learning outcomes: By the end of this course unit students should be able to; 1. Define social entrepreneurship and identify its background and characteristics 2. Explain main concepts and strategies of social entrepreneurship 3. Illustrate the practical applicability of opportunity recognition and social innovation adopted by various social entrepreneurs 4. Apply the knowledge of social entrepreneurship to research on social value creation create by different change makers

Course Content



1. Background, Characteristics and Context of Social Entrepreneurship

At the end of the session students should be able to; 1. Define social entrepreneurship 2. Understand the evolution and

historical background of social entrepreneurship.

3. Explain the role of social entrepreneurship in societies, economies and politics.

4. Identify the social entrepreneurial eco system


End semester examination Class room discussions

2. Social Entrepreneurship: Typologies Drivers and Challenges

At the end of the session students should be able to; 1. Explain the three pillars of social

entrepreneurship. 2. Illustrate the typologies of social

entrepreneurship 3. Describe some of the drivers of social

responsibility and apply/adapt them to your own context

4. Identify and characterize socially entrepreneurial initiatives in terms of definitions, drivers, size and key challenges



3. Social At the end of the session students should Lectures End semester

Entrepreneurs and their Personality

be able to; 1. Understand the role of personality in

entrepreneurship studies. 2. Describe the current knowledge on the

personality in social entrepreneurs. 3. Name and explain the core elements of

the entrepreneurial, and the pro social personality of a social entrepreneur.

Self-study Small group learning and presentations

examination Class room discussions Group Assignment

4. Business Models in Social Entrepreneurship

At the end of the session students should be able to; 1. Explain what a business model is. 2. Explain the differences between

business models of commercial enterprises and business models of social enterprises.

3. Describe typical areas in which social entrepreneurs find and create opportunities.

4. Recognize opportunities of social enterprises.

5. Describe examples of business models which were successfully implemented by social entrepreneurs.

6. Explain the main characteristics of different scaling and replication strategies.

Lectures Self-study Small group learning and presentations Case study


5. Collaborations and Partnerships

At the end of the session students should be able to; 1. Describe different reasons for social

entrepreneurs to form and participate in partnerships.

2. Describe different types of partners for social entrepreneurs and their particular advantages.

3. Explain different dimensions of collaborative value chain integration and specific types

4. of collaboration. 5. Recognize potential risks and

challenges for social entrepreneurs when working together with other entities.

6. Explain how a collaboration can be established.



6. Human Resource Management and


Lectures Self-study


Volunteer Motivation

1. Describe the special characteristics of volunteers.

2. Explain the theoretical background and the motivational factors of volunteering.

3. Describe procedural measures for the promotion of volunteer work (“volunteer programs”).

4. Illustrate the theoretical elements in a practical context.

Small group learning and presentations Case Study

Class room discussions Group Assignment

7. Financing of Social Entrepreneurship

At the end of the session students should be able to; 1. Describe the characteristics of the

financing structure of social enterprises.

2. Explain the financing instruments available for social enterprises.

3. Describe the financing institutions in the social capital market.

4. Explain the trade-off between social and financial return.



8. Marketing for Social Enterprises

At the end of the session students should be able to; 1. Create awareness of the peculiarities

of marketing in social enterprises, especially in

2. Relation to commercial and non for profit marketing.

3. Understand a systematic approach to marketing in terms of a concerted marketing conception.

4. Describe the typical process steps of a marketing conception.

5. Understand exemplary tasks and challenges connected with the single process steps of a

6. Marketing conception. 7. Recognize that social enterprises need

individualized approaches to marketing in view of the specific service or product delivered.



9. Performance Measurement and Social Entrepreneurship

At the end of the session students should be able to; 1. Understand the origins of the current

momentum in measuring social impact 2. Be familiar with key approaches

Lectures Case Study Self-study Small group learning and

End semester examination Class room discussions Group

3. Critically evaluate efforts to measure social impact

presentations Assignment

10. Strategies for Scaling in Social Entrepreneurship

At the end of the session students should be able to; 1. Explain the difference between

organizational growth and replication by others.

2. Explain major scaling strategies and their distinctive features.

3. Understand advantages and disadvantages of the scaling strategies.

4. Recognize the perspective of social investors towards scaling.

5. Explain implications of scaling and how hurdles could be overcome



11. Social Entrepreneurship in the Market System

At the end of the session students should be able to; 1. Explain the potential role of social

entrepreneurship in market economies. 2. Recognize the function of social

entrepreneurs in addition to commercial entrepreneurs

3. and the state as suppliers of goods and services.

4. Explain the scope of activity of social enterprises in relation to their potential for value creation and appropriation.

5. Characterize typical areas of activity of social entrepreneurs and provide examples



12. The Impact of Social Entrepreneurship on Societies

At the end of the session students should be able to; 1. Distinguish between an organizational

and a societal perspective on social entrepreneurship and social business.

2. Discuss social entrepreneurship as an alternative instrument for solving social problems and addressing social needs.

3. Explain the difference between a static and a dynamic perspective on impact.

4. Compare the contribution of social entrepreneurship with the potential of charitable

5. NGOs and aid, for-profit companies, and government provision.



6. Describe the conditions under which governments, aid, and for-profit markets can best deliver static impact.


• Christine K. Volkmann, Kim Oliver Tokarski&Kati Ernst (2012)“Social Entrepreneurship & Social Business”,SpringerGabler

• Bornstein, David. How to Change the World: Social Entrepreneurs and the Power of New Ideas, (2007), Oxford University Press

• Bornstein, David& Susan Davis, Social Entrepreneurship What everyone needs to know,(2010), Oxford University Press

• Arthur C Brooks, Social Entrepreneurship: a Modern approach to social value creation(2009), 1st edition, Pearson Prentice Hall

• Welch,Wilford. The Tactics of Hope: How Social Entrepreneurs are changing the World. (Earth Aware, 2008, ISBN 160109014-5).

Course Business Model Canvas Course Code COME 42222 Credit Value 2 Type/Status Compulsory Level 4 Semester 2 Overall Learning Outcome: By the end of this course unit students should be able to: 1. define what a business model is. 2. understand the business model elements and their implications on practice. 3. develop a business model based on feasible value proposition.


Learning Methods


1. The Business Model Canvas: A Tool for Entrepreneurs and Innovators

At the end of the session, students should be able to, 1. Define what a business model is. 2. Understand its importance in a growing business. 3. Justify the need of a business model in every business mentioning that the business model is that all matters.



2. Managing change – business model re-generation (corporate perspective)

At the end of the session, students should be able to, 1. Know the importance of redefining business models in existing ventures. 2. Understand the human perspective in introducing business model re-generation.



3. The Customer Segments

At the end of the session, students should be able to, 1. Understand different type of markets. 2. Know how to identify a customer base and select the most suitable segment of them.



4. The Value Propositions

At the end of the session, students should be able to, 1. Know what a value proposition is. 2. Understand business model innovation as a means of success. 3. Describe the importance of creating value in business at present. 4. Understand the strategies in developing value propositions. 5. Describe the importance of the terms of



newness, performance, customization, brand/status and etc.

5. Channels and Customer Relationships

At the end of the session, students should be able to, 1. Know the importance of a pertaining channel in delivering value propositions. 2. Understand different channel modes and their applicability.



6. Revenue Streams and Key Resources

At the end of the session, students should be able to, 1. The importance of financial management in business model generation. 2. Understand the applicability different revenue models. 3. Apply resource bundles in constructing business models.



7. Key Activities and Key Partnerships

At the end of the session, students should be able to, 1. Understand the value of partnering in practicing business models. 2. Understand that the partnering is that all matters rather than utilizing all resources.



8. The Cost Structure

At the end of the session, students should be able to, 1. Understand the importance of cost structure management. 2. Know the importance of effective cash build and burn rates in business models.



9. Presenting the Business Model

At the end of the session, students should be able to, 1. Identify practical entrepreneurial gaps in developing business models. 2. Develop business models based on entrepreneurial gaps identified.




• Blank, S., &Dorf , B. (2012). The Startup Owner's Manual: The Step-By-Step Guide for Building a Great Company. California: K&S Ranch Publishing Division.

• Gassmann, O., Frankenberger, K., &Csik, M. (2014). The Business Model Navigator: 55 Models That Will Revolutionise Your Business. United Kingdom: Pearson Education.

• Muehlhausen, J. (2013). Business Models for Dummies. New Jersey: John Wiley & Sons, Inc. • Osterwalder, A., &Pigneur, Y. (2010). Business Model Generation: A Handbook for

Visionaries, Game Changers, and Challengers. New Jersey: John Wiley & Sons Inc.

• Osterwalder, A., Pigneur, Y., Bernarda, G., & Smith, A. (2014). Value Proposition Design: How to Create Products and Services Customers Want (Strategyzer). New Jersey: John Wiley & Sons Inc.

Journal Articles

• Chesbrough, Henry, and Richard S. Rosenbloom. "The role of the business model in capturing value from innovation: evidence from Xerox Corporation's technology spin‐off companies." Industrial and corporate change 11.3 (2002): 529-555.

• Johnson, Mark W., Clayton M. Christensen, and Henning Kagermann. "Reinventing your business model." Harvard business review 86.12 (2008): 57-68.

• Morris, Michael, MinetSchindehutte, and Jeffrey Allen. "The entrepreneur's business model: toward a unified perspective." Journal of business research 58.6 (2005): 726-735.

Course The Global Entrepreneurial Ecosystems Course Code COME 42232 Credit Value 2 Type/Status Compulsory Level 4 Semester 2

Overall Learning Outcome: By the end of this course unit students should be able to: 1. understand the concept of entrepreneurial ecosystem with implications on any business or non-business activity. 2. address the core domains of Entrepreneurship Ecosystem. 3. understand the core principles in sustainable business in the global and local perspectives. 4. know the values of greening of a business.


Learning Methods


1. The Entrepreneurial Ecosystem – Introduction.

At the end of the session, students should be able to, 1. Define what an entrepreneurial ecosystem is. 2. Explain the benefits, implications and core domains of entrepreneurial ecosystem.


End semester examination Project

2. Sustainable business and Entrepreneurial Ecosystem

At the end of the session, students should be able to, 1. Understand the notion of sustainable business differentiating from conventional firms. 2. Explain the linkage between business sustainability and entrepreneurial ecosystem.



3. Eco Design, Strategies and Creating Customer Environmental Solutions

At the end of the session, students should be able to, 1. Understand the contemporary mean of Eco friendliness in entrepreneurship business models. 2. Know eco design strategies in entrepreneurship 3. Analyze real world case studies of eco design and customer environmental solutions of entrepreneurship.



4. Environmental Impact Assessments

At the end of the session, students should be able to, 1. Understand the importance of environmental Assessment in entrepreneurial activities. 2. Discuss inter-related socio-economic, cultural and human-health impacts, both beneficial and adverse created from



environmental entrepreneurial activities. 5. Environmental pollution management

At the end of the session, students should be able to, 1. Understand current statistics about environmental pollutions. 2. Understand the major areas and types of environmental pollution. 3. Analyze real world case studies of environmental pollution and draw implications of practice in the perspective of entrepreneurship.



6. Global Water Policy Science, Technology and Innovation Policy

At the end of the session, students should be able to, 1. Understand major policies of water, science, technology and innovation in the view of entrepreneurial ecosystem. 2. Know the impacts of those policies in entrepreneurial initiatives at present.



7. Sustainable Product Design and Manufacturing.

At the end of the session, students should be able to, 1. Understand contemporary product designs and manufacturing Methodologies which reduces the environmental impact. 2. Analyze real world cases of sustainable manufacturing and product designs to draw practical implications.




• Boutillier, S., Carré, D., &Levratto, N. (2016). Entrepreneurial Ecosystems (Innovation, Entrepreneurship, Management: Smart Innovation set). Wiley-ISTE.

• Cheng, W., & Mohamed, S. (2010). The World that Changes the World: How Philanthropy, Innovation, and Entrepreneurship are Transforming the Social Ecosystem. Jossey-Bass.

• Manimala, M. J., &Wasdani, K. P. (2015). Entrepreneurial Ecosystem: Perspectives from Emerging Economies. Springer.

• Moore, J. F. (1997). The Death of Competition: Leadership and Strategy in the Age of Business Ecosystems. Harper Paperbacks.

• Wilson , R. K. (2016). They Will Be Giants: 21st Century Entrepreneurs and the Purpose-Driven Business Ecosystem. Trillatian Media.

Course Computer based Accounting and Finance Course Code COME42542 Credit Value 2 Type/Status Elective Level 4 Semester 2

Overall learning outcomes: By the end of this course unit students should be able to; 1. identify the nature of modern computer based accounting functions 2. apply computer technology for accounting functions in an organization 3. make decisions using electronic accounting information 4. formulate advanced financial management models using Ms Excel

Course Content



1.Accounting Functions using a Software; Create a new company in an accounting software; modify the preset chart of accounts to suit company needs; add information to company lists, or edit information in company lists; open and use registers for any balance sheet accounts; generating other reports; preparing bank reconciliations, create sales orders; estimates, invoice customers & progress invoicing, receive payments from customers and make bank deposits, write cheques and assign amounts to specific expense accounts.


1. Identify the nature of modern computer based accounting functions

2. Apply computer technology for accounting functions in an organization

3. Make decisions using electronic accounting information

4. Formulate advanced financial management models using Ms Excel

Lectures Laboratory works Assignments

End semester examination Practical examination Assignment

Work with asset and liability accounts; enter bills into accounts payable pay bills; create and customize reports and graphs; customize sales forms; view MIS reports save reports and forms as portable document format (pdf) files; e mail and export reports to Microsoft excel or pdf; set up inventory and build finished goods; convert units of measure and multi-location; track and pay sales tax (VAT & NBT); write letters in Microsoft word using accounting software data. 2. Finance functions using Ms excel: Time value of money; valuation; project appraisal methods. Recommended Readings: • Benninga, s. (2005). Financial modeling (3rd ed.). Mitpress. • Benninga, s. (2005). Principles of finance with excel (1st ed.). Uk: oxford university press. • Day, a. (2007). Mastering financial modeling in Microsoft Excel: a practitioner's guide to applied

corporate finance (3rd ed.). Uk: prentice hall. User manuals for accounting software.

Course Entrepreneurial Leadership Course Code COME 42552 Credit Value 2 Type/Status Elective Level 4 Semester 2 Overall Learning Outcome: By the end of this course unit students should be able to: 1. appreciate interdisciplinary study of leadership 2. understand complex interactions among business, economic, social and scientific and technological inputs 3. understand the process and behavior of business and scientific/entrepreneurial leadership 4. acquire generic skills in a range of leadership topics 5. appreciate problem-based learning in leadership development 6. understand complexity in entrepreneurial skills and knowledge Course Content Topic Learning Outcome Teaching &

Learning Methods Methods of Assessment

1. Introduction to the Concept of Entrepreneurial Leadership

At the end of the session, students should be able to, 1. Classify the key leadership elements of success in terms of business concept identification and Assessment, market focus, intellectual property, planning, funding and operations 2. Discuss the basic knowledge of leadership culture and behavior


End semester examination Individual Assignment

2. Understanding Leadership Theories

At the end of the session, students should be able to, 1. Interpret the development of leadership theories 2. Identify and describe major leadership theories and the researchers associated with those theories 3. Identify, explain and critically apply key frameworks, theories and models of “best practice” relating to the entrepreneurial leadership


End semester examination Individual Assignment

3. Leadership vs Entrepreneurship


Lectures


1. Discover the personal, behavioral and situational factors in a leadership situation that lead to success or failure 2. Practice critical evaluation of leadership and entrepreneurship

4. Leading with Innovation – What Leaders Need to Know

At the end of the session, students should be able to, 1. Identify and critically assess the impact of major contextual factors (societal, sectorial and organizational) affecting the management of leadership in Sri Lanka and international businesses 2. Discuss the theoretical and practical application of leadership theories in international context



5. Entrepreneurial Leadership Process: Corporate Entrepreneurship

At the end of the session, students should be able to, 1. Identify, investigate and synthesize of relevant information for leadership development processes. 2. Define the basic concepts of leadership, corporate entrepreneurship and innovation processes



6. Developing Entrepreneurial Leadership Skills

At the end of the session, students should be able to, 1. Describe the behaviors of effective leaders in a variety of situations 2. Identify the skills of effective leaders 3. Explain leadership skills associated with specific elements of the entrepreneurial process 4. Discuss the leadership strategies of leaders depicted in popular culture and the media

Lectures Presentations Class room activities


7. Challenges for Entrepreneurial Leadership in

At the end of the session, students should be able to, 1. Demonstrate competence in

Lectures Presentations Class room activities

End semester examination Group

Organization

problem-solving skills associated with major ‘leadership problems’ (such as types of leadership, leadership process and behavior, and leadership in innovation) in the specific context of their workplace.

Assignment


• Goossen , R. J. & Stevens, R. P., (2013). Entrepreneurial Leadership: Finding Your Calling, Making a Difference. s.l.:IVP Books.

• Greenberg , D., Sweet , K. M. & Wilson , H. J., (2011). The New Entrepreneurial Leader: Developing Leaders Who Shape Social and Economic Opportunity (Bk Business). 1st ed. s.l.:Berrett-Koehler Publishers.

• Mastrangelo , A., (2015). Entrepreneurial Leadership: A Practical Guide to Generating New Business. 1st ed. s.l.:Praeger.

• McGrath , R. G. & MacMillan , L., (2000). The Entrepreneurial Mindset: Strategies for Continuously Creating Opportunity in an Age of Uncertainty. s.l.:Harvard Business Review Press.

• Whitney , D., Bloom , A. T. & Rader , K., 2010. Appreciative Leadership: Focus on What Works to Drive Winning Performance and Build a Thriving Organization. 1st ed. s.l.:McGraw-Hill Education.

Subject Dissertation Course Code COME 43276 Credit Value 6 Type/Status Compulsory Level 4 Semester 1

Overall Learning Outcome: By the end of this course unit students should be able to: 1. Identify a research problem and to review pertaining literature in the problem domain. 2. Plan an appropriate research design with the guidance of the supervisor in relation to the problem

identified. 3. Collect pertaining data (primary or secondary) in implementing the research design. 4. Analyze, summarize and interpret the data in answering research the research problem. 5. Write the research report provided the timeframe and publishing research work.

Course Content

Topic Learning Outcome Teaching & Learning Methods


Students are required to provide research area as their intended area of study. Research areas will be assigned with supervisors and students will undergo their research work accordingly. Pertaining research deign will be planed and implemented in collecting data. Data will be collected, summarized, analyzed and will be interpreted in


1. Identify a research problem as the basis of conducting the course unit. 2. Review pertaining literature in the problem domain. 3. Plan an appropriate research design with the guidance of the supervisor in relation to the problem identified. 4. Collect pertaining data (primary or secondary) in implementing the research design. 5. Analyze, summarize and interpret the data in answering research the research problem. 6. Write the research report provided the timeframe.

Workshops,

Research work,

Supervising

Dissertation

Viva Voce Examination

Research Papers

answering the research problem. Finally the written dissertation will be presented to the examination department within the time schedule.


• Bloomberg, L. D. & Volpe, M. F., 2012. Completing Your Qualitative Dissertation: A Road Map From Beginning to End. 2nd ed. s.l.:SAGE Publications.

• Creswell, J. W., 2011. Educational Research: Planning, Conducting, and Evaluating Quantitative and Qualitative Research. s.l.:Pearson Education.

• Krathwohl, D., 2005. How To Prepare A Dissertation Proposal: Suggestions for Students in Education & the Social and Behavioral Sciences. s.l.:David R. Krathwohl.

• Machi, L. A. & McEvoy, B., 2012. The Literature Review: Six Steps to Success. 2nd ed. s.l.:Corwin.

• Roberts , C. M., 2010. The Dissertation Journey: A Practical and Comprehensive Guide to Planning, Writing, and Defending Your Dissertation. s.l.:Corwin.

Course Business Internship Course Code COME 43286 Credit Value 6 Type/Status Compulsory Level 4 Semester 2 Overall Learning Outcome: By the end of this course unit students should be able to: 1. integrate academic knowledge with practical experience to solve organizational issues 2. display continuous learning through experiencing the role of Commerce and Management in Business 3. integrate the theory and concepts taught in business and management to the latest business world practices through practical job experience 4. develop networking with professionals and identify possible mentors 5. demonstrate and internalize the skills necessary to deal with practical issues of Business, commerce and management Course Content Topic Learning Outcomes Teaching and

Learning Methods


1. Internship At the end of the session, students should be able to:

1. Integrate the knowledge in business management and commerce to blend with the organizational environment

2. Practice management related work activities in the organizational setting

3. Outline day to day work experiences in the internship records

4. Practice and internalize work practices for career development

5. Display a comprehensive understanding of the work completed in the organizational setting

A minimum of 75 days (approximately 600 hours) internship in a private sector or public sector organizations

Internship record book Work evaluation report Viva voce examination

Documents

fcms.kln.ac.lkfcms.kln.ac.lk/dep/dcfm/images/fcmc/COME.pdf · End semester examination . Class room discussions . Entrepreneurial marketing simulation activity . Recommended Readings: