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FashionTV TV Distribution numberof · 1 post onto FashionTV Facebook brings 500.000 impressions 4+ Million likes on Facebook - Facebook showsmore. female likes (women 68% male32%)

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Page 1: FashionTV TV Distribution numberof · 1 post onto FashionTV Facebook brings 500.000 impressions 4+ Million likes on Facebook - Facebook showsmore. female likes (women 68% male32%)

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Page 2: FashionTV TV Distribution numberof · 1 post onto FashionTV Facebook brings 500.000 impressions 4+ Million likes on Facebook - Facebook showsmore. female likes (women 68% male32%)

FashionTV TV Distribution number ofHouseholds

NORTH AMERICA

TV: 5million

CISEUROPE

TV: 62 millionTV: 123 million ASIA

TV: 230million

OCEANIA

TV: 2.75 million

MIDDLE EAST

TV: 33millionAFRICA TV:

2 5 millionSOUTH AMERICA

2

TV: 1 3 million

Page 3: FashionTV TV Distribution numberof · 1 post onto FashionTV Facebook brings 500.000 impressions 4+ Million likes on Facebook - Facebook showsmore. female likes (women 68% male32%)

FashionTVTV: 500 MILLION HOUSEHOLDS

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TV: 7 MILLION PUBLIC PLACES24/7 TELEVISION NETWORK

BIGGEST FASHION LIFESTYLE PROGRAMFOCUSED EXCLUSIVELY ON FASHION,

BEAUTY,TRENDS

FACEBOOK: 4+ MILLION LIKESGOOGLE+: 3.8 MILLION LIKES

Page 4: FashionTV TV Distribution numberof · 1 post onto FashionTV Facebook brings 500.000 impressions 4+ Million likes on Facebook - Facebook showsmore. female likes (women 68% male32%)

FashionTV DemographicsIncomeDemographics

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Sex / Age DemographicsAge Female% Male%

13-17 2.2 1.3

18-24 9.3 20

25-34 5.5 29

35-44 1.8 14

45-54 1 8.8

55-64 N/A 4.7

65+ N/A 2.2Well-off, technophile, globetrotters, trendy andad-aware

Early adopters, opinion leaders, models, fashion stars and fashionprofessionals

In comparison to other TV channels, FTV viewersare:More affluent, older and of higher-education than music channel viewers Younger than news channel viewers but fall into a similarly high income bracket Younger than viewer of sports channels but with a higher disposable income

Page 5: FashionTV TV Distribution numberof · 1 post onto FashionTV Facebook brings 500.000 impressions 4+ Million likes on Facebook - Facebook showsmore. female likes (women 68% male32%)

Viewership Distribution by hours ofthe day and days of the week

0,10%

0,05%

0,00%

0,15%

0,20%

0,35%

0,30%

0,25%

06 07 08 09 10 11 12 13 14 15 16 17 18 19 20 21 22 23 00 01 02 03 04 05

20140120201401212014012220140123201401242014012520140126

5

Source: Hong Kong NOWTV

Page 6: FashionTV TV Distribution numberof · 1 post onto FashionTV Facebook brings 500.000 impressions 4+ Million likes on Facebook - Facebook showsmore. female likes (women 68% male32%)

FashionTV Audience Structure80%70%60%50%40%30%20%10%

0%

Men

Women

More women watch FashionTV during the day. Program isfitted to their tastes – more model talk, more hair andmakeup, morefashion

More men watch FashionTV during the night. Programis fitted to their tastes – moreswimwear

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Page 7: FashionTV TV Distribution numberof · 1 post onto FashionTV Facebook brings 500.000 impressions 4+ Million likes on Facebook - Facebook showsmore. female likes (women 68% male32%)

Views of FashionTV Households vs Time of Day (based on local time)

Households inmillions

Time ofDay

Totalviews

Male views

Femaleviews

Based on Localtime.Daytime 75% from 7am – 9pm are mostly women watching. Women viewing remains constant during day and night. Number of men viewing FashionTV increases from 9pm, reaching peak at midnight.Two prime times 7-9am and 10pm – 2am

Midnight7-9am

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Page 8: FashionTV TV Distribution numberof · 1 post onto FashionTV Facebook brings 500.000 impressions 4+ Million likes on Facebook - Facebook showsmore. female likes (women 68% male32%)

SFR Graph showing FashionTV on 16.07.2015,on 16.07.2016 and on15.06.2017

s

FashionTV Ratings have increased by over 30% since 2015, a French survey by SFR NeufBox Shows. SFR provides services such as IPTV and cover in France more than 2 million homes. Graph shows substantial growth in the especially in the mornings and in thenights.

FashionTV16.07.2016

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FashionTV16.07.2015

FashionTV10.01.2017

Page 9: FashionTV TV Distribution numberof · 1 post onto FashionTV Facebook brings 500.000 impressions 4+ Million likes on Facebook - Facebook showsmore. female likes (women 68% male32%)

SFR Graph showing Average Viewing Rate of FashionTV compared to other Top European Channels 23/03/2017

Euronews

E!

FashionTV

CNNInternational

BBCWorldNews

LuxeTVHD

TraceUrbanCNBCEurope

BloombergPan-European

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Page 10: FashionTV TV Distribution numberof · 1 post onto FashionTV Facebook brings 500.000 impressions 4+ Million likes on Facebook - Facebook showsmore. female likes (women 68% male32%)

Digitime & FashionTV

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Page 11: FashionTV TV Distribution numberof · 1 post onto FashionTV Facebook brings 500.000 impressions 4+ Million likes on Facebook - Facebook showsmore. female likes (women 68% male32%)

Digitime FashionTV Summary

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Page 12: FashionTV TV Distribution numberof · 1 post onto FashionTV Facebook brings 500.000 impressions 4+ Million likes on Facebook - Facebook showsmore. female likes (women 68% male32%)

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Page 13: FashionTV TV Distribution numberof · 1 post onto FashionTV Facebook brings 500.000 impressions 4+ Million likes on Facebook - Facebook showsmore. female likes (women 68% male32%)

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Page 14: FashionTV TV Distribution numberof · 1 post onto FashionTV Facebook brings 500.000 impressions 4+ Million likes on Facebook - Facebook showsmore. female likes (women 68% male32%)

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Page 15: FashionTV TV Distribution numberof · 1 post onto FashionTV Facebook brings 500.000 impressions 4+ Million likes on Facebook - Facebook showsmore. female likes (women 68% male32%)

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Page 16: FashionTV TV Distribution numberof · 1 post onto FashionTV Facebook brings 500.000 impressions 4+ Million likes on Facebook - Facebook showsmore. female likes (women 68% male32%)

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Page 17: FashionTV TV Distribution numberof · 1 post onto FashionTV Facebook brings 500.000 impressions 4+ Million likes on Facebook - Facebook showsmore. female likes (women 68% male32%)

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Page 18: FashionTV TV Distribution numberof · 1 post onto FashionTV Facebook brings 500.000 impressions 4+ Million likes on Facebook - Facebook showsmore. female likes (women 68% male32%)

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Page 19: FashionTV TV Distribution numberof · 1 post onto FashionTV Facebook brings 500.000 impressions 4+ Million likes on Facebook - Facebook showsmore. female likes (women 68% male32%)

Channel Rating FashionTV Sky VisionTOP 10 PROGRAM WEEK1722

No Description (grouped) Average Number ofAudience (r)TVR Share1 FASHION4NIGHT 36 0,01 0,112 FASHIONBREAKFAST 12 0 0,043 SPECIALWEEKEND 6 0 0,014 FASHIONREVIEW 8 0 0,015 TOPPHOTOSHOOTS 4 0 0,016 FASHIONNEWS 2 0 07 BESTOFFASHION 2 0 08 SWIMWEAR 0 0 0

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Page 20: FashionTV TV Distribution numberof · 1 post onto FashionTV Facebook brings 500.000 impressions 4+ Million likes on Facebook - Facebook showsmore. female likes (women 68% male32%)

« Zoom Thématiques » STUDYCanalsat and Cable Viewers as well as individuals connected by ADSL - FashionTV

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Page 21: FashionTV TV Distribution numberof · 1 post onto FashionTV Facebook brings 500.000 impressions 4+ Million likes on Facebook - Facebook showsmore. female likes (women 68% male32%)

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31%

Page 22: FashionTV TV Distribution numberof · 1 post onto FashionTV Facebook brings 500.000 impressions 4+ Million likes on Facebook - Facebook showsmore. female likes (women 68% male32%)

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Page 23: FashionTV TV Distribution numberof · 1 post onto FashionTV Facebook brings 500.000 impressions 4+ Million likes on Facebook - Facebook showsmore. female likes (women 68% male32%)

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Page 24: FashionTV TV Distribution numberof · 1 post onto FashionTV Facebook brings 500.000 impressions 4+ Million likes on Facebook - Facebook showsmore. female likes (women 68% male32%)

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Page 25: FashionTV TV Distribution numberof · 1 post onto FashionTV Facebook brings 500.000 impressions 4+ Million likes on Facebook - Facebook showsmore. female likes (women 68% male32%)

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Page 26: FashionTV TV Distribution numberof · 1 post onto FashionTV Facebook brings 500.000 impressions 4+ Million likes on Facebook - Facebook showsmore. female likes (women 68% male32%)

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Page 27: FashionTV TV Distribution numberof · 1 post onto FashionTV Facebook brings 500.000 impressions 4+ Million likes on Facebook - Facebook showsmore. female likes (women 68% male32%)

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Page 28: FashionTV TV Distribution numberof · 1 post onto FashionTV Facebook brings 500.000 impressions 4+ Million likes on Facebook - Facebook showsmore. female likes (women 68% male32%)

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Page 29: FashionTV TV Distribution numberof · 1 post onto FashionTV Facebook brings 500.000 impressions 4+ Million likes on Facebook - Facebook showsmore. female likes (women 68% male32%)

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Page 30: FashionTV TV Distribution numberof · 1 post onto FashionTV Facebook brings 500.000 impressions 4+ Million likes on Facebook - Facebook showsmore. female likes (women 68% male32%)

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Page 31: FashionTV TV Distribution numberof · 1 post onto FashionTV Facebook brings 500.000 impressions 4+ Million likes on Facebook - Facebook showsmore. female likes (women 68% male32%)

TAM Media Research India

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Page 32: FashionTV TV Distribution numberof · 1 post onto FashionTV Facebook brings 500.000 impressions 4+ Million likes on Facebook - Facebook showsmore. female likes (women 68% male32%)

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Page 33: FashionTV TV Distribution numberof · 1 post onto FashionTV Facebook brings 500.000 impressions 4+ Million likes on Facebook - Facebook showsmore. female likes (women 68% male32%)

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Page 34: FashionTV TV Distribution numberof · 1 post onto FashionTV Facebook brings 500.000 impressions 4+ Million likes on Facebook - Facebook showsmore. female likes (women 68% male32%)

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Page 35: FashionTV TV Distribution numberof · 1 post onto FashionTV Facebook brings 500.000 impressions 4+ Million likes on Facebook - Facebook showsmore. female likes (women 68% male32%)

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Page 36: FashionTV TV Distribution numberof · 1 post onto FashionTV Facebook brings 500.000 impressions 4+ Million likes on Facebook - Facebook showsmore. female likes (women 68% male32%)

European Media Survey of reach of top 20 percent incomeearners – about 45 million homes 2014-2017

European Media Survey (EMS) shows the comparisons study of growth of reach from 2014 to 2017with growth above 60% in comparison to top other TV Channels.

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Page 37: FashionTV TV Distribution numberof · 1 post onto FashionTV Facebook brings 500.000 impressions 4+ Million likes on Facebook - Facebook showsmore. female likes (women 68% male32%)

2017

Pan-EuropeanTV Weekly reach Monthly reach 3Monthreach

3,20 7,04 14,08

11,4 25,08 50,16

4,1 9,02 18,04

5,4 11,88 23,76

16,8 34,96 69,92

1,7 3,74 7,48

3,2 7,04 14,08

14 23,8 47,6

25,6 40,96 81,92

3,5 7,7 15,4

1,7 3,74 7,48

16,1 35,42 70,84

6,6 14,52 29,04

3,6 7,92 15,84

EMS Report – European Media Survey of Top 20% Income earners in West and East Europe (45 million people) 2017

Page 38: FashionTV TV Distribution numberof · 1 post onto FashionTV Facebook brings 500.000 impressions 4+ Million likes on Facebook - Facebook showsmore. female likes (women 68% male32%)

FashionTV New MediaFashionTV is a New Media leader, with a highly trafficked and expansive digital reach that includes FTV.com (1 mil visitors per month), a Facebook page (4+ million fans), Google+ (3.8+ million fans) and more. In the top 300 media online.

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Page 39: FashionTV TV Distribution numberof · 1 post onto FashionTV Facebook brings 500.000 impressions 4+ Million likes on Facebook - Facebook showsmore. female likes (women 68% male32%)

1 post onto FashionTV Facebook brings500.000 impressions

4+ Million likes on Facebook - Facebook showsmorefemale likes (women 68% male 32%)

The graph shows that women are mostly agedfrom 18-24 and 25 to35

Men are in the similar agegroup

India is the forefront runner, and USA highest in number of fans in comparison to its population

http://www.facebook.com/FTV

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Page 40: FashionTV TV Distribution numberof · 1 post onto FashionTV Facebook brings 500.000 impressions 4+ Million likes on Facebook - Facebook showsmore. female likes (women 68% male32%)

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Page 41: FashionTV TV Distribution numberof · 1 post onto FashionTV Facebook brings 500.000 impressions 4+ Million likes on Facebook - Facebook showsmore. female likes (women 68% male32%)

Graph displaying exponential growth on Facebook2011-2017

900.000

2.900.000

4.000.0003.700.000

1000000

500000

0 0

2000000

3000000

2500000

4000000

3500000

4500000

2011 2012 2013

Face

book

Like

s

2014 2015 2016 2017Years

FashionTV Facebook

2017Prediction1500000 1.500.000

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FashionTVFacebook

Page 42: FashionTV TV Distribution numberof · 1 post onto FashionTV Facebook brings 500.000 impressions 4+ Million likes on Facebook - Facebook showsmore. female likes (women 68% male32%)

Campaign on Facebook – 4 million +Fans

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Page 43: FashionTV TV Distribution numberof · 1 post onto FashionTV Facebook brings 500.000 impressions 4+ Million likes on Facebook - Facebook showsmore. female likes (women 68% male32%)

1 post on FashionTV Google+ brings500.000 impressions

FTV Google+ page has been joined by more than 3.8+ million users, growing over 100,000 a month.

It is number 24 most popular G+ sitesworldwide.

The page provides plenty of links to interesting articles and videos connected with fashion industry.

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Page 44: FashionTV TV Distribution numberof · 1 post onto FashionTV Facebook brings 500.000 impressions 4+ Million likes on Facebook - Facebook showsmore. female likes (women 68% male32%)

Campaign on Google+ 3.8 million fans

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Page 45: FashionTV TV Distribution numberof · 1 post onto FashionTV Facebook brings 500.000 impressions 4+ Million likes on Facebook - Facebook showsmore. female likes (women 68% male32%)

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Page 46: FashionTV TV Distribution numberof · 1 post onto FashionTV Facebook brings 500.000 impressions 4+ Million likes on Facebook - Facebook showsmore. female likes (women 68% male32%)

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More Options such as Parties at the FashionTV Café Vienna, Fashion Shows and Model awards are available upon request

Page 47: FashionTV TV Distribution numberof · 1 post onto FashionTV Facebook brings 500.000 impressions 4+ Million likes on Facebook - Facebook showsmore. female likes (women 68% male32%)

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Page 48: FashionTV TV Distribution numberof · 1 post onto FashionTV Facebook brings 500.000 impressions 4+ Million likes on Facebook - Facebook showsmore. female likes (women 68% male32%)

Why Advertise on FashionTV New Media

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FashionTV has a growing scale of online activities :

Facebook (4+ million fans): http://www.facebook.com/FashionTV Google

Plus (3.8+ million fans): https://plus.google.com/+FashionTV/posts

Twitter: http://twitter.com/#!/fashiontv

Vk.com:http://vk.com/fashiontv

Website: 1 million monthly users http://www.fashiontv.com/

Own VOD Platform underdevelopment

With many mobile, tablets and smart TVapplications.

For more information: http://www.fashiontv.com/

Page 49: FashionTV TV Distribution numberof · 1 post onto FashionTV Facebook brings 500.000 impressions 4+ Million likes on Facebook - Facebook showsmore. female likes (women 68% male32%)

CONTACT

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For more information and other opportunities please contact:

[email protected]