21
FARE BUSINESS CON I SOCIAL MEDIA: FACEBOOK, TWITTER, YOUTUBE E INSTAGRAM Alessandra Provinzano Revenue & Sales Strategies Management Destination Management - Business Analysis

Fare business con i social Media: Facebook, Twitter, Youtube e Instagram

Embed Size (px)

DESCRIPTION

Intervento No Frills New Job Bergamo 2013

Citation preview

Page 1: Fare business con i social Media: Facebook, Twitter, Youtube e Instagram

FARE BUSINESS CON I SOCIAL MEDIA: FACEBOOK, TWITTER,

YOUTUBE E INSTAGRAMAlessandra Provinzano

Revenue & Sales Strategies Management Destination Management - Business Analysis

Page 2: Fare business con i social Media: Facebook, Twitter, Youtube e Instagram

La ricetta perfetta

Revenue & Sales Strategies Management Destination Management - Business Analysis

Page 3: Fare business con i social Media: Facebook, Twitter, Youtube e Instagram

Il mercato è conversazione

Revenue & Sales Strategies Management Destination Management - Business Analysis

Page 4: Fare business con i social Media: Facebook, Twitter, Youtube e Instagram

Chi sei?

Revenue & Sales Strategies Management Destination Management - Business Analysis

Page 5: Fare business con i social Media: Facebook, Twitter, Youtube e Instagram

Parola d’ordine: Engagement

Revenue & Sales Strategies Management Destination Management - Business Analysis

Page 6: Fare business con i social Media: Facebook, Twitter, Youtube e Instagram

L’utente è sovrano

Page 7: Fare business con i social Media: Facebook, Twitter, Youtube e Instagram

Gli strumenti di Facebook

Revenue & Sales Strategies Management Destination Management - Business Analysis

Page 8: Fare business con i social Media: Facebook, Twitter, Youtube e Instagram

Le relazioni

Revenue & Sales Strategies Management Destination Management - Business Analysis

Page 9: Fare business con i social Media: Facebook, Twitter, Youtube e Instagram

Gli strumenti di Facebook

Revenue & Sales Strategies Management Destination Management - Business Analysis

Page 10: Fare business con i social Media: Facebook, Twitter, Youtube e Instagram

Una fabbrica di emozioni

Revenue & Sales Strategies Management Destination Management - Business Analysis

Page 11: Fare business con i social Media: Facebook, Twitter, Youtube e Instagram

I social «visivi»

Revenue & Sales Strategies Management Destination Management - Business Analysis

Page 12: Fare business con i social Media: Facebook, Twitter, Youtube e Instagram

Content is the king!

Revenue & Sales Strategies Management Destination Management - Business Analysis

Page 13: Fare business con i social Media: Facebook, Twitter, Youtube e Instagram

Consapevolezza e Valore

Revenue & Sales Strategies Management Destination Management - Business Analysis

Page 14: Fare business con i social Media: Facebook, Twitter, Youtube e Instagram

Il bisogno di condividere

Revenue & Sales Strategies Management Destination Management - Business Analysis

Page 15: Fare business con i social Media: Facebook, Twitter, Youtube e Instagram

Non solo immagini…

Revenue & Sales Strategies Management Destination Management - Business Analysis

Page 16: Fare business con i social Media: Facebook, Twitter, Youtube e Instagram

Youtube Analytics

Revenue & Sales Strategies Management Destination Management - Business Analysis

Page 17: Fare business con i social Media: Facebook, Twitter, Youtube e Instagram

Perché avere Twitter

Revenue & Sales Strategies Management Destination Management - Business Analysis

Page 18: Fare business con i social Media: Facebook, Twitter, Youtube e Instagram

Questi sconosciuti…

Revenue & Sales Strategies Management Destination Management - Business Analysis

Page 19: Fare business con i social Media: Facebook, Twitter, Youtube e Instagram

Ti serve un retweet?!

Revenue & Sales Strategies Management Destination Management - Business Analysis

Page 20: Fare business con i social Media: Facebook, Twitter, Youtube e Instagram

Gli strumenti di twitter

Il 78% degli utenti usa il retweet

Il 22% degli utenti risponde

Il 92% degli utenti clicca sul link

Revenue & Sales Strategies Management Destination Management - Business Analysis

Page 21: Fare business con i social Media: Facebook, Twitter, Youtube e Instagram

Grazie!

Alessandra Provinzano

[email protected]

www.facebook.com/interludehotelsresorts

@InterludeHotels@Alessandra86Pro

Revenue & Sales Strategies Management Destination Management - Business Analysis