FAQLanielle™

DESIGNING WITH THE NEW MODERN-STYLE DOOR FROM MERILLAT CLASSIC®

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FOR A LIVELY LAUNDRY

“If you want this working area to feel open and light, select the cool, neutral Whisper finish. Or, for a bolder look, go with Cavern grey, perhaps with a grey-toned washer and dryer. Either way, the Lanielle door’s wood-grain pattern and texture bring Modern energy to the space. Plus, the laminate is very easy to clean and maintain.

”Merillat Classic® Lanielle in Whisper

LANIELLE™ INSPIRATIONSQ What’s the thinking behind this new look for Merillat Classic® Cabinetry?A Merillat has been innovating for over 70 years – and the Lanielle™ style helps keep us

in the lead. It expands the Merillat Classic® palette. Lanielle cabinetry is priced right for younger buyers, so you can expect Gen Y to be a customer. The look aligns with the Modern styles they love.

Q Lanielle cabinetry is Modern ... but with a twist. How so? A The Lanielle door’s wood grain-like pattern, textured feeling, and color options add subtle

touches of personality to a Modern design. The style should have long-lasting appeal while being recognized as trend-forward by design-conscious customers.

Q Where did the inspiration for this eye-catching look come from?A The spark for the Lanielle door style came everywhere from the latest retail showrooms in

high-end boutique markets to new multi-housing projects in the hottest cities and towns. We looked wherever consumers want a Modern style all their own.

Q Where does Lanielle cabinetry fit competitively?A Designers asked for Modern style at a competitive price. Gen Y, in particular, has limits

on what they can afford at their particular stage of life. Lanielle cabinetry provides a high-style look, in a durable laminate finish, with color options to fit practically anywhere.

Q How can we expect Lanielle cabinetry to drive new sales?A Showing the Lanielle style, at least as a sample, can be key to your success with

Modern-minded customers. Even better, include Lanielle doors in a full kitchen or bath display. This will help your customer see the full range of Merillat Classic® styles.

FRESH LOOK PRICED RIGHT

The Lanielle style lets the buyer make a design

statement, even in a tight space and on a

tight budget.

MERILLAT.COM • 3

LANIELLE™ MARKETSQ Are there particular areas of the country where Lanielle™ cabinetry should sell best?A Vibrant cities. Trendy suburbs. Resort communities. Smaller towns on the rise. Really just about

anywhere. All around the country, we’re seeing neighborhoods getting major makeovers, as everyone from Gen Y to retiring Boomers seeks homes to nest in. There are many homes still stuck in the ‘70s, just waiting for new owners to overhaul the look.

Q What’s the distinct attitude that the Lanielle style helps to express?A Call it “relatable Modern.” Lanielle cabinetry has an edge, but it’s not too edgy. The style is

casual and comfortable without feeling predictable or stuffy. Date night can stay in the kitchen, because the fresh look helps even a small space feel light, open, and ready for fun.

Q How big can we expect the market for Lanielle cabinetry to be?A Start with Gen Y. There are nearly 90 million Millennials in the U.S. today, with some $200 billion in

annual buying power. Millenial households are juggling jobs, homes, children, and debt. So they’ll love a cabinet that provides high style at a reasonable cost. Know too that Gen Y’s tastes influence the generations before them. So you should also see interest among Xers and Boomers – and even those thinking young in their golden years.

Q Where else can we look for sales opportunities with Lanielle cabinetry?A Truly, this style can appeal to anyone seeking a fresh look and feel. That could be a young

couple or family rehabbing an older home – or older homeowners seeking to simplify. Lanielle cabinetry is also great for developers of multi-unit housing and light commercial projects.

GOES ANYWHERE

Lanielle cabinetry in Whisper can be just right for a young family’s open,

airy kitchen. In Cavern, the style suits the

manliest man-cave.

Merillat Classic® Lanielle in Whisper

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LANIELLE™ TEXTURE & COLORQ How does Lanielle™ cabinetry’s texture help set the door apart?A Lanielle cabinetry’s doors have a texture you can feel as you run your fingers across them.

The light texture has an embossed effect, patterned after wood grain. We know texture to be important for homeowners today – and tomorrow. Research tells us that consumers will continue to seek out textured looks in the home for years to come.

Q What are the color options for Lanielle cabinetry?A Whisper is a grey neutral, very light and soft. Cavern is a sheer deep blue-grey. Each color

can be used alone, to striking effect. Or the colors can work well together in the same design. The colors are flexible enough to fit residential and light commercial projects both.

Q Lanielle cabinetry in Whisper seems like a wonderful choice for a young family.A Yes, the wood-grain pattern is enough without being too much. It’s proportioned well and

consistently, in keeping with Modern style. Even with the texture, surfaces are easy to clean. No worries about messes that young kids and pets can make.

Q Lanielle doors in Cavern would seem to have a more masculine appeal.A Definitely. Men still tend to defer to their significant other in home design decisions. But there’s

a growing trend for men to get more involved. And many women will prefer the bolder look of Cavern. It can be right for the kitchen or bath, wet bar, or game room.

FOR AN ALWAYS ON-TREND BATH

“Many homeowners today want Modern style in the master bath. They have many material options, in colors and finishes that work perfectly with Lanielle doors – particularly in Cavern. The style can provide the backdrop for a beautiful bathroom that stays on-trend for years.

”

HIGH STYLE HIGH TOUCH

Today, when so much has a hard technological

edge, it’s soothing when a Modern design can offer

a hint of texture.

Merillat Classic® Lanielle in Cavern

MERILLAT.COM • 5

LANIELLE™ DESIGN TIPSQ What’s the first rule for designing a kitchen or bath with Lanielle™ cabinetry?A Keep it simple! Don’t over-think your Lanielle design. It’s a clean and simple door, best served by a

clean and simple design. Apply just what you need – and no more – so the cabinetry’s Modern style, with wood grain-like texture, remains the hero. The wood grain intentionally runs vertically. But when designing with Lanielle cabinetry, it’s best to keep cabinets horizontally aligned at top and bottom, rather than stagger them in an up-and-down arrangement against the wall. A horizontal line, overall, speaks best to a Modern style. Now here are more expert tips for designing with Lanielle cabinetry...

Color CoordinatesLanielle cabinetry’s two colors, Whisper and Cavern, work well together in the same design. Make your cool Cavern design feel even cooler with appliances from stainless steel to black. Or add some glow to Whisper with warm metallic hardware and accents. You can also combine Lanielle cabinetry with other Merillat Classic® cabinets in Dusk or Mist finishes. Think too about the tiles for backsplash. There are wonderful tile colors, patterns, and textures to complement and complete your Lanielle design.

Matters of MoldingToe Kick – TKCL8-TL Angled Crown – ACM8-TL Ends of Cabinets – WEP30-TL, WEP42-TL, BEP-TL, TEP84-TL, TEP96-TL Scribe – SM8-TL

Floating Shelves Floating shelves can beautifully complement your Lanielle design. They work well in any space – especially a small space, where they enhance an open feeling. Accentuate the Modern look with floating shelves in a contrasting stain or paint.

Shapes, Spaces & Lighting Yes, with Lanielle slab doors, a clean and simple design is best. Yet there are good ways to add design variation. You can work in some asymmetrical shapes. You can also place LED lighting to accent open spaces over and under cabinets. Another idea: Drop in a pendant light in the open space between two Lanielle wall cabinets.

Accent DoorsInclude a Laminate Aluminum door or two, with glass, in your Lanielle design. This will strategically break up the wood-grain pattern and add to the Modern style. Laminate Aluminum Accessory Glass Door

Merillat Classic® Lanielle in Cavern

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ISLAND KITCHEN 10X10• This display should fit typical existing showroom walls• There’s nice variation in details, and an opportunity to show more than one door style or color• Realistic sizing lets customers easily envision the look in their home• Add a couple of pendant lights over the island to increase the visual draw• Add under-cabinet lighting below wall cabinets to illuminate the backsplash• Works without crown molding for a more streamlined look• Provides meeting space to present materials and review documents with the customer

01

2

1

4

3 59"36"

55" 38"

120"

120"

*REP3296

*REP3296

*WR3618B

*OL3-42

*W3036B

*W3036B

*WF3-36

*WF3-36

(2)*OL6-36

*W3336B-MI-CSO

(2) ADO3336BAL-FOGD

(2) HINSCFOL6WY-1PR

*W3336B-MI-CSO

(2) ADO3336BAL-FOGD

(2) HINSCFOL6WY-1PR*WEP42-TL

*RDO1236

BEP-TL

RDO2430

*W3318B

B12RFDS

BD21-3D

DPK

BD21-3D

SDIK21BOCU33

(2) *WF3-30

(2) OL6-30

BBC45/

48BR1ST

BD30-3D

DOKW

PDDO30

*WEP42-TL *WEP42-TL

SB30B

PB4834P-TL

(2) RDO1830

PB4834P-TL

(2) RDO1830

DISHWASHER

BB3-2434

OL3-30

B1812FHR

B1812FHL

BK2130

Kit ComponentsBase Cabinets:Door: Lanielle™ Textured LaminateFinish: Whisper

Tall/Wall Cabinets:Door: Lanielle™ Textured LaminateFinish: Cavern*

Hardware:(18) HP112 {Doors}(14) HP112 {Drawers}

Top Molding:(4) ACM8-TL

Toe Molding:(4) TKCL8-TL

Miscellaneous:(4) SM8-TL(2) TUK

MERILLAT.COM • 7

Want more details?To get the full 2020 kit file for this kitchen, find it in the Design Software page of Merillat Business.

Kit ComponentsDoor: Lanielle™ Textured LaminateFinish: Whisper

Hardware:(15) HP112 {Doors}(5) HP112 {Drawers}

Top Molding:(3) ACM8-TL

Toe Molding: (2) TKCL8-TL(3) OL6-42 Penninsula Base

Miscellaneous: (2) SM8-TL(1) TUK

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PENINSULA KITCHEN 9X9• A typical small kitchen design, good for condo projects and younger buyers• Size and scale also a good fit for basement and lower-level kitchen design solutions• Display a wide mix of materials, colors, and accent doors in a small area• Add under-cabinet lighting below wall cabinets to illuminate the backsplash• Works without crown molding for a more streamlined look• Opportunity to display creative backsplash and countertop products• Provides an example of matching interior as well as panel and decorative door

application on the back of the peninsula

4

3

2

1

10

8"

112 12 "

50

"2

7"

31

"

108"

(3) PB4834P-TL(5) RDO2130

BEPF3-34{R}

OL3-30

DISHWASHER

SB33BBD15-3D

CDI18

BCR36WLSR

BCR36WLSL

30" RANGE

B33B2DF

DOKW

WF3-30

OL3-18

WR3618B

REP3296

W3336BWBC36/3936BL

(2) OL6-36

W2136L

-CSO

-MI

ADO2136AL-FOGD

HINSCFOL6WY-1PR

W2136R

-CSO

-MI

ADO2136AL-FOGD

HINSCFOL6WY-1PR

WEP42-TL

RDO1236

WEP42-TL

WEP42-TL

W3018B

02

MERILLAT.COM • 9

Want more details?To get the full 2020 kit file for this kitchen,

find it in the Design Software page of Merillat Business.

2

1

96"

96"

TEP96-TL

TEP96-TL

WEP42-TL

WEP42-TL

WEP42-TL

BEP-TL

W1836R

-MI-CSO

ADO1836AL-FOGD

HINSCFOL6WY-1PR

W1836L

-MI-CSO

ADO1836AL-FOGD

HINSCFOL6WY-1PR

W3618B

REP3296

SB36B

BD18-3D

CDI18

BCR36R

(2) OL6-36

WBC36/3936BL

-I15W1836R

-I15

BWBT18

DPK

U369024B

USK3624-3/4

Kit ComponentsDoor: Lanielle™ Textured LaminateFinish: Cavern

Hardware:(14) HP112 {Doors}(4) HP112 {Drawers}

Top Molding:(3) ACM8-TL

Toe Molding: (2) TKCL8-TL

Miscellaneous:(2) SM8-TL(1) TUK

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GEN Y KITCHEN 8X8• Demonstrates a nicely-scaled option for smaller urban spaces or multi-unit projects• Shows a good mix of materials, colors, and textures within a small area• Add under-cabinet lighting below wall cabinets to illuminate the backsplash• Works without crown molding for a more streamlined look

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Satin Aluminum Boat Cleat Pull HP112

Want more details?To get the full 2020 kit file for this kitchen, find it in the Design Software page of Merillat Business.

108"

27"*WF3-36*OL3-36

BF3OL3-30

*W1536L

(2) *W1824R

-MI-CSO

ADO1824AL-FOGD

HINSCFOL6WY-1PR

*W1824L

-MI-CSO

ADO1824AL-FOGD

HINSCFOL6WY-1PR

*W1536R

*WEP42-TL*WEP42-TL

*REP3296

*U189024R

USK1824-3/4

*TEP96-TL*TF3-90

*OL3-90

BEP-TLBEP-TL

BWBT15

DOKN BD12-3DBD12-3D SB30B

B15R2DT

Kit ComponentsBase Cabinets:Door: Lanielle™ Textured LaminateFinish: Whisper

Tall/Wall Cabinets:Door: Lanielle™ Textured LaminateFinish: Cavern*

Hardware:(11) HP112 {Doors}(8) HP112 {Drawers}

Top Molding:(2) ACM8-TL

Toe Molding:(2) TKCL8-TL

Miscellaneous:(4) SM8-TL(2) TUK

MERILLAT.COM • 11

STRAIGHT 9 FOOT• Use as small display, or as serving area/coffee bar for showroom or reception area• Consider for a light-commercial sales promotion• Features a mix of materials with emphasis on Textured Laminate doors• Tile backsplash should be an interesting bridge between upper and lower colors

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Want more details?To get the full 2020 kit file for this kitchen, find it in the Design Software page of Merillat Business.

Actual colors may vary slightly due to screen and printing limitations. For full color accuracy, please visit your Merillat® cabinetry professional.

©2017 Masco Cabinetry LLC. Printed in the USA MER_LAN_FAQ R 02/17

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