Fall 2012

Strength, support and strategies from LPL Financial

Social Media Content Libraries Compliance-approved content you can share on LinkedIn, Twitter and Facebook with just one click (p.4)

2 LPL Financial Named Digital Marketer of the Year

Six Female LPL Financial Advisors Recognize by Barron’s

LPL Financial #1 in the Industry...Again!

3 Helpful Guidance for Clients and Prospects: LPL Financial Research 2012 Mid-Year Outlook

LPL Financial Advisors Have Access to Wide Array of Business-Building Events and Conferences

6 Retirement Management Journal Now Provided to LPL Financial Advisors

LPL Financial Launches The Rollover Results ProgramTM

7 New Advisors

STRENGTH

A t a recent conference hosted by Bloomberg and Brand New Media, LPL Financial received the Digital Marketer of the Year Award 2012 for Financial Services in recognition

of outstanding marketing support to financial advisors.

The award is based on a survey of more than 420 advisors and financial services firms conducted by Northwestern University. Judging criteria included the following four pillars of success: market leadership, technology innovation, measurement and metrics, and organization dynamics.

Specific reasons cited for LPL Financial winning the award include the company’s efforts regarding advisor branding and its effective use of social media and online resources. High marks were given to the new SocialMedia and WomenInvest programs, which are key components of the comprehensive LPL Financial marketing website portal, Marketing Gateway. Judges also commented favorably on the cohesiveness and results-driven nature of LPL Financial marketing platforms.

This award recognizes how we have translated the scale and resources of LPL Financial into marketing support platforms for financial advisors across the nation that are unparalleled within our industry.

LPL Financial #1 in the Industry…Again! For the 17th consecutive year (June 1996–2012), Financial Planning magazine’s annual broker/dealer survey has named LPL Financial as the number one independent broker/dealer in the country based on total revenue.

LPL Financial Named Digital Marketer of the Year

Six Female LPL Financial Advisors Recognized by Barron’s for Independent Excellence

The recent “Top 100 Women Financial Advisors” issue of Barron’s has recognized six LPL Financial advisors for their growth and outstanding client service:

� Carole Ford | Fresno, California

� Deborah Danielson | Las Vegas, Nevada

� Erin Botsford | Frisco, Texas

� Janice Hobbs | Orange, California

� Laila Pence | Newport Beach, California

� Susan Kaplan | Newton, Massachusetts

The annual Barron’s list, one of the top honors in the financial industry, focuses on the most successful female retail financial advisors in the United States based on assets under management, revenue generated and the strength of advisors’ overall practice.

“The financial advisors who receive this honor represent the best in our industry,” says Bill Dwyer, president of National Sales and Marketing for LPL Financial. “Their inclusion reflects their hard work and commitment to meeting their clients’ needs while providing the highest level of service. LPL Financial is proud to serve as an empowering partner to thousands of trusted independent financial advisors across the country as they provide objective and unbiased financial guidance to retail investors.”

Our award winning SocialMedia Program video

2 THE LEADER | Fall 2012

Helpful Guidance for Clients and Prospects: LPL Financial Research 2012 Mid-Year Outlook

SuPPORT

About The LeaderThe Leader is a quarterly newsletter that highlights the strength, support and strategies offered by LPL Financial. We invite you to learn more about independence with LPL Financial. Call (888) 250-2420 to speak in confidence with one of our experienced representatives, or visit www.joinlpl.com.

Becoming an LPL Financial advisor enables you to take advantage of educational and networking

opportunities not available anywhere else in the industry. Events are designed specifically for independent and RIA advisors, bank and credit union advisors, and retirement plan advisors. The offerings range from large multi-day conferences featuring keynote speakers, breakout sessions and workshops, to more intimate one-day regional meetings.

The lineup of events available through LPL Financial Conference Services is ultimately about “connecting people to opportunities.” For each event planned, LPL Financial Conference Services partners with various internal business units to identify necessary goals and objectives to ensure the programming delivered to advisors is timely and valuable. Through partnerships with these business units, LPL Financial combines strategy, creativity and resources to produce programs that yield a measurable outcome.

The 2012 Conference Services Playbook gives you a chance to discover some of the tools and resources available to LPL Financial advisors who are striving to build, win and achieve extraordinary results.

We invite you to take a look at these outstanding events and conferences by visiting www.joinlpl.com | Business Support | 2012 Conferences and Events.

LPL Financial Advisors Have Access to Wide Array of Business-Building Events and Conferences

One of the key benefits to being an LPL Financial advisor is having access to the objective insight of one of the industry’s leading research teams.

The recently released Mid-Year Outlook, titled Campaign 2012: What the Elections Hold for Investors provides a review of the year’s first half and preview of the second half. The report explains how our predictions have so far been reflected in economic and market data. Notably, at this year’s midpoint, the gap between consumer confidence and leading economic indicators has narrowed about halfway. Our Mid-Year Outlook shows how we have experienced large upswings and dramatic downdrafts in market performance, and how we anticipate this volatility will persist for the rest of 2012.

While it is great to have access to economic, market and investment advisors, it is even more important for you to share it with your clients. In addition to the report itself, LPL Financial advisors have access to

a video and an informative webinar and can obtain all the materials needed to arrange and present a PowerPoint seminar to clients and prospects.

All LPL Financial Research client-facing reports are available to be easily shared via social media, your website or in your monthly client newsletter.

To find out more, visit www.joinlpl.com | Research.

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Social Media Content LibrariesCompliance-approved content you can share on LinkedIn, Twitter and Facebook with just one click

FEATuRE

LPL Financial advisors have access to some of the industry’s best tools and resources, which can be found on the Marketing

Gateway, a website dedicated specifically to our advisors. The site includes our SocialMedia platform designed to help advisors harness the power of social networking. Highlighting the SocialMedia platform are its comprehensive Content Library and Video Library.

The compliance-approved articles, blogs and videos in the Content Libraries provide LPL Financial advisors with the freedom and flexibility to consistently add new, valuable content to their social media presence and share with clients and prospects. “Share” buttons allow advisors to easily post the content to LinkedIn, Twitter and/or Facebook with just one click. All content is posted in real time, meaning clients can to view and access immediately without any lag time.

Now, advisors can share videos on YouTube to provide clients and prospects with the impact only visual communication can provide. We offer step-by-step guides to create and customize a YouTube channel as well as best practices on how to effectively post and share videos.

In addition, we recently added to the Content Library external publication RSS feeds from some of the most respected news sources in the business, including CNNMoney, MarketWatch, The New York Times, NPR and Reuters.

When you become an LPL Financial advisor, you have access to robust Content Libraries and all of the SocialMedia program’s online tools to help you integrate social media into your marketing strategy, assist you in maximizing your efficiency by scaling your time and efforts, and provide you with the means to track and improve your results.

One of the keys to a successful social media strategy is posting valuable and engaging content. By providing interesting and timely insights, you strengthen your personal brand and remain top-of-mind with clients and prospects. Sharing engaging content also increases the likelihood that your network will re-share your content with their networks, thus creating a new pipeline for referrals.

More than 200 items are currently available to download and pass along to clients – and that number continues to rise. This one-stop-shop makes it easy to share relevant articles on a wide range of topics, including those from outside publications:

CNNMoney

MarketWatch: Personal Finance

The New York Times: U.S. Politics

NPR: Business

Reuter

LPL Financial Research

Insurance Planning

Education Planning

Government Benefits

Investment Planning

Retirement Planning

Estate Planning

Personal Finance

LPL Financial Launches The Rollover Results Program™

New platform supports retirement plan advisors, sponsors and participants, and provides increased opportunities to serve retirement plan rollovers.

As a retirement plan advisor, your business can benefit from The Rollover Results Program™,

recently introduced by LPL Financial. The program aligns the needs of advisors and employers by providing you with a robust suite of tools and

resources to promote the financial wellness and retirement readiness of retirement plan participants. These financial wellness resources include ready-made, customizable workshops that you can present to retirement plan participants, as well as online planning modules and more.

Headlining the program is the Retirement Results Desk, a dedicated specialist group that educates plan participants, expedites rollovers, and gives you powerful new options to grow and strengthen your businesses by serving more of your sponsor clients’ separating employees. You can also request a list of highly-qualified partnership candidates from the desk’s advisor-matching database, select an appropriate partner and craft customized partnership agreements on a client-by-client basis.

If you are a retirement plan advisor, find out more about how partnering with LPL Financial can help you increase efficiency and become more successful.

Visit www.joinlpl.com | Business Models | Retirement Plan Advisors.

STRATEGIES

Retirement Management Journal Now Provided to LPL Financial Advisors

As part of our commitment to helping LPL Financial advisors best serve the unique needs of pre-retirees and retirees,

we are pleased to provide access to the Retirement Management Journal (RMJ), the industry’s only publication devoted to retirement management and retirement income.

Produced by the Retirement Income Industry Association, this is the first peer-reviewed publication to serve the needs of financial advisors who want to become experts in managing the

assets of their aging client base for retirement. Contributors include industry professionals and academics who want to help expand the body of retirement management and retirement income knowledge.

As your clients increasingly look to you for strategies to help them navigate their retirement, becoming a partner with LPL Financial can provide valuable resources to help you better serve them.

...Retirement Results Desk, a dedicated specialist group that educates plan participants, expedites rollovers, and gives you powerful new options to grow and strengthen your businesses...

6 THE LEADER | Fall 2012

Welcome New Advisors! Thousands of advisors have made the move to LPL Financial. Below is a sampling of those who joined us in the first quarter.

EAST Name Prior FirmAustin Albert New England SecuritiesJoel Arsenault Edward JonesChristopher Battiste MML Investors Services, LLCAntenielle Bell Edward JonesMichael Brunelli SII Investments, Inc.Rich Capannola Edward JonesJames Clark Hantz Financial Services, Inc.Steven Crabtree Merrill Lynch, Pierce, Fenner & Smith Inc.Menachem Daniels Woodbury Financial Services, Inc.Robert Demelfi Capital One Investment Services LLCMichael Dolezal Princor Financial Services CorpMetro Duda Securian Financial Services, Inc.Greg Dufala PNC InvestmentsJames Dunsmore UBS Financial Services Inc.Thomas Geving Comerica SecuritiesRichard Gilman Commonwealth Financial NetworkMichael Godin New England SecuritiesMark Gomes Edward JonesMiguel Gonzalez Chase Investment Services Corp.Richard Hand Woodbury Financial Services, Inc.Greg Hanson Commonwealth Financial NetworkJohn Harten III MML Investors Services, LLCRichard Hilow Edward JonesPaul Holjes MetLife Securities Inc.Alex Jenkins Edward JonesErik Johnson VALIC Financial Advisors, Inc.Paul Kitzrow Woodbury Financial Services, Inc.Peter Levine Infinex Investments, Inc.Edward Livrieri Grodsky Associates, Inc.Mitch Lyons Woodbury Financial Services, Inc.Jeffrey Maierhofer Wells Fargo Advisors, LLCArthur Mcauley PWA Securities, Inc.Charles Mcglynn Merrill Lynch, Pierce, Fenner & Smith Inc.James Miller Ameriprise Financial Services, Inc.Stephen Neirinck Edward JonesTherese Nicklas CCO Investment Services Corp.Richard Nicolich INVEST Financial CorporationRichard Nohelty Commonwealth Financial NetworkMark Opp Merrill Lynch, Pierce, Fenner & Smith Inc.Todd Overbeek Woodbury Financial Services, Inc.Janet Pobar INVEST Financial CorporationEric Powers MetLife Securities Inc.Ryan Quinn Securian Financial Services, Inc.Michele Randall Robert W. Baird & Co. Inc.Michael Raspallo Multi-Financial Securities CorpMark Reichow Princor Financial Services CorpMichael Reinhart Woodbury Financial Services, Inc.Thomas Ritten Raymond James Financial Services, Inc.Edward Ryan David A. Noyes & CompanyFrank Sabatucci Waddell & Reed, Inc.Christine Schroeder Merrill Lynch, Pierce, Fenner & Smith Inc.Stuart Seffrood Edward JonesEmilio Senesi Multi-Financial Securities CorpDavid Shaw Wells Fargo Advisors, LLCStanislav Stempel Chase Investment Services Corp.Gabriel Tessar Capital One Investment Services LLCMaria De Los Torchetti Edward JonesAntoine Williams Equity Services, Inc.Raymond Zong Merrill Lynch, Pierce, Fenner & Smith Inc.Mark Zoril VALIC Financial Advisors, Inc.MIDWESTName Prior FirmMark Beckrich Edward JonesEric Beitchman VALIC Financial Advisors, Inc.Erin Botsford DeWaay Financial Network, LLCJonathan Bridges Edward JonesRandall Bruns Chase Investment Services Corp.Allen Bynum Edward JonesDavid Davenport Romano Brothers and CompanyQuentin Davis Edward Jones

James Davis CCO Investment Services Corp.Dave Deckert Raymond James Financial Services, Inc.Robert Eberlin Charter One SecuritiesRaleigh Galiano Jr. Edward JonesJoe Gamez Capital One Investment Services LLCJeremy Ginn Morgan Keegan & Company, Inc.Thomas Gooden Edward JonesHarry Headrick Morgan Keegan & Company, Inc.Graham Hemelt PrimeVest Financial Services, Inc.Hillary Higgins RBC Capital Markets, LLCRobert Hopper CFD Investments, Inc.Silveria Hufstedler Edward JonesDomenick Juliano Edward JonesSteve Kim Edward JonesChristopher Klick Edward JonesPreston Klick Edward JonesKevin Kruse CCO Investment Services Corp.Anthony Lopez Merrill Lynch, Pierce, Fenner & Smith Inc.Ruben Lozano Frost Brokerage Services, Inc.Mike Lynch FSC Securities CorporationEric Lyons Wells Fargo Advisors, LLCWalter Macuda Edward JonesGabe Martinez Wells Fargo Advisors, LLCDaniel Mercer Edward JonesDon Morse Ameriprise Financial Services, Inc.Anthony Ragusa Merrill Lynch, Pierce, Fenner & Smith Inc.Sean Ray Morgan Keegan & Company, Inc.Kelly Rigas RBC Capital Markets, LLCLawrence Rose Wells Fargo Advisors, LLCMatthew Rubin Capital One Investment Services LLCDayle Scheinman Investacorp, Inc.Andrew Scianna Edward JonesTom Sontag Wells Fargo Advisors, LLCJoseph Stack Wells Fargo Advisors, LLCTylen Turman Arvest Asset ManagementPaul Ward Ameriprise Financial Services, Inc.Don Willi Merrill Lynch, Pierce, Fenner & Smith Inc.Steve Wright brokersXpress LLCSOUTHEASTName Prior FirmJames Agostini First Command Financial Planning, Inc.Neil Bailey Silver Oak Securities, IncorporatedBradley Baumgartner VALIC Financial Advisors, Inc.Kary Brownlee Morgan Stanley Smith BarneyJerry Bulaclac VALIC Financial Advisors, Inc.Patrick Burgess First Command Financial Planning, Inc.Richard Burkes Chase Investment Services Corp.Amelia Byars NYLIFE Securities LLCDamon Callis Ameriprise Financial Services, Inc.Timothy Carne Merrill Lynch, Pierce, Fenner & Smith Inc.Jaideep Chawla Lincoln Financial Securities CorpWilliam Conner Morgan Keegan & Company, Inc.Thomas Cox Woodbury Financial Services, Inc.Michael Crabb Edward JonesVictor Daprile Morgan Stanley Smith BarneyJames David Jr. Wells Fargo Advisors, LLCJames David Wells Fargo Advisors, LLCAnthony Elliott Arvest Asset ManagementChristian Erickson Comprehensive Asset Management and John Francis Gettler Morgan Keegan & Company, Inc.Bradley Fullington Woodbury Financial Services, Inc.Richard Gerbracht Edward JonesMichael Giddeons Edward JonesRobert Giles Jr. Florida Investment AdvisorsCynthia Goldberg Founders Financial Securities LLCBarbara Guidry Edward JonesClayton Guthrie Arvest Asset ManagementDavid Harpool Edward JonesSkip Helms Wells Fargo Advisors, LLCWilliam Hensley Woodbury Financial Services, Inc.Gene Hitchcock ProEquities, Inc.Ralph Hughes Charles Schwab & Co., Inc.

Joseph Jackson VSR Financial Services, Inc.Ivory Johnson SII Investments, Inc.Kenneth Kendall Arvest Asset ManagementDavid Larson John Hancock Distributors LLCDennis Linn Edward JonesMatthew Lowry Edward JonesPatrick Manes Princor Financial Services CorpKay Lynn Mayhue DeWaay Financial Network, LLCJack Meece Edward JonesKari Neller VALIC Financial Advisors, Inc.Terence O'grady VALIC Financial Advisors, Inc.Richard Parker Edward JonesTeresa Reed Edward JonesJohn Ridge Stifel, Nicolaus & Company, Inc.Ryan Schrift Morgan Keegan & Company, Inc.Mark Scott Raymond James Financial Services, Inc.Elaine Shanley Founders Financial Securities LLCGilbert Shepard Raymond James Financial Services, Inc.Robert Sherrill Wells Fargo Advisors, LLCSteve Simmons First Command Financial Planning, Inc.Dennis Smith v88e Edward JonesJoseph Stricklin Morgan Keegan & Company, Inc.Stephen Sturkie BB&T Investment Services, Inc.Kristen Tucker Wells Fargo Advisors, LLCWilliam Weimer Morgan Stanley Smith BarneyRobert Willingham PNC InvestmentsThomas Wright Ameriprise Financial Services, Inc.Brian Young First Command Financial Planning, Inc.Jeb Zoller First Command Financial Planning, Inc.WESTName Prior FirmGary Acheatel Raymond James Financial Services, Inc.Craig Adams Morgan Stanley Smith BarneyS. Craig Adams Morgan Stanley Smith BarneyMike Bagley Woodbury Financial Services, Inc.Keith Beasinger Merrill Lynch, Pierce, Fenner & Smith Inc.Stephen Beierlein Morgan Stanley Smith BarneyZachary Bouck Waddell & Reed, Inc.Cheryl Courtnage ING Financial Partners, Inc.Jim Den Dulk Cambridge Legacy Securities LLCFrank Deptola VALIC Financial Advisors, Inc.Steven Erickson Morgan Stanley Smith BarneyConnie Eshelman Edward JonesTravis Fago Morgan Stanley Smith BarneyZelalem Girma UnionBanc Investment Services, LLCJoshua Goldsmith Edward JonesJose Gonzalez Merrill Lynch, Pierce, Fenner & Smith Inc.Stephen Green Chase Investment Services Corp.Christopher Grenfell Edward JonesAndrei Jigalin Ameriprise Financial Services, Inc.Jon Kimball Edward JonesKevin Kraft Fidelity Brokerage Services LLCSteve Lambert Chase Investment Services Corp.Corey Levine Ameriprise Financial Services, Inc.Pearl Murphy UnionBanc Investment Services, LLCBrian Padrick Edward JonesThomas Pearson Merrill Lynch, Pierce, Fenner & Smith Inc.Ryan Preble Edward JonesErnest Renner Chase Investment Services Corp.Richard Rohde Sorrento Pacific Financial, LLCBrian Russell Merrill Lynch, Pierce, Fenner & Smith Inc.Nathan Salhus Edward JonesEric Savell Fidelity Brokerage Services LLCAllen Schutzky South Valley Wealth ManagementBrandon Schwartz Morgan Stanley Smith BarneyBrad Scott Chase Investment Services Corp.Stephen Seglund Waddell & Reed, Inc.Greg Smith Wells Fargo Advisors, LLCAmber Stream Merrill Lynch, Pierce, Fenner & Smith Inc.Christopher Walton VALIC Financial Advisors, Inc.Lorraine Wilson Merrill Lynch, Pierce, Fenner & Smith Inc.

THE LEADER | Fall 2012 7

Member FINRA/SIPC.For broker/dealer use only. Not for public distribution.

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About LPL Financial

LPL Financial, a wholly owned subsidiary of LPL Financial Holdings Inc. (NASDAQ: LPLA), is the nation’s largest independent broker-dealer (based on total revenues, Financial Planning magazine, June 1996-2012), a top RIA custodian, and a leading independent consultant to retirement plans. LPL Financial offers proprietary technology, comprehensive clearing and compliance services, practice management programs and training, and independent research to over 13,000 financial advisors and approximately 685 financial institutions. In addition, LPL Financial supports over 4,500 financial advisors licensed with insurance companies by providing customized clearing, advisory platforms and technology solutions. LPL Financial and its affiliates have approximately 2,900 employees with headquarters in Boston, Charlotte, and San Diego.