FAIRPLAYQUALITYCREATIVITY & INNOVATIONTEAMWORK Modicare Presents Nutrition For Healthy Bones

FAIRPLAY QUALITY CREATIVITY & INNOVATION TEAMWORK

Modicare Presents

Nutrition For Healthy Bones


Healthy Bones

Let us understand Bones

• Bones are responsible for almost all strength of human skeleton.

• Bones undergo remodeling throughout life.

• We reach our maximum bone strength by about age 30.

• After that we slowly start losing bone as our body absorbs less of calcium

• Everyone should therefore consume adequate amounts of calcium throughout lifetime

• It pays later in life with increasing age.


Facts on Calcium

•Calcium is essential to maintaining body health.

•The body needs calcium to maintain strong bones and teeth. • It is also required to ensure proper functioning of muscles and nerves.

•Calcium helps blood vessels circulate blood in the body and help release hormones and enzymes.

•The body stores about 99 percent of its calcium in the bones and teeth to help make and keep them strong.

•Less than 1% of total body calcium is needed to support the critical metabolic functions.


Who Needs Calcium

Postmenopausal women•Menopause leads to bone loss because decrease in estrogen production

•It increases bone resorption and decrease calcium absorption.

•Women at this stage are more prone to osteoporosis. •Amenorrheic women

A condition with reduced circulating estrogen levels which has a negative effect on calcium balance.

• Amenorrheic women can have decreased calcium absorption and higher urinary calcium excretion rates.

•Have a lower rate of bone formation than healthy women.


Who Needs Calcium

Individuals with lactose intolerance Lactose-intolerant individuals are at risk of calcium inadequacy as they avoid dairy products

VegetariansVegetarians might absorb less calcium due to presence of phytic acid and oxalic acid which can inhibit Calcium absorption


Who Needs Calcium

Age and life stage: •Young children need higher amount of calcium for bones and teeth.

•Absorption decreases to 15%–20% in adulthood and continues to decrease as we age

•Recommended to have Calcium intakes in older age.

Sodium intakes: •High sodium intake increases urinary calcium excretion.


Who Needs Calcium

Caffeine intake: •The high intake of coffee and tea can modestly increase calcium excretion and reduce absorption.

Alcohol intake: •It can affect calcium status by reducing its absorption by inhibiting enzymes in the liver that help convert vitamin D to its active form.


Calcium & Health

• Calcium deficiency is usually due to an inadequate intake of calcium.

• When blood calcium levels drop too low, the vital mineral is "borrowed" from the bones.

• Diet with low amounts of calcium is not able to maintain strong bones and body health.

•Habit of promoting bone health should begin in childhood and continue throughout our lifetime.


Calcium, Vitamin D and Osteoporosis

*The U.S. Food and Drug Administration authorized a health claim related to calcium, Vitamin D and osteoporosis for foods and supplements (21 CFR 101.72(f))

FAIRPLAY QUALITY CREATIVITY & INNOVATION TEAMWORKFAIRPLAY QUALITY CREATIVITY & INNOVATION TEAMWORK

How Much Do We Need!

RDA for Indians as per Indian Council For Medical Research (ICMR)

Children aged between 1-9 Yrs: 600 mg

Children & Adolescents aged between 10-17 Yrs: 800 mg

Adults: Women (1200 mg), Men (600 mg)


Strong Bones … Strong Foundation

Today’s Life is demanding at every stage.

Are you prepared

meeting them!!




Well Calcium Complex: Unique Features & Benefits

•Calcium Citrate Malate: one of the most effective and bio-available forms of calcium that helps maintain normal bone density and development

•Vitamin D3: Helps optimize Calcium absorption

•Magnesium: Supports bone structure and helps in bio-chemical reactions

•Vitamin K2-7: Helps in flow of Calcium from blood stream. May help to inhibit arterial calcification and promote cardiovascular health

•Zinc Amino Acid Chelate : One of the most effective and bio-available forms of zinc that helps in metabolic functions and strengthen immunity


Vitamin K

Modern day “Missing Llink” to increase the bone density

•Natto is an ancient Japanese food made of fermented

Soyabean.

•Natto have the highest concentration of vitamin K2-7

(Form of Vitamin K) in the human diet.

•Vitamin K has been linked to osteoblasts.

•Osteoblasts are important cells responsible for bone

formation.

•Vitamin K2-7 helps in flow of calcium from blood stream

to bones and may help to inhibit arterial calcification and

promote cardiovascular health.


Nutrients: Well Calcium Complex

Nutritional Information Per Tablet (Approximate Values) Energy 0.0 KcalProtein 0.0 gFat 0.0 gCarbohydrate 0.0.gCalcium Citrate Malate 250 mg Magnesium Oxide 150 mg Zinc Amino Acid Chelate 5 mg Vitamin K2-7 50 mcg Vitamin D3 3.125 mcg


Usage and Servings

Serving: One tablet twice daily


Price and Pack Size

MRP: Rs. 576/-

DP: Rs. 480/-

BV : 336

Pack Size: 60 Tablets



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CautionModicare Well Calcium Complex is not intended to diagnose, treat, cure or prevent any disease. The information is intended for educational purpose only. Consumers

with specific medical conditions should consult their physician before taking our dietary supplement.


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THANKS


RDA of Nutrients

Summary of RDA for Indians as per Indian Council For Medical Research (ICMR)

Group ParticularsBody weight

(kg)Calcium (mg/d)

Magnesium (mg/d)

Zinc (mg/d)

Man Sedentary/Moderate/Heavy 60 600 340 12

Woman Sedentary/Moderate/Heavy 55 1200 310 10

Woman Pregnant 55 1200 310 10

Woman Lactating (0-12months) 55 1200 310 12Infants 0-6 months 5.4 500 30 x

6-12 months 8.4 500 45 x

Children 1-3 years 12.9 600 50 5

Children 4-6 years 18 600 70 7

Children 7-9 years 25.1 600 100 8Boy 10-12 years 34.3 800 120 9Girl 10-12 years 35 800 160 9Boy 13-15 years 47.6 800 165 11Girl 13-15 years 46.6 800 210 11Boy 16-17 years 55.4 800 195 12Girl 16-17 years 52.1 800 235 12

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FAIRPLAYQUALITYCREATIVITY & INNOVATIONTEAMWORK Modicare Presents Nutrition For Healthy Bones