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Exploiting Social Networks for your Institute Emma Cresswell Online Services Manager IH San Isidro

Exploiting Social Networks for your Institute

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Exploiting Social Networks for your Institute. Emma Cresswell Online Services Manager IH San Isidro. Social Media??. - PowerPoint PPT Presentation

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Page 1: Exploiting  Social Networks  for your Institute

Exploiting Social Networks for your Institute

Emma CresswellOnline Services Manager

IH San Isidro

Page 2: Exploiting  Social Networks  for your Institute

Social Media??

"a group of Internet-based applications that build on the ideological and technological foundations

of Web 2.0, and that allow the creation and exchange of user-generated content."

Page 3: Exploiting  Social Networks  for your Institute

A controversial subject?

Page 4: Exploiting  Social Networks  for your Institute

http://www.bbc.co.uk/news/uk-scotland-16379494

http://www.zdnet.com/blog/facebook/teacher-should-be-fired-for-facebook-comment-judge-rules/5375

Page 5: Exploiting  Social Networks  for your Institute

Student friendly social networks

• Different options:– Institute level:• Level of interactivity?

– Personal level:• Professional accounts -v- personal accounts

There is no right answer!

Page 6: Exploiting  Social Networks  for your Institute

What do our students think?

Page 7: Exploiting  Social Networks  for your Institute

…and the rest of the world?

Page 8: Exploiting  Social Networks  for your Institute

Facebook

• Biggest, most well known• Adolescents in particular

spend a lot of time connected

• Growing number of EFL groups and institutes are members

• Student/Teacher boundaries

• How much attention do people really pay to their feeds?

Page 9: Exploiting  Social Networks  for your Institute

Twitter

• Huge audience• Easy to search for things via

the #

• Lots of phantom accounts• What can you really say in

140 characters?

Page 10: Exploiting  Social Networks  for your Institute

LinkedIn

• Created for networking• Growing fast as more

people and countries join

• There are limitations• Facebook has been proven

to be more successful in terms of networking.

A threat to Linkedin??

Page 11: Exploiting  Social Networks  for your Institute

Using Social Networks…

…some ideas

Page 12: Exploiting  Social Networks  for your Institute

Facebook

• Keep in touch with students• Sharing of information• A market for new or potential students• Groups• Games

Page 13: Exploiting  Social Networks  for your Institute

Twitter

• Keep in touch with students• Keep up with other institutes and teachers• Sharing of information• Follow new trends• Platforms to help manage your tweets

Page 14: Exploiting  Social Networks  for your Institute

LinkedIn

• Sharing of information• Huge teaching community• Interact with local businesses

Page 15: Exploiting  Social Networks  for your Institute

I already work 24 hours a day… when will I have time for all this?

Page 16: Exploiting  Social Networks  for your Institute

How to make your institute SNS and keep your DoS sane…

• Make the life of the DoS easier by designating an OSM.– Choose someone who is already comfortable

using different social networks.– Think about levels of control and privacy.

Page 17: Exploiting  Social Networks  for your Institute

Student friendly social media…

Page 18: Exploiting  Social Networks  for your Institute

and finally…

• Communication between departments is crucial.

• Choose ideas and approaches that are feasible.

• Don’t overdo it!

Page 19: Exploiting  Social Networks  for your Institute

Thank you!

Emma [email protected]

@emcresswell