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Experience Sheet - Daisho Creative Strategies · graphic design, web development, print management photography art direction, copywriting and technical support for websites we develop

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  • Experience SheetDAISHO Creative Strategies is a boutique branding, web and design

    company based in Miami, Florida. Since 2007 we’ve served a wide

    array of businesses and organizations in the education, hospitality,

    food & beverage, real estate, nonprofits, and personal services sectors.

    For information contact, [email protected] or call 305.234.5617. Visit us at DaishoCreative.com

  • AT A GLANCE

    • Established in 2007

    • Services include brand discovery exercises,

    graphic design, web development, print management

    photography art direction, copywriting and technical

    support for websites we develop and manage.

    • We’ve been recognized with 3 ADDYs for branding

    work for The Setai Hotel, Miami Beach, 1 ADDY for a

    sales kit for MIC Foods, a CASE District III

    Special Merit Award for University of Miami

    “Stories of U,” and for Major Port Publications created

    for LA Port, Port Everglades and Georgia Port. In addi-

    tion, our work has been featured in Best of Show publi-

    cations and trade magazines.

    • Website: www.daishocreative.com

    PRIMARY MARKETS

    • Education

    • Hospitality

    • Healthcare

    • Food & Beverage

    • Professional Services

    • Nonprofits

  • WHO WE’VE WORKED FOR

    • Royal Caribbean International

    • Celebrity Cruises

    • University of Miami

    • UHealth System

    • The Setai, Hotel

    • Eden Roc, Hotel

    • Mandarin Hotel

    • Princess Hotel, Nicaragua

    • Rosti Pollos

    • Pollo Tropical

    • MIC Food

    • Keller Williams

    • South Florida Federal Credit Union

    • Harley-Davidson, Nicaragua

    • St. Stephen’s Episcopal Day School

    • Westminster Christian School

    LEADERSHIP

    • Frank Irias: Principal and key contact

    person for all things creative

  • OUR BELIEFS

    Today, forget gimmicks, quick fixes or adapting to the

    latest trend. Disregard the impulses of cutting corners and

    sacrificing design for the sake of the bottom line. Stay true

    to your craft, to your passion; a designer, an artist,

    a creative—first and above all.

    STAY UNIQUE Because without exception, we’re created to be

    singular in nature.

    KEEP MOVING FORWARD Remembering that excellence comes from a personal

    desire to be better each day.

    LIVE WITH INTEGRITY Knowing that it is its own reward and, genuinely, the

    highest value proposition in business and in life.

    CARE MORE So that everyone knows they found a partner in you.

    CREATE BEAUTIFULLYBecause anything that is beautiful inspires trust, action

    and loyalty. For us it’s about brands, for others it may be

    architecture or art, music or film. Regardless of your craft,

    create something beautiful.

  • WHAT DOES DAISHO MEAN ANYWAY?

    For the Samurai, Japan’s elite warriors, the daishō (大小) referred to the two swords in his collection. The literal

    meaning of daishō is “big-small”; the long sword, called

    Katana and the short sword, called wakizashi. For the

    Samurai, the daishō was an extension of the soul.

    To us the daishō and the Samurai way of life is symbolic

    in many levels:

    The Bushido, (way of life), was the Samurai’s code of

    ethics which were honor, courage, respect, honesty,

    loyalty, compassion, and integrity—all of which feel so

    very close to us and such, have influenced our

    own manifesto.

    The daishō short and long swords are representative

    of how we see business needs. Customers come to us with

    short-term needs—these are real needs, but not a business’

    only needs. We want to learn about their long-term

    objectives to help plan for the future. We feel it is negligent

    to create without understanding strategic brand needs.

  • WE CREATE BEAUTIFUL BRANDSBecause brands inspire

    DAISHO, INC.

    8603 S. DIXIE HWY. STE. 407 I MIAMI, FL 33143 I 305.234.5617 I DaishoCreative.com