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EXPERANDO - EXPO 2015Expectations, Chances and Projects
The Point of View of Milan Universities Students on EXPO 2015
Palazzo Marino, April 14th 2015
Chief Scientific Advisers:Francesca Zajczyk, Mario BoffiUniversity of Milano-Bicocca
About the survey
EXPERANDO – EXPO 2015
a cura dell’Università di Milano-Bicocca 2015
The survey collected the points of view of 11.082 Milan Universities Students on Expo 2015.
The Universities participating in the survey were:Bicocca, Bocconi, Cattolica, IULM, Politecnico, San Raffaele, Statale and Fondazione Scuole Civiche
Studts’ Point of ViewThe Point of View of Milan Universities Students
Profile of survey respondents
EXPERANDO – EXPO 2015
Students of Universities of Milan: 187.000 Respondents: 11.082 - 5,9% of the students.
Gender Men 40,1%
Women 59,9%
Age Up to 24 years 83,3%
over 25 years 16,7%
Address City of Milan 30,5%
Other province of Milan 17,8%
Other Lombard Region 39,6%
Other Regions 12,1%
Architecture/Design 6,3%
Economy 18,1%
Engineering 15,2%
Medicine 10,1%
Sciences 17,9%
Human Sciences 32,4%
Response rate
Stat
ale
Politec
nico
IULM
Bicocc
a
Bocco
ni
San
Raffae
le
Catto
lica
Scuo
le C
ivich
e0%
2%
4%
6%
8%
10%
12%
4.0%5.0% 5.1%
6.2% 6.4%
9.0%9.7% 9.9%
Ed. University of Milano-Bicocca 2015
The Point of View of Milan Universities Students
How are you interested in the theme of Expo 2015?
Very much 33,2%
Moderately51.0%
Slightly13.2%
Not at all2.6%
95,7% of respondents knew the theme of Expo 2015
EXPERANDO – EXPO 2015 Expectations
Ed. University of Milano-Bicocca 2015
The Point of View of Milan Universities Students
Key words which better express Expo’s objectives
Technology
Progress
Multiculturalism
Education
Culture
Environment
Sustainability
Food
0% 20% 40% 60% 80% 100%
10.8%
16.5%
21.3%
23.0%
24.1%
51.7%
61.6%
87.3%
EXPERANDO – EXPO 2015
Ed. University of Milano-Bicocca 2015
ExpectationsThe Point of View of Milan Universities Students
Do you consider Expo2015 a positive or negative event?
For Italy
For Milan
For you
0% 20% 40% 60% 80% 100%
Very positive Positive Negative Very negative
90,8%
89,6%
89,2%
EXPERANDO – EXPO 2015
Ed. University of Milano-Bicocca 2015
ExpectationsThe Point of View of Milan Universities Students
Which of the following media contributed to get you informed on EXPO2015?
Nothing
Mailing list
Conferences
Radio
Social relations
Posters
Newspapers
Social Network
Web
TV
0% 20% 40% 60% 80%
3.5%
4.2%
6.9%
7.5%
21.8%
32.2%
34.4%
47.4%
51.7%
59.7%
EXPERANDO – EXPO 2015
Ed. University of Milano-Bicocca 2015
ExpectationsThe Point of View of Milan Universities Students
Which of the following media could best contribute to get informed on EXPO2015?
Social relations
Mailing list
Conferences
Radio
Posters
News papers
Web
Social Network
Television
0% 20% 40% 60% 80%
6.0%
8.6%
18.1%
18.6%
27.3%
39.6%
46.6%
62.0%
72.0%
EXPERANDO – EXPO 2015
Ed. University of Milano-Bicocca 2015
ExpectationsThe Point of View of Milan Universities Students
Do You think that EXPO 2015 could be an opportunity to deal with the following issues:
Role of women
Waste
World famine
Renewable energy
Culture of food and earth
0% 20% 40% 60% 80% 100%
Very much Slitghly Moderatly Not at all
91,2%
86,8%
82,4%
82,4%
78,5%
75,8%
73,4%
72,4%
70,8%
58,8%
25,8%
EXPERANDO – EXPO 2015 Chances
Ed. University of Milano-Bicocca 2015
The Point of View of Milan Universities Students
Which benefits could EXPO2015 give to young people in the future?
More beautiful city
More lively city
Job opportunity
More international city
New contents on environment/sustainability
0% 20% 40% 60% 80%
14.9%
18.4%
41.8%
50.1%
58.3%
EXPERANDO – EXPO 2015
Ed. University of Milano-Bicocca 2015
ChancesThe Point of View of Milan Universities Students
What will be the impact of EXPO 2015 on Milano during it’s course?
Costo della vita
Mobilità
Disponibilità abitazioni
Sicurezza
Qualità Università
Ambiente
Posti di lavoro
Internazionalizzazione
Offerta culturale
Turismo
20.6%
23.4%
6.5%
11.7%
34.9%
47.1%
75.0%
87.9%
93.0%
97.0%
EXPERANDO – EXPO 2015
47,9%
55,0%
67,0%
86,1%
6,6%
34,8%
8,5%
3,7%
2,8%
1,8%Tourism
Culture
Internazionalization
Employment
Environment
Quality of University
Mobility
Cost of living
Security
Availability of housing
Negative Positive
Ed. University of Milano-Bicocca 2015
ChancesThe Point of View of Milan Universities Students
Costo della vita
Sicurezza
Qualità Università
Disponibilità abitazioni
Posti di lavoro
Ambiente
Offerta culturale
Mobilità sostenibile
Turismo
Internazionalizzazione
14.0%
23.6%
30.6%
31.6%
34.9%
40.7%
51.1%
57.4%
61.7%
66.8%
What will be the impact of Expo 2015 on Milan when it will be over?
EXPERANDO – EXPO 2015
38,5%
18,1%
5,3%
15,3%
24,1%
24,2%
8,0%
13,3%
11,6%
7,8%
Negative Positive
Internazionalization
Tourism
Sustainable Mobility
Culture
Environment
Employment
Availability of housing
Quality of University
Security
Cost of living
Ed. University of Milano-Bicocca 2015
ChancesThe Point of View of Milan Universities Students
No61,6%
Yes38,4%
Do you know the project ”Expo in the city“?
No9,8%
Yes, for one
day50,3%
Yes, for more days
39,9%
Do you think that you’ll visit Expo 2015?
EXPERANDO – EXPO 2015 Projects
Participation at Expo 2015
Ed. University of Milano-Bicocca 2015
The Point of View of Milan Universities Students
Participation at Expo 2015
No93,8%
Yes6,2%
Are you working for Expo 2015? If no, would you be interested in working for Expo 2015?
Yes, also free of charge 28,7%
Yes, but only paid53,8%
No17,6%
EXPERANDO – EXPO 2015
Ed. University of Milano-Bicocca 2015
ProjectsThe Point of View of Milan Universities Students
What is your opinion on ”No Expo“ groups?
Indif-ferent34.5%
Dis-agre
e56.5%
Agree9.0%
EXPERANDO – EXPO 2015
Disciplines Agree Indifferent Disagree
Architecture/Design
10,9% 34,4% 54,8%
Human Sciences
10,6% 38,2% 51,2%
Sciences 10,7% 37,4% 51,9%
Engineering 8,3% 32,0% 59,7%
Medicine 7,8% 35,7% 56,9%
Economy 4,9% 26,6% 68,6%
Ed. University of Milano-Bicocca 2015
ProjectsThe Point of View of Milan Universities Students
EXPERANDO – EXPO 2015
Comparing points of view
59,7%
0%
20%
40%
60%
80%
100%
2.3%
19.3%
66.6%
11.6%
Very negative NegativePositive Very positive
Expectations* for Expo 2015
Very Positive/Positive
Age Up to 24 years 80,3%
Over 25 years 67,1%
Disciplines Economy 85,6%
Engineering 79,2%
Architecture/Design 78,9%
Medicine 77,1%
Sciences 76,9%
Human Sciences 73,1%
Ed. University of Milano-Bicocca 2015
The Point of View of Milan Universities Students
* The index is the count of the positive and negative items on the impact of Expo 2015
Proposals of area use of Expo when it will be over:
Business area
Residential areas
Stadium and Citadel of Sport
Fairs
Recreation Centre
Research and development Centre
0% 20% 40% 60% 80%
3.8%
5.0%
7.1%
7.1%
10.0%
10.6%
24.3%
33.2%
36.1%
37.3%
60.8%
63.7%
EXPERANDO – EXPO 2015
Ed. University of Milano-Bicocca 2015
Comparing points of viewThe Point of View of Milan Universities Students
EXPERANDO – EXPO 2015
Culture Research
InnovationSustainability
Ed. University of Milano-Bicocca 2015
Comparing points of viewThe Point of View of Milan Universities Students
Students imagine Expo 2015
becoming an area dedicated
to culture, research and
innovation in a friendly and
sustainable environment.