11

expanded its rose production annually....As an ever expanding and developing business AAA constantly strives to be the best it can be and understands that growing is an art. As such,

  • Upload
    others

  • View
    0

  • Download
    0

Embed Size (px)

Citation preview

Page 1: expanded its rose production annually....As an ever expanding and developing business AAA constantly strives to be the best it can be and understands that growing is an art. As such,
Page 2: expanded its rose production annually....As an ever expanding and developing business AAA constantly strives to be the best it can be and understands that growing is an art. As such,

AAA Roses entered the flower industry in 2012 and has grown to be one of the most successful exporters of premium quality roses from Kenya. The company currently export roses across the globe. As a forward thinking and ambitious business, the company is continually looking to grow its business to new markets. AAA Roses is renowned for building long-standing customer relationships, and tailoring its offer to client’s individual needs. AAA Roses currently has over 70 hectares of greenhouse production in roses, and this production is from 2 separate farms. The farms are specifically chosen to ensure the conditions help produce the highest quality and long-lasting roses to service each section of the market. The company continually invests into its infrastructure, variety selection, and so far, has expanded its rose production annually.

Simba Farm in NyahururuSimba Farm grows over 40 hectares of premium roses. At this farm there are three categories to choose from which enable the client to buy for different markets.

The range is separated into Bronze (4cm), Silver (4.5cm) and Silver + (5cm) to suit the individual customer requirements and budget.

Chui Farm in TimauThis farm is the specialist high altitude flower farm producing a deluxe rose, which is sold under the Bellissima collection.

Chui farm is over 30 hectares and stands at 2,500 metres above sea level, on the foot hills of Mount Kenya. The location enables the growing of large head sizes and long stems; which in turn, provide an exceptionally long-lasting rose.

Page 3: expanded its rose production annually....As an ever expanding and developing business AAA constantly strives to be the best it can be and understands that growing is an art. As such,

As an ever expanding and developing business AAA constantly strives to be the best it can be and understands that growing is an art. As such, focus is on every single aspect of the business - starting from the variety selection, to growing, post-harvest treatment, sales and the after sales service.

Growing & HarvestingThe company’s highly skilled and professional team have established a modern and efficient crop management system and first-class controls within both the fields and the grading hall. Each of the farms have a bespoke packhouse on site, so the flowers are picked and packed on the same location, with minimal transit between the fields and packhouse. Roses are harvested two to three times a day to ensure the optimum quality and cut stage of each stem. Roses are immediately transported into the grading hall in buckets with post-harvest solution where they are cooled for a minimum of 4-6 hours and then processed and cooled again before despatch.

Packing & GradingImmediately after arrival to the grading hall all flowers are inspected by the intake quality controllers. After a minimum of 4-6 hours of pre-cooling each single stem is sized, defoliated, graded and checked in different parameters i.e. cut stage, shape, colour, size, damages if any, strength, straightness of the stem and bud size. Bunches are then packed in line with our customer specifications. We use the finest quality packaging materials to ensure the flowers arrive in the best possible condition to the final customer.

QualityAAA Roses’ aim is to grow the highest quality roses and provide our customers with a product with a guaranteed vase life, superior quality and specialised packaging. Quality procedures are in place at every stage of the process to ensure we meet the specific requirements of all our clients.

Page 4: expanded its rose production annually....As an ever expanding and developing business AAA constantly strives to be the best it can be and understands that growing is an art. As such,

Silver+

Arabella

Queen of Africa

Pink Rhodos

Sovereign

Pegasso

Lovely Rhodos

Explorer

Silver+ Silver

BronzeMinimum 6 buds per stem Tailored to customer

requirements

Spray Bouquets

Headsize: 5cm +

Headsize: 4cm +

Headsize: 4.5cm +

The RangeOur diverse range allows clients to service supermarkets, wholesalers and high-end florists.

Page 5: expanded its rose production annually....As an ever expanding and developing business AAA constantly strives to be the best it can be and understands that growing is an art. As such,

Cherry Chill

Confidential

Downtown

Venise

Tacazzi

Monte Carlo

Wham Starfish

Ever Red

Deep Water

New Orleans

Salamia

Anna Karina

Yelloween

Pacaya

Silver

Page 6: expanded its rose production annually....As an ever expanding and developing business AAA constantly strives to be the best it can be and understands that growing is an art. As such,

Bisou Morning DewMemory

ProudMariyo

Upper Class Ace PinkAthena

Award CatchIce Candy

Bronze Bronze

Page 7: expanded its rose production annually....As an ever expanding and developing business AAA constantly strives to be the best it can be and understands that growing is an art. As such,

Royal Porcelina Odilia

Spray Roses Spray Roses

Mirabel Snowflake

Fireworks Reflex

Nathalie

Marisa SonoraFireflash

Snow Bubbles

Page 8: expanded its rose production annually....As an ever expanding and developing business AAA constantly strives to be the best it can be and understands that growing is an art. As such,

Beautiful BouquetsOur beautiful bouquets can be uniquely tailored to individual customer requirements.

Page 9: expanded its rose production annually....As an ever expanding and developing business AAA constantly strives to be the best it can be and understands that growing is an art. As such,

Standard Roses

Red

Explorer Upper Class

Monte Carlo

Ever Red

Whi

te/

Cre

am

Athena Proud Arabella Queen of Africa

Pegasso

Pink

/Pe

ach

Anna Karina

Ace Pink Bisou Wham Lovely Rhodos

Starfish Ice Candy

Cer

ise

Memory Tacazzi Cherry Chill

Deep Water Pink Rhodos

Lave

nder

/Pu

rple

Morning Dew

New Orleans

Ora

nge

Mariyo Confidential Award

Yello

w

Yelloween

Bi-c

ol-

our

Catch Downtown Salimia Venise Sovereign Pacaya

Spray Roses

Mirabel

Snowflake Snow Bubbles

Royal Porcelina

Salinero Nathalie Dinara Odilia

Sonora

Marisa

Fireworks Reflex Fireflash

Range Variety Colour 40 50 60 70

Silv

er+

(5.5

cm)

Explorer RedArabella WhitePegasso White

Queen of Africa WhiteLovely Rhodos Pink

Sovereign Bicolour White / PinkPink Rhodos Cerise

Silv

er

(5cm

)

Ever Red RedMonte Carlo Red

Salimia Bicolour White / PinkStarfish PinkWham Pink

Cherry Chill CeriseDeep Water Cerise

Tacazzi CeriseAnna Karina PeachNew Orleans LavenderConfidential OrangeDowntown Bicolour Yellow / Red

Solaire YellowVenise Bicolour Yellow / Red

Yelloween Yellow

Bro

nze

(4.5

cm)

Upper Class RedAthena WhiteProud White

Ace Pink PinkIce Candy Pink

Bisou Baby PinkMemory Cerise

Morning Dew Lavender

Mariyo Orange

Award Orange

Catch Bicolour Red / Yellow

Spra

y R

oses

Mirabel Red

Snowflake WhiteSnow Bubbles White

Dinara PinkNathalie PinkOdilia PinkReflex Bicolour Peach / Pink

Salinero PeachRoyal Porcelina Champagne / Peach

Marisa Yellow

Fireflash Bicolour Red / White

Fireworks Bicolour Yellow / Red

Sonora Orange

Page 10: expanded its rose production annually....As an ever expanding and developing business AAA constantly strives to be the best it can be and understands that growing is an art. As such,

Simba Farm

TheJourney

Page 11: expanded its rose production annually....As an ever expanding and developing business AAA constantly strives to be the best it can be and understands that growing is an art. As such,