iii

Executive Summary

Management Aspect

The management aspect of the paper will deal initially on the company

overview, comprising of the nature of the organization and the presentation of its

product, and its mission, vision and objectives. Following these will be the type of

business organization the company belongs to, the organizational structure of the

company, the specifications of employees needed to be hired. The rules and

regulations portion comes next after this with the administrative expense ending

this section.

Marketing Aspect

The content of marketing aspect begins at the description of the industry

the company belongs and identifying its key competitors. The market

segmentation is discussed afterwards followed by the market analysis comprising

of the demand analysis, supply analysis, and determination of the market share.

This aspect will also present the company’s strategy on making its product

known by customers.

Technical Aspect

This section will be expounding the details of the operational strategy of

the organization. Starting this will be the presentation of the product through its

description, properties, and its packaging design. Coming after this would be the

manufacturing processes involved, identification of production capacity and

production schedule, raw materials and their costs, the mark-up and selling price,

the machines needed for the execution of the processes, the plant location and

the layout. The structural and renovation cost and the utilities expense would be

tackled at the end of this facet of the business.

iv

Executive Summary

Financial Aspect

This aspect will present the factory overhead, manufacturing cost,

administrative expense, cost of goods sold, income statement, balance sheet,

statement of changes in equity, statement of cash flow, financial ratio and break-

even analysis.

Socio-economic Aspect

This aspect will discuss the contributions of the organization on three E’s:

to the economy, to employment, and to the environment.