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Walking the City
Evelyn Ruppert states that “any city-making project relies on practical discourses
consisting of rationalities, reasons, logic, arguments, and justifications” (2011).
George Street itself is of vital importance to how the city of Dunedin envisions itself
particularly as a neoliberal, post-industrial “creative city” situated within a society of
control. This envisionment is only realized through the enaction of technologies of
governance, consumption, commerce and leisure, including interactions between the
four factors. Throughout this essay I will examine how such devices of
governmentality are enacted every day on George Street; examining how “good” or
safe spaces for citizens are created, therefore indirectly conducting how citizens
govern themselves as an ideal public (or “governance at a distance"), through an
ethnographic approach. I conducted my ethnography research on Tuesday, 31st of
March at approximately 3-4p.m. All events or features noted further in this essay refer
to things I have noticed whilst walking the city during this time period and how they
reflect the nexuses of technology, governance, commerce and leisure through the
everyday practices of Dunedin’s inhabitants.
Aspects of governance on George Street include the use of surveillance amongst a
variety of other governing technologies. I will use Michel Foucault’s theory of the
panopticon to explain how this surveillance encourages people to become docile, self-
governing subjects, focusing particularly on the designated closed circuit television
(subsequently abbreviated to CCTV) area in and surrounding the Octagon located on
central George Street. The panopticon refers to a building designed by Jeremy
Bentham, adapted by Foucault to explain his concept governmentality or the ways in
which the state practices control over publics. The panopticon has a watchtower in the
center of a circular building with open cells facing it. The watchtower has mirrored
glass so it is not apparent to the “watchees” when the watcher is present or absent.
Because the individuals are constantly visible, they begin to self-regulate as the
source of power is invisible and could be watching, thus becoming their own jailor.
In a post-industrial economy there is a renewed emphasis on creating safe spaces for
consumption, for example the extra lighting around the entrance of the Meridian Mall
creating a welcoming affect later in the evening. This can be applied to the CCTV
area in the Octagon as the surveillance cameras give the aesthetic appearance of
safety, and reminds citizens with the use of signs to self-govern or else face discipline
from the state (in this case, the Dunedin City Council or Dunedin Police). The DCC
itself has stated that the objective of the CCTV cameras are to “reduce crime and
disorder levels by deterring potential offenders, reduce the public’s fear of crime, help
ensure a timely, effective police response and to assist in the detection and
prosecution of offenders (helping to) secure a safer environment for those people who
live, work and visit Dunedin’s city centre.” (DCC website, 2015) However, Hier
would disagree, stating that “the universal imperative to designate the 'normal' from
the 'abnormal', the 'disciplined' from the 'afflicted' finds resonance in the articulation
of dangerous others set in the binary context of apparatuses of security” (2004), in this
case DCC setting up a binary of offenders versus the people of Dunedin's city center,
creating milieus of paranoia which undermine the DCC's apparent goal of a “safer”
city center through spreading ideologies of fear.
As Foucault states in Discipline and Punish, “the body becomes a useful force only if
it is both a productive body and a subjected body” (p.25-26). By indirectly monitoring
Dunedin citizens through surveillance, the state is able to perform what Ruppert
names “governance at a distance” (2011), offering a “configured range of
unconstrained choice” (Garland, 1999) to reconfigure rather than forcibly remove
Dunedin citizen's agency into that which is reflective of neoliberal values – that is, to
consume and spend freely as opposed to committing crime. Most people I noted
during my ethnography seemed to observe the unspoken rules of the city, there was
no protest about being used as an object of surveillance. In fact, the people of the city
seemed to not notice the surveillance cameras scattered around George Street (there is
one on the wall next to Brent Wetherall jewelers) nor semiotic imagery referring to
active surveillance at all. This was especially evident when I noted skateboarders
using the Octagon as a site of leisure, ignoring notices of skating not being allowed.
This demonstrates that although the DCC has attempted to limit some people's right to
the city they continue to appropriate agency of the space through subversive acts.
Governance however is not enacted merely through more direct weapons of
governmentality such as the surveillance camera; less obvious technologies of
governance such as mere rubbish bins can be utilized by the state to promote
ideologies of beautification and environmentalism, evidenced by the lack of litter on
the streets. This is a necessity created by large amounts of commercial buildings
running down George Street. Litter is therefore an effect of commerce which can
visually cause disorder and disrupt our everyday. This rhetoric of environmentalism
was also evidenced by people utilizing the bike stands outside of the Meridian Mall
and the availability of public transport providing moralized ideas of concerned with
Dunedin's carbon footprint.
The DCC was also able to limit the mobility or “the material or virtual movability of
individuals or objects through space time, within and between places of its citizens”
(Leitner et al. 2008) through the use of devices such as traffic lights and pedestrian
crossings, and even how the roads are configured themselves, for example no right
turns are allowed coming into the Octagon. However there is a dualism as
simultaneously the state encourages the use of alleyways and exploration of Dunedin
itself for example street art has been newly painted down Bath Street, a narrow street
just off George Street which does not have much foot-traffic. By creating this
spectacle, citizens will be encouraged to spread their money on Taylor-like shops
selling individualized goods. This reflects a post-industrial society as the public is
encouraged to see themselves as individuals and their consumption habits reflect this,
preferring specialized goods in order to express identity over mass-produced ones. As
Henry Lefebvre is quoted in David Harvey's The Right to the City, “urbanism is
essential to the survival of capitalism” (2008). Charles Baudelaire's concept of the
flaneur would to Harvey be the perfect Dunedin capitalist citizen; fully immersed in
the public, the flaneur must struggle through the imagery, noise, disturbances and as a
individual is anonymous while maintaining a level of autonomy. I myself felt the
flaneur whilst conducting the ethnographic study, attempting to derive meaning from
the masses of people striding out in front of me but at the same time the sense of
“collectiveness” was lost as I wrote down notes on their actions, marking myself as
individual. George Street has an affective pull that creates a curiosity as to what is
down those side streets which enables a neoliberal consumer culture which is capable
of constantly expanding ways how they consume goods and services.
Governing technologies and techniques are not exclusive from consumption,
commerce and leisure in regards to the public and creating safe public spaces. Under a
neoliberal regime, space becomes a rule-making apparatus. Beggars appropriate space
and disrupt our everyday (Leone, 2012). It is interesting to note that George Street did
not have any beggars at 3p.m. on a Tuesday, although that would be naive to say that
Dunedin citizens living below the line employing such a precarious labour as begging
simply do not exist. We must examine what it is about George Street that makes it
unwelcoming to beggars. I would argue that a resulting effect of urbanization or the
absorption of surpluses combined with a neoliberal regime has displaced beggars as a
“non-public” from George Street. Harvey states that “the right to the city, as it is now
constituted, is too narrowly confined, restricted in most cases to a small political and
economic elite who are in a position to shape cities more and more after their own
desires” (ibid). The Octagon is an important middle of town – it has an art gallery,
many restaurants to encourage a “high class”, wealthy public – intellectuals might
appreciate Robbie Burns statue and public library. Institutions like St. Paul's
Cathedral and Dunedin City Council headquarters are also there, echoing tensions of
industrial era. Dunedin has recently attempted to brand itself as a creative city, and
the Octagon reflects this with access to free WiFi encouraging people to linger in the
CBD. However not everyone can enjoy leisure activities such as visiting restaurants
and using their iPhone 6 to access Wi-Fi. According to Harvey “receiving alms from a
citizen ... means nothing more ... than appropriating a small part of power that, under
the form of money, unceasingly circulates through the fluxes of people and objects
running in the city's veins” (ibid). This political ideal of a creative city (as neoliberal
capitalists now sell services rather than mere goods) is not democratized. The DCC
prioritizes those with expendable income. As beggars were not visible our everyday
remained undisrupted by what Harvey calls “micro-interactions” (ibid) and are
excluded from exclusive, “safe” environments of belonging through no fault of their
own excepting living in a neoliberal, capitalist country.
This exercise of walking the city represented a chance to play the flaneur,
defamiliarizing myself with a familiar space in order to analyze everyday, taken-for-
granted techniques of governance, technologies, commerce and leisure present in
George Street and the Octagon. Having a more critical mindset allowed me to notice
the assemblage of objects, materials, designs and people to attract the attention of
those passing by. However many of the technologies used by the state were connected
to commercial, post-industrial ideologies, such as the lighting around the Meridian
Mall creating an affect of safety and enabling longer shopping hours for consumers or
rubbish bins collecting the leftovers of consumption, emphasizing the need in post-
industrial society to create safe public spaces suitable for consumption.
Those “assemblages” were used as apparatuses of the DCC or state to “configure
people's choices” (Ruppert, 2011) and prioritize the wealthy and intellectual whilst
simultaneously problematizing groups of people, creating a binary of non-public and
public, problematic and ideal, for example skaters in the Octagon or beggars
contrasted with the wealthy explorers of a creative city. The technologies of
governance were often spatially limiting such as the roads around the Octagon
preventing right turns therefore limiting mobility, also consistent with traffic lights
and crossings - although in my experience as flaneur I did notice some subversion of
rules within a space, for example skaters skating for leisure in the Octagon. There
seems to be a struggle between the ideologies of the DCC particularly in the kind of
publics necessary for the heavily-marketed creative city, with citizens themselves
employing tactics of subversion and occupation of space.
Bibliography
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