October 24-26, 2017 | Hilton Prague, Prague, Czech Republic

Event Sponsorship Prospectus

Kernel Summit 2017 2

TABLE OF CONTENTS

About the Event ............................................................ 3

Benefits of Sponsorship ................................................ 4

Why Linux Foundation Events Are Different ................... 5

Sponsorship Grid At-A-Glance ......................................8

Sponsorship Bundles & Custom Packages ....................9

The Linux Kernel Summit brings together the world’s leading core kernel developers to discuss the state of the existing kernel and plan the next development cycle. A new iteration of the summit begins in 2017, including a smaller, more focused invitation-only Maintainer Summit, subsystem workshops, and a joint Kernel Summit track within Open Source Summit Europe.

Tuesday, October 24 & Wednesday, October 25 - Joint Kernel Summit Tracks within Open Source Summit Europe. Track 1 sessions will be pre-selected. Track 2 sessions will be scheduled in an unconference style. (OSS EU registration required to attend these tracks.)

Thursday, October 26, Morning - Kernel Maintainer Summit: Invitation only half day meeting for key maintainers. Invitees will be chosen by committee, and sponsors receive a pass to attend.

Thursday, October 26, Afternoon - Subsystem Workshops: Kernel Subsystem workshops will be held, and all Kernel Summit and OSS EU attendees are welcome to attend.

Kernel Summit 2017 At-A-Glance

Benefits of Sponsorship

A seat at the table Connect with senior Linux kernel maintainers

Support the Linux kernel community

Kernel Summit 2017 3

SPONSORSHIP AT-A-GLANCE

Contact sponsorships@linuxfoundation.org to secure your sponsorship today.

Kernel Summit 2017 4

dinner reception 1 available

sold out

general 6 available 3 available

Sponsor Designation in Promotional Emails •

Sponsor Designation in Press Releases •

Recognition during Opening Session •

5-Minute Speaking Opportunity •

Invitation-Only Maintainer Summit Passes (Thursday, October 26)

2 1

Collateral Distributed to Attendees • •

Logo on Conference Signage • •

Logo on Website • •

Company Description/Sponsor News on Website 100 Words •

Sponsorship Cost $33,000 $15,000

Kernel Summit 2017 5

It’s well established that leading companies are using open source strategically to power their business. Smart companies realize that to gain a competitive advantage they must influence and learn directly from the open source maintainers, developers and IT managers who are steering the projects being used to create today’s most innovative commercial products and services.

Linux Foundation events are the only place where the world’s leading maintainers, developers and practitioners across all of the most important open source software projects meet. From the enterprise to networking, embedded, IoT and cloud infrastructure, among others, Linux Foundation events are the best place to identify software trends early and inform future technology investments. They’re also the ripest recruiting grounds in today’s technology landscape.

Visibility within the open source community is one of the best ways to advance your open source development work through connection with sophisticated users who are evaluating and buying the next generation of infrastructure, big data or cloud technology.

If you want to influence, learn from or recruit these maintainers and developers, or reach the IT managers, cloud architects, network architects, infrastructure managers or administrators, Linux Foundation events are a must-attend and must sponsor.

Technologies Covered By Event:

Linux Kernel & Subsystems, Systems AdministrationLinuxCon, Open Source Summit, Embedded Linux Conference, Automotive Linux Summit, Linux Plumbers Conference, Linux Kernel Summit, LSF-MM Summit, Vault, Linux Security Summit

Containers & Cloud Native ComputingCloud Foundry Summit, CloudNativeCon/KubeCon, Open Source Summit, ContainerCon, MesosCon, Node.js Interactive, Xen Project, Developer Summit, KVM Forum

Networking, SDN & NFVOpen Networking Summit, OpenDaylight Summit, OPNFV Summit, Open vSwitch Conference

IoT, Embedded, Mobile & AutomotiveOpenIoT Summit, Embedded Linux Conference, Automotive Linux Summit

Big Data & Data ScienceApache: Big Data, MesosCon

Ecosystem, Community & Professional Open SourceApache: Big Data, ApacheCon, Open Source Leadership Summit, Open Source Summit, LinuxCon + ContainerCon, Open Compliance Summit, Open Source Forum

Invitation-Only EventsLSF-MM Summit, Kernel Summit & Open Source Leadership Summit

Linux Foundation events are where the world’s greatest technologists collaborate, meet and innovate. If you rely on open source, you need to be a part of Linux Foundation events.

Kernel Summit 2017 6

OVERALL 2016 AUDIENCE SNAPSHOT

20,000+ attendees

4,000+ organizations

85 countriesWith representatives from US, Japan, Germany, Korea, UK and many more.

28% YoY Growth

Including corporations, associations and academic institutions worldwide

ATTENDANCE AUDIENCE BY COMPANY SIZE

REPRESENTING

FROM

COMPANY SIZE SUM OF %

1 - 99 26%

100 - 499 16%

500 - 4999 16%

5000 - 9999 5%

10000+ 37%

More than

56% attendees are

from the US

Kernel Summit 2017 7Kernel Summit 2017 7

7,500+ 90,000+ 374,000,000+ Over 150

152,000,000+

Linux Foundation events are highly engaging and interactive. Our events generated:

media clips with social media engagements on Facebook, Google+ & Twitter

event keyword impressions on social media

press in attendance

impressions

AUDIENCE BY JOB FUNCTION

PRESS & SOCIAL MEDIA

AUDIENCE BY INDUSTRY

22%

Hardware / Computers / Electronics

5%Carriers / Telecom

2%

Solutions Provider / IT Consultancy

4%Education / Research

48%Software / Internet

13%Other

6%

Associations / Trade Groups / Foundations

Development / Engineering 40%

20%

13%

6%

7%

6%

4%

2%

2%

DevOps / System Administration

IT / Dev Manager, Director & VP

Marketing / Sales

Executive Management

Student / Academic

Product

Press / Analyst

Other

OVERALL 2016 AUDIENCE SNAPSHOT (CON’T)

Sponsorship Bundles & Custom Packages

Interested in sponsoring multiple events and/or creating a custom sponsor package? We offer bundled sponsorship package discounts and are

happy to work with you to create a customized package to meet your organization’s individual needs.

Linux Foundation Corporate Members receive sponsorship discounts

on Linux Foundation events. Please inquire for details.

Contact sponsorships@linuxfoundation.org to secure your sponsorship today.

www.events.linuxfoundation.org