EVENT PROSPECTUS · Directory B6 B5 Myanmar Times B3 B2B Mag B4 E9 E10 Thailand Embassy IE S'pore Elecon D5 CB Bank Lamintayar Milk UKI Food Technology MYANMAR HOTELS, F&B AND TRAVEL

MYANMAR HOTEL, F&B AND

TRAVEL SHOW 17 – 19 FEBRUARY 2014

YANGON, MYANMAR

EVENT PROSPECTUS

Organiser Patron Co-organiser



YANGON, MYANMAR

Day 1

17 Feb 2014

Day 2

18 Feb 2014

Day 3

19 Feb 2014

Myanmar Hospitality and Tourism

Conference Workshop

Traders Hotel, Yangon

Myanmar Travel Trade Show Pre-event city

tour

Myanmar Hotel Solutions Show

Myanmar Convention Centre

Myanmar Food and Beverage Show

Social activities The Rising Star Awards

& Gala Dinner

YOUR UNPARALLED OPPORTUNITY TO PENETRATE INTO THE

MYANMAR HOSPITALITY AND TOURISM SECTOR

The very first edition of Myanmar Hospitality and Tourism Conference 2013 (MHTC2013) ended on a high note with many good ongoing discussions and a great start as a networking platform for the community. Riding on its success, you will be in for a treat in 2014 with Myanmar Hotels, F&B and Travel Show 2014 as the show expands to include exhibitions, an opening night gala dinner, an awards ceremony and a wide array of activities for everyone.

EVENT @ A GLANCE

For sponsorship and branding opportunities, please contact: Ms Maisie Tan

Project Manager | Did: +65 6848 6058 | Mob: +65 9199 1461 | [email protected]



YANGON, MYANMAR



4 EVENTS, 1 MEGA PLATFORM

Myanmar has shocked international audiences as she transits rapidly into a

forward looking nation hungry for success and development. With her first 1

millionth foreign visitor, Myanmar’s tourism industry is now working

overtime to meet this new demand for services. 2013 was a year of

uncovering potential. In 2014, MHTC promises to be yet another lively

discussion of real opportunities and development.

Myanmar Hotel Solutions Show targets the local hospitality industry as the

premier platform for all their procurement and sourcing needs. From

equipment and supplies to consultancy services and technology, this is the

exhibition to visit as a one stop event. Keep a lookout for the technology

innovation showcase as renowned companies bring the “Future Hotel” to

Myanmar.

Myanmar Food and Beverage Show reaches out to local restauranteurs and

all involved in the food and beverage industry. Local business owners can

expect to see international brand names exhibiting their foodservice and

kitchen equipment & supplies and food and beverage products from

different countries on the exhibition floor. This is the opportunity to

rejuvenate your business with new products.

Myanmar Travel Show is the opportunity for local travel value chain to meet

with international buyers from the MICE, leisure and corporate travel

industry. Take advantage of the buy-sell platform as you meet suppliers face

to face and find out new travel products that are in the Myanmar market.

Myanmar Hospitality and Tourism Conference, a C-level strategic 2-day

discussion is co-located with Myanmar Travel Show.

MYANMAR HOSPITALITY AND

TOURISM CONFERENCE 17 – 19 FEBRUARY 2014

TRADERS HOTEL, YANGON

PROFILE OF DELEGATES

We take pride in bringing you a conference with quality networking opportunities and a great learning experience. In 2013, we had 300 delegates from 17 different countries that were all eager to find out what Myanmar’s hospitality and tourism sector had to offer. The audience made up of largely CEOs, senior level management and decision makers who participated in lively discussions. Other than commercial visionaries, we also had the privilege of Myanmar government officials who came down specially to share knowledge and experience with our delegates.



WHO SHOULD SPONSOR?

Sponsorship at MHTC 2013 is the perfect marketing opportunity to align your business strategy with Myanmar’s development plans for its tourism and hospitality sector.

We are looking for partners and/or solution providers from*

Building and Construction • Architect and design companies

• Engineering and construction companies • Urban planning companies

Financial Services • Banks

• Project financiers • Payment gateway

Consultants • Accounting and audit advisors

• Cross border investment advisors • Legal and tax advisors

• Hospitality consultancy firms

Service and Technology • International hotel chains

• Hospitality training institutes • Hospitality technology, ICT and network

• Online travel companies

MYANMAR HOSPITALITY AND

TOURISM CONFERENCE 17 – 19 FEBRUARY 2014




WHY SHOULD YOU SPONSOR?

CALL US AND FIND OUT HOW TO MAXIMIZE YOUR MARKETING DOLLARS

THROUGH CUSTOMIZED PACKAGES

Meet local government ministries and agencies: Put your CEO on a dedicated platform with relevant government stakeholders including Myanmar’s Ministry of Hotels and Tourism and Myanmar Tourism Promotion Federation who are instrumental to your market-entry strategies Unique business networking platform for your business: Forge close ties with developers and investors from the international hospitality and tourism community for your business expansion plans in Myanmar Gain the first-mover advantage and reap benefits: Companies need to look ahead, not just in months but in years. This is the perfect platform for leads generation and brand awareness Demonstrate thought-leadership: As a leader in providing solutions and expertise in the region’s hospitality and tourism sector, this is a timely opportunity for you to demonstrate your thought-leadership to potential business partners in Myanmar Single most important marketing and branding exercise: Show everyone your successful track record at Myanmar’s leading hospitality and tourism event. This is where we can facilitate direct access to your target audience

Platinum Gold Silver Associate Table-top

WAYS TO PARTICIPATE

Ask us more on how to be part of our above the line marketing

campaign!

MYANMAR TRAVEL

TRADE SHOW 18 – 19 FEBRUARY 2014




A SHOWCASE OF MYANMAR’S GOLDEN OPPORTUNITIES

As a local hotel operator or travel agency, this is your golden opportunity to meet with international buyers from across Asia to sell rooms, itineraries or close partnership deals for greater inbound travel businesses. In order to meet with these international buyers, all you need to do is to take on the table-top showcase and leave the rest to us. As our exhibitor, you will enjoy: 1. A table top in Trader’s Hotel, Yangon to showcase your

products and services to a wider group of audience including delegates from Myanmar Hospitality and Tourism Conference

2. Pre-arranged appointments with our buyers

3. Branding opportunities through our event collaterals

4. PR coverage as we invite press across Asia to join us at the show

5. Face to face meetings with international delegates

6. The chance to gain market intelligence through interactions with industry leaders

MYANMAR HOTEL

SOLUTIONS SHOW 17 – 19 FEBRUARY 2014

MYANMAR CONVENTION

CENTRE

• An inroad for your business into Myanmar

• Your chance to meet with local hoteliers and the

local hospitality industry

• Find distributors and local partners for the

expansion of your business

• Create, develop and enhance credibility to your

brand and business

Myanmar’s Ministry of Hotels and Tourism, Local Trade Associations, Local Hoteliers and Hotel Chain Owners, Local Resort Owners and Management Team, International Hotels and Resorts Management, Local Distributors and Wholesalers, Hospitality Training Schools, Service Apartment Management, Spa and Wellness Management, and more…

WHY YOU SHOULD EXHIBIT WHO WILL VISIT THE SHOW?

COST OF EXHIBITING

USD 350 per sqm Min. 18sqm

Raw Space Only: You are the ‘chief designer’ of your own booth! Rent the bare space and gather your team to come up with the perfect design that will visually entice visitors to your booth!


Shell Scheme: Furnished stand with fascia board, information counter, chairs and wastepaper basket. All you have to do is to display your attractive collaterals and winning solutions!

For exhibition opportunities, please contact: Ms Maisie Tan


MYANMAR FOOD AND

BEVERAGE SHOW 17 – 19 FEBRUARY 2014

MYANMAR CONVENTION

CENTRE

• An inroad for your business into Myanmar

• Your chance to meet with the local F&B scene,

restauranteurs etc.

• Find distributors and local partners for the

expansion of your business

• Create, develop and enhance credibility to your

brand and business

WHY YOU SHOULD EXHIBIT WHO WILL VISIT THE SHOW?

COST OF EXHIBITING


Raw Space Only: You are the ‘chief designer’ of your own booth! Rent the bare space and gather your team to come up with the perfect design that will visually entice visitors to your booth!


Shell Scheme: Furnished stand with fascia board, information counter, chairs and wastepaper basket. All you have to do is to display your attractive collaterals and winning solutions!

Myanmar’s Ministry of Hotels and Tourism, Local Trade Associations, Local Hoteliers and Hotel Chain Owners, International Hotels and Resorts Management, F&B Importers, Distributors and Wholesalers, Bakeries/ Confectioneries, F&B Establishments, Institutional Catering, Culinary Institutes, Restaurants, Bars, Clubs, Café Management, Specialty Food Retailers and more…





YANGON, MYANMAR

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YANGON, MYANMAR

ABOUT THE ORGANIZERS

First conceived as a vision, then into reality with increasing demand from the industry, SPHERE Conferences is a division of SPHERE Exhibits Pte. Ltd., a wholly owned subsidiary of Singapore Press Holdings Limited. Striving towards being the leader in organising business- to- business executive conferences in Asia, we produce premium events that span across all industry sectors. At SPHERE Conferences, we envision to build large conferences that address the core issues driving innovation and help shape big ideas vital to the business environment, while at the same time forge lasting, mutually beneficial business relationships with and for our customers. In a nutshell, Sphere Conferences believes that your experience matters; whether you are a customer, a supplier or an employee, you have the rights to a positive experience with our products. Value creation; don’t leave our events without fresh ideas, new contacts, relationships, and possibly closing your next business deal. Lifetime partnerships; we are not just an event organiser, we aim to be your best business partner.

Myanmar Tourism Federation (MTF) was formed in April 2011 with guidance and support from the Ministry of Hotels and Tourism and the objectives are as follows: • To promote Myanmar as a tourism destination • To collaborate in the process of Sustainable Tourism Development • To support multi-sectoral development of Hospitality and Tourism industry in Myanmar MTF consists mainly of members of the private sector including Myanmar Hotelier Association, Union of Myanmar Travel Association, Myanmar Marketing Committee and eight others namely hospitality and tourism related associations in Myanmar. Since its establishment, MTF has participated in both local and international tourism promotional activities, national and international level tourism workshops, seminars and conferences and sent delegations to participate them in overseas. MTF has also collaborated with the Ministry of Hotels and Tourism for human resource development of tourism industry in Myanmar and has been able to cooperate with international development partners for tourism development.

Documents

EVENT PROSPECTUS · Directory B6 B5 Myanmar Times B3 B2B Mag B4 E9 E10 Thailand Embassy IE S'pore Elecon D5 CB Bank Lamintayar Milk UKI Food Technology MYANMAR HOTELS, F&B AND TRAVEL