EVENT AUDIT - Design Automation Conference · PDF fileEVENT AUDIT 52nd Design Automation Conference ... IEEE Council on Electronic Design Automation ... 2013 Austin 1,127 2,364 377

EVENT AUDIT

52nd Design Automation Conference (DAC 2015)

Audience Insights page 1 of 10

DATES OF EVENT: Conference: June 7 – 11, 2015

Exhibits: June 8 – 10, 2015 LOCATION: Moscone Center, San Francisco, CA

EVENT PRODUCER/MANAGER: Company Name: Association for Computing Machinery (ACM)

Electronic Design Automation Consortium (EDAC) IEEE Council on Electronic Design Automation (CEDA)

Address: 1721 Boxelder St., Ste. 107 Louisville, CO 80027

Phone: (303) 530-4562 Website (Show): http://www.dac.com/

REGISTRATION COMPANY: MP Associates, Inc.

YEAR EVENT ESTABLISHED: 1963

FREQUENCY: Annual

DATES OF NEXT EVENT: Conference: June 5-9, 2016

Exhibits: June 6-8, 2016 LOCATION: Austin Convention Center, Austin, TX

___________________________________________________________________________________________________________________

1. STATEMENT OF MARKET SERVED This audience represents the decision-makers at all levels of the electronic design automation (EDA) tool buying process from the leading semiconductor, computer, telecommunication, and consumer electronics companies. Attendees interact to establish best practices and share leading edge research for semiconductor design processes and applications.

Qualified attendees are design engineers, corporate and engineering management, IC design tool developers, researchers, financial and industry analysts, and members of the press..

2. STATEMENT OF VERIFICATION METHODOLOGY All attendees, including those that register in advance, are required to pick up their badges onsite.

Unclaimed badges are cross referenced with the database to check for duplicates or reprints and those badges left are considered no-shows.

3. AUDITED ATTENDEE ANALYSIS

YEAR EVENT HELD

EVENT LOCATION

TOTAL CONFERENCE ATTENDEES

TOTAL EXHIBITS

ONLY ATTENDEES

SPEAKERS MEDIA

SUB-TOTAL CONFERENCE

& EXHIBITS ONLY

ATTENDEES

EXHIBITORS, NON-EXHIBITING SPONSORS AND THEIR SUPPORT

STAFF*

OTHER TOTAL

2010 Anaheim 1,295 1,467 222 46 3,030 2,864 - 5,894

2011 San Diego 1,417 1,688 354 60 3,519 2,438 - 5,957

2012 San Francisco 1,535 2,700 356 77 4,668 2,709 - 7,377

2013 Austin 1,127 2,364 377 46 3,914 1,997 - 5,911

2014 San Francisco 2,157 1,492 438 55 4,142 2,592 - 6,734

2015 San Francisco 1,908 1,886 450 58 4,302 2,644 - 6,946

* Not audited, count supplied by Show Management.

EVENT AUDIT



4. PRIMARY JOB FUNCTION

PRIMARY JOB FUNCTION TOTAL

ATTENDEES PERCENT OF TOTAL

PERCENT PROVIDING THIS

INFORMATION

Executive/Senior Mgmt. 540 12.6% 15.3%

Engineering Management (includes CAD, design, & software) 642 14.9% 18.2%

CAD Engineer, including Application Engineer 459 10.7% 13.0%

Design Engineer (includes chip, module, & board) 417 9.7% 11.8%

Verification Engineer 169 3.9% 4.8%

Embedded Software Engineer 28 0.7% 0.8%

Embedded Hardware Engineer 21 0.5% 0.6%

Application Software Engineer 95 2.2% 2.7%

Manufacturing, Test & Assembly 17 0.4% 0.5%

System Architect 76 1.8% 2.2%

Professor/Researcher 353 8.2% 10.0%

Student 389 9.0% 11.0%

Financial or Industry Analyst 35 0.8% 1.0%

Venture Capitalist 4 0.1% 0.1%

Editor/Publisher 33 0.8% 0.9%

Marketing/Sales 252 5.9% 7.1%

Total Conference and Exhibit Only Attendees Providing this Information 3,530 82.05% 100.0%

Total Conference and Exhibit Only Attendees Not Providing this Information 772 17.95% --

TOTAL CONFERENCE AND EXHIBIT ONLY ATTENDEES 4,302 100.00% 100.0%

5. PRIMARY INDUSTRY SEGMENT WORKING IN

PRIMARY INDUSTRY SEGMENT TOTAL

ATTENDEES PERCENT OF

TOTAL

PERCENT PROVIDING THIS

INFORMATION

(Embedded) System Design 595 13.8% 17.9%

EDA Software 970 22.5% 29.1%

IP/Core Design 729 16.9% 21.9%

Foundry/IC Manufacturing 295 6.9% 8.9%

Design Services: Includes ASIC Services & Post Silicon Services 343 8.0% 10.3%

Consumer Electronics 317 7.4% 9.5%

Automotive 83 1.9% 2.5%




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6. TYPE OF DESIGN INVOLVED IN

PRIMARY DESIGN TYPE TOTAL

ATTENDEES PERCENT OF

TOTAL

PERCENT PROVIDING

THIS INFORMATION

Analog ICs/Mixed Signal ICs 833 19.4% 22.9%

Analog/Mixed Signal Systems 488 11.3% 13.4%

ASIC 1455 33.8% 40.1%

Application Specific Std. Part (ASSP) 317 7.4% 8.7%

Digital ICs 1297 30.1% 35.7%

Digital Systems 749 17.4% 20.6%

DSPs 227 5.3% 6.3%

RTOS 138 3.2% 3.8%

Firmware 308 7.2% 8.5%

Middleware 146 3.4% 4.0%

Application 370 8.6% 10.2%

Embedded Systems 705 16.4% 19.4%

MEMs 140 3.3% 3.9%

Memory 493 11.5% 13.6%

Microprocessor/Microcontroller Design 391 9.1% 10.8%

PCB Layout 253 5.9% 7.0%

PLDs/FPGAs 387 9.0% 10.7%

R/F Microwave 186 4.3% 5.1%

Specialized Processors (GPU, NPU, etc.) 344 8.0% 9.5%

Library Models/IP/Cores 431 10.0% 11.9%

Not Directly Involved in Design 675 15.7% 18.6%




Multiple responses allowed, hence total number of responses exceeds the total attendance and category counts should not be added together

EVENT AUDIT



7. PRODUCTS AND/OR SERVICES YOU RECOMMEND, PURCHASE, OR INFLUENCE THE PURCHASE OF

PRODUCTS AND/OR SERVICES YOU RECOMMEND, PURCHASE, OR INFLUENCE THE PURCHASE OF

TOTAL ATTENDEES

PERCENT OF TOTAL

PERCENT PROVIDING

THIS INFORMATION

Analog/AMS Design/Simulation 755 17.5% 20.8%

Digital Logic Simulation 1034 24.0% 28.5%

Physical Verification 856 19.9% 23.6%

Other Logic Verification 505 11.7% 13.9%

Logic Design and Synthesis 950 22.1% 26.2%

Packaging 257 6.0% 7.1%

PCB 262 6.1% 7.2%

Placement & Routing 737 17.1% 20.3%

Full-Custom Layout 509 11.8% 14.0%

Test 369 8.6% 10.2%

RTL & Formal Verification 846 19.7% 23.3%

Equivalence Checking 528 12.3% 14.6%

Design for Manufacturing & Yield 427 9.9% 11.8%

Algorithm Design 408 9.5% 11.3%

System Design and Specification 493 11.5% 13.6%

(Embedded) Software Design 325 7.6% 9.0%

HW/SW co-Design 535 12.4% 14.8%

Foundry/Silicon Vendor 284 6.6% 7.8%

Application Specific Std. Part (ASSP) 106 2.5% 2.9%

IP 620 14.4% 17.1%

Embedded Software and System Design 394 9.2% 10.9%

System/ Logic Design 494 11.5% 13.6%

Physical Design 635 14.8% 17.5%

Verification 729 16.9% 20.1%

Post Silicon Services 185 4.3% 5.1%

Libraries/Models 463 10.8% 12.8%

IP/Cores 538 12.5% 14.8%

None 731 17.0% 20.2%




Multiple responses allowed, hence total number of responses exceeds the total attendance and category counts should not be added together.

EVENT AUDIT



8. AUDITED GEOGRAPHIC BREAKOUT OF CONFERENCE AND EXHIBIT ONLY ATTENDEES

US CENSUS REGION / STATE TOTAL PERCENT

US CENSUS REGION / STATE TOTAL PERCENT

NEW ENGLAND 76 1.77%

EAST SOUTH CENTRAL 13 0.30%

Maine 1

Kentucky 2 New Hampshire 2

Tennessee 4

Vermont 4

Alabama 3 Massachusetts 59

Mississippi 4

Rhode Island 4

WEST SOUTH CENTRAL 173 4.02%

Connecticut 6

Arkansas 0 MIDDLE ATLANTIC 141 3.28%

Louisiana 0

New York 65

Oklahoma 2 New Jersey 20

Texas 171

Pennsylvania 56

MOUNTAIN 108 2.51%

EAST NORTH CENTRAL 87 2.02%

Montana 0 Ohio 7

Idaho 6

Indiana 19

Wyoming 0 Illinois 28

Colorado 34

Michigan 29

New Mexico 8 Wisconsin 4

Arizona 47

WEST NORTH CENTRAL 14 0.33%

Utah 5 Minnesota 7

Nevada 8

Iowa 3

PACIFIC 2708 62.95%

Missouri 3

Alaska 0 North Dakota 0

Washington 35

South Dakota 0

Oregon 132 Nebraska 0

California 2,540

Kansas 1

Hawaii 1 SOUTH ATLANTIC 78 1.81%

Total UNITED STATES 3,398 78.99%

Delaware 3 Maryland 10

District of Columbia 0

Total INTERNATIONAL Virginia 13

Canada 52 1.21%

West Virginia 0

Mexico 1 0.02%

North Carolina 13

Other International 851 19.78%

South Carolina 0

Georgia 16

Not Providing this Information -- --

Florida 23

Total Conference & Exhibit Attendance 4,302 100.00%

US Census Regions

EVENT AUDIT



8A. AUDITED BREAKOUT OF ALL NON-US CONFERENCE AND EXHIBITS ONLY ATTENDEES

COUNTRY CODE TOTAL PERCENT

COUNTRY CODE TOTAL PERCENT

United Arab Emirates AE 3 0.07% India IN 55 1.28%

Armenia AM 1 0.02% Iceland IS 1 0.02%

Austria AT 4 0.09% Italy IT 44 1.02%

Australia AU 3 0.07% Japan JP 88 2.05%

Barbados BB 1 0.02% Korea, Republic of KR 92 2.14%

Belgium BE 13 0.30% Malaysia MY 3 0.07%

Brazil BR 26 0.60% Netherlands NL 7 0.16%

Switzerland CH 9 0.21% Norway NO 1 0.02%

China CN 97 2.25% Philippines PH 1 0.02%

Costa Rica CR 1 0.02% Pakistan PK 1 0.02%

Czech Republic CZ 3 0.07% Poland PL 3 0.07%

Germany DE 89 2.07% Portugal PT 1 0.02%

Denmark DK 4 0.09% Qatar QA 1 0.02%

Egypt EG 5 0.12% Romania RO 1 0.02%

Spain ES 12 0.28% Serbia RS 2 0.05%

Finland FI 5 0.12% Saudi Arabia SA 1 0.02%

France FR 50 1.16% Sweden SE 7 0.16%

United Kingdom GB 53 1.23% Singapore SG 17 0.40%

Greece GR 3 0.07% Turkey TR 4 0.09%

Hong Kong HK 8 0.19% Taiwan, Province of China TW 80 1.86%

Ireland IE 3 0.07% Viet Nam VN 1 0.02%

Israel IL 47 1.09%

TOTAL Conference & Exhibit Attendance Outside North America 851 19.78%

TOTAL North America 3,451 80.22%

Not Providing this Information -- --

Total Conference & Exhibit Attendance 4,302 100.00%

EVENT AUDIT



REGISTRATION FORM: ATTENDEE INFORMATION AND DEMOGRAPHICS page 1

EVENT AUDIT



REGISTRATION FORM: REGISTRATION CATEGORIES AND ASSOCIATED FEES page 2

EVENT AUDIT



REGISTRATION FORM: MOBILE APP, BUSING and PAYMENT INFO page 3

EVENT AUDIT



STATEMENT OF CERTIFICATION – AUDIT CONDUCTED BY AUDIENCE INSIGHTS

We have carefully examined the attendee records of the 52nd

Design Automation Conference held in San Francisco, CA. The audit process includes pre-event review of the registration and event access process, post event confirmations of attendance and attendee demographics, examination of accounting records, and any other auditing procedures considered appropriate or necessary. This audit complies with the standards set forth by the Exhibition and Event Industry Audit Commission (EEIAC), a not for profit commission organized for the purpose of managing and overseeing the exhibition industry’s independent audit process. Based on our review and analysis, the statements set forth in this report fairly and accurately present the total attendance of this event in conformance with generally accepted event measurement practices.

Audience Insights

Framingham, MA

Documents

EVENT AUDIT - Design Automation Conference · PDF fileEVENT AUDIT 52nd Design Automation Conference ... IEEE Council on Electronic Design Automation ... 2013 Austin 1,127 2,364 377