In what ways does your media product use, develop or challenge forms and conventions of real media products?

• Dance/house music – conventions and styles vary

• Can include light effects, female dancers, visual graphic effects but style differs between videos

• Enabled us to experiment with forms and conventions

E.g.• Used – quick cuts and short takes• Developed – synchronous sound• Challenged – montage style

How effective is the combination of your main product and ancillary texts?

•Follows house style.

•Fits to genre and style of music.

• Graffiti is ‘modern day’ like the music

•The Danger sign can relate to the style of music, loud, boisterous.

•Lips idea from ‘the rocky horror picture show’

• All the images used i.e lips, danger sign, hand prints are photos taken by us and edited in photo shop. We cut images off t-shirts, jeans, posters around college to create more interesting looking images for our poster.

• We used bright colours as it fits the style of music as it is loud and catchy.

Promotional Poster

Album Cover

What have you learnt from your audience feedback?

Strengths:• “Good lip syncing with ‘Barbra Streisand’ lyrics”• “Uses lots of colour to fit to genre”• “Drumming sequence is well-timed”Weaknesses:• “Some parts out of sync like when the Rubik's

cubes go off screen”• “Could have included more filter effects”

How did you use new media technologies in the construction and research, planning

and evaluation stages?

• Web 2.0 sites e.g. YouTube integrated with SlideShare to display on blog

• Adobe Photoshop CS3• Dafont.com• Adobe Premiere Pro CS3• Adobe After Effects CS3

How did you use new media technologies in the construction and research, planning and

evaluation stages? continued...

Colour Replace tool

Grid guidelines

Multiple Video Layers

Crop tool