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Evaluation
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Evaluation
Advert 1
RAW Image Edited Image
1. The image is suitable for my campaign because it can sell quite easily. The model looks powerful and you can see each item of clothing easily which shows clear message. I made the model look more vibrant and show warmer colours in cold weather.
2. The changes I have made to the image is by changing the brightness by -22 and the contrast by +46 to make my image look sharper and get rid of the slightly bright. I changed the exposure of the image by adding +0.08 more exposure and a +1 on gamma correction. I also changed the Hue/Saturation of the image by adding +10 more saturation and -9 lightness to make the image look more realistic.
3. The qualities of the image vary between the rule of thirds where on the edited image the model is scaled and is on the golden point on rule of thirds. The aperture on the RAW image is F8 so there should be places where it’s a little out of focus. The shutter speed was 1/80 so the image should also look sharp and in focus. Main colours used for this are blue, brown and navy blue
Advert 2
RAW Image Edited Image
1. This image is suitable for my campaign because it will sell the product well. The model looks big and you can see each item of clothing quite clearly and the colours are more vibrant to show warmth towards the picture.
2. The changes I have made to the image as follows: I cropped picture to make model look bigger, changed the brightness by -12 and contrast by +49 to make the image look a bit darker and sharper, Changed the exposure by -0.08, the offset by +0.0061 and the gamma correction by +1.02, I changed the vibrance of the image by +47 and saturation +11 to make It slightly lighter. All these added effects make the edited picture look more vibrant and slightly more realistic and suitable for my print advert.
3. There are various qualities in the image like the aperture which was being used was F5.6 and shutter speed was 1/60 this shows that there will be parts of the image that will be slightly out of focus. The model is on the golden point on the rule of thirds. Also the model is wearing bright vibrant colours which stand out. Main colours used in this are blue, brown and green
Advert 3
RAW Image Edited Picture
1. This is suitable for my campaign because the model is dressed in fancy clothes as if he’s about to go out which shows passion which also fits within my slogan. The colours look more vibrant to show warmth to the picture.
2. The changes I have made to the picture are as follows: I cropped the image to make the model look bigger, changed brightness by +14 and contrast by +22, changed the exposure of the image by +0.03 also the offset by -0.0020 and the gamma correction by +1, changed the vibrance by +11 and the saturation by -1, Changed the saturation of the image by +12 and the lightness by +6 to make the picture look a bit more alive.
3. The qualities of the images are that the aperture is F5.6 so there should be parts which aren’t as focused as the other ones. In the edited picture the model is scaled bigger to make him touch the golden points on rule of thirds. The colours are more vibrant to bring warmth to the picture in the edited image. Main colours used for this are Black, blue and white
Advert 4
RAW Image Edited Image
1. I used this image in my campaign because it shows passion within my slogan that the model is concentrating on the work he is doing. The colours look vibrant with basic colours to make him stand out which makes the clothing stand out.
2. The changes to the image I made are as follows: I cropped the image to make the model look bigger, I adjusted the brightness by -13 and the contrast by +22, The exposure by +0.24 and the offset +0.0020 and also the gamma correction by +1.07, I changed the vibrance by +7 and saturation by -8, In Hue/Saturation I changed the saturation by +4 and the lightness by -9.
3. The qualities of the image are that the model been scaled so he looks bigger and is on the golden point on rule of thirds. The aperture for the image used was F7.1 and the shutter speed was 1/60 so it is in focus as much as possible but slightly out of focus on different areas. The colours of the image are quite vibrant towards the white background so the model stands out with his grey outfit. Main colours used for this are grey, white and black.
