Getting to Zero

Nancy MansfieldEV Regional Manager,Nissan North America, Inc.

May 25, 2011

Nissan LEAF

Nissan Confidential

Each Partner’s StrengthsCan be leveraged

Nissan

•Electric Vehicle•Battery Technology•EV knowledge & support•EV service and

maintenance

A SUSTAINABLE FUTURE REQUIRES

ALL STAKEHOLDERS WORKING TOGETHERCompanies

•EV fleet vehicles•Workplace Charging •Promote EV awareness•Incentives for employees

Utilities

•Expand renewable electricity sources

•Capacity expansion•Time of use rates•Demand Response•Infrastructure •Public Education

State or Region•Promote EV awareness•Infrastructure •EVSE Permit Process•Legislation/Incentives•Public education•EV fleet vehicles

Nissan Confidential

EV Market Readiness

• Incentives for consumers – Financial (tax credit, free permitting, free charging, subsidized charger

installation)– Non-financial (HOV lane access, preferential parking, etc.)

• Streamlined EVSE permit process – Fast, easy permit application process (online permitting)– Expedient installation approvals or installer self certification

• Charging Infrastructure- Home

- Workplace

- Public

• Education and Public Outreach - Educate the public on environmental, social, and financial benefits of

electric drive vehicles

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Best Practices - Incentives

• Federal Tax Credits– $7,500 for EVs– EVSE tax credit for 50% of cost up to $2,000

• State of Oregon – $1,500 EV Tax Credit– $750 EVSE Tax Credit

• State of California – $5,000 state rebate funded by California Air Resources Board

• State of Tennessee- $2,500 state rebate for first 1000 EVs sold

• State of Washington - No state sales tax on EVs

• State of Georgia– $5,000 state tax credit on zero emission vehicles

Best Practices - Permitting & Inspection

Mecklenburg County, North Carolina

Online Application for EVSE Permit

Best Practices - Permitting & Inspection

Mecklenburg County, North Carolina

Online Inspection Scheduling

Benchmarking – Planned Infrastructure

State Level 2 DC Fast

CALIFORNIA 3670 111

WASHINGTON 1464 52

TENNESSEE 1350 52

ARIZONA 1150 52

OREGON 1150 52

TEXAS 316 50

INDIANA 300 0

District of Columbia 255 0

FLORIDA 255 0

MICHIGAN 255 0

NEW YORK 255 0

SOUTH CAROLINA 200 0

NORTH CAROLINA 133 0

MARYLAND 64 3

ILLINOIS 63 0

CONNECTICUT 8 0

KANSAS 3 0

VIRGINIA 1 0

WISCONSIN 1 0

Total Public EVSE

Level 2 12,935

DC Fast Charge 501

Total 13,436

LEAF Customer Journey Begins

Nissan LEAF Registration And Reservations Process

Today• Nissan LEAF website registrations

(346,000+ handraisers)

Currently• 20,000+ reservation fees of $99.00• Customer configures vehicle,

creates driving profile• Customer determines dealer,

conducts purchase/lease transaction

At the end of Last month• More than 1,000 Nissan LEAF owners

Nissan Confidential