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1 | IAPP 2019 Europe Data Protection Intensive – UK: Sponsorship and Exhibitor Prospectus
Why partner with the IAPP? IAPP educational conferences are the largest privacy events in the world and draw top professionals from around the globe. When you partner with the IAPP as a sponsor or exhibitor, you will:
• Increase visibility for your organisation with a global audience of influencers
• Spread awareness of your products and services to the largest group of data protection professionals in the world
• Align your organisation with an internationally recognized professional association
• Gain coveted face time with key decision-makers in the field of privacy
For current prices, please
see the price list at the end
of this prospectus
Europe Data Protection Intensive
London, UK 2019 | Dates TBD
SPONSOR AND EXHIBITOR PROSPECTUS
If your organisation has a product or service marketed to privacy, data protection or tech professionals, IAPP educational events are a strategic opportunity to reach your target audience, generate valuable leads and differentiate yourself from your competition.
And now’s your chance to book your sponsorship or exhibitor stand before it’s too late!
Conference Sponsorship Opportunities
Major sponsors receive prominent recognition online, in print and on-site. There are two types of each comprehensive sponsorship—one includes a speaking opportunity, the other offers significant brand visibility with specific conference items.
Exclusive! Platinum Speaking Sponsor
• 60-minute breakout session speaking opportunity
o A sponsored breakout session; full control of panel participants; up to four speakers (4
includes moderator)
• 3 Data Protection Intensive all-access conference passes
• Pre/post-mailing to the opt-in delegate list *
• Inside cover color ad & company description in the official conference program book *
• Exhibit Hall double stand (approximately 6m x 3m) with 4 Exhibit Hall passes
• Your company name displayed on General Session ballroom screen
• Logo placement in all conference promotional mailings *
• Collateral/literature distribution to delegates *
• Logo placement and web link on the conference website and mobile app
• Logo placement on sponsor recognition signage throughout the conference venue *
*Please note: All sponsor package features and benefits are subject to IAPP deadlines. Confirmed
sponsors will receive event information including deadlines and sponsors are responsible for meeting these deadlines to receive their full package benefits. All marketing materials, including signage, literature distribution, pre/post-mailer and program book ads, must be approved by the IAPP prior to conference.
2 | IAPP 2019 Europe Data Protection Intensive – UK: Sponsorship and Exhibitor Prospectus
Platinum Branding Sponsor
• 3 Data Protection Intensive all-access conference passes
• Pre/post-mailing to the opt-in delegate list *
• Full-page conference ad & company description in the official conference program book *
• Exhibit Hall double stand (approximately 6m x 3m) with 4 Exhibit Hall passes
• Your company name displayed on General Session ballroom screen
• Logo placement in all conference promotional mailings *
• Collateral/literature distribution to delegates *
• Logo placement and web link on the conference website and mobile app
• Logo placement on sponsor recognition signage throughout the conference venue *
• PLUS, your choice of one of the following premium branding and exposure opportunities:
Privacy Social/ Conference Reception
Be recognized as the sole sponsor of the conference celebration. This special reception takes place on the evening of the first day of the main conference. Sponsorship covers food and beverages. Your logo is included on signage for this reception, as well as conference collateral (subject to print deadlines) and sponsor thank-you recognition. Sponsor may elect to have a signature drink if desired, and a table at the reception. IAPP to coordinate all other aspects.
Conference Hospitality (2 days) Keep delegates’ hunger satisfied by sponsoring the day’s breakfast, lunch and refreshment breaks. Sponsorship includes thank-you recognition signage, promotional piece with your logo (One-color logo on coffee cups/sleeves, napkins, etc.; open to sponsor ideas!) and literature and/or giveaway placement. Gain face-to-face exposure by having a member of your team at the designated giveaway table positioned at the breakfast and/or lunch station.
Conference Mobile App
Sponsor the official conference app! Your logo will be displayed throughout the app, which features push notifications for on-site announcements, session descriptions and event information, and will be available for most handheld devices. The IAPP Events App was fully redesigned for 2017, built and hosted in-house by the IAPP—no more third party.
Sponsor benefits include:
• In-app sponsor banner that appears when user enters the specific event within the app; banner is clickable to external webpage
• Two push notifications: one per main conference day
• Sponsor profile in conference app; includes logo, name, description, sponsorship level, booth number (if applicable), and link to website
Conference Wi-Fi
One of the first questions we get at any event is, “How do I get wireless access?” Your Wi-Fi sponsorship will keep delegates connected. Sponsorship includes your company logo in the mobile app, in the program book
and sponsor thank-you signage (subject to print deadlines), and a clickable banner ad in the “Show Daily” conference e-newsletter.
*Please note: All sponsor package features and benefits are subject to IAPP deadlines. Confirmed sponsors will receive event information including deadlines and sponsors are responsible for meeting these deadlines to receive their full package benefits.
All marketing materials, including signage, literature distribution, pre/post-mailer and program book ads, must be approved by the IAPP prior to conference.
3 | IAPP 2019 Europe Data Protection Intensive – UK: Sponsorship and Exhibitor Prospectus
Gold Speaking Sponsor
• 60-minute breakout session speaking opportunity
o A sponsored breakout session with one speaker from your company; others can be
industry experts, colleagues outside of your organization, and clients; three speakers total
on the session (three includes a moderator)
• 2 Data Protection Intensive all-access conference passes
• Pre/post-mailing to the opt-in delegate list *
• Quarter-page ad & company description in the official conference program book *
• Exhibit Hall stand (approximately 3m x 2m) and 2 Exhibit Hall-only passes
• Logo placement in all conference promotional mailings *
• Collateral/literature distribution to delegates *
• Logo placement and web link on the conference website and mobile app
• Logo placement on sponsor recognition signage throughout the conference venue *
OR:
Gold Branding Sponsor
• 2 Data Protection Intensive all-access conference passes
• Pre/post-mailing to the opt-in delegate list *
• Quarter-page ad & company description in the official conference program book *
• Exhibit Hall stand (approximately 3m x 2m) and 2 Exhibit Hall-only passes
• Logo placement in all conference promotional mailings *
• Collateral/literature distribution to delegates *
• Logo placement and web link on the conference website and mobile app
• Logo placement on sponsor recognition signage throughout the conference venue *
• PLUS, your choice of one of the following major branding and exposure opportunities:
Water Bottles/Stations
Bottles with your logo placed at water stations throughout the venue in high traffic areas and near session
rooms. Sponsor may choose to create/supply their own bottles with preferred color, style, optional tagline,
etc. (pending IAPP approval) If the IAPP creates the bottles, IAPP chooses the color and style. Sponsor thank-
you signs next to water stations.
Official Conference Bag
Your logo on the official delegate conference bag. Have every delegate displaying your logo throughout the
event! One side of conference bag is the sponsor logo and the other side the IAPP event logo. Logos are in
white; IAPP chooses the bag style and color. Sponsor may opt to design and provide their own bags at their
expense, pending IAPP approval.
Badge Lanyard
Your name on the official conference lanyards. Delegates must wear their badge while at the conference—
have them displaying your name throughout the event! Your company name in white; the IAPP chooses
lanyard color based on event’s color palette.
* Please note: All sponsor package features and benefits are subject to IAPP deadlines. Confirmed sponsors will receive event information including deadlines and sponsors are responsible for meeting these deadlines to receive their full package benefits. All marketing materials, including signage, literature distribution, pre/post-mailer and program book ads, must be approved by the IAPP prior to conference.
4 | IAPP 2019 Europe Data Protection Intensive – UK: Sponsorship and Exhibitor Prospectus
Student Scholarships
Support the next generation of Privacy and Data Protection pros by sponsoring our student scholarships!
These are awarded to students in the industry so they may attend an IAPP conference at no cost to
themselves.
Silver Branding Sponsor
• One Data Protection Intensive all-access conference pass
• Pre/post-mailing to the opt-in delegate list *
• Company description in the official conference program book
• Exhibit Hall stand (approximately 2m x 3m) and 2 Exhibit Hall-only passes
• Logo placement in all conference promotional mailings *
• Collateral/literature distribution to delegates *
• Logo placement and web link on the conference website and mobile app
• Logo placement on sponsor recognition signage throughout the conference venue *
• PLUS, your choice of one of the following special branding and exposure opportunities:
Notepads
Your name and logo in one color, of sponsor’s choice, on the top of the conference notepad pages. The
notepads go in all delegate bags. Sponsor may produce and supply their own notepads at their expense and
add a tagline. Must be pre-approved by the IAPP. (Subject to print deadlines.)
Conference Pen
Your name and logo in white on the official conference pen, which is placed in all delegate bags. The IAPP
chooses color and style; sponsor has the option to produce and supply own style and color of pen at their
expense. Must be pre-approved by the IAPP.
Conference Delegate Roster
Get your name and logo on the conference delegate roster, which lists delegate names and the organisation
that they work for. Delegates on list are strictly those who have opted in to be on printed material and who
are registered for the event. Roster goes in all conference bags and says “Sponsored by…” on the first page.
Black and white only. (Subject to print deadlines.)
Session Translation
Be the exclusive sponsor of up to three non-English language sessions translated into English! Benefits include your logo on the in-room translation booth, branded stickers on the delegate headsets, recognition signage
outside the room and verbal recognition at the beginning of the session.
Promotional Branded Item
Have an idea for a branded promo item not listed here? Fill the delegate bag with a fun or functional giveaway
item with your organization’s name & logo!
* Please note: All sponsor package features and benefits are subject to IAPP deadlines. Confirmed sponsors will receive event information including deadlines and sponsors are responsible for meeting these deadlines to receive their full package benefits. All marketing materials, including signage, literature distribution, pre/post-mailer and program book ads, must be approved by the IAPP prior to conference.
5 | IAPP 2019 Europe Data Protection Intensive – UK: Sponsorship and Exhibitor Prospectus
Who you’ll reach:
Over 90% of our delegates visit the exhibit hall.
77% of our conference delegates have the power to recommend or make final decisions on
product or service solutions.
60% of delegates visit the exhibit hall to speak to learn about new products and talk with
vendors.
EXHIBITOR PACKAGES & MORE
Get your message to the right people. The IAPP Data Protection Intensive is one of the UK’s largest gathering of privacy
professionals drawing together the “Who’s Who” of data protection and security.
Standard
• One approximately 3m x 2m standard stand° with flameproof sides and back drapes, aluminum supports, a
draped table and two chairs, one waste basket and a company identification sign. Exhibitors may set-up their
own exhibit. Additional features and services can be ordered through the conference service vendor.
• Two passes for the Exhibit Hall only. Passes are nontransferable and cannot be shared. No associated credit or
refunds for unused exhibitor passes.
• Inclusion in signage at the entrance to the Exhibit Hall and on the IAPP conference website. *
• Company descriptor in the official conference program book. *
Premium
The Premium Exhibitor Package includes everything in the Standard Exhibitor Package plus:
• Collateral/literature distribution to attendees
• One Data Protection Congress full-access conference pass
• Pre/post mailing to opt-in delegate list *
* Package features are subject to IAPP print deadlines
° This is a description of our standard package. However, the actual size of the exhibit space, including furnishings, may
vary based on the venue. Your exhibitor contract will include these details.
Maximum exhibit space for this event venue is a double stand, reserved for Platinum sponsors only. Gold & Silver sponsors receive a single stand.
POLICIES:
Standalone Sponsorships
Most of our branding opportunities are available to purchase à la carte as standalone sponsorship opportunities. See price sheet. Standalone sponsorships:
• Are available for sale only after the comprehensive-sponsorship sales period ends
• Do not include associated benefits such as conference passes or exhibit space
• Do not include a renewal option for the following year’s event (unless purchased in a comprehensive
sponsorship package, i.e. platinum through silver)
6 | IAPP 2019 Europe Data Protection Intensive – UK: Sponsorship and Exhibitor Prospectus
Passes
Exhibit Hall-only passes allow access to the Exhibit Hall and reception(s) only. You may upgrade exhibitor passes to full conference passes—which allow complete access to main conference sessions, opening and closing general
sessions and networking events—for $695 USD each. Any additional full conference passes must be purchased at regular conference pricing. Purchase up to two additional exhibitor passes for $495 USD each.
Availability Policies
• For the four weeks following an event, comprehensive sponsors (Platinum, Palladium, Gold and Silver) may
renew their sponsorship for the following year’s event.
• Exhibitor sales and standalone sponsorship sales open five months prior to the conference. Until that date,
only comprehensive sponsorships sales are available.
Delegate Roster
Pre-conference delegate rosters are provided to contracted sponsors and exhibitors on request for planning purposes.
Acceptable uses of the information are for sponsors to plan event activities and potential client organisation targets
during the event or to search for known clients in order to plan potential meetings at the event. Note that only those
individuals registered by the Early Bird registration date and opting in to be included on the roster are listed. Under no
circumstances should the list be used for pre-conference contacts (phone or email) with individuals or for mass
marketing to delegates. Sponsors or exhibitors who violate this policy will be denied access to future pre-conference
delegate rosters. The pre-conference bonded mailing offered as part of sponsorship packages is the only acceptable
method of contacting delegates prior to the event. This mailing goes to all registered individuals who have opted in to
pre-conference mailings.
CONTACT US EARLY for best selection of opportunities and to avoid missing deadlines!
Please note: IAPP conferences are very popular and consistently sell out of exhibitor space
and popular sponsorship items several months prior to the event. Sponsorships and exhibit spaces are available on a first-come, first-served basis and are not guaranteed until
we receive a signed contract. Payment is expected prior to the event.
Check with your salesperson for additional sponsorship & marketing opportunities for each event.
Have an idea for a sponsorship not listed on here? We’d love to hear it! Contact the IAPP at +1 603.427.9200 or
[email protected] for more information on IAPP event opportunities.
IAPP 2019 Europe Data Protection Intensive: UK - Sponsorship & Exhibitor - Pricing
2019 IAPP Data Protection Intensive: UK - Sponsorship & Exhibitor Pricing
1 Discounts available to IAPP Corporate Members
COMPREHENSIVE SPONSORSHIPS LIST PRICE1 – Prices in $ USD
Platinum Speaking Sponsorship 27,500
Platinum Branding Sponsorship 22,500
Gold Speaking Sponsorship 15,000
Gold Branding Sponsorship 12,000
Silver Branding Sponsorship 6,000
STANDALONE SPONSORSHIP PRICES (no associated passes or stand space) – standalone sales open Nov. 1, 2018
Conference Hospitality (2 days) 9,375
Privacy Social/ Conference Reception 12,500
Mobile App 9,000
Official Conference Bag 8,000
Badge Lanyard 9,000
Water Stations/Bottles 3,125
Notepads 1,875
Official Conference Pen 1,875
Conference Delegate Roster 1,000
Coat Check 2,000
Charging Station 5,000
Networking Event 500
EXHIBITOR PACKAGES – available for sale beginning Nov. 1, 2018
Premium Exhibitor Package 3,500
Standard Exhibitor Package 2,500
ADDITIONAL MARKETING OPPORTUNITIES: Sponsor and Exhibitors only
Promotional Item in the Attendee Conference bag (subject to availability) 1,000
Conference Journal Ad (quarter-page) 1,000