Outline and briefly evaluate the view the importance of the media in the creation and reinforcement of gender identities

Introduction AO1 and AO2a: outline key issues, main arguments and counter-arguments. Discuss gender as a social construct and a fluid, changing concept

AO1: Research and ideas on the media and the reinforcement of hegemonic masculinities support with examples

AO2b:Contrast this with studies on changing masculinities in the media

AO1; Discuss studies on representations of women in the media

A02b; Contrast the significance of the media with the role of another subculture such as the peer group

Conclusion AO2a and AO2b; Summarise the key arguments, weigh up the strengths and limitations of each argument