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8/7/2019 escriptive research
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Descriptive ResearchMethodologies
By
Connie McNabb
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What is Descriptive Research?
Can involve collecting quantitative information
Can describe categories of qualitative
information such as patterns of interaction
when using technology in the classroom.
Does not fit neatly into either category
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What isDescriptive Research?
Involves gathering data that describe events
and then organizes, tabulates, depicts, anddescribes the data.
Uses description as a tool to organize data into
patterns that emerge during analysis.
Often uses visual aids such as graphs and
charts to aid the reader
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Descriptive Researchtakes a what is approach
What is the best way to provide access to
computer equipment in schools? Do teachers hold favorable attitudes toward
using computers in schools?
What have been the reactions of school
administrators to technological innovations in
teaching?
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Descriptive Research
Refers to the nature of the research question
The design of the research
The way that data will be analyzed for the topic
that will be researched
The type of research question will determinewhether descriptive research approach is
appropriate to use.
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Descriptive Research Advantages
Educational research
and experiences maycontain many variables
that cannot be
realistically controlled.
Educational research
may requireobservations of life
experiences
Data collection may be
spread over a largenumber of people over a
large geographic area
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Data Collection Methods
Surveys Interviews
Observations Portfolios
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Descriptive Research1. Surveys
May be used to reveal
summary statistics byshowing responses to all
possible questionnaire
items.
Often provide leads in
identifying neededchanges
May be used to explore
relationships between 2or more variables.
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Descriptive ResearchCritical Components
Sound
methodology
Well-designed
data collection
instruments
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Descriptive ResearchSurvey Forms
Written questionnaires
Personal interviews Telephone interviews
Factors to be considered
Sampling
Type of population
Question Form
Question Content
Response rates
Costs
Available facilities
Length of data collection
Computer assistedtechniques for data collection
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Descriptive Research2. Survey Form - Interviews
More time efficient
Allow the researcher to establish a rapport withthe respondent
Allow the acquisition of more in-depthinformation
Allow for interviewer observation Allow the interviewer to obtain visual cues
May be personal or telephone interviews
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Descriptive ResearchSurvey Form Personal Interviews
Disadvantages
Require more staff time Require more travel time
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Descriptive ResearchSurvey Form Telephone Interview
Advantages
Less expensive Less time-consuming
Disadvantages
Limited telephoneaccess
Lack of interviewers
ability to observe the
respondent and obtain
visual cues
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Descriptive ResearchSurvey Form Mailed Questionnaires
Advantages
Ability to reach large numberof people across a wide
geographic area
Ease and low cost of
distribution
Minimal amount of staff
required
Allows respondents to
respond in their time frame
Disadvantages
Lower response rate Need to design a survey
instrument with a simple
format
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Descriptive ResearchSurvey Form Mailed Questionnaires
A letter of transmittal should accompany mailed
questionnaires. Should state purpose and importance of research
Should state importance of responding
Should give a time frame to respond
Should include a confidentiality statement Should include an offer to share results
Should include a thank-you note to the respondent
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Descriptive ResearchCharacteristics of a Good Survey
Good questioning techniques
Use complete sentences Offer a limited set of answers
Interesting
Worded so that questions mean the same to all Provide definitions for confusing terms
Uses the I dont know answer very carefully
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Descriptive Research3. Observational Research Methods
1. Naturally occurring behaviors observed in
natural contexts2. Contexts that are contrived to be realistic
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Descriptive ResearchObservational Research Methods
Require direct observation of behavior
Data gathered without intermediaryinstruments
Can yield a wealth of invaluable information
Can be a complicated process
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Descriptive ResearchObservational Research Methods
Can be employed productively to support many
purposes in educational technology Can be used to determine how people interact
with technology in various stages of design and
implementation
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Descriptive ResearchObservation Research Methods
How do learners interact with a specific program?
How do learners interact with a new hardware system?
Observation makes it possible to explore the
implementation of a particular technological innovation
and assess the instructional outcomes.
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Descriptive ResearchObservational Research Methods
2 Forms of Observational Research
Structured Unstructured
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Descriptive ResearchObservational Research Methods
Structured Observations
Rigid and controlled Predetermined methods
Unstructured Observations
Used to determineunselective, detailed,
continuous description of
behavior.
Detects unintended effects
More time consuming
because of time and labor
required to collect and
analyze sets of extensive
observations
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Descriptive ResearchObservational Research Methods
Develop observation form
May be paper and pencil or electronic May use a rating scale to evaluate behavior
A 3-point rating scale is sufficient
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Descriptive ResearchObservational Research Methods
Newer Mediated Observation Techniques
Audio Videotape
Computers provide on-line monitoring (process of
capturing characteristics of the human-computer
interaction automatically)
Keystroke records
Audit trails
Logging data
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Descriptive Research4. Portfolios
Provide a descriptive measure of student work
based on actual performance Consist of learner-created products that reflect
the processes of learning and development
over time
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Impact and Future ofDescriptive Research
Although descriptive studies are important,
most educational studies involve questionsabout cause.
What causes underachievement?
Will multimedia cause students to be more
motivated or lead to high achievement levels?
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Impact and Future ofDescriptive Research
Not always easy to isolate variable that will
explain those causes, so descriptive researchcan play an important role in providing
information from another perspective.
By gathering descriptions of what is and
comparing them to what we would likeeducators can see the area that needs to be
addressed.
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Impact and Futureof Descriptive Research
Descriptive Research methods have gained
acceptance Number of descriptive studies published in
research journals has increased
Descriptive research leads to prescriptions that
instructional designers and educators can heedas they consider future direction
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Descriptive Research
The End