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Eqstra Industrial Equipment Eqstra Industrial Equipment Eqstra Industrial Equipment Eqstra Industrial Equipment Presentation to Investors Presentation to Investors 29 November 2010 29 November 2010 Presentation to Investors Presentation to Investors 29 November 2010 29 November 2010

Eqstra Industrial Equipment...Presentation to Investors 29 November 2010 Company Profile Eqstra Industrial and Agricultural Equipment carries out the distribution, renting and value

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Page 1: Eqstra Industrial Equipment...Presentation to Investors 29 November 2010 Company Profile Eqstra Industrial and Agricultural Equipment carries out the distribution, renting and value

Eqstra Industrial EquipmentEqstra Industrial EquipmentEqstra Industrial EquipmentEqstra Industrial Equipment

Presentation to InvestorsPresentation to Investors29 November 201029 November 2010Presentation to InvestorsPresentation to Investors29 November 201029 November 2010

Page 2: Eqstra Industrial Equipment...Presentation to Investors 29 November 2010 Company Profile Eqstra Industrial and Agricultural Equipment carries out the distribution, renting and value

Company ProfileCompany Profile

� Eqstra Industrial and Agricultural Equipment carries out

the distribution, renting and value added services in the

Industrial Equipment, agricultural and materials handling

markets in South Africa, various African countries and

2

markets in South Africa, various African countries and

the United Kingdom

� The division is the market leader in the Southern Africa

forklift market and has developed the largest

infrastructure of its kind in Southern Africa

Page 3: Eqstra Industrial Equipment...Presentation to Investors 29 November 2010 Company Profile Eqstra Industrial and Agricultural Equipment carries out the distribution, renting and value

EIE VisionEIE Vision

To be the significant Industrial Equipment supplier inour chosen markets, creating prosperity for andexceeding expectations of:

3

• Done with Passion• Always Growing

OurCustomers

OurStakeholders

OurPeople

Page 4: Eqstra Industrial Equipment...Presentation to Investors 29 November 2010 Company Profile Eqstra Industrial and Agricultural Equipment carries out the distribution, renting and value

Overview of business

� Total staff compliment : 1181 employees (SA & UK)

� Total outlets : SA = 12, Africa = 9 & UK = 7

� Units in operation (SA) : 23,591 units

� Toyota / 18,185 units

� BT / 2,340 units

� Kalmar / 260 units

� Samsung / 400 units

� Clark / 2,280 units

4

� Clark / 2,280 units

� JCB / 47 units

� Hako / 26 units

� Same Deutz-Fahr / 53 units

� Rental fleet SA : 6,845 units

� Toyota Forklift / 6,532 units

� Clarklift / 313 units

� Rental fleet UK : 2,919 units

� Parts stockholding SA : R28 million

� Market share SA : 37 % (material handling)

� Market share UK : 4% of counterbalanced units

Page 5: Eqstra Industrial Equipment...Presentation to Investors 29 November 2010 Company Profile Eqstra Industrial and Agricultural Equipment carries out the distribution, renting and value

Overview of BusinessOverview of Business

� Services

� Short Term Rental

� Long Term Rental:

5

� Long Term Rental:� Full Maintenance Rental

� Rental with service contract

� Service/Maintenance Agreements

� Fleet Management

� Operator Training

� Battery bay management

� Load Testing

Page 6: Eqstra Industrial Equipment...Presentation to Investors 29 November 2010 Company Profile Eqstra Industrial and Agricultural Equipment carries out the distribution, renting and value

High Service QualityHigh Service Quality

� Technical Training

� Eqstra Industrial Equipment is committed to full time

training of our technicians in order to keep up to date with

new products and the latest technology.

� Continued Education Focus

6

� Continued Education Focus

� Presented by National Product Manager and Trainer in every

branch (S.T.E.P.)

� Only Forklift company accredited to do Apprentice Trade

Tests by Merseta

� Cape Town

� Product Training

� After Sales Evaluation and Certification Program (ASEC)

Page 7: Eqstra Industrial Equipment...Presentation to Investors 29 November 2010 Company Profile Eqstra Industrial and Agricultural Equipment carries out the distribution, renting and value

1 2 3 4

EIE Value Chain: Revenue Breakdown

7

Distribute Rent Value-add Sell asset

Industrial Equipment

R406m R609m R221m R101m

Page 8: Eqstra Industrial Equipment...Presentation to Investors 29 November 2010 Company Profile Eqstra Industrial and Agricultural Equipment carries out the distribution, renting and value

EIE Brands/Products – Southern Africa

8

Page 9: Eqstra Industrial Equipment...Presentation to Investors 29 November 2010 Company Profile Eqstra Industrial and Agricultural Equipment carries out the distribution, renting and value

HAWKER BATTERIES

9

Page 10: Eqstra Industrial Equipment...Presentation to Investors 29 November 2010 Company Profile Eqstra Industrial and Agricultural Equipment carries out the distribution, renting and value

Sweepers for dust-free floor cleaning –both indoors and outdoors

Automatic scrubber-driers for intensive wet cleaning of hard floors

HakoProduct range

Wet and dry vacuums

Single disc and polishing machinesCarpet cleaning machines

City-cleaning machines

Multi-purpose machines and compact tractors with a wide range of accessories

Compact implement carriers and transport vehicles for use all year round

Electro-transporters and tow trucks

Page 11: Eqstra Industrial Equipment...Presentation to Investors 29 November 2010 Company Profile Eqstra Industrial and Agricultural Equipment carries out the distribution, renting and value

SAME DEUTZ-FAHR

11

Page 12: Eqstra Industrial Equipment...Presentation to Investors 29 November 2010 Company Profile Eqstra Industrial and Agricultural Equipment carries out the distribution, renting and value

SA Forklift Market

Units Ordered from Factory

8145 80008300

9000

3687 35623156

4558

5800

6300

78998145

6931

3691

5781

73007600

80008300

0

1000

2000

3000

4000

5000

6000

7000

8000

2000 2001 2002 2003 2004 2005 2006 2007 2008 2009 2010 2011 2012 2013 2014

Page 13: Eqstra Industrial Equipment...Presentation to Investors 29 November 2010 Company Profile Eqstra Industrial and Agricultural Equipment carries out the distribution, renting and value

5741

3691

6931

8737

4000

5000

6000

7000

8000

9000

10000

2010

Units

SA

+158%+216% +280% +156%

13571978 1888

518628 7061193 1164

3691

1614

22981711

13081452

2383 2410 2492

0

1000

2000

3000

4000

Jan-March April-June July-Sept Oct-Dec Total

2009

2008

2007

Source: WITS orders placed on factories

SA market growth YTD Oct up 156% for 2010 over 2009

Page 14: Eqstra Industrial Equipment...Presentation to Investors 29 November 2010 Company Profile Eqstra Industrial and Agricultural Equipment carries out the distribution, renting and value

Units Sold by SIE - Rental and Cash

3500

3200

0

500

1000

1500

2000

2500

3000

2010 2009 2008 2007

Cash

Rental

1612

2140

47%

59%

48% 52%

2708

53%

41%

52%

48%

Page 15: Eqstra Industrial Equipment...Presentation to Investors 29 November 2010 Company Profile Eqstra Industrial and Agricultural Equipment carries out the distribution, renting and value
Page 16: Eqstra Industrial Equipment...Presentation to Investors 29 November 2010 Company Profile Eqstra Industrial and Agricultural Equipment carries out the distribution, renting and value

Overview of BusinessOverview of Business

� Impact (UK) added to the Group in 2000

� UK Dealer for:

16

� Cat Lift Forklifts

� Kalmar heavy duty forklifts

� Combilift

� Lancer Side Loaders

� Mobicon

� JLG aerial platforms

� JCB Teletruck (Sub dealer)

Page 17: Eqstra Industrial Equipment...Presentation to Investors 29 November 2010 Company Profile Eqstra Industrial and Agricultural Equipment carries out the distribution, renting and value
Page 18: Eqstra Industrial Equipment...Presentation to Investors 29 November 2010 Company Profile Eqstra Industrial and Agricultural Equipment carries out the distribution, renting and value
Page 19: Eqstra Industrial Equipment...Presentation to Investors 29 November 2010 Company Profile Eqstra Industrial and Agricultural Equipment carries out the distribution, renting and value

15 000

20 000

25 000

30 000

35 000

YE 2010

YE 2009

YE 2008

+15% +26% +14%

17785

0

5 000

10 000

15 000

Jan-March April-June July-Sept Oct-Dec Total

UK market up 22 %YTD against Jan – Oct 2009

Oct 2010 up 62% on Oct 2009

Source: WITS Oct 2010

+15%09/10

+26%09/10

+14%09/10

Page 20: Eqstra Industrial Equipment...Presentation to Investors 29 November 2010 Company Profile Eqstra Industrial and Agricultural Equipment carries out the distribution, renting and value

EIECEO

GARY NEUBERT

SIEMD

DENNY REDDY

IMPACTMD

TERRY KENDREW

EQSTRA INDUSTRIAL POWER

DIRECTORMARIANA PRETORIUS

EQSTRA AGRICULTUREGENERAL MANAGERSOLLIE SCHEEPERS

EIEFINANCIAL DIRECTOR

SHUMANI TSHIFULARO

HUMAN CAPITAL MANAGER

KAREN KEEN

EQSTRA INDUSTRIAL EQUIPMENTEQSTRA INDUSTRIAL EQUIPMENT

Toyota

BT

Kalmar

JCB Teletruck

Clark

Cat Lift Trucks

Kalmar

Combilift

Lancer

JLG

Hako Industrial Cleaning Equipment

Hawker Batteries

Same

Deutz Fahr