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Epom Mobile Ad Server effective solutions for mobile ad serving

Epom Mobile Ad Server

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Mobile advertising segment is developing rapidly, so keeping this fact in mind Epom is rethinking the entire process of mobile ad serving, making it possible for publishers to effectively monetize their inventory and to increase ads fill rate of up to 100%. Epom offers easy and quick ad management set-up; API, JSP, PHP, JS Sync, JS Async ad tags and much more.

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Page 1: Epom Mobile Ad Server

Epom Mobile Ad Server effective solutions for mobile ad serving

Page 2: Epom Mobile Ad Server

Epom Mobile Ad Server Overview

With Epom Mobile Ad Server you have an access to 20+ best-paying mobile networks (such as

AdMob, InMobi, Smaato, JumpTap, etc) which can guarantee higher eCPM, maximize fill

rates and gives revenue increase by at least 50%.

Epom's fully-featured ad server includes all you need for mobile ad serving, from mobile web to

serving ads in apps.

Manage all your inventory from one system

Access to all best-paying mobile networks

Run campaigns on both websites and apps

Deliver ads to all your customer’s devices

Best monetizing of your site with EPOM Market

Simple migration, extensive training and 24/7 support

Page 3: Epom Mobile Ad Server

If you go mobile, you need Epom

More Money

Through proper optimization working with multiple ad networks, precise targeting,

extensive reporting, low ad serving costs, and ability to monetize your remnant

inventory.

More savings

Pay-as-you-go pricing. No set-up fee. No monthly minimums. Free banner hosting.

Free targeting. Free SDKs.

More efficiency

Properly optimize your campaigns.

More simple

Everything is in one place - No need for separate ad server dedicated to mobile.

More reliable

99.75% of uptime SLA is guaranteed.

Page 4: Epom Mobile Ad Server

Epom Mobile - Top Features

Manage all of the mobile ad serving options through an easy-to-use interface.

Deliver ads to all your customer’s devices (desktop, laptop, iPhone, iPad, Android)

All best paying mobile networks integrated into Epom

Targeting by carrier, device, operating system, profound geo-targeting

Supporting all mobile formats, standard, custom and reach media

Supports JS, IFrame, and image tags

Multi-screen support with screen size detection

Campaign delivery by campaign weight, individually configurable

Pre-made integration of non-reserved inventory mediation partners

Detailed analytics on mobile inventory performance

MMA compliant

Page 5: Epom Mobile Ad Server

Integrated Ad Networks

All best paying mobile networks integrated into Epom:

With Epom Mobile Ad Server you have an access to 20+ best-paying mobile networks (such as

AdMob, InMobi, Smaato, JumpTap, etc) which can guarantee higher eCPM, maximize fill

rates and gives revenue increase by at least 50%.

Smaato

Adfonic

Mobclix

Buzzcity

Mojiva

Madvertise

Adfonic

Greystripe

Microsoft Mobile Advertising

Moolah Media

TapIt

AdMob

InMobi

Jumptap

Airpush

MobFox

MobGold

Tapjoy

Millennial Media

LeadBolt

YOC Performance

Hunt

Page 6: Epom Mobile Ad Server

Campaigns Management

Easy to use trafficking interface

Real-time impressions, click and conversion reporting

Schedule campaigns by date and time range

Campaign delivery by campaign weight, individually configurable

Limitations

Page 7: Epom Mobile Ad Server

Formats and Sizes

Creatives Support

Banner images and HTML5 rich media creatives.

Standard and mobile formats (320x50, 300x250, 728x90, 160x600), and custom sizes.

Ad sizes

Smartphone sizes

Tablet sizes

Custom sizes

Creatives Support

Supports JS, IFrame, and image tags.

Page 8: Epom Mobile Ad Server

Targeting Capabilities

Geographic location (up to city level)

Operating System/Platform: iOS, Android, etc.

Carrier/Carrier Type: AT&T, Verizon, WiFi, etc.

Frequency capping

Page 9: Epom Mobile Ad Server

Reporting

Report impressions, clicks and conversions in real time on dashboard and in Epom Analytics tab

Report on a wide variety of dimensions, including campaign, app, device and more

Schedule UI and email notification

Generate Excel, CSV, HTML, and PDF reports

Page 10: Epom Mobile Ad Server

Mobile SDKs

Our free Mobile SDKs provides you with all of the necessary tools for the implementation of

in-app advertising.

Epom’s Android SDK

Epom’s iOS SDK

With Epom’s Mobile SDK for iOS you have an effective tool for monetizing your iOS apps.

Epom’s Mobile SDK for Android gives you easy access to the latest technology to get you the

most out of your advertising in Android apps.

Page 11: Epom Mobile Ad Server

Mobile Mediation

If your provider is not listed - just mail us, we are continuously adding new providers.

InMobi

AdMod

Smaato

Epom's Android Mobile SDK supports:

InMobi

Inneractive

Jumptap

Millennial Media

YOC Performance

Epom's iOS Mobile SDK supports:

Page 12: Epom Mobile Ad Server

Epom’s Android SDK – Top Features

Support of apps for: Android (Version 1.6 and higher)

Supports all standard ad formats in Mobile Apps: Image Ads, Rich Media Ads

Caching & Offline delivery

Ad Refresh for updating the ads after a customizable time period has elapsed

Cross app unique user detection

Page 13: Epom Mobile Ad Server

Epom’s iOS – Top Features

Support of apps for: iOS (Version 3.0 and higher)

Supports all standard ad formats in Mobile Apps: Image Ads, Rich Media Ads

Caching

Ad Refresh for updating the ads after a customizable time period has elapsed

Cross app unique user detection

Page 14: Epom Mobile Ad Server

Premium Assistance

Epom provides premium assistance for all new users. You can ask your Personal Assistant to help

in transferring your existing campaigns to our ad server. You will save your time and efforts if an

export will assist in every step of the process.

When you start using Epom, your Personal Assistant will provide you with assistance on:

Setting-up campaigns

Trafficking

Campaign optimization

Campaigns analysis and optimization

Reporting and forecasting

Page 15: Epom Mobile Ad Server

Case Study

The challenge:

Andrew Luilko,

Sales Director at 4shared.com

I am happy to recommend using Epom ad server

4shared.com used OpenX solution for ads delivery, but was’t happy with its mobile solution.

The solution:

4shared decided to try Epom ad server as a test to see if it will be able to serve all inventory

including mobile.

The result:

Epom ad server managed to deliver all 4shared ads to the right

audience thus increasing profit up to 23%. CTR and ROI

optimization options helped 4shared to get most of their inventory.

The conclusion: