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1 MEHWISH ALI AKBER ALMAS AMIR ALI ALINA SHAH JAVAD KHAN MARINA KHAN SUBMITED TO: SIR Navid Qureshi SUBMISSION DATE: 30 TH -APRIL-2011 SUBJECT: ENTREPRENEURSHIP ³GROUP REPORT ON BUSINESS PLAN OF SCHOOL´

Entrepreneurship final report on school

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MEHWISH ALI AKBER

ALMAS AMIR ALI

ALINA SHAH

JAVAD KHAN

MARINA KHAN

SUBMITED TO: SIR Navid Qureshi SUBMISSION DATE: 30 TH -APRIL-2011

SUBJECT: ENTREPRENEURSHIP

³GROUP REPORT ON BUSINESS PLAN OF SCHOOL´

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Contents: S.No. TOPIC Pg. No.

1. EXECUTIVE SUMMARY 4

2. MISSION STATEMENT 5

3. DIRECTORS MESSAGE 6

4. OUR OBJECTIVE & GOALS 7

5. VALUES AND BELIEFS 8

6. GOALS AS SCHOOL SYSTEM 9

7. KEY TO SUCCESS 108. START UP SUMMARY 11

9. INFRASTRUCTURE 12

10. SCHOOL OWNERSHIP 13

11. FOREIGN COLLABORATION 14

12. SERVICES 15

13. MANAGEMENT STAFF 16

14. PROCEDURES & CRITERIA FOR ADMISSIONS &

PROACTIVE APPROACH

18

15. MARKET SEGMENTATION 20

16. MARKET TREND 21

17. STRATEGY AND IMPLEMENTATION 22

18. FEE STRUCTURE Q

19. COMPARISSION OF FEE STRUCTURE 24

20. MARKET STRATEGY 25

21. PROMOTION STRATEGY 26

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22. MARKETING PROGRAM 27

23. WEB SUMMARY 28

24. MANAGEMENT TEAM 29

25. ORGANIZATIONAL STRUCTURE 30

26. THEORY & PRACTICLE LEARNING 32

27. INTERNATIONAL EXPORSURE 33

28. ADMISSION FORM 34

29. UNIFORMS 40

30. SWOT ANALYSIS 42

31. FINANCIAL PLAN 43

32. FUTURE PLANS 52

33. CONCLUSION 53

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Executive summary:The Shines Schools Confederation has been active in our minds for the 3 weeks. The School owned andoperated by Group of partner called SHINES.

The focus of this program is to provide students the highest quality instruction available, in a safe and

positive learning environment that people can enjoy. We have plan to have, a high ranking teachers,will combine excellent student instructor ratios with state of the art training facilities. We have plan tohave coordinates, will be helping students every step of the way to help them reach their individual goals(and maybe even reach some new goals they've never before thought possible).

It will be valued that our school serving its customers in our community by providing several programsfor a variety of purposes, ranging from language courses, computer courses, to esteem and life skills

building, and more. The Shines School plans to enhance its programs as it expands, developing new programs to ensure the students have as much access to the different aspects of life as possible.

The art of languages and computer courses is becoming more and more popular with the young people of this country. The Shines School will offer what we believe is the best education in the world. We find anexciting and powerful and dynamic techniques in which every individual feel relax and enjoy his/her training towards every individual¶s life. Although these art techniques are centuries old, the

planned programs being offered are always evolving to keep pace with the rapidly changing world.

The Shines School realizes that each student possesses different physical, mental abilities. Size andstrength vary with each individual. Once a student has acquired a strong foundation in the basics, theShines outlined program will enhance the student's physical and mental capabilities and maximize his/her skills.

The Shines School, is not interested in just teaching we involve students to take actively participation inevery activity. Our coordinators remains interested in the complete personal development of eachstudent. Individual attention is a feature of each and every class, allowing all students to progress quicklyand confidently toward their personal goals. Our team of coordinators takes his responsibility as a rolemodel for younger students seriously, teaching them the importance of strong character, leadership andgood values.

The teaching curriculum at the Shines School is based on two concepts: "positive mental attitude" and"high goal setting." We are so positive about this program that he promises to give students and their families the most professional, well supervised, and highest quality classes available in any school.

Future plans call for Shines School is to expand in other places for the young youth.

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QUALITY ENHANCEMENT CELL

Quality Education has always been the prime focus of THE

SHINES SCHOOL.TSPAS Management ensures quality in everydimension and manner whether it is to provide infrastructure andancillary facilities to students or to develop intellect in them. As per HEC requirement. To assure quality of education at TAPAS as per HEC directives, TAPAS was established on JUNE 29, 2011 withthe following Mission Statement and Objectives.

MISSION STATEMENT

³Our School recognizes that each child is an individual; that all children are creative; that allchildren need to succeed. Therefore, our School respects the individual needs of children; fosters

a caring and creative environment; and emphasizes the social, emotional, physical, intellectualdevelopment of each child.´

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DIRECTORS MESSAGE

It gives us great pleasure to welcome you at The Shines School. I am glad

that you have taken first step towards making the right decision inselecting The Shines School as an intense, challenging and rewarding,learning-oriented centre of excellence, for your professional growth.

In the 21st Century, it is highly important for all of us to be aware of theera of high technology we are living in. Advanced Computer,Management, Technologyand value adding knowledge is the key to success today and tomorrow.

The curriculum designed at The Shines School is complete and modern in its concepts andstructure, similar to the prestigious school and programs offered in all the t op foreign schools.

Unlike other private school of Karachi do not rely upon visiting faculty. We have 10 permanent,qualified faculty and around 10 highly qualified and experienced visiting faculty in the areas of Business Administration, Information Technology.

Faculty is always available for counseling and guidance to the students.

I would like to suggest each of you to take full advantage of the facilities available for your benefit. Significant amongst these are the attached Recreational and Sports Complex, we giveconfidence to our students to prepare for the outside challenges of the world which givesstudents a chance to meet and get guidance from the successful Entrepreneurs.

Once again, welcome to The Shines SchoolsDirectors

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Our Obj ectives And Goals:

Motivating teachers and improving moral:

"We have a common goal -- to produce the very best, smartest, wisest, well-rounded students --as we work independently within teams to raise the standard," "Our tools are different but we areall trying to create the same masterpiece!"

Building a Team Climate:

"I know how strong and talented my staff is," but "The idea is to suggest some new ideas and toallow the teams to share and learn from one another." In that way, "Success will breed success !"

Creating An Excitement For Learning:

"I hope to create more of an excitement for learning among our student body by generating moreenthusiasm towards studies.

"I also plan to improve staff morale by recognizing teachers and staff achievements, and their duty above and beyond the call," "I will be raising the praise with staff, visiting their classroomsmore, and providing special treats -- putting little gifts in their mailboxes, taking them to lunchon their birthdays, and giving the gift of time.

"I have found that when teachers realize that they are respected for who they are and what theydo, it carries over into the classroom and thus to the students," "That makes everyone happier to

be at school."

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Goals: Our Goals as a school system are:

To provide a safe learning and working environment on all school campuses.

To create on-going, high quality professional development for all.

To recruit and maintain outstanding administrators, teachers, and support staff.

To develop an effective curriculum that utilizes cutting edge instructional activities andassessment measures to achieve academic success.

To engage the community in active participation in pursuit of academic excellence.

To sustain and expand resources that ensure a high quality education.

To prepare students to make informed career choices.

To recognize and honor the diversity in our school system and its importance to our community.

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K EY T O SUCCESS:

Individual responsibility for completing tasks is a stepping stone to achieving success and becoming a responsible adult, parent and member of the community.

There are two primary choices in life: to accept conditions as they exist, or accept the responsibility for changing them. --- Dr. Denis Waitley

Education is the process by which the individual relates himself to theuniverse, gives himself citizenship in the changing world, shares the race'smind and enfranchises his own soul. --- John Finley

Implement a solid budget and business plan. Establish a unique, modern, safe and clean school and environment. Focus on a good marketing plan to actively recruit students.

Keep the students and family members happy. Plan on expanding to multiple locations.

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Start-up Summary

The start-up funding requirements are estimated below. This amount ear-marked for start-up

expenses, includes carpeting the floor, installing equipment, restrooms and office area, front desk counter and library, cafeteria, computer lab. Garden& play area In addition, the company willrequire some initial cash reserves and additional assets. The start-up costs are to be financed bythe equity contributions of the owner, and his parents, as well as by a three-year commercialloan. These start-up expenses and funding requirements are summarized in the tables below.

The initial start-up for SHINES will be relatively inexpensive. SHINES schools do not require asubstantial build out to open their doors with a large overhead. The insurance needed to operatethe SHINES School will be offered

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INFRASTRUCTURE

SHINES SCHOOL campuses are custom-built to address the needs of a modern and diversestudent body. Campuses are fully air-conditioned or heated, depending on the climate. Theyconsist of well furnished classrooms, fully equipped computer labs, computerized libraries

with all the latest and most relevant reading materials, and offices for all the special services.They also contain cafeterias where students can relax, mosques and prayer areas and sportscomplexes featuring all types of facilities for students¶ use.

Karachi - Main CampusPresently, the school consists of twenty well-furnished, air-conditioned classrooms equippedwith the latest audio-visual aids, a computerized Information Resource Centre, six state-of-the-art Computer Labs, a spacious car park and a sports complex. Karachi campus being the pioneer in many aspects has also begun offering oxford academy the training and development

programms offered in the Executive Development Centre. The Institute is housed in a campus

spread over an area of 1.5 acres in ASKARI, a prime location in the heart of Karachi.

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School Ownership

We are Five partners of our School.

School LocationThe Institute is housed in a campus spread over 1.0 acres in GULSHAN-E- IQBAL, a primelocation in the heart of Karachi Metropolitan City, the campus is accessible from all districts of Karachi.

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FOREIGN COLLABORATIONS In keeping with our commitment to quality, we have arranged collaborations with severalAmerican school among The High School of American Studies at Lehman College these

collaborations make provision for student and faculty exchange programs, as well asexchange of research material for in-depth studies

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SERVICES SHINES provide quality education, training to our teachers, counseling the student for their better future

1. M OD EL F O R E DUCATI ON

we are focusing on subject centered model this model is focus on content of curriculum .thesubject centered design is corresponds mostly to the text book written for the specific subject

2 . TRA N I N G PR OGRA MM S

We are providing different training programs to our teacher we also arrange training sessions bywell known trainers. These programs which will not only help teachers to become professionals

but to groom them as leaders in their field.

3 . C OU N SELI N G

we also provide counseling to our students on monthly basis so that student can assestheir progress

4 . TRA N SP O RTATI ON THE SHINESSCHOOL student body includes residents of all areas. Keeping this inmind, we provide transport facilities to our students. The SCHOOL has its own spaciousand air-conditioned buses that run routes covering almost all parts of the city. Studentsare requested to fill out a Request of Transport Form upon enrolling and prior to the startof the term. SCHOOL also facilitates transportation through contractors.

5. N URSI N G R OO M We are providing medical facilities to our student in case of any injury

we have one nurse who look after the students

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R esearch I nformation Center (RIC)

Name Designation Extension

ZAHID Consultant 2103

MAHRUKH Librarian 2105

P arents I nformation & d ealing Center ( P I D C) Name Designation Extension M. Abdul Rauf PIDC Officer 1028

Mohammad Khan PIDC Officer 2017

Wajheeh Ullah Ansari PIDC Officer 2017

IT D EP ARTMENT

Name Designation Extension Marina khan IT officer 1990 Rabia Nawaz Asst IT officer & software engineer 2101 S. Kashif Ali Server controller

Ex amination

Name Designation Extension Najeeb Us Saqlain Controller of Examination 1155 / 1300

Ad ministration

Name Designation Extension M. Kamran Khan Principal 1100

Taniya Vice principal 1101

FINANCE D EP ARTMENT

Name Designation Extension Jawad khan Finance officer 1155 / 1300

Ad mission d epartment

Name Designation Extension

Asif Admission officer 1100

Faisal haroon Asst admission officer 1101

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MARKETING DEPARTMENT

Name Designation Extension

Alina shah Marketing officer 1100

Zaryab Asst marketing 1101

PR OCE DURES & CRITERIA F O R A D M ISSI ON :

At THE SHINES SCHOOL are based 100% on merit. Students applying for admissionmust clear the admission test. Admission test is split into four sections:

1. Math's2. English Language3. General Knowledge4. IQ5. Science

GE N ERAL P O LICY:

Admissions to THE SHINE SCHOOL are announced before the beginning of each term i.eAnnual session April to MarchSummer holiday June to JulyWinter holidays December

Announcement of Admissions campaign is declared in the leading news papers nation-wide twomonths before the commencement of classes.

Competitive Comparison

We are taking this step to opening a school in a very highly competitive environment. Schoolslike The City, Beacon house , Falconhouse Grammar School , Karachi Grammar are the

professional leaders in this field. We will be target of 5 years to create a market in this field infront of these big giants with quality and satisfactory results.

Technology

We are providing latest and advanced technology to our students regarding to their classroomse.g. : all classrooms will be fully air-conditioned , computer labs have the facilities with latestdesktop computers and physics and chemistry labs will be equipped according to their latestequipments.

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PR O ACTIVE APPR O ACH y Onto Admission We Will Off one students Admission feey If you pay the whole fee in advance we will return the whole fee then at the time of leaving the

school

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M arket Segmentation or Target M arketing Strategy

Demographics

We live in a community with a population of 25,000 people. The first thing we'll need to do isresearch the 'demographics' of our community, and divide it into market segments. The age, sex,race and income, put these into considerations when creating our banner. Demographics classifyour clients into specific target market where we can base the type or concept of v banner print wewill produce. Depending on the demographics, our school potential enrollees have differentneeds and wants therefore they will have diverse reactions or impression on our printadvertisements

Age: children, teens, youngGender: male, femaleIncome: medium, high

Psychographics

Humans are all born to be unique and different from other. The lifestyle and personality of people varies from one individual to another. Our banner content should present an idea thatcomplements to their lifestyle. Since WE are endorsing a school, there are various forms of artistic venue or medium.

Lifestyle: conservative, exciting, trendySocial class: middle, upper Activities and interests: sports, physical fitness, booksAttitudes and beliefs: environmentalist, security conscious.

Geographic

People live in different locations. The placement of our banners will be at the right place whereour market lives. Put them in areas near our schools. It is hard to attract potential customers or enrollees from far communities. Proximity or distance from the school is one of theconsiderations being thought by our customers.

The banner placed near to our school and all over the Karachi15 Billboard around the city

Gulshan-e- iqbal Gulistan-e- johar Agakhan road Defence Clifton North Nazimabad Sakhi hassan P.e.c.h.s Sadar

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M arket TrendsAwareness of change in technology trends in the education field& Marketing adds or strategywill change according to update trends &School community programs or seminars will createawareness in new trends

M AR K ET GR OW TH We will work hard to change a rapid increase in the market growth of our school by providinghigh quality education latest advanced technologies and by advertisement.

Techniques to Capture M arket:

Billboards: We have planned to 15 billboards around the city.Balloon Messages: For major events, have your event information printed on balloons and passone out to your students. Everyone will blow them up and read the message.

Broadcasting/TV Announcements: We will create a commercial to advertise our events.Pamphlets: we will print pamphlets and distribute it around the city.Hat Advertising: Create unique, crazy hats with your event's theme and information on it. Wear them between classes in the halls. Students will want to know what is going on.Orientation: we will give orientation classes to the students and parents to know more about our school to get to know more and more about each other two way process so that we will alsoknow that how much we have to improve and where we have to do the more efforts.Short Messaging Services (SMS): we will capture the market through the sms services.Expo Centre: we will conduct seminars to generate awareness about us.Website: we are having website and we will give every type of information that grab theattentions of the target market.

Facebook Page: we will create pages to create awareness on social networks.

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Strategy and Implementation

Strategy Pyramids

Our main strategy is the growth of students. A large no of student¶s base provides revenue andfurther both goals of operating a self-sustaining business. The tactics to grow the students are:

Building awareness of the students' goals and the benefits of patronizing our business.Providing consistently high-quality education to students.Offering good value to our customers who are often required to stretch their budgets in order toserve our community.

Programs to support these tactics are:

Promotions involving current customers, including various marketing media, pamphlets, billboards and banners

STRATEGY (EMPHASIZE ON CONVINIENCE AND EXCELENT SERVICES)

TACTICS ( ACCOMADATING THE NEEDS OF TARGET CUSTOMERS & HOLDINGPROMOTIONAL TOOLS

O PERATI ON AL(BILLBOARDS, ADVERTISEMENT, PRINT MEDIA)

Competitive Edge

As our organization is a school, which experiences a constant flow of students through itsclasses. This presents a challenge to the permanent staff to maintain the same high levels of education service and quality that our students demand, despite having an entirely highlyqualified staff. However, we are confident that our teachers and staff members are committed tothe success of this project.

Our unique selling proposition is facilities that are providing by us it¶s a differential edge fromother schools & from our competitors. We are providing cluster of facilities and bundle of opportunities to our students in minimum fee package. We are providing training to our teacher.

C O M PETIT O RS Beacon house City school Falcon house grammar school

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FEE STRUCTURE FOR PRIMARY:

Registration Fees 00

Admission Fees 20,000Monthly Fees 4,000Activity Fees Charges Monthly 500

Library & Lab Charges 00Transportation Charges 1000

Total 2550

FEE STRUCTURE FOR SECONDARY:

Registration Fees 00Admission Fees 30,000

Monthly Fees 6,000Activity Fees Charges Monthly 500

Library & Lab Charges 00Transportation Charges 1000

Total 37500

FEE STRUCTURE FOR O AND A LEVELS:

Registration Fees 00Admission Fees 30,000

Monthly Fees 7,000Activity Fees Charges Monthly 500

Library & Lab Charges 00Transportation Charges 1000

Total 38500

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Between The Bench Mark's Fees And Our Fees Structure

1 School NameCitySchool

City PAF-School

BeaconHouseJubilee

BeaconHouseSchool

TSPAS(Primary)

TSPAS(Secondary)

"O "And"A' Level

2 Admission fee 40,000 70,000 70,000 40,000 20,000 30,000 30,000

3 Yearly fee 96,000 144,000 144,000 84,000 48,000 72,000 84,000

4 Transportationfee 1000 1500 2000 1000 1000 1000 1000

5 Other fee 1000 1500 2000 1000 500 500 500

6 Registrationfree 2000 3000 3000 2000 0 0 0

7 Total fee 140,000 220,000 221,000 128,000 69,500 103,500 115,500

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M AR K ET STRATEGY The Shines Schools strives to be the premier provider of high quality education school.

The marketing strategy attempts to successfully communicate the unique value the programoffers to students. This strategy builds on the focus of high-quality education for students

meetings to the benefits that at-risk youth student workers gain from involvement in the program. The marketing strategy will continue to identify the needs of the corporate schoolsmarket and to communicate with this audience in the most effective and positive manner

possible.

Ongoing efforts continually attempt to understand how The Shines can maintain the quality andintegrity of the program within the finite financial resources. This challenge is increasing.Quality and efficiency are just two goals of these changes. The Shines School director and other staff members play key roles in ensuring that the. The Shines continues to grow and succeed.

The growth strategy is based on continued attention to the quality of the education experience in

conjunction with identifying opportunities to expand the student participation in the program.Future changes in key areas, such as the facilities used education as our students base grows will

present considerable challenges for all aspects of the program.

Positioning Statements

³Y OU W ILL SHI N E LI K E N EVER BEF O RE´ BY THIS OUR AI M IS T O P O LISH THE S K ILLS OF OUR STU D E N TS A ND

THEY GAI N THE QUALITY E DUCATI ON W HICH BRIGHTS THEIRFUTURE.

Pricing StrategyBecause of the competitive local schools market, we walk a fine line in fee structure. They will

be so expensive that we are competing with high-end schools who are giants in this field, but atthe same time we must cover our operating expenses, overhead and pay for our staff. Our ready

pool of trained teachers, who will be reimbursed primarily through school district stipends, willhelp keep our prices lower than our competitors.

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Promotion Strategy

Promotion is one of great ways to run a school successfully. There are several academic promotional strategies that allow us to showcase attributes of our school to set it apart other

schools. There are several academic established institutions in education industry so to be one of them we need to set separate budget for promotion of our institution. We need to showcaseeducational programs, education learning opportunities and unique features of our school whichcan set us apart from others. We can organize different events for promotion of our school. Theseevents can be based on sports, extracurricular programs offered by our school or music concerts.We can use flyers, pamphlets or brochures to highlight our qualified staff, educational programsand benefits for prospective students. Following are some simple academic promotionalstrategies:

Printed Advertisement

Printed advertisement is one of cost effective ways of promotion. Printed advertisements include brochure, flyers, pamphlets, business cards etc. These advertisement tools bear less cost andgenerate frequent results. We can hire any professional designer to design pamphlet of our school. We can prepare our own academic pamphlet utilizing our own creative skills.

Host Promotional Events

We can host several promotional events such as teacher-led symposium. Purpose of this event isto discuss educational process and necessary steps teachers take in classroom to keep their students interested in learning. We will include students excelled from school. Invite them togive speeches on several things they have learned and also talk about extracurricular and funmaking activities.

Charity Events

Charity events are great academic promotional strategies. These events can also be source of fundraise for our institution

Distri bution Patterns

The distribution strategy for The Shines is:

Pamphlet and small banners will we distributed in all the areas. door to door service

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M arketing Programs

Our most important marketing program is giving best and quality education, along withthoughtful presentation that consistently exceeds our student¶s expectations. The directors of theschool will be responsible for ensuring that these objectives are met. This program is intended to

cultivate and grow our students as well as give student an opportunity to see the inner workingsof an entrepreneurial venture. Achievement should be measured by the slow but steady growth of our students.

Sales Strategy

We sell good education, thoughts and vision with the guarantee of better life and a successfulcareer.

Strategic Alliances

We would not exist without the Safe & Sound Youth Educational Project and other organizations, which were instrumental in the planning of this school. The Shines has allianceswith the following businesses and organizations that have provided volunteer hours to assist inthe launch of this project:

Dewa AcademySahara TrustChippa TrustHabib Group

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W eb Plan Summary

W ebsite M arketing Strategy

A professional programmer will be hired to in order to design our school web sites to market our school and its all features with detailed online. Nowadays online marketing is also the largestmarketing network so everybody from all round the world can visits our web sites to search anyinformation about our school or can view our school.

Development Requirements

The Shines School website will be initially developed with few technical resources. A page willsimply be added to the Shines websites (www.shinesschool.yolasite.com)

The Shines will work with this website manager to develop a simple, classy, focused site. Our team will work with a graphic artist to come up with the website logo,

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M A N AGE M E N T TEA M

O RGA N IZATI ON STRUCTURE (PRI M ARY)

Senior management team

Head teacher

Has overall responsibility for the school, its staff, its pupils and the education they receive.

Deputy Head Teacher

Plays a major role in managing the school, particularly in the absence of the head teacher. Oftenresponsible for a curriculum area and/or specific areas of school management.

Assistant head teacher

Usually only in larger primary schools. Supports the head and deputy head with the managementof the school

Early years coordinator

Responsible for children in the foundation stage, leading the foundation team of teachers,nursery nurses and teaching assistants

Key stage coordinator

Employed to lead and manage either Key Stage 1 or 2. They usually also have a class teachingcommitment

Special educational needs coordinator

Responsible for day-to-day provision for pupils with special educational needs.

Subject leader curriculum coordinator

Responsible for the leadership and management of a particular curriculum subject. Class teachersmay be expected to accept responsibility for an area of the curriculum as part of their normal

professional duties.

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C lassroom teachers

Plan, prepare and deliver lessons to meet the needs of all pupils, setting and marking work andrecording pupil development as necessary. Includes advanced skills teachers and supply teachers.Often work in partnership with teaching assistants.

O RGA N IZATI ON STRUCTURE (SEC OND ARY)

Head teacher or Principal

Has overall responsibility for the school, its staff, its pupils and the education they receive.

Deputy Head teacher(s)

Play a major role in managing the school, particularly in the absence of the headteacher.

Assistant head teacher(s)

Support the head and deputy heads with the management of the school.Subject leaders

Heads of department

Heads of faculty

Curriculum coordinators

Responsible for a particular area of the curriculum, including monitoring and improvingstandards.

P astoral subjects

Heads of year

Heads of faculty

Curriculum coordinators

Responsible for a particular area of the curriculum, including monitoring and improvingstandards.

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C lassroom teachers

Plan, prepare and deliver lessons to meet the needs of all pupils, setting and marking work andrecording pupil development as necessary. Includes advanced skills teachers and supply teachers.Often work in partnership with teaching assistants.

O ther key roles

y Key Stag e 3 coordinatory Spe cial e ducational n ee ds coordinatory He ad of l e arning supporty Pe rsonal, social and h e alth coordinator

School sports coordinator

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THEORY AND PRACTICAL LEARNING :

Learning theory is at the core of good classroom instruction. The learning has won much wider acceptance in educational theory than in field practice. The reason for this situation is notaltogether a lack of understanding of current theory on the parts of school workers. As in many

other instance, theory which appears perfectly logical and in contestable in book or lecture room presents a vastly different outlook in the realistic setting of the public school classroom. Nevertheless classroom learning situations are little used for improving and developing currenteducational theory. We will do systematically recorded and analyzed class room activities andexperiences with the view of relating unit procedure to theory and possibly of extendingknowledge of practical learning.

we are doing both theory learning and practical learning THEORY LEARNING is doing in everyschools. PRACTICAL LEARNING is also doing in every schools but on just senior level becausein many schools like our competitors they are not concentrating on practical learning in the

junior classes although this is beneficial for our students to give practical learning from the

starting period of their education due to which they will not lack in their future practical learningthis give them help to do things practically. Like our senior students in ninth or metric we givethem practical learning facilities like computer labs physics labs chemistry labs biology labs. Butwe provide these facilities to our primary students also for their awareness because when theywill be in their secondary level they will not facing problems to do practical through practicallearning many concepts will clear in the mind of the students

"We want to prepare our students for the real world"

if our goal as a country, is to keep young people in education for longer than ever before, it¶s notgood enough to apply a µone size fits all¶ approach to learning and simply hope for the best. Weneed to spend more time cultivating the talents of young people, whatever they may be. For many, intelligence may lie in practical skills, in sport, enterprise or in creativity or in a talent andability to lead others but far too often these talents remain undiscovered because our presentapproach to education fails to bring them out

The current system is out-dated focusing too much on traditional, knowledge based subjects. If we stick with this, we¶ll never break the cycle of underachievement and disaffection that exists inthis country. We owe our young people more than this, and Edge believes that part of the answer lies in a National Curriculum that combines practical, hands-on learning with theory leading

more young people to discover both what they are good and what they want to do in life

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INTERNATIONAL EXPOSURE

SHINES School is a co- e ducational, non-s e ctarian da y school s e rving grad e s kind e rgart e n to 10th. Th e school is affiliat e d with th e Ce ntral Broad of S e condar y Education (CBS E), India and Univ e rsit y of Cambridg e for Examinations.

The school provid e s a vibrant int e rnational e xposur e vide th e Cambridg e curriculum. In ord e r to cat e r toth e for e ign stud e nts as w e ll as thos e who s ee k global p e rsp e ctiv e and int e rnational standards, th e school off e rs Ch e ck Point Examinations for Middl e school stud e nts; th e Se condar y le ve l stud e nts pursu e

Int e rnational G e ne ral Ce rtificat e of Se condar y Education ( IGCSE) which is eq uival e nt to British 'O' L e ve l.

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Applicant s Nam e:___________________________________________

The S hines Pak ista n Army Sc hool

P lot#110 Next to As kar i IV Ca nton ment Board Karac hi

Telephone: 0092-0213-4965803-7

Fa x: 0092-0213-4965808-9

Ema il: www. shiness chool .yola site .com

Passport

Size Snap

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Applicant Information

L a st Nam e Fir st Nam e Midd le Nam e(s)

DOB (Day, M onth , Ye ar ) Age a t Ent ry Gen de r

Male Fe ma le

Appl ying f or Grad e Acad e mic Te rm

Religion Na tion a lity

Pr incipa l L a nguag e S po ken a t Home L a nguag e of Inst ruc tion a t Pr esent Sc hool

Pr esent Sc hool Addr ess of Pr esent Sc hool

Pr incipa l¶s Nam e a t Pr esent Sc hool Re a son f or L e av ing Pr esent Sc hool

Curr icu lum Taug ht a t Pr esent Sc hool: (Ken ya n Na tion a l Curr icu lum, Br itish Na tion a l Curr icu lum, IB, et c

Does your c hild hav e a ny m e dica l or ps ycholo gica l con ditions? P lea se pr ovide det a ils / r ele va nt docum ent a tion

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Family InformationFa the r/Guard ia n Mothe r/Guard ia n

Sur nam e

Fir st nam e , Midd le Initia l

Mr. / Mr s . / M s . / Dr.

Home Addr ess

Home P hone

Cell P hone

Home Ema il

Bu siness Ema il

Occu pa tion

Em plo ye r/S elf Em plo ye d

Em plo ye r ¶s Addr ess

Bu siness P hone

Sibling Information (16 and under)

S ibling S ibling S ibling

Nam e

Ag e

Gen de r

Curr ent Sc hool

Grad e

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Please indicate how you came to hear about The Shines Pakistan Army School

Ba nne r Website

The S ta ndard Othe r

Reasons for Applying to at The Shines Pakistan Army School:

Application Checklist:

Cop y of la st 2 Te rm¶s Repo r t Card s 2 Pa sspo r t S ize P hoto gra phs

Ev iden ce of Vacc ina tion Cop y of Bir th Ce r tif ica te a nd Pa sspo r t

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U N IF O R M OF OUR SCH OO L

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S WO T A N ALYSIS

STRENGHT:

y Quality educationy State of the art technologyy Different activitiesy Counselling to the studentsy A scanner and a fax are available...y There is a school internet website.y The teachers resource areas where staff can share ideas

WEAKNESS

y We are new to run businessy Staff are not yet completely confident in using the new operating system...

OPPORTUNITIES

y We can go for expansiony The new three year strategic plan needs to be developed.y A centralized whiteboard can be mounted for people to report problems.

THREATS

y We have tough competitorsy Political uncertaintyy Many teachers are already feeling overloaded with other commitments.

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FI N A N CIAL PLA N

Important Assumptions

Our budget is 6 crores and our total expenses will be 4 14785 00 on all setups. The land cost is10,0000000 crores and the cost other all cost details given in next page. The buildingconstruction cost is 2 ,0000000 crore.

Key Financial Indicators

Our evaluation is that The Shines School has a strong budget to organize all the setup of theschool. The management has the key role in the performance of school. We have very strongcompetitors but our organization has a plan to grow slowly day by day to fulfill our small goal toachieve the ultimate goal in first 5 years. Our strategic goals are to improve in the quality of education; student will explore many things and ideas.

Break-even Analysis

A company has breakeven when its total sales or revenues equal its total expenses. At the breakeven point, no profit has been made, nor have any losses been incurred. This calculation iscritical for any business owner, because the breakeven point is the lower limit of profit whendetermining margins.

In the first years our strategy is to achieve a breakeven point in our business. We are not moreconcern with the profit but we are concern with the market growth of our school. So break evenis the satisfactory result if we achieve for that in the starting years.

And According to our plan we will have the break-even in 3 rd year INSHA-ALLAH. And howwe achieve is given into further more details.

Projected Profit and Loss

Our projected profit and loss will equally divide among the partners. If our budget is 6 corer for this project our profit and loss will be covered slowly n gradually by the time depending on thestrength of the students each year. We estimate that we will reach the profit in 3 years but if the

project fails the loss will be equally divided.

Projected Cash Flow

Our budget is 6 crores but our projected cash flow will be 4 crores to start the initiatives. All thecash inflow and outflow transaction will be recorded and as per the plan goes the amount will berecovered in 3 years.

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Expenses:

Salaries 10944000

Maintenance 60000Construction Cost 20000000Library Cost 1000000Sports Cost 51000Marketing Campaign Cost 2792500Salai Machine 30000Cooking Expenditure 70000Utility bills 136000Activity week 180000Depreciation on furniture 25000Depreciation on office equipment 5000Depreciation on fixture &fitting 15000Depreciation on AC 50,000Depreciation on generator 120000Depreciation on land 5000000Depreciation on building 10,00000Total Expense: 41478500

For the 1 st Year:

Net Income: 22742000Total Expenses: (41478500)

Net Profit: 18736500

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Assets Liabilities + Shareholder Equity

Furniture 500000

Less depreciation 5% (25000)

total 475000

Office equipment 100000

Less depreciation ( 5000)

95000

Liabilities Nil

Fixtures & Fitting 300000

Less depreciation (15000)

285000

AC 1000000

Less depreciation ( 50000 )

950000

s.h.e

Generator 2400000

Less depreciation ( 120000 )

2280000

Land 100000000

Less depreciation (50,00000)

95000000

Capital 24182500

Building 20000000

Less depreciation ( 1000000)

19000,000

Net Profit 187365

118085000

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Current assets

Inventory 5000

Cash 24182500

Total: 142272500 Total: 42919000

Cash flow statement:

Cash inflow 22742000

Cash outflow (41478500)

Net Cash flow : 18736500

For the 2nd Year:

Net Income: 26642000

Total Expenses: (14102250)

Net Profit: 12539750

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Assets Liabilities + ShareHolder Equity

Furniture 475000

Less depreciation 5% (25000)

total 450000

Office equipment 95000

Less depreciation ( 5000)

90000

Liabilities Nil

Fixtures & Fitting 285000

Less depreciation (15000)

270000

AC 950000

Less depreciation ( 50000 )

900000

s.h.e

Generator 2280000

Less depreciation ( 120000 )

2160000

Land 95000000

Less depreciation (50,00000)

90000000

Capital 24182500

Building 19000000

Less depreciation ( 1000000)

18000,000

Net Profit 187365

111870000

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Current assets

Inventory 5000

Cash 24182500

Total: 136057500 Total: 42919000

Cash flow statement:

Cash inflow 26642000

Cash outflow ( 14102250)

Net Cash flow 12539750

For the 3 rd Year:

Net Income: 47702000

Total Expenses: (14102250)

Net Profit: 33599750

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Current assets

Inventory 5000

Cash 24182500

Total: 136057500 Total: 57782250

Cash flow statement:

Cash inflow 47702000

Cash outflow (14102250)

Net Cash flow 33599750

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FUTURE PLANS:

Well we have started our first project to make a good and positive change, but we have along way to go. We have other and huge projects for the future in which The ShinesUniversity is the most important and big one other than that we have a project of anotherschool for only lower class people in which education will be provided free of cost, otherbranches of The Shines School will be open in future and a school for DEFT children. Thisis our ten years plan after that we will go for other cities to open our school there. We arehere to make a change and we need it may ALLAH help us and succeed us .

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CONCLUSION:

For making a business plan one have to considering every aspect related to the business. The

most essential thing is that for throwing out a business plan proper controlling, monitoring,allocation, utilization of resources should be done with respect to the finance, marketing, production & operational, organizational plans with planning of effective strategy¶s, policies & procedures.

As we have done all the planning through our tools and tactics, we will going to run our organization by the Grace of All Mighty Allah. He will bless us Insha Allah as we are movingtowards the right direction.

All the tools have been discussed in detailed in the given report, and we think that all the toolswill help us to reach our main objectives and goals and we will able to maintain all the given

measures in the report Insha Allah.