Entrepreneurial Ecosystemsin the City of Bilbao

Luis Berasategi RetegiMondragon Unibertsitatea - Faculty of Business Studies

September 13, 2019

lberasategi@mondragon.edu

WORLDWIDE BENCHMARK IN WORK IN CO-OPERATION

THE BIGGEST BUSINESS GROUP IN THE BASQUE COUNTRY 10th IN THE RANKING OF SPANISH COMPANIES

11.936 MILLION € IN TOTAL REVENUE

A VERY DIVERSIFIED GROUP:266 COMPANIES OPERATING IN 4 AREAS:

FINANCIAL, INDUSTRIAL, RETAIL AND KNOWLEDGE

PRESENT IN THE 5 CONTINENTS:

WITH 143 PRODUCTION PLANTS AND 7 CORPORATE OFFICES

WITH TECHNOLOGICAL INNOVATION AND INTEGRATION AS THE DRIVING FORCES

420 MILLION€ I+D1 UNIVERSITY

15 RESEARCH AND DEVELOPMENT CENTRES 496 INVENTION PATENT FAMILIES

AND 81,837 PEOPLE SHARING A BUSINESS IDEA

· Engineering

· Education

· Communication

· Business management

· Entrepreneurship

· Gastronomy

High Polytechnic School

Faculty of Humanity and Education Sciences

Faculty of Business Studies

Faculty of Gastronomic Sciences

students in workexperience/projects

companies

1.500

600

Studentssatisfaction 8,1Company satisfaction 8,8

STUDENTS

5.600

35% of LEINN graduates start up their own company VS 0.7%.

among students In Spain.

REAL CUSTOMERS AND BILLING

TEAM -PRENEURING

BIZZ TRIPS TO THREE CONTINENTS

OFFICES IN PLACE OF CLASSES

OFICIAL UNIVERSITY DEGREEENTREPRENEURIAL, LEADERSHIP AND INNOVATION

A CITY BRAND THAT GIVES VALUE

1880Industrial Stage

1980Urban Transformation

2010Knowledge Economy

LOOKING TO THE FUTURE

11

FACTS & FIGURES

INTERNATIONALLY RECOGNIZEDCONFERENCES, & EVENTS

RIGOURA PLACE WHERE TO LIVE AND VISIT

12

A HIGHLY-INNOVATIVE REGION AT THE HEART OF GLOBAL TRADE

FINANCIAL AUTONOMY AND BUSINESSES FOCUSED FUNDING & TAX INCENTIVES

BUSINESS FRIENDLY

13

A HIGHLY-QUALIFIED POPULATION A UNIVERSITY CITY

BASQUE VOCATIONAL TRAINING: THE EUROPEAN GOLD STANDARDTALENT ACQUISITION AND RETENTION

A DESTINATION FOR TALENT

14

BILBAO WAS BUILT ON INNOVATION — CAN IT REPEAT THE MIRACLE?

Financing architecture• A metropolitan

authority with de facto fiscal power

• Innovative funding mechanisms

15

BILBAO WAS BUILT ON INNOVATION — CAN IT REPEAT THE MIRACLE?*

Collaboration architecture • All government entities represented at the board. Agreed that no government

entity had a majority rule and to make decisions by consensus• Multiparty negotiations in which trade-offs could be solved in original ways,

changing the dynamics among the parties from one of value claiming to one of value creation.

• These dynamics and the regular gathering of board members – during the board sessions themselves and the lunches that followed – helped to cement trust.

* by Linda Bilmes, Fernando Monge and Jorrit

de Jong

It required the savvy and skilful leadership and management of the collaboration by three people: the mayor, Josu Ortuondo, the director general of Bilbao Ria 2000, Pablo

Otaola, and the city’s chief urban planner, Ibon Areso.

ORCHESTRATINGENTREPRENEURIAL ECOSYSTEMS

& LEARNING IN ACTION

20132020

SPACES FOR ENTREPRENEURSHIP

ZORROTZAURRE URBAN’S TECHNOLOGY PARK

ZORROTZAURRE URBAN’S TECHNOLOGY PARK

ZORROTZAURRE URBAN’S TECHNOLOGY PARK

22

SOCIAL ENTREPRENEURSHIPFINTECH

HEALTH, SPORTS & LEISURE

ADVANCED SERVICESSMART INDUSTRY

SMART CITIES

“This determined commitment of the Bilbao City Council responds to the need to face a new economic reconversion based on innovation and entrepreneurship, maintaining a

mutual and stable collaboration with the training and research field that represents Mondragon Unibertsitatea, a university committed to its environment and society, and in

permanent relationship with the world of work and business”

20202013

4,6 M € 2017

growthtransformation

incubationacceleration

researcheducation

research

education

incubation

acceleration

growth

transformation

HIGH GROWTH SMES

JUNIOR COOPERATIVEs

START-UPs INCUBATORS

MTA WOLRD

CLUSTERS

incubationacceleration

education

growthtransformation

research

HIGH GROWTH SMES

JUNIOR COOPERATIVEs

START-UPs INCUBATORS

MTA WOLRD

CLUSTERS

2 (+ 1) years

4 years

>> big enough >>

HIGH GROWTH SMES

JUNIOR COOPERATIVEs

START-UPs

10 HIGH GROWTH SMES 150 WORKERS

5 ASSOCIATION CLUSTERS

12 STARTUP23 COWOKERS

> 50 ENTREPRENEURS

8 COOPERATIVES120 TEAMPRENEURS

INCUBATORS

MTA WOLRD

CLUSTERS

AUDIO VISUAL SPACETHE LAB

NETWORKING SPACETHE DOCK

PROTOTYPING SPACE THE MAKERY

30

300 events

ENTREPRENEURSHIP

A AUDIOVISUAL INDUSTRY

B DESIGN

C DIGITAL BUSINESS

D

> 40 COMPANIES

1 DEGREE3+2* MASTER´S

DEGREES4 DIPLOMA

> 300 events> 6500 p.

in 2015-16

> 300 WORKERS

KEY LESSONS WE HAVE LEARNT

• If we measure wrong we obtain wrong• Build a Business, not a Start-up.• An entrepreneur should become in a business man

• Entrepreneurship profiles:• Is not only for male millennials, but all ages and genders.• It is not only for brand new startups, but SMEs and MNCs with tons of ideas in the fridge and no methodology tools

• Successful business with impact:• Copy ideas but leverage in your local business context (leverage and impact!)• Before incubating any start-up validate/reject consistently its proposition with market

• Organic growth with innovative financing tools:• Start-up “culture” posits the hazardous idea that raising funding equates success.• Avoid the “grow fast, take the money and run” syndrome

ABOUT ENTREPRENEURING

ABOUT ECOSYSTEMS• Ecosystems depends on:

• Context: stop copying silicon valley• Location: hire an anthropology

• Sustainable initiatives encompass:• Comprehensive lifecycle of developing• All stakeholders: citizens, communities, academia, entrepreneurs, business and government

• Sustainable strategies• T- Specialised strategy• Top down (w/ real committed organizations) and Bottom-up (with the emerging communities)

• Ecosystem logic• Dynamic, dynamic, dynamic… and conversations, conversations, conversations

• Complex and unpredictable: focus and resilience are very appreciated

Neanderthal Sapiens

“Where are today has a lot to do with we have said about ourselves to ourselves and

also to others. Or what others have said about us. We will one day required to give

an account of our words.”Tunde Tele

ESKERRIK ASKOZUEN ARRETAGATIK

Luis Berasategi RetegiMondragon Unibertsitatea - Faculty of Business Studies

September 13, 2019

lberasategi@mondragon.edu