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Carlsbad, CA | Washington, DC | Exeter, UK | Singapore | www.telegeography.com | [email protected] Enterprise Network Pricing and WAN Sourcing Strategies Michael Bisaha TeleGeography

Enterprise Network Pricing and WAN Sourcing Strategiescdn.telegeography.com/wan-summit/new-york-2016/bisaha-wansummit-ny.pdfBaseline WAN Configuration • Scenario analysis based on

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Page 1: Enterprise Network Pricing and WAN Sourcing Strategiescdn.telegeography.com/wan-summit/new-york-2016/bisaha-wansummit-ny.pdfBaseline WAN Configuration • Scenario analysis based on

Carlsbad, CA | Washington, DC | Exeter, UK | Singapore | www.telegeography.com | [email protected]

Enterprise Network Pricing and WAN Sourcing Strategies

Michael Bisaha TeleGeography

Page 2: Enterprise Network Pricing and WAN Sourcing Strategiescdn.telegeography.com/wan-summit/new-york-2016/bisaha-wansummit-ny.pdfBaseline WAN Configuration • Scenario analysis based on

Carlsbad, CA | Washington, DC | Exeter, UK | Singapore | www.telegeography.com | [email protected]

Basic WAN Sourcing Questions

•  What services are available, and where?

•  How much do they cost, and how are these rates changing over time?

•  How can I optimize my WAN sourcing to get the best network for my needs at the lowest cost?

Page 3: Enterprise Network Pricing and WAN Sourcing Strategiescdn.telegeography.com/wan-summit/new-york-2016/bisaha-wansummit-ny.pdfBaseline WAN Configuration • Scenario analysis based on

Carlsbad, CA | Washington, DC | Exeter, UK | Singapore | www.telegeography.com | [email protected]

Global Enterprise Networks

Page 4: Enterprise Network Pricing and WAN Sourcing Strategiescdn.telegeography.com/wan-summit/new-york-2016/bisaha-wansummit-ny.pdfBaseline WAN Configuration • Scenario analysis based on

Carlsbad, CA | Washington, DC | Exeter, UK | Singapore | www.telegeography.com | [email protected]

VPN is still the most prevalent network product Global availability of Enterprise Network Products, 2015

Source: Global Enterprise Networks

Page 5: Enterprise Network Pricing and WAN Sourcing Strategiescdn.telegeography.com/wan-summit/new-york-2016/bisaha-wansummit-ny.pdfBaseline WAN Configuration • Scenario analysis based on

Carlsbad, CA | Washington, DC | Exeter, UK | Singapore | www.telegeography.com | [email protected]

What do these things cost?

Page 6: Enterprise Network Pricing and WAN Sourcing Strategiescdn.telegeography.com/wan-summit/new-york-2016/bisaha-wansummit-ny.pdfBaseline WAN Configuration • Scenario analysis based on

Carlsbad, CA | Washington, DC | Exeter, UK | Singapore | www.telegeography.com | [email protected]

Prices decline, but at varying rates

Source: Enterprise Pricing Service

10 Mbps, Best Efforts VPN Port Pricing, Q3 2012 – Q3 2015

Page 7: Enterprise Network Pricing and WAN Sourcing Strategiescdn.telegeography.com/wan-summit/new-york-2016/bisaha-wansummit-ny.pdfBaseline WAN Configuration • Scenario analysis based on

Carlsbad, CA | Washington, DC | Exeter, UK | Singapore | www.telegeography.com | [email protected]

Choose your network product wisely!

Source: Enterprise Pricing Service

10 Mbps Network Port Prices by Product, Q3 2015

Page 8: Enterprise Network Pricing and WAN Sourcing Strategiescdn.telegeography.com/wan-summit/new-york-2016/bisaha-wansummit-ny.pdfBaseline WAN Configuration • Scenario analysis based on

Carlsbad, CA | Washington, DC | Exeter, UK | Singapore | www.telegeography.com | [email protected]

Business Broadband saves big money (where appropriate)

Source: Business Broadband Research Service

Price Multiple between 10 Mbps Business Broadband and DIA Solution, Q3 2015

Page 9: Enterprise Network Pricing and WAN Sourcing Strategiescdn.telegeography.com/wan-summit/new-york-2016/bisaha-wansummit-ny.pdfBaseline WAN Configuration • Scenario analysis based on

Carlsbad, CA | Washington, DC | Exeter, UK | Singapore | www.telegeography.com | [email protected]

Prices range, so provider choice matters

Source: Enterprise Pricing Service

New York City 10 Mbps, Best Efforts VPN Port Pricing, Q3 2012 – Q3 2015

Page 10: Enterprise Network Pricing and WAN Sourcing Strategiescdn.telegeography.com/wan-summit/new-york-2016/bisaha-wansummit-ny.pdfBaseline WAN Configuration • Scenario analysis based on

Carlsbad, CA | Washington, DC | Exeter, UK | Singapore | www.telegeography.com | [email protected]

Local access can be messy and expensive

Source: Local Access Pricing Service

10 Mbps Metro Access Pricing in Select Cities, H2 2015

Page 11: Enterprise Network Pricing and WAN Sourcing Strategiescdn.telegeography.com/wan-summit/new-york-2016/bisaha-wansummit-ny.pdfBaseline WAN Configuration • Scenario analysis based on

Carlsbad, CA | Washington, DC | Exeter, UK | Singapore | www.telegeography.com | [email protected]

WAN Benchmarking Scenario Analysis

•  What do different WAN configurations cost?

•  How does my provider choice affect my WAN TCO?

•  What product choices will save me the most money?

•  What balance do I strike between cost and performance?

Page 12: Enterprise Network Pricing and WAN Sourcing Strategiescdn.telegeography.com/wan-summit/new-york-2016/bisaha-wansummit-ny.pdfBaseline WAN Configuration • Scenario analysis based on

Carlsbad, CA | Washington, DC | Exeter, UK | Singapore | www.telegeography.com | [email protected]

Baseline WAN Configuration

•  Scenario analysis based on hypothetical global network •  36 sites – 10 in Asia, 10 in Europe, 6 in LatAm, 10 in the US •  Capacities range from 2-1000 Mbps

–  most common are 2 Mbps and 100 Mbps •  Class of Service mix: 10% Voice/Video, 20% Business Critical,

70% Best Efforts •  Ethernet access preferred over leased line, except at low

capacities

Page 13: Enterprise Network Pricing and WAN Sourcing Strategiescdn.telegeography.com/wan-summit/new-york-2016/bisaha-wansummit-ny.pdfBaseline WAN Configuration • Scenario analysis based on

Carlsbad, CA | Washington, DC | Exeter, UK | Singapore | www.telegeography.com | [email protected]

Single Product Strategies

Source: Enterprise Price Benchmarking Service

Page 14: Enterprise Network Pricing and WAN Sourcing Strategiescdn.telegeography.com/wan-summit/new-york-2016/bisaha-wansummit-ny.pdfBaseline WAN Configuration • Scenario analysis based on

Carlsbad, CA | Washington, DC | Exeter, UK | Singapore | www.telegeography.com | [email protected]

Global vs Regional Provider Choice •  A single provider strategy

often comes with a price premium

•  Regional providers may be cheaper, but require more vendor management

•  Access as a wildcard – Global providers may have access procurement advantages, but are savings passed on to consumer?

Source: Enterprise Price Benchmarking Service

Page 15: Enterprise Network Pricing and WAN Sourcing Strategiescdn.telegeography.com/wan-summit/new-york-2016/bisaha-wansummit-ny.pdfBaseline WAN Configuration • Scenario analysis based on

Carlsbad, CA | Washington, DC | Exeter, UK | Singapore | www.telegeography.com | [email protected]

Internet Offload to DIA •  Shifting some MPLS

capacity to the Internet can further optimize WAN spend

•  Decreased port prices somewhat offset by additional hardware costs

•  For lowest priority Internet traffic, broadband service can magnify these savings

Source: Enterprise Price Benchmarking Service

Page 16: Enterprise Network Pricing and WAN Sourcing Strategiescdn.telegeography.com/wan-summit/new-york-2016/bisaha-wansummit-ny.pdfBaseline WAN Configuration • Scenario analysis based on

Carlsbad, CA | Washington, DC | Exeter, UK | Singapore | www.telegeography.com | [email protected]

Site Optimization – Most Expensive

Source: Enterprise Price Benchmarking Service

Page 17: Enterprise Network Pricing and WAN Sourcing Strategiescdn.telegeography.com/wan-summit/new-york-2016/bisaha-wansummit-ny.pdfBaseline WAN Configuration • Scenario analysis based on

Carlsbad, CA | Washington, DC | Exeter, UK | Singapore | www.telegeography.com | [email protected]

Site Optimization – Majority of Sites

Source: Enterprise Price Benchmarking Service

Page 18: Enterprise Network Pricing and WAN Sourcing Strategiescdn.telegeography.com/wan-summit/new-york-2016/bisaha-wansummit-ny.pdfBaseline WAN Configuration • Scenario analysis based on

Carlsbad, CA | Washington, DC | Exeter, UK | Singapore | www.telegeography.com | [email protected]

Thank you! For questions, please contact me at:

Michael Bisaha

[email protected]