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Copyright © 2010 Pearson Education, Inc. publishing as Prentice Hall Chapter 17 - 1
Enhancing PresentationsEnhancing Presentationswith Slides and Other with Slides and Other
Visuals Visuals
Copyright © 2010 Pearson Education, Inc. publishing as Prentice Hall Chapter 17 - 2
Learning ObjectivesLearning Objectives• Explain how visuals enhance presentations
and list several popular types of visuals • Explain the difference between structured
and free-form slides• Explain why design consistency is important
in electronic slides and other visuals
Copyright © 2010 Pearson Education, Inc. publishing as Prentice Hall Chapter 17 - 3
Learning ObjectivesLearning Objectives• Describe the effective use of transitions and
builds in electronic presentations• Identify three types of non-content slides
you can use to support your presentation• Highlight nine major issues to consider when
you’re preparing to give a presentation online
Copyright © 2010 Pearson Education, Inc. publishing as Prentice Hall Chapter 17 - 4
Planning Visual AidsPlanning Visual Aids
• Improve quality and impact • Promote audience learning• Provide support and clarity
Copyright © 2010 Pearson Education, Inc. publishing as Prentice Hall Chapter 17 - 5
Types of Visual AidsTypes of Visual Aids
• Electronic slides• Overhead transparencies• Chalkboards and whiteboards• Flip charts• Other visuals
Copyright © 2010 Pearson Education, Inc. publishing as Prentice Hall Chapter 17 - 6
Verifying Your Design Verifying Your Design PlansPlans
• Review your plan• Check the style• Keep things simple• Use time wisely
Copyright © 2010 Pearson Education, Inc. publishing as Prentice Hall Chapter 17 - 7
Creating Effective SlidesCreating Effective Slides
• Audience experience
• Rational instincts
• Creative instincts
Copyright © 2010 Pearson Education, Inc. publishing as Prentice Hall Chapter 17 - 8
Choosing Slide StyleChoosing Slide Style
• Structured or Free-form slides– Elements of design
– Amount of content
– Number of slides
Copyright © 2010 Pearson Education, Inc. publishing as Prentice Hall Chapter 17 - 9
Using Structured SlidesUsing Structured Slides
• Advantages– Fast and easy creation– Complex data and ideas– Standalone sense
Copyright © 2010 Pearson Education, Inc. publishing as Prentice Hall Chapter 17 - 10
Using Structured SlidesUsing Structured Slides
• Disadvantages– Text-heavy format– Repetitive appearance– Audience effects
Copyright © 2010 Pearson Education, Inc. publishing as Prentice Hall Chapter 17 - 11
Using Free-Form SlidesUsing Free-Form Slides
• Advantages– Complement information–Manage information– Process information
Copyright © 2010 Pearson Education, Inc. publishing as Prentice Hall Chapter 17 - 12
Using Free-Form SlidesUsing Free-Form Slides
• Disadvantages– Creative demands– Speaker demands– Information cohesiveness
Copyright © 2010 Pearson Education, Inc. publishing as Prentice Hall Chapter 17 - 13
Writing Readable Writing Readable ContentContent
• Limit a slide to one concept or idea• Limit slide content to four or five lines• Don’t show a large number of text-
heavy slides in a row• Write short bulleted phrases
Copyright © 2010 Pearson Education, Inc. publishing as Prentice Hall Chapter 17 - 14
Writing Readable Writing Readable ContentContent
• Use sentences to share quotes or text items verbatim
• Phrase list items in grammatical form• Use the active voice• Include short informative titles
Copyright © 2010 Pearson Education, Inc. publishing as Prentice Hall Chapter 17 - 15
Modifying Slide GraphicsModifying Slide Graphics
• Reduce the detail• Keep it simple• Shorten numbers• Limit amount of data shown• Highlight key points• Adjust the size and design
Copyright © 2010 Pearson Education, Inc. publishing as Prentice Hall Chapter 17 - 16
Selecting Design Selecting Design ElementsElements
• Color schemes
• Background designs and artwork
• Fonts and type styles
Copyright © 2010 Pearson Education, Inc. publishing as Prentice Hall Chapter 17 - 17
Achieving ConsistencyAchieving Consistency
• Slide Master– Color choices
– Font styles
– Design elements
• Templates– Titles
– Graphics
– Bulleted text
Copyright © 2010 Pearson Education, Inc. publishing as Prentice Hall Chapter 17 - 18
Adding Special EffectsAdding Special Effects
• Functional animation
• Transitions and builds
• Hyperlinks and action buttons
• Multimedia elements
Copyright © 2010 Pearson Education, Inc. publishing as Prentice Hall Chapter 17 - 19
Completing Slides Completing Slides and Support Materialsand Support Materials
• Review your message
• Review the visuals
• Make a back-up plan
Copyright © 2010 Pearson Education, Inc. publishing as Prentice Hall Chapter 17 - 20
Navigation and SupportNavigation and Support
• Title slides
• Agenda and program details
• Navigation slides
Copyright © 2010 Pearson Education, Inc. publishing as Prentice Hall Chapter 17 - 21
Effective HandoutsEffective Handouts
• Complex charts and diagrams• Articles and technical papers• Summaries of case studies• Lists of websites• Copies of presentation slides
Copyright © 2010 Pearson Education, Inc. publishing as Prentice Hall Chapter 17 - 22
Practicing Your DeliveryPracticing Your Delivery
• Present naturally• Check your equipment• Track your time• Speak clearly
Copyright © 2010 Pearson Education, Inc. publishing as Prentice Hall Chapter 17 - 23
Practicing Your DeliveryPracticing Your Delivery
• Introduce the slides• Plan for questions• Prepare for objections• Check message clarity
Copyright © 2010 Pearson Education, Inc. publishing as Prentice Hall Chapter 17 - 24
Presenting OnlinePresenting Online
• Advantages – Cost savings– Convenience
• Disadvantages– “Digital Divide”– “Human Moments”
Copyright © 2010 Pearson Education, Inc. publishing as Prentice Hall Chapter 17 - 25
Online PresentationsOnline Presentations• Consider your alternatives• Consider sending preview materials• Keep your presentation simple• Ask for feedback frequently• Consider audience viewing experience
Copyright © 2010 Pearson Education, Inc. publishing as Prentice Hall Chapter 17 - 26
Online PresentationsOnline Presentations
• Ensure audience can view the content• Allow everyone to get connected• Consider a moderator • Engage the audience frequently• Don’t get lost in the technology