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BRANDENHANCE YOUR
Home & Design is the brand ambassador for hundreds of companies providing products and services to the luxury home industry. For the past 19 years, the Home & Design family of publications has been dedicated to featuring the finest in real estate, architecture, interior design, home improvements, and furnishings.
The magazine showcases its advertisers to a targeted demographic of readers looking for inspiration and to connect with quality resources. Home & Design’s print and online channels reach hundreds of thousands of luxury consumers in the market to purchase, build, or improve their Florida homes.
DEMOGRAPHICS
Age 40+
Female 68%
Average home featured $6,259,000*
TARGETED
Home & Design surveyed hundreds of readers to determine their main reasons for using our publication.
“In the next 12 months will you…?
Improve your existing home 61.5%
Build or buy a new home 38.5%
“Which of these topics are of specific interest?”
Interior Design 82%
Kitchens & Baths 68%
Furnishings 53%
Flooring 47%
Pools & Patios 40%
Real Estate 39%
Architecture 38%
Lighting 33%
Home Entertainment 26%
Windows & Doors 13%
*2018 & 2019 combined average of homes and condo-miniums published with current or recently sold values, rounded to the nearest $10,000.
AUDIENCEAFFLUENT
LOCAL AND DIRECT Home & Design is delivered directly to your showroom or business by a local distribution manager who has knowledge of your sales traffic and allocates the appropriate amount of copies on a weekly basis. Magazines are unwrapped, unboxed, and placed appropriately.
CONTROLLED People actively buying, building, and improving their homes are visiting real estate offices, luxury development sales centers, custom builder models, architects and interior designers’ offices, and product showrooms, where Home & Design is offered complimentary.
NEWSSTAND Home & Design is sold on newsstands locally and nationwide giving our advertisers true local and national exposure. Our target reader is relocating to Florida or purchasing investment property or a second home.
ONLINE Our site attracts over 120,000 unique visitors each year, directing traffic to your website through editorial hotlinks.
DIRECT MAIL Each January we mail 10,000 magazines to high-valued homes throughout the Suncoast and Southwest Florida area.
SUBSCRIPTIONS Hundreds of paid subscriptions of each issue of the Suncoast and Southwest Florida editions are mailed throughout the year.
LUXURY HOME-RELATED EVENTS Home & Design’s participation in the CBIA Parade of Homes, American Society of Interior Designers and Interior Design Society, Naples Garden Club tour, and the Luxury Home Show, allows us to reach our target audience.
INDUSTRY PARTNERS Our representatives ensure architects, custom builders, interior designers, and other industry partners servicing the luxury home market have a steady supply of Home & Design to give to their customers.
NETWORKING EVENTS We host and sponsor multiple networking events throughout the year.
DISTRIBUTIONEXTENSIVE
30%
30%
6%
30%4%
CONTROLLED
ONLINE
NEWSSTAND
DIRECT MAIL
EVENTS
ISSUE ANNUAL
Home & Design Southwest 30,000 60,000
Home & Design Suncoast 30,000 60,000
Unique Web Visitors (2018) 120,000
Industry Related Events 20,000
TOTAL ANNUAL REACH 260,000
TOTAL REACH
The digital version of Home & Design magazine is available on our website at www.HomeAndDesign.net.
Readers have access to your company website and contact information in your ad, and through hotlinks in
the resources at the end of every article.
For featured homes, we provide a PDF file and a link to your article with your ad that may be used for
your website and social media.
MEDIADIGITAL
Home & Design ONLINE
SOCIAL MEDIA
OVER 120,000 UNIQUE
VISITORS
Home & Design promotes your events through our social media outlets. We also share our published content,
whether it is a featured home, Distinctive Design, or Fine Communities Guide, and drive our followers to your
business social media accounts. Each post tags advertisers involved in the project, strengthening your social
media efforts and your ROI.
FULL PAGE
Trim: 10” x 11.9375”Live: 9” x 10.9375”Bleed: 10.25” x 12.1875”
2-PAGE SPREAD Trim: 20” x 11.9375”Live: 19” x 10.9375”Bleed: 20.25” x 12.1875”
2/3 PAGE HOME RESOURCES SECTION Ad size: 6.5” x 10.875”
DEADLINESMECHANICALS &
DEADLINES
OCTOBER 2019
Ad Space August 2, 2019
Ad Materials August 9, 2019
FEBRUARY 2020
Ad Space November 8, 2019
Ad Materials November 15, 2019
PRODUCTION & POLICIES All ads must be supplied in print-ready PDF format at 300 dpi. All ads must be in CMYK color with black text being 100% black. Offset crop marks at .25” (not in image). No bleed marks please.
Ads received after deadline shall incur a $250 late processing charge. Home & Design has the right to either run previous creative or provide placement in the following issue. Press proofs should be ordered if client is looking for
an exact color match. The cost of each press proof is $40. Home & Design only guarantees pleasing color acceptable to industry standards and has the right to refuse any ad.
Please note: Although we will make every effort to quality control submitted ads, we cannot accept responsibility for content errors and/or omissions, nor for borderline resolution issues in ads that are client-created.
Email ads to: [email protected]
AD SPECS
TRIM SIZE: 10” x 11.9375”
SAFETY FROM TRIM: .5”
BLEED (NO MARKS): .125”
OFFSET CROP MARKS: .25”
GUTTER ALLOWANCE: .5” from center
COLOR: CMYK
TEXT: 100% black
FORMAT: PDF
RESOLUTION: 300 dpi
AD SIZES
239.598.4826 | [email protected] | www.HomeAndDesign.net
SPONSORSHIPS
GRAND (1) $15,000
PLATINUM (2) $7,500
GOLD (3) $5,000
Above sponsorships are available on a limited basis and include:
• Premium display area.
• Logo placement in all advertising including television, magazines, newspapers, and direct mail.
• Logo placement on all collateral materials including tickets, VIP passes, postcards, and show directory.
BAG SPONSOR (1) $3,500
This is available to only one vendor who must provide bags approved by Home & Design.
Includes:
• Standard 10’ x 10’ booth.
• Logo placement in all advertising including television, magazines, newspapers, and direct mail.
• Logo placement on all collateral materials including tickets, VIP passes, postcards, and show directory.
RATES
LUXURY HOME SHOW
EXHIBITORS
10’ x 10’ Booth $1,800
8’ x 10’ Booth $1,600
Booth prices include: • 8’ tall pipe and black drape • Standard 120 volt electric (additional current will involve extra charges)
• Wi-Fi • Table and two chairs
FAIRWAY LAWN (4)
15’ x 15’ Display Area $2,500
239.598.4826 | [email protected] | www.HomeAndDesign.net
EXHIBITOR RECEPTION (1) $8,000
This is available to only one sponsor and includes:
• Standard 10’ x 10’ booth.
• Logo placement in all advertising including television, magazines, newspapers, and direct mail.
• Logo placement on all collateral materials including tickets, VIP passes, postcards, and show directory.
• Sponsor logo on reception napkins.