Presented by :

Dr. Kevin Merges, Executive Director of Global Education Programs & Director of the

Innovation Center, Rutgers Preparatory School, USA

Ross Holmes, Director - Digital Services, ICEF, Germany

Engaging Classrooms

and Effective MarketingUsing VR and AR in the Classroom and the Agency Office

We’ll Talk About

1The Past

2Tech in

Teaching

3Tech in

Marketing

• VR in the classroom

• AR in the classroom

• AR on a Field Trip

• VR in Marketing

• AR in Marketing

• Your Turn!

• A brief overview of

tech in education

through the ages

The field trip

1Timeline Of Tech In

Education

What’s Next?Virtual Reality (VR)

Vancouver Film School

ICEF Vancouver 2017

1

Augmented Reality

(AR) 1

2Tech in the

Classroom

2VR in the Classroom

VR conference for High

School Students

2VR in the Classroom

Aquila (Google Expedition)

TimeLooper

Youtube

2AR in the Classroom

AR apps supplement content

2AR on the Field Trip

- Experiential Learning

- Consistency

- “Go Viral”

- Competition

- Safeguarding

3Tech in Marketing

3VR in Marketing

- A hotel website with a 360 virtual tour and interactive media will receive

40% more views than a competitor’s site that is lacking media(Source: Pew Internet Life Study).

- A recent survey reported that ONLY 4% of respondents between the ages of

14 and 19 said they have no interest in VR.

- Number of active VR users 171 million in 2018, the majority being 14 – 21 year olds.

3AR in Marketing

bar codes

qr codes

Now any picture

3AR in Marketing

Zappar

3So What Does It All

Mean?

If you are not ahead,

you are behind

Thank You!

Presented by :

Dr. Kevin Merges, Executive Director of Global Education Programs & Director of the

Innovation Center, Rutgers Preparatory School, USA

Ross Holmes, Director - Digital Services, ICEF, UK

What’s Next? 3Artificial Intelligence

(AI)

What’s Next? 3AI: Qualifying Leads