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1© Copyright 2013 EMC Corporation. All rights reserved.
End User ComputingRedefining Application and Data Delivery to the Modern Workforce
Haider AzizAdvisory System Engineer-EMEA
2© Copyright 2013 EMC Corporation. All rights reserved.
Why Customers CareThe World of End Users and IT is Transforming
NEW
OLD
Users & Applications Data
3© Copyright 2013 EMC Corporation. All rights reserved.
Why Customers CareEverything Across the Business is Affected
Multi-Device workforce Data & Collaboration
4© Copyright 2013 EMC Corporation. All rights reserved.
Virtualize Entire desktopVirtualize Just the apps
Optimized for:• Large Screen Footprint - Multi-window• Keyboard and mouse• Persistent workspace
Optimized for:• Smaller screen, mobile• Touch interface• Non-persistent workspace
Why the CIO and IT Admins careAgility, Efficiency & Performance at Scale
Seamless Transition
5© Copyright 2013 EMC Corporation. All rights reserved.
Desktop Virtualization as a ServiceLots of Vendor Choices
Desktop andApplication
View
Image and Application
ManagementWorkspace
Simple powerful DV with great user experience
Low-touch central image management for physical PCs
Streamline the end-user experience with a secure multi-device mobile workspace for IT services
Desktops, Applications and Data as a Service
6© Copyright 2013 EMC Corporation. All rights reserved.
DV means real adoption, success
beyond Pilot
Multiple user needs, bursty apps, all
amplified at scale
User Experience is the most important
metric
Users demand dedicated local
drive performance
DV places users into a shared container
Storage is often the enemy of user
experience
Flexible VDI -intelligent data services needed
Linked, Full clones persistence/non-
persistence
Old-school remedies are
inefficient
Enterprise solution needs more than a
fast array
What about the user data, backup,
HA/DR?
Need a total solution offering
Legacy arrays cant deliver DV success
at scale
Flash is the only way to succeed at scale
Legacy arrays don’t deliver user
experience
Virtual Desktop Storage Misery
7© Copyright 2013 EMC Corporation. All rights reserved.
Achieving Virtual Desktop Bliss
UNCOMPROMISINGUSER EXPERIENCE
1
• At Scale• All the Time• All User Types
2RADICALLY SIMPLEADMIN EXPERIENCE• No Tuning, Easy
Persistent Desktops• Provisioning Magic• EMC Portfolio Synergy
BREAKTHROUGH COST & TCO
3
• Best $/Desktop• Lowest Opex & Capex• Better Than Physical
8© Copyright 2013 EMC Corporation. All rights reserved.
XtremIO Virtual Desktop Breakthroughs
Virtual Desktops Per X-Brick *Linked Clones3500
Reduction In Storage Cost Per Desktop50%Reduction In Capacity Per Desktop *Full Clones10:1
Lower RAM Requirementvia better server density25%Reduction In ServerInfrastructure40%
upto
9© Copyright 2013 EMC Corporation. All rights reserved.
XtremIO All-Flash Scale-Out Arrays
Thin ProvisioningInline Data Reduction
XDP
Over 250 TBLogical Capacity
10 TB X-BRICKS 20 TB X-BRICKS
UP TO 1,000,000 FULLY RANDOM IOPS
10-40 TBPer Cluster
Physical CapacityPer Cluster
Physical Capacity
20-80 TB
10© Copyright 2013 EMC Corporation. All rights reserved.
XtremIO Data Services
INLINE DATA REDUCTION
Never WriteDuplicate Data
BEYOND-FLASHPERFORMANCE
Super-high IOPS @ <ms response times
DATA PROTECTION
Flash-OptimizedZero Configuration
LINEARSCALABILITY
Performance increases with capacity
Data Services Delivering Incredible User Experience
11© Copyright 2013 EMC Corporation. All rights reserved.
XtremIO Performance ReliabilityLa
ten
cy
8K Random Write IOPS
AlwaysUnpredictably inconsistent
GuaranteedPredictable & Consistent
SingleX-Brick
Competitorsproduct
12© Copyright 2013 EMC Corporation. All rights reserved.
Uncompromising User Experience
Applications & Desktop services run consistently despite boot storms, antivirus, re-composition, etc
All The Time
True enterprise VDI for hundreds,thousands of desktops. Each feelslike an All-SSD laptop
At Scale
Different users, different needs-customizable persistent vs non-persistent, IOPS, and more
All UserTypes
13© Copyright 2013 EMC Corporation. All rights reserved.
0
20 000
40 000
60 000
80 000
100 000
120 000
140 000
160 000
1 358 715 1 072 1 430 1 787 2 144 2 500
IOP
S
Number of desktops
W R
0
0,1
0,2
0,3
0,4
0,5
0,6
0,7
Late
ncy
(ms)
Latency
Write IOPSRead IOPS ESXi Datastore
Latency remains below 0.7ms always, for all operations.
2,500 Full Clone Desktops per X-Brick!0.7ms
14© Copyright 2013 EMC Corporation. All rights reserved.
Radically Simple Admin Experience
Instant desktop roll-out. Live Upgrades, patches, rollback desktopsall while in service and at scale
AdminWizardry
Any mix of Full clones, Linkedclones, Persistent, Non-Persistentdesktops, no Lun or hot-spot issues
No Tuning
Isilon, VNX for user data, Data Domain & Avamar for backup,VMware & VPLEX for HA/DR, VCEfor converged infrastructure
PortfolioSynergy
15© Copyright 2013 EMC Corporation. All rights reserved.
2,500 persistent linked clone virtual desktopsAdmin Task Acceleration
Task Time Taken per desktopwith XtremIO
Concurrent creation and deploy 2.3s
Concurrent login 1.44s (max = 3.26s)
Concurrent boot 0.19s
Concurrent refresh 1.08s
16© Copyright 2013 EMC Corporation. All rights reserved.
No Forced Unplanned OutagesRecompose & Refresh 2,500 desktops on a Live Hypervisor
0
50000
100000
1 101 201 301 401
IOP
S
Time (seconds)
Write-IOPS Read-IOPS
0
0,2
0,4
0,6
0,8
1
1,2
Late
ncy
(m
s)
Latency
IOP headroom accommodates load and admin operations in parallel
17© Copyright 2013 EMC Corporation. All rights reserved.
Breakthrough Cost & TCO
Realize Centralized economics, 24x7availability, dramatically lower VDIproject times, scales for growth
LowestOPEX
5x better than legacy arrays, Unequalled by competitorsBest $/desktop
Storage <$100, Convergedinfrastructure, <$300 at scaleLess complexity
Better thanPhysical
18© Copyright 2013 EMC Corporation. All rights reserved.
$-
$50
$100
$150
$200
$250
Persistent Non-persistent Mobilized Windows Apps
StorageServer
Example Hardware costs per user
DedicatedDesktop
(VDI)
Shared Desktop(RDS)
Shared App,High concurrency
(RDS apps)
$200
$50$11
20© Copyright 2013 EMC Corporation. All rights reserved.
XtremIO EMC Ecosystem Integration
• Superior I/O Path Optimization, Performance & Resiliency
• Mission-critical availability for VMware, Windows, Linux & more
• Zero downtime and Disaster Avoidance (RTO)
• Active-Active data access for EMC and 3rd-Party Arrays
• Full VAAI integration with unique in-memory copy services
• Manage XtremIO from within vCenter
• Modular, scalable, and optimized for VDI
• 2,500 Full Clones, 3,500 Linked Clones; one converged rack
21© Copyright 2013 EMC Corporation. All rights reserved.
EMC VDI Portfolio Solution Example
Backup
User Data
Disaster Recovery
DesktopImage Store
Security
22© Copyright 2013 EMC Corporation. All rights reserved.
XtremIO for Desktop Storage
One X-Brick (6U)150K IOPS*
250K IOPS^
Two X-Bricks (12U)300K IOPS*
500K IOPS^
Four X-Bricks (20U)600K IOPS*
1M IOPS^
*IOPS measured with 4K fully random, 50% writes/50% reads^IOPS measured with 4K fully random, 100% reads
14,00010,000
7,0005,000
3,5002,500
Linked Clones
Full Clones
LinearScaling
Any combinations of full and linked clone desktops
1X2X
4X
24© Copyright 2013 EMC Corporation. All rights reserved.
Vblock Systems: The Fastest Path To VDI
Single Product solution
Converged infrastructure
Fast deployment ~48 hours
Standard Pods for Global Rollout
Integrated Data Protection Options
3500 Linked / 2500 Full Clones
Managed As Single Product
Single Point Of Support
25© Copyright 2013 EMC Corporation. All rights reserved.
“It used to require 8 minutes to deploy one 40 GB virtual desktop image. By comparison, with XtremIO it takes 17 seconds. It blew our mind.”
Case Study: Boston Scientific EUC Boston Scientific Deploys Full Clone VDI With XtremIO
Challenge Large-scale VDI Environment Full Clone Persistent Desktops Mandatory VDI User Experience Complaints Storage Cost, Complexity
Solution XtremIO One X-Brick For Desktops
Results Incredible End User Desktop Experience Lower $/Desktop Than Prior Storage Array Rapid Desktop Rollouts During Production Hours Complex VDI Made Simple And Successful
Application VMware Horizon View VDI VMware vSphere Hypervisor
CRAIG ENGLUND / SEAN COLLIERPrincipal Virtualization Architect/Sr. Administrator
26© Copyright 2013 EMC Corporation. All rights reserved.
Case Study: Financial ServicesVCE Vblock w/ XtremIO + IsilonWorldwide Citrix VDI deployment, 7000 users
The Customer Problem Existing VDI solution had unacceptable user
experience Cost & Complexity increasing at scale Needed scalable 7000 users with <1ms latency Needs to handle both persistent, and non
persistent desktops with 70-90 iops per user Needed easy management at scale Needed predictable cost model
The Winning Solution Vblock, for Xtrem Applications XtremIO all flash array (2 X-Brick configuration) Isilon for User Data
Why XtremIO only array with consistent <1ms latency &
unparalleled performance at scale 85% reduction in footprint, power/space & cooling Vblock Converged infrastructure, with proven support model Vast reduction in cost, management, & time to market
27© Copyright 2013 EMC Corporation. All rights reserved.
Case Study: Fortune100 InsuranceEleven 2-Xbrick XtremIO clusters60,000 Citrix Persistent XenDesktops
The Customer Problem Rolling out VDI to all developers, requiring
persistent desktops and consistent high performance Incumbent NetApp VDI failing due to poor
performance and inability to scale Reboot times were over 5 mins on NetApp Needed to scale the pods, both performance
and capacity Struggled with VDI cost effectiveness
The Winning Solution XtremIO all-flash arrays, 22 X-Bricks across 11 standard pods Citrix XenDesktop on VMware vSphere
Why POC showed superior consistent performance and user
experience Unique scale-out for VDI user consolidation (more users in less
management points) Future-proof architecture and roadmap
28© Copyright 2013 EMC Corporation. All rights reserved.
“We had eight racks worth of storage at our site running 10,000 VMs. Running XtremIO we have half a rack worth. The difference is staggering.”
www.xtremio.com/vdiTransform Your VDI Experience