Employee Newsletters

2008 Presentation by Capital Letters

Employee Newsletters:Good for Employers

Employee Newsletters:Good for Employers

Ann Wilmer/Capital Letters


Effective Communication Builds

Good Employee Relationships

Effective Communication Builds

Good Employee Relationships

EC = GER


BenefitsBenefits

• Job satisfaction• Access to information• Willingness to share information/support• Ability to understand ad carry out

requests from the boss


BenefitsBenefits

• Reduce turnover• Enhance employee creativity• Help with non-job related problems

http://www.salary.com/docs/resources/JobSatSurvey_08.pdf


Keys to good relationshipsKeys to good relationships

• Make expectations clear• Use reciprocal nature of relationships to

develop cooperation and trust• Understand communication styles


Boss/subordinate relationshipsBoss/subordinate relationships• Praise• Understanding• Trust• Friendliness• Honesty• Openness to subordinate disagreement


Boss/subordinate relationshipsBoss/subordinate relationships• Any member of an

organization becomes the kind of communicator the organization compels him to be.


Media for Internal PublicsMedia for Internal Publics

PR offers strategies to confront the challenges to effective communication


Employee Communications

Employee Communications

• Understanding, teamwork, employee commitment

• Strong manager-employee communication network


Two-Way CommunicationTwo-Way Communication

Smith suggested that organizations miss out of a sizable share of their human resource potential because they do not put a high priority on effective two-way communication as the foundation for management-employee relations and overall job performance.


Good Working RelationshipsGood Working Relationships

1. Confidence/trust between employer and employees

2. Candid information flowing freely up, down and sideways

3. Satisfying status and participation for each person

4. Continuity of work without strife

5. Healthful surroundings

6. Success of the enterprise

7. Optimism about the future


Does your organization communicate well?

Does your organization communicate well?


Newsletter GoalsNewsletter GoalsKeeping employees

informed Providing employees the

information they need Encouraging employees to

maintain organizational standards

Recognizing employees’ achievements


Employee NewslettersEmployee Newsletters

Two-thirds of all organizational publications produced in the USA are employee publications


Downward CommunicationDownward Communication

• Employee publications

• Bulletin boards• Group meetings• Personnel

handbooks• Memos


Upward CommunicationUpward Communication

• Face-to-face• Open door policy• Suggestion box


Newsletter ContentNewsletter Content

• Of interest to readers• Keeps employees informed about the

organization• Promotes organizational goals• Explains how those goals benefit to

employees



• Of interest to readers




organization




organization• Promotes organizational goals




organization• Promotes organizational goals• Explains how those goals benefit to

employees


Motivate Employees to Work Toward Goals

Motivate Employees to Work Toward Goals

When employees know how increasing production will provide job security they will strive to meet production goals.


“Working with people is difficult, but not impossible.”

“Working with people is difficult, but not impossible.”

Peter Drucker

Documents

Employee Newsletters