Emerald Group Publishing Limited

Supporting ‘Research you can use’

Practitioner Author Pack

IDEA – PUBLISH – AUDIENCE

Emerald Group Publishing Ltd.Behind the name

We are the world’s leading publisher of Business & Management Research. Since 1967, Emerald has been committed to providing ‘Research you can use’ to three core markets

Corporate - Public - Academic

‘Practitioner authors’ are key to providing ideas, initiatives,

success stories and strategic impact to the world of business

& Management Research

Take an Idea

‘Practitioner authors’ are at the forefront of business &

management dynamics. Tell those who count what you and your company are achieving

Publish itReach an Audience

IDEAWhere to source ideas…

Everyday, we are tasked with putting together reports, presentations and briefings about various aspects of the business. In many of these presentations, new ideas and initiatives, along with strategic

achievements, will be the core emphasis.

Use these ideas, presentations & reports as a stepping-stone to developing a case study or a view point with Emerald and reach a wide audience.

Career

80% of our authors published with a view to career progression and personal development

Altruism

85% published for esteem and receive internal and external

recognition

Subject Development

70% wanted to share knowledge and

experience

Own Business

50% published to receive company recognition and

promote business

PUBLISHMake your ideas go further

Why Publish with Emerald?

‘We all play a pivotal role in our organizations. Publishing with Emerald is an opportunity to share ideas, successful outcomes and professional scenarios with an international

audience.’

Work in Print – Name in Print

Share your Ideas - Develop your career

Prove Success – Support Future Decision

Demonstrate your Knowledge – External Recognition

Highlight new initiatives – Internal Recognition

What we have learnt from our own research?

Recent results of an internal survey demonstrated that both past Emerald practitioner authors and our editors agree that Career Progression & Personal Development, Sharing Knowledge & Experience and Internal & External Recognition are the top three reasons for submitting work to be published.

AUDIENCEWho will read your work?

Corporate Organisations Universities Public & Gov

‘With 21 subject areas and total downloads of 18 million full-text articles in 2008, your audience is international and diverse.’

Accounting and Finance

Advanced Automation

Business Ethics & Law

Economics

Education Management

Enterprise and Innovation

Health Care Management

Human Resource Management

Industry & Public Sector Management

Information & Knowledge Management

International Business

Learning & Development

Library & Information Studies

Management Science/Studies

Managing Quality

Marketing

Operations & Logistics Management

Organization Studies

Performance Management & Measurement

Property & Real Estate

Strategy

Tourism & Hospitality

Our channelsFrom our Journals to Electronic access

EMF – Emerald Management First

Each month, content from our 200 journals spanning 21 subject areas is uploaded into our EMF database. This comprehensive database is aimed at Managers and Professionals who wish to keep abreast of the most current research topics in the world of business and management.

200+ Journals in which to be published

Submissions will be made to an appropriate Journal. Your work will be reviewed for quality assurance. and, subject to acceptance, your work will appear in the prestigious journals.

Case Study View Point

Idea – Topic

Through our own research, both our authors and editors agree that there is a demand for ideas and topics of interest to become case studies and view points.

Further Information

Emerald Group Publishing Limited…

•Founded 1967. •As a publisher we are international, inclusive, supportive of research and committed to improve author,

reader and customer experience.

Being Published Means…

•Your paper is permanent – published material enters a permanent and accessible knowledge archive – the

‘body of knowledge’.•Your paper is improved – through the interventions of a reviewer.•Your paper is actively promoted – reaching a large audience.•Your submission is trustworthy – material which has been published carries a QA stamp.

Essentials of a Case Study or Viewpoint…

•Purpose – Clear Direction•Argument and Findings – Coherent and justified •References – Complete and Consistent – Refer to guidelines

Further Information

Editors & Reviewers Look for…

•Practitioner content – 82% of editors agree that practitioner content appeals to current readership•Originality – Case studies and Viewpoints on various topics•Relevance to & Extension of existing knowledge and theories •Practical Implications – The working environment •Adherence to the editorial scope and objectives of the Journal

Revision of Paper…

•Consult with employer to ensure effective time management •Consult with employer to ensure consistency and applicability•Let the reviewer take precedent over corrections and take suggestions constructively