Upload
others
View
1
Download
0
Embed Size (px)
Citation preview
Email Marketing
We Create your Digital Journey.
Who We are
We are SNS
Providing personalised digital marketing expertise to brands, matching their objectives alongside their budgets to form the basis for successful long-term relationships.
We are a leading creative digital marketing agency specialising in social media influencer management.
Social Media
• In-house team of industry experts.• Create and implement bespoke social media
strategies & proposals.• Design bespoke or custom content.• Full campaign reporting.
Community Marketing
• Brand awareness and exposure across our in-house community pages.
• Facebook pages totalling 4 million followers across fashion, travel, lifestyle and food.
• Dedicated in-house website and Instagram marketing for additional exposure.
Influencer Marketing
• In-house Influencer Marketing and Campaign Management experts.
• event Management specialists.• Create and implement bespoke Influencer
campaigns and trips. • Full campaign reporting.
Email Marketing
• Create and implement email marketing strategies.
• a/B testing capabilities.• Campaign automation.• Design, code & send in-house.
Web Design & Hosting
• Dedicated in-house web specialists.• hosting on our dedicated server.• automatic failover back-ups.• SSD Storage & security.• Website build and maintenance.• In-house design work to include apps,
banners and newsletters.
Blog Writing
• Blog content.• Creative copy writing.
What We Do
Social Network Solutions (SNS) Specialist Services
our ServICeS
What We Do
truSteD By
Email Marketing Services.
What We Do
our ServICeS
Why Email Marketing?
Recent stats show that email beats social by up to forty times for customer acquisition, but what does this mean for your online marketing strategy?
Today’s consumers are bombarded with information around the clock, and marketers are constantly looking for ways to cut through the noise and reach audiences. Where can you begin to differentiate yourself from your competitors?
There are many different factors to take into consideration when creating an effective email marketing strategy - design, responsiveness, relevance and timeliness to name a few. The mind boggles, but we’re here to help!
Our friendly in-house experts have a proven track-record when it comes to creating email marketing campaigns which deliver.
of adults wake up and immediately check
their emails
of your customers look for new product
updates and info in emails
54% 41%more likely to be seenin
email than Facebook.
Emailed messages are
5 times
What We Do
our ServICeS
Our in-house experts are able to create beautifully functioning camapigns so you don’t have to. Here’s what we have on offer...
What can we do for you?
Campaign Design
Targeted Campaign Design
List Management
Campaign Code
Competition App Design
Automation Design
Dedicated Account Manager
Campaign Resends
Pop-up Design
A single account manager to handle all of your Email Marketing needs, from concept to delivery.
We take delivering results seriously. That’s why we offer camapign resends to our clients; these ensure maximum delivery to your audience.
Our team is able to create many different kinds of pop-up for your website to capture as many subscribers as possible.
All of the campaigns we design are completely bespoke to you and your brand. Got an idea? We can execute it for you.
Our experts are able to analyse eCommerce data to target areas of your audience with content they’ll enjoy.
We can manage your list for you - creating segments which indicate variable such as:spending habits, gender, age and location.
We create bespoke HTML campaigns and don’t use standard templates so that your campaigns will stand out from the crowd.
Our in-house App software allows you to capture GDPR-ready data in order to grow your mailing list and reach new audiences.
Our in-house experts love creating automated campaigns. These run in the background of your mail-client and send once triggered by actions by your subscribers.
What We Do
our ServICeS
Example Messaging.
What We Do
exaMple MeSSagINg
Kids Fashion Accessories Bold TrendsBeauty
What We Do
exaMple MeSSagINg
What We Do
exaMple MeSSagINg
PromotionsEventsInteriors Travel
Case Studies.
CaSe StuDIeS
the reSultS
The Daimon Barber came to us looking to find an appropriate avenue to expand their online presence and promote their new range of luxury haircare products - directed at the modern London gent.
We have helped grow their mailing list through the successful use of Competition Apps via their social channels, as well as bespoke web-popups created by the team to catch as many potential subscribers as possible.
Weekly newsletter campaigns were sent to the growing audience to keep them updated with on-brand content, including blog posts, product updates and influencer generated content - such as reviews and tutorials.
To engage new subscibers at the source, we created a bespoke automated Welcome campaign for Daimon Barber - including the strategic use of video tutorials, pro-tips and discount codes. Backed with the help of a Facebook ad-spend budget, this campaign launched with great effect!
Overview
Daimon Barber
CaSe StuDIeS
DaIMoN BarBer
The success from the combined approach of using the below in-house offerings from SNS yielded fantastic results!
• Campaign based automated campaigns• Ecommerce based automated campaigns• Campaign re-sends• Competition apps• Bespoke video and photography• Facebook ads
• AverageOpenRate• IndustryAverage
28.6%14.0%
7.7%1.4%
250%
• PeakClickThroughRate• IndustryAverage
• AverageROI/campaign
Results
• WelcomeSeries• ProductFollowUp• AbandonedCart• WeMissYou(rewards)
140%ROI190%ROI170%ROI360%ROI
CaSe StuDIeS
011Da
IMo
N B
arB
er
Zaini are a British brand who specialise in modern and colourful beanies, hats and scarves for all ages. They came to us looking for a year-round Email Marketing strategy which would allow them to sell their products successfully to a range of audiences no matter the season.
The team began by synchronising Zaini’s eCommerce platform with their Mailchimp account and went from there. Due to the nature of a seasonal product, the strategy we created was primarily to keep Zaini front-of-mind for their subscribers, including behind-the-scenes content (based around key-marketing dates) and targetted offers according to eCommerce data.
Creating bespoke, engaging bi-monthly campaigns which showcased products around targetted offers had a huge impact and yielded incredibly strong results.
Strategy
CaSe StuDIeS
zaINI hatS
Overview
Zaini
012
The success from the combined approach of using the below in-house offerings from SNS yielded fantastic results!
• Campaign based automated campaigns• Ecommerce based automated campaigns• Ecommerce based list segmentation• Location Targetting• Campaign re-sends• Competition apps
• PeakOpenRate• IndustryAverage
42.9%15.1%
4.6%2.0%
270%
• PeakClickThroughRate• IndustryAverage
• AverageROI/campaign
CaSe StuDIeS
zaINI hatS
Results
oPEN RATE: 42.9% CLICK RATE: 4.6% RoI: 270%
Reporting.
reportINg
reSultS
Reach & Engagement
Total email marketing reach & engagement
breakdown
Competition Entrants
Provide all data collected
Content Collected
All content collected work
Audience Interests
Target your audience
Data & Stats
Website traffic and sales stats work
Key PerformanceIndicators
Review to ensure KPI’s have been met
reportINg
reSultS
camPaign reSultS
Using advanced reporting software, the SNS team are able to review results and accurately plan future campaigns based on data collected.
Packages & Pricing.
paCkageS & prICINg
paCkageS
prICeS & paCkagINg
paCkageS
• Dedicated Account Manager.• Schedule send calendar.• Creation of up to 8 Custom Newsletters.• Up to 8 resends.• A/B Testing of subject lines, colour graphic, clicks.• Up to 8 Designed graphics for social media
promotion. • Competition app.• Inclusion within in-house Competition Newsletter.• Statistical analysis of Campaigns.• List Segmentation.• Mailchimp platform use and set-up.• Weekly online review sessions.
• Dedicated Account Manager.• Schedule send calendar.• Creation of up to 4 Custom Newsletters.• Up to 4 resends.• A/B Testing of subject lines, colour graphic, clicks.• Up to 4 Designed graphics for social media
promotion. • Competition app.• Inclusion within in-house Competition Newsletter.• Statistical analysis of Campaigns.• Weekly online review sessions.
Platinum Gold
018
Package detailS Package detailS
From £2,500 + VAT per month. From £1,500 + VAT per month.
Additional extra provided in first month - Set up of up to 10 automation emails.
Additional extra - Set up of up to 5 automation emails (Additional £500 charge during first month).
paCkageS
prICeS & paCkagINg
prICeS & paCkagINg
paCkageS
• Dedicated Account Manager.• Creation of up to 2 Custom Newsletters.• Up to 2 resends.• Up to 2 Designed graphics for social media
promotion. • Competition app.• Inclusion within in-house Competition Newsletter.• Statistical analysis of Campaigns.• Monthly online review sessions.
• Dedicated Account Manager.• Creation of 1 Custom Newsletters.• Up to 1 resend.• 1 Designed graphic for social media promotion. • Competition app.• Inclusion within in-house Competition Newsletter.• Statistical analysis of Campaigns.
Silver Bronze
018
Package detailS Package detailS
From £750 + VAT per month. From £400 + VAT per month.
Additional extra - Set up of up to 2 automation emails (Additional £250 charge during first month).
Additional extra - Set up of up to 1 automation email (Additional £200 charge during first month).
paCkageS
prICeS & paCkagINg
+44 (01603) 622 743