Ellie Drake Interview

Expert Interview Mastering a 4-step formula for creating abundance.

Dr. Ellie Drake Inspirational speaker, Founder of BraveHeart Women community, doctor and successful entrepreneur. Dr. Ellie Drake is in demand by entrepreneurs around the world, empowering everyone taking their first steps on the path of achieving prosperity. With her deep understanding of the keys to success, along with her heartfelt compassion, Dr. Ellie Drake elicits an overwhelming response in everyone who attends her motivational seminars. She is the Founder of the largest global online community for Entrepreneurial Women, a community all about Inspiration in Action.

Dr. Ellie Drake

Expert Interview Mastering a 4-step formula for creating abundance.

Dr. Ellie Drake / Interview Questions 1. You have an accent...tell our listeners where you're

from.

2. What's your definition of purpose & what's your purpose?

3. What's your formula for attracting abundance?

4. How's attracting Abundance different between Men & Women?

5. What's the relationship between purpose & money?

6. Why do entrepreneurs struggle when it comes to manifesting success?

7. Why do you say it's 'Easier Done Than Said'?

8. What is the biggest lesson you've learned as an entrepreneur?

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DIRECTIONS:

Write down the new understandings you gain from this interview.

Include thoughts, realizations, and concepts you will use to enhance your business/life.

Record specific actions you will take as a result of this new knowledge.

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Copyright 2011 Praxis Now, LLC. All rights reserved. www.praxisnow.com

Dr. Ellie Drake

John: Hi this is John Assaraf and welcome to Success Manifestors: How Ordinary people achieve Extra Ordinary results!

You are about to embark on a journey of personal transformation and growth as I bring you face to face with some amazing individuals. Each of these interviews is with people who learned what they needed to learn and took action to achieve success in their own lives. Now they are sharing their wisdom, strategies and tactics with you, so you can easily apply their lessons in your own life right now.

It is said that a smart person learns from his or her mistakes, and that a REALLY smart person learns from the mistakes and success of others, in addition to the lessons they’ve learned on their own. The 21 people that I bring to you in these interviews all have reached success in their respective disciplines and I know they will enrich, educate, inspire and motivate you to break free right now and achieve higher levels of success in each area of your life.

As you listen to each interview, really apply yourself. Take notes as ideas flow into your head, highlight the transcripts and write down the action steps you are committed to taking. It's the application of the right information in the right order that will help you achieve more than you have ever achieved in your life.

If you are seeking to achieve better health and gain more energy, to overcome current obstacles and challenges, or want to release any negative emotions you’ve been carrying from experiences in your past, you will find that each one of the experts you’ll meet in these interviews has faced similar challenges of their own that they have overcome, and that now you can overcome them also. Remember, the more you focus on these great lessons and the more you focus on applying what you learn here, the faster your transformation will be.

Repetition is the mother of learning so I highly urge you to listen over and over to the interviews that REALLY grab you. I have my favorites and I would love to know yours so make sure you hop on to the John Assaraf Facebook fanpage and share your comments with me right there. http://www.facebook.com/johnassarafpage


Now sit back and listen to this inspiring and empowering interview with Dr. Ellie Drake

Ellie is somebody that I have known for, oh, I don't know, maybe five, six, seven years, and we actually met speaking on a stage, one of our friends, Jeffrey, had us — Jeffrey Combs, had us speaking on stage. We met years ago and she is just an incredible, incredible woman, founder of BraveHeart Women Community. She's a doctor and a successful entrepreneur. And she's in demand all over the world, and she's empowering men, and she's empowering, I — I would say, millions of women, to help them really take their steps, their first steps, second steps, third steps, on the path to achieving abundance and prosperity. And she walks the talk, which is one of the reasons I love her, and she really gives her entire heart and soul. Her and her husband Charlie really have an incredible company, and she's got — I've been on her stage, as well, and she's got people around her that are nothing short of magical, and her — her community is probably the largest global community for entrepreneurial women, and it's all about getting women to take action, and that doesn't mean that the gentlemen aren't learning from her because, when I was there, there were plenty of gentlemen in the audience, as well, and it was incredible.

So first and foremost, Ellie, welcome, and thank you my dear.

Ellie: Thank you very much, John. Thank you for having me here. I'm looking forward to collaborating and having this discussion with you, and offering tremendous value to all of your listeners today.

John: You always do. You always do. And since I'm going to act on behalf of the people listening, I would like to ask you a question, because they're probably asking, “Hey, where is Ellie Drake from? Where’s that accent from of hers?”

Ellie: Yeah. Just when I think I have lost the accent, you know, it's just not gonna go away, is it?

John: It ain't goin’ away, Darling.

Ellie: Yeah. I was born and raised in Iran, so I came to America when I was seventeen years old, actually almost eighteen, and I came here literally speaking a few words of English that I had taught myself, and so I went to 12th grade here in high school, I was as fresh off the plane as you could get.

[Laughter]


Ellie: So over the years I have definitely worked on learning English. I'm still learning. You're probably going to help, you know, hear me not pronounce a couple of things correctly on this call, and it's just an incredible journey. In Iran, you know, I lived through — for — for 17 years I lived through bombing and war, and I have seen rockets and bombs with my own eyes. You know, people say, "You came here from a different country." And my thing is, I didn't come here from a different country. I came here from a different world, you know?

John: I would agree.

Ellie: I didn't sleep in a bed until I was 13 years old, and — and I just, you know, coming to America, for me, was the beginning, really, the beginning of the rest of my life, so I — I feel so thankful for that prospective, John, because so many people complain about things that are wrong in the world, I mean — I mean, let's just say in particular, because I lived here, my experience is in North America, wrong in America today, I keep thinking to myself, really? You want to take a trip? I'll pay for, you know, a round trip ticket to Iran. How „bout stay there four weeks, and then we can talk?

John: It's all perspective, right? And it's all relative, as Albert Einstein beautifully put to us.

Ellie: Yeah, it really is. So it really gave me — I mean, if I — sometimes I used to wonder, John, why was I not born in America, you know, because when you think about it, I was in Iran, I was like, why am I born here? Why am I not in

the land of opportunity, where I could have a dream, and a passion, and pursue it and, then — then, coming here and, then, going to — to manifest success, and really learning and growing myself, I started realizing that some of the things that happened while I was literally trying to survive over there, and not die — I'm not talking about surviving from my credit card bills. I'm talking about from bombs landing on my head, you know? That really changed my prospective of what struggle truly means, and so —

John: Mmm.

Ellie: — now I'm thankful to live here. I'm thankful to — to — to have all the opportunities that I have, but I'm also thankful that I got that — that beginning, that start, so I'm not one complaining these days.


John: I love it! Ellie, let me ask you a question if I can. I’m gonna — I — I'd like to ask you about — your perspective gives me the idea that your purpose in your life is probably going to be different than most but, before I ask you what your purpose is, can you tell me what your definition of purpose is? Ellie: Yeah, and this is a lovely question. I mean, I love — I love to learn more about this whole dynamic called purpose, because I feel like it's really simple, yet we really complicate it and, to me, my definition of purpose is, you know, if you were to ask yourself what is the one thing— in fact, let me — let me first say this. I think that the two most important questions that we have to answer to ourselves as we, you know, blossom and become adults, and the questions are, what am I going to give to humanity, so what is the service that I will decide to give to humanity. And that service could be given to one person, so humanity, or a million or ten million. And, then, the other question is, who I decide to partner with, or marry, that might be a little bit of a traditional question, but I think that’s also a really big important question you have to ask yourself, who I allow myself to — to be with as I — as I go through life.

But the context of your question has to do with what type of service am I gonna give to humanity and, you really — that is the answer. That is what your purpose is. Even if you say, I just want to take photos. I want to go around the world and take photos. I want to be a photographer. I want people to see my pictures and smile. Then that could be your purpose. Now, your purpose is not to be a photographer, which is what most people make a mistake. What they go, “My purpose is to be a successful entrepreneur.” But that — that's the tool you're going to use. Your purpose is not to be a photographer. Perhaps your purpose is to feel connected to — with nature, and to be, you know, to — to receive the joy of nature, and I know it sounds a bit etheric, but let's just say that — that — that is what it is, and your tool is to then be a photographer, to allow yourself to feel that joy first and foremost and, then, to share that joy with others, that is your service to humanity.

So, for me, my purpose — you say to me, “What is your purpose?” My purpose is to grow, and — and blossom, and evolve as a woman. That's my purpose. I know what that feels like for me this early. I know what it feels like to — to blossom, and become more uninhibited as a woman, to want to evolve, and not live based on my program. I know what it feels like to want to decide what it is I want to do, who it is I want to be in my life without my free, you know, the — the thoughts that I had from that are in myself from, you know, years and years ago, when I was growing up, and who told me what, so that, for me, is my purpose, is to blossom and evolve as a woman.


Now my tool is that I have a large online community of women and I say, “You know what? While I'm doing that, let me assist you so we that can do it together.”

John: Mmm.

Ellie: We can collaborate and grow and, ultimately, as you grow individually, and we grow collectively, I feel like empowered women can make a huge difference and so, you know, somebody might say, “Ellie, is your purpose to have so many millions of women in your community that you're going to bring world peace?” And I'll say, “No. My purpose is to blossom and evolve as a woman. Now if we happen to do that as we go forward, great, but that is too big of a — a passion even for me to want to carry on my shoulders.” I want to really just feel like what I commit to is something that brings me joy and, then, I want to share it with others.

John: Mmm. I love it. Let me ask you a question. For the woman or man, and by the way, everything that Ellie is talking about is applicable to every one of the gentlemen that's listening right now, so make sure that you — you take that away. Did you always feel empowered? Did you always feel like that was your purpose, or did you just discover it over time?

Ellie: No. I definitely discovered it over time, and I'll share with you how. You know, when I was growing up, you know, obviously, there were so many things like, women being so repressed. I remember hearing as a five-or six-year-old, you know, as a young girl, when you're walking on the street with your husband, you know, I was hearing like older people talk about it. They were saying, “When you're walking on the street with your husband, make sure you're like walking two inches, you know, behind him.” You know, there are things like that, like, you know, that were so weird to even talk about here, because it's so not in the context that we live in the Western world.

John: Right.

Ellie: And so I remember feeling that repression. So that was really the — the first — and feeling to myself, well I don't understand. I don't get it. I don't get it. And, then, coming to America, and I actually became a doctor because, you know, my parents came here as typical immigrants. No money, no English, no family and friends, and they said, "Ellie, you must become a doctor, because you are going to be our retirement plan."

[Laughter]


John: You were their retirement plan?

Ellie: I'm telling you, they were not kidding, John. Because every day I was, you know, “We have to have two or three jobs a day, and we're doing it only so you can become a doctor,” and so I, you know, I actually became a doctor. I graduated as a health care professional a hundred and sixty thousand dollars in debt, and — and I remember about two years before graduating, I was sitting in some advanced microbiology class, and I would put a lot of mousse, that's like hairspray, for the gentlemen on the call, put a lot of mousse in my hair and make it like all puffy, so that I could put a headset in my ears without the teacher seeing that I was listening to Tony Robbins or Jim Rohn, or John Assaraf, you know?

And so a couple of years before graduating, I was like, this is not my purpose, you know, becoming a doctor. I'm totally doing it for my parents, but I did it anyway. I graduated, I gave them my doctor's diploma, and I said, “Guess what? I love you, you are my dear parents and thank you for everything you have done for me, but I am not going to practice as a doctor.” So then what I did was — the next level of my journey was, I really liked inspiring others. And not only that, I — I mean, I couldn't even speak English. I wanted to inspire others, so I started — I started to do that little by little. I started remember talking to, like, ten, twenty, thirty people at a time, and — and — and speaking, and that's where the inspirational speaker, that usually people call me, that is where it came from, and I had so many men and women within a few years I was traveling almost every weekend, and I was going to different, just events that people were hiring me — hiring me for, and I was just inspiring them.

And, then, what I started doing was that I started having more advanced type of training just for women, and I started noticing that, after collaborating with women, and sharing some of the things that I was experiencing, I started seeing incredible shifts happen in their personal and professional life. And I believe that was the beginning of the next level for me, sort of like that little silent voice of purpose that says, you know, “Your purpose may have to be to empower women,” and so that is really where it went to, and I started working with women, and I realized that the only reason why I was doing it was to really grow and evolve myself.

Now remember, I said, you know, when I was five or six years old it was all about repression?

John: Mmm-hmm.


Ellie: So now I started experiencing that I feel my purpose is to also inspire women, no matter where we are living, to really lead purposeful lives, that — and — and blossom, and — and be more uninhibited, and be able to own your voice, and be able to make a difference for yourself, your family, your community, and the world. So now repression is turning into expression for me. And — and — and that is, I feel, you know, the — how my journey has evolved to this moment.

John: So I love what you just said, is that you must learn to own your own voice. Everybody, men, women, children, who's listening. Listen to that. You must learn to own your own voice, and the other thing I love that you just said, Ellie, is turn your oppression into expression.

Ellie: Yes.

John: And so, you know, it sounds to me you — you took some of the — I'm going to say this gently. You took some of the mess and you made it the message.

Ellie: Yeah, definitely.

John: I love it.

Ellie: Definitely, John.

John: Absolutely wonderful. When entrepreneurs struggle, when it comes to manifesting success, what do you recommend they do? And — and I guess we — we don't — it doesn’t just need to be for entrepreneurs, but when people struggle to manifest success in their own life, what do you recommend that they do?

Ellie: Yes, that's a really great question, as well, John, because so many of us do, and — and I did. At the beginning of my journey as an entrepreneur, for many years I felt like I was driving on the highway over the speed limit, yet my brakes were on. I was in such feeling of resistance. It felt so condensed. You know, it's the opposite of flow. It's like having to — to climb the mountain while actually, you know, carrying a big, big, load on your shoulders, versus going with the flow of the river, and it really is like that. And what I started realizing is that there was a program, There was this — just like the software of our computer, I had in the software of — of my mind over the years as I was growing up. I just had one message that was being played over, and over, and over again. And it was amazing, because when I realized what that message was, and I released that, and I released the need to want to keep that, because sometimes we even realize it, that


— that — that's not serving me anymore, and we still keep — keep on — hold on to something and —

John: Too many — too many of us hold on to stuff too long.

Ellie: Yeah. And you know, for me, I remember when I was growing up, my father used to tell me that one — one part of the Persian Poem, and he thought that this was going to really help me. He used to tell me over and over again. Literally, by the time I was ten years old, I probably heard him sing this to me in a very poetic and joyous manner, like ten thousand times.

John: Let's hear it, Darling.

Ellie: So — so I'll tell you in just a second. So what happened was, I — I remember — I downloaded that into myself, you know, thinking that that — yes. I'm gonna definitely — I’m gonna definitely, keep that and lead my life like that. He would look at me and he would say: [Reciting Persian Poem]

Ellie: And he would just tell me that, so many times, and what it means is that, in order for you to become successful, or to get to the treasure, you have to suffer first.

John: Ooh, wow! One more time. So he would sing that to you?

Ellie: Yeah. It's a very positive thing. It's a really positive thing, Persian, you know, In Persian it means, look, if you want to be successful, you've gotta do what unsuccessful people don't do, but in this context. And that is, if you want to become — if you want to get to the treasure, you have to suffer first. So don't give up when you're suffering. That's really what it means, and it’s kind of a — John: Wow! I love it. I love it.

Ellie: So although, it's kind of positive, John, but what it did —

John: Right.

Ellie: — is that created a negative feeling in myself, thinking that, okay, so the struggle part of it has to be the one that I really experience. So — so I can't create abundance and prosperity on this, I go through, you know, at least several years of really struggling. Right? Because, you know, if you get it so easy, if you get it with ease, if you don't struggle, then it's not real. Right? Because this — this poem said, “In order for you to get to the treasure, you have to suffer first.” And — and it wasn't until I realized that, my goodness, I am struggling in my business


because, that's what I'm doing. I'm suffering in order to get to the treasure. And I really had to get down to — to releasing. And it's like a — like a vibration. It's like an energy in yourself. And — and there is a charge to it, really. There is like an electricity charge to it, and it wasn't until I learned how to release that, l most like detox, and — and let it go from every cell of my body that for me, success did not have to be like that.

John: Oh, I love it.

Ellie: And I shifted my understanding that I started creating — I started creating results in a different way. And still today I have to remind myself to — to release one program and to activate another. And I believe that we struggle as entrepreneurs. Your question was, you know, what do we do if we're struggling as entrepreneurs, is because there is one program, or maybe more than one, but usually one thing inside of us that's inside of every cell. It's become — it's the visceral part of us. It's not just the thinking process. It's the visceral part of who we are. It's like it's connected to who we are, and — and that is leading us. And — and in order — and in order for us to really change and shift, we have to say, “Well where did it come from? First of all, what is it? Where did it come from? And am I willing to do the work, to have the courage, to fully let it go and, then, to replace it with something that I choose that is relevant to where I want to go? John: Wow! That is so powerful. So — so powerful. And — and, first and foremost, my — my hat goes off to you, „cause I know, you know, I come from — from Israel, and I heard some very similar stuff when I was a kid and went through the bombings and things like that back in the — in — in the 1960s, and so I know what you're talking about to some degree, but the — the fact that you turned it around, and now that you're empowering women and men all over the world to do that, and if you continue to do that and use yourself as an example, and, then, surround yourself with other people to show them, “Hey, let's do this together.” I absolutely love that. Absolutely love that. So with that, I want to ask you a question.

Ellie: Yes.

John: And again, this is — because I know you've made millions of dollars and, more importantly, you — you've helped so many people. Do you have a formula for attracting or having abundance that you can share with the people that are listening right now?

Ellie: Yeah, absolutely.


John: Yeah, Baby, tell them.

Ellie: My formula for attracting abundance has changed and evolved, you know. It used to be much more hip years and years ago. Just have a positive mindset and just do it, just, you know, keep on doing what others aren't willing to do, and still it is a lot like that, but really it's become much more, much more grounded in attracting abundance right now. So right now where I am — and remember I'm always evolving, so this formula could change in two years — but right now where I am I feel like my formula for attracting abundance is this. I have to be grounded in my inspiration, and I'll share what that means for me. And, then, I have to take right action, long enough, consistently, detached from the outcome with ease, while I consistently release my issues. So let me say that again.

John: Okay, one more time, take two more times.

Ellie: Now, I'll say it a couple more times because every part of it to me is an ingredient in my abundance formula. So as I have to be — I must be grounded in inspiration.

John: Grounded in inspiration.

Ellie: Grounded in inspiration, while taking right action long enough, consistently, detached from outcome with ease, while always releasing my issues.

John: While always releasing your issues. I love it. That is — that is beautiful, beautiful, beautiful. I hope — I hope a few of you captured that, because this is priceless. This is priceless. Golden nuggets is what we're getting today. I love that, Ellie.

Ellie: Yeah, so I what I can do, John, is share just a little bit about why each one is so important.

John: Go ahead, Darlin’. Go.

Ellie: You'd like me to do that? Okay.

John: Yeah!

Ellie: So grounded inspiration. So I say, “Grounded inspiration,” because I hear so many people say, “I'm inspired to, you know, become the best singer in the world,” and — and, then, the question is, you know, “Is singing your purpose?” Do you — do


you feel, or do you just want to become the best singer because you feel like there is money and fame involved with it? So your inspiration can't just be some, “Oh, I'm inspired to, you know, end poverty by 2012.” It's not grounded enough. It has to be grounded inspiration to where it's not all there just up in the ether. It has to be in you. You have to feel it, and it's something that you really connect with and, on some level, you can manage yourself.

So grounded inspiration and, then, right action, because we can take a lot of action steps and they're the wrong action steps, you know. I can say that I'm going to pick up the phone and call New York Times to see if they want to do an article on me, and spend, you know, a year on chasing that action step, while it's not right action. Right action should be — I should pick up the phone, and call my prospects. I'm not willing to do that, but I'm — I’m willing to just sort of be in fantasy about action. So that's the other one.

Now, long enough, always, obviously, we know, we — we as people are not willing usually to do something long enough, because we do it for ninety days and, then, we go, “When is it going to happen? When is it going to happen?” So, if you're doing something long enough, you shouldn't be asking questions that begin with "When." Then consistently. You know, you could be doing something for five years. “I've been doing this for five years but I haven't succeeded.” Really? How often, like once every six months? So, consistently. And, of course, detached from outcome, because I have seen entrepreneurs do this over and over again. “I'm doing the right thing. I’m — I'm doing them, you know, I'm — I’m doing the right things. I'm following my inspiration, I'm taking right action, and it's going to happen, you know, ninety days from now. It — I can feel it's right around the corner.” And that's being so attached to the outcome, as well. So when you're detached from outcome, you don't ask questions that have to do with how big, or how much, or how soon.

And with ease, so a lot of people are doing everything, but they're struggling through it because, let's just say that you have a product or a service that you offer. And let's just say that somebody returned your product and service. They wanted a refund. They don't want it. How are you going to handle that? Are you going to say, “I can't believe they returned my product. What's wrong with my product? What's wrong with me? I don't want that to ever happen again.” Or are you going to deal with it with ease and say, “Okay. Great. So they didn't like it. No problem. In fact, if I'm successful, and I'm doing a lot, and I'm selling a lot of products that day, then I'll have a lot of people, you know, returning them. If nobody's returning my product, it’s because I'm not selling enough.” So with ease.


And, then, always release your issues. And that goes back with what we just talked about, John, and one of my issues was that I used to think that, in order for you to become successful, you have to struggle. And so you have to be able to be a good student of yourself and realize what are some of your issues? People always say to me, “Well, they said that to me, and I'm having an issue with it.” Well, it's not about what they said. It's about what issue you're having with it. So, if you can know what your issue is, and you release your issue, then what they said becomes irrelevant. So that's each of those ingredients.

John: That was an amazing formula for tracking abundance, but also for being responsible, and I love that because, you know, especially the last part you said, you know. It — it's your issue, and so what I'm also hearing between the lines, or between what you just said, Ellie, is — is you have learned and are learning, as we all are, how not to allow outside circumstances to control your thinking. You're taking responsibility for what you are thinking and manipulating that.

Ellie: Yes, very good, John. Absolutely, and — and you know, where I am right now, if I allow some external circumstance to affect me, I take that pretty seriously, and I go, you know, “What is it about you that you haven't let go of, Ellie?” And so, yeah.

John: So you make it personal. You said — everybody, did you hear what she said? “What is it about you, Ellie,” not what it about you, the other person, or the circumstance. “What is it about me that is causing me to react that way?”

Ellie: Oh, yeah, I take it personally with myself. Like, I don't take it personally to get offended. I don't look for situations to be offended about, but I take it personally. I go, “Okay,” which — which for me means I'm looking at my own personal self and I go, “What is it about me? What is it about you, Ellie, that — that was not able to take that with ease?” Or, you know, “What do you still have inside of you that needs to be let go of, which is what you just experienced here?”

John: Mmm. I love it. Ellie, I want to ask you a question. I'm going to veer off for just a second. How much time — may I ask how old you are right now? I know you're not supposed to ask a woman that, but I just want to get a — a — a reference.

Ellie: Yeah, I'm okay. I'm thirty-six. I'll be thirty-seven soon.

John: Thirty-six. Awesome. And so you — you've achieved some wonderful success. How many — I don't know whether it's hours


or — or courses, but personal development, person growth, how much time have you invested, or money, maybe both, have you invested in personal growth, understanding yourself better, learning to upgrade your knowledge, your skills, your strategies for achieving success in every area of your life?

Ellie: John, I know you’ll believe this, but many of the listeners may not believe it, because it is just not normal, and I have to say in this one area I am proud of myself, because I have allowed myself to — to sort of express a definition of great, instead of good, and that is I’ve been a full-time student of self-development for now about fourteen years. I'm talking about full-time. I mean, every day I'm paying attention to how I'm dealing with things, to how I have to grow, and — and I just — just continuously reinvent myself. So I — yeah. Now as far as how much money I've spent, I don't know. I can't even keep count, but I tell you it's been millions of dollars.

John: Amazing. Amazing. I want everybody to remember, I asked each one of our guests and Success Manifestors how much they invest in themselves in learning and growing and becoming more, so they can have more, teach more, give more, love more. And every one of them, without exception, is making an investment in their progressive thinking, their release of — of stuff and issues, and their advancement forward so, you guys, it's one of the success secrets, is constant and never-ending improvement, and — and so keep that in mind.

And, Ellie, can you share with us what Prosperity Hormone growth is.

Ellie: Yes, this is something I'm truly excited about, John. It's — I've been teaching this to — to men and women for some time. You know, I’ve known this information just from my own exploring of — of what it takes to attract abundance with less struggle and more ease, and what I came to was that we were all, you know, over the years I have gone to so many different types of events, and I’ve had so many people that I have learned from, and 99 percent, we were talking about a mental, emotional, and spiritual aspect of abundance, and we weren't really hitting the one aspect which, for me, is the biochemical aspect of abundance, and I started researching this, and using my, you know, background as a doctor, but mostly just my — my enthusiasm for learning more and developing myself, and I realized that I was not tapping into the right biochemical response in my body. And what that means —

John: Wow!


Ellie: — and, you know, there is so much information that I can share, I mean, we could talk about weeks. You know, this is like a — a course that can be taught over weeks, or if we were talking about the details, that would take several hours right now. But, just briefly, what it is, is that, as women and as men, we actually have a different hormone that needs to be activated when it comes to attracting prosperity. And that hormone, and — and it depends on us whether we have the tools to activate that hormone or not. So for men the hormone is — what do you think it is, John? Put you on the spot.

John: Testosterone.

Ellie: Well, that's very good, testosterone. But that’s the —the the prosperity hormone, actually, is adrenaline for men. — the sex hormone.

John: Adrenaline, wow! Okay.

Ellie: Yeah, so you have to activate your fight or flight system, which is a sympathetic nervous system in your body, and you have to activate that every day, which you — you do, subconsciously, John, because all successful men have a healthy level of adrenaline. It's impossible —

John: Well, mine is either on, or I'm sleeping.

Ellie: There you go. So it's either that you know how to — you know how to activate adrenaline subconsciously, and also consciously, when it comes to attracting abundance as a man and, then, also you know how to turn it off. And, then, that's where, you know, like my husband. He gets up during the day and I can just feel, because he knows a lot of this information, and he’s studied it himself. So he goes into the, you know, wanting to get on the football field, and — and kick your butt mode. Right? And so he — he takes this big breath and his nostrils open up, and he's ready to just get it done, and go out there and — and — and bring the gold home. And that's the fight being activated, the — the fight part of fight or flight. And that actually tells the body we require adrenaline. Now for men, when we have adrenaline, we have that sense of charisma, or — or — or when you have adrenaline, you have that sense of charisma, and — and people feel that, that sense of leadership. For women, however, we haven't learned that adrenaline is not going to not only not help us when it comes to attracting prosperity, but it actually blocks us, because we, as women, do not know how to handle adrenaline, unless we are running away from a Saber tooth tiger, or lifting a car up off our child.


John: Wow! Wow! Wow!

Ellie: So we have, yeah. So what happens is that we have all this adrenaline, so we get up, and we go, “Okay. I'm gonna get it done today,” and the body says, “Okay, fight or flight.” And, then, we go into adrenaline. We don't know how to process it and, then, we start feeling depressed, and we go, “Maybe this is not for me. Maybe I'm not good enough.” We get an e-mail that's coming from this, you know, the very successful male marketer, who is expressing his — his adrenaline by saying, “I will teach you how to dominate your market and bring down your competition to their knees in the next 24 hours, while making a million bucks.” You know I'm exaggerating.

John: Sure.

Ellie: But it’s —

John: I understand.

Ellie: It’s a marketing, you know, it's — it’s — it’s got that type of where men see that and go, “Yeah. I want to learn how to do that.” And women see it and go, “Oh, maybe this is not for me. I don’t know.” And — and what it is, is it's activating the wrong hormone. So, instead fight or flight, for women, we have to learn how to activate our kenned and befriend. And —

John: One more time, our what?

Ellie: Kenned and befriend.

John: Kenned and befriend. I got it.

Ellie: Kenned and befriend, which is our parasympathetic pathway. And in order for us to do that, we have to actually use the right tools to activate the right hormone, and the right hormone for women, the women listening on the call, you might be thinking it's estrogen, progesterone. It's none of that. It's actually oxytocin.

John: That is — that is amazing, Ellie. Thank you. You know what? You know I'm a — I’m a personal development and — and business development junkie. That's the first time I’ve heard of anybody, anywhere, put it like that, and that’s — that’s what differentiates the leaders from the rest of the pack, is they’re — they’re devising, finding out new information and sharing it with the rest of the world, and that is absolutely phenomenal.


— the people around the world that are on — on this call. Amazing. You were talking about, you know, the difference between men, you know, and women and different —

Ellie: Yes.

John: — hormones. You also talked about money, and purpose, and relationship.

Ellie: Yes.

John: Let me ask you a question. Is there a — is there a correlation, or is there a relationship, between people’s purpose and making money?

Ellie: Okay. And I would have to say that, you know, when I talk about purpose, and that is your sense of calling, and that — that is what you feel like you were born to do, and that the burden of not following through on that is the biggest burden of all, and I talk about all that, you know, those who are listening might — might think that, “Well, that has nothing to do with money,” and I say that purpose and money are two sides of the same coin. You cannot separate them and, in fact, in order for you to have a healthy — a — a — a healthy formula, really, a healthy life, when it comes on — on every level, you have to respect this as a philosophy. That purpose and the money are the two sides to the same coin, and you cannot separate them, because purpose is about giving, and about sharing, and about making a difference, and it's about the service that you are going to — to be and the service that you are going to give. And, then, money is about being open to receiving.

So giving and receiving are two sides of the same coin. Basically, that's what it says and, you know, I’ve been — John, I'm sure you, too, have — have taught at so many seminars, and have spoken on so many stages, where I have seen where an entire event, hundreds of people in one room, could actually only be tapped into one side of that. For instance, I have been to events and I’ve spoken on stages where it was all about how much money you were going to make, and about what your next launch was going to be, and it was going to be a seven-figure launch, and it was going to be this, and what we were going to do to get there, and there was really no — “Well, what's the purpose of it? What is the meaning behind this vision that you are launching?”

“What do you mean, ‘vision?’ We're talking about a launch, a product we are going to sell. It's about how much money we're


going make.” And so that's only — that’s only the money aspect of it. I've also been — I’ve spoken on many stages and been with, you know, in events with hundreds of people, where it's all about purpose. Right? It's about changing the world, and it's about making a difference, and it's about, you know, surrendering to your higher calling and, unfortunately — and this is not a judgment, it's an observation. I have seen a lot of people that are in those types of events walking, let's say, in between sessions and stuff, and they're talking about how their — their — their house is going to be taken away, because they can't pay their mortgage. Well, how can you be so in this world of surrender, and purpose, and forgiveness, and love, and not be able to create money? So it really is that we have to open to both and, for me, it is important to respect this as a universal law.

John: Mmm. Wow!

Ellie: And that is, that purpose and money are the two sides of the same coin and, if I don't fully respect this as a universal law, just like I respect loving, accepting, having compassion, being a good person, if I don't respect this as a universal law, some way, somewhere I will suffer, and not tap into the — the — the abundance that's there for me to — to create, so — so — so the point I would like to make from the answer I have shared with you is, are you willing to accept and respect that money and — and — and purpose are — they have to come together? Are you willing to open yourself up to abundance without any resistance, while you live your purpose, without any resistance?

John: Mmm-hmm.

Ellie: That would be the answer.

John: Wow! Very, very, profound.

I — I wish — I wish we could go deeper and deeper into this. For those of you who are just paying close attention, which I know all of you are, so profound, so many pearls of wisdom here. I'm going to be listening to this one again, Ellie. Ellie, you've come a long way, Honey.

Ellie: Thank you, John.

John: You’ve come a long way, Honey. This is — I mean, you have just grown in leaps and bounds, and I'm — I’m not saying that, you know, in — in — in any other way out of total respect and love.


You've got so many wonderful — Ellie: No. Believe me, I know. I'm different than I was a month ago.

John: Oh, my God! Absolutely. Let me — let me — let me ask you a little bit about money and women, money and men.

Ellie: Okay.

John: Do you really, and I mean really, really, really believe that makes no difference if you’re male or female as to how much you can earn?

Ellie: That — that is my — that is my visceral understanding of it, yes. It makes no difference to me what — what gender I am, when it comes to — to making money. In fact, I have to say, you know, because I am in, you know, I inspire both men and women, and I also still have a — a large community of women, sometimes it's perceived that it's like a — like a feminist movement, and — and it absolutely is not. But one — one of the things that — that's perceived by others, you know, I — I hear these things come up, and it's almost like others want me to have these discussions and — and, you know, have these big discussions and that is — what is the statement? Why are woman making 77 cents on every dollar men make, or something? I so have no time for that statement, John. I don't want to — I don’t want to talk about it. I don't want to discuss it. I'm like, you know, it is just — I — I do not connect with that and I go, “Okay. Let's just say that that absolutely is the truth, and that is what's gonna happen and continue to be for the rest of your life. How are you going to — to change that perception inside of you? How are you going to be different? How are you going to contribute to the change?” And it — and it's not even about, you know, fighting for — for to change that. I mean it's irrelevant. I feel like, as a woman, I feel like as a human being, I am empowered enough, smart enough, intelligent enough, to — to do whatever it is that I'm passionate about, and to live in — in any way that I am passionate about, as long as I am willing to do the work. And the work for me is a capital W. And it's the work. It's that sense of purpose and inspiration. And, yes, I truly feel, you know, humbly said, “I — I — I do, you know, create an abundant amount of money,” so that alternate reality is not the case for me. But, viscerally, I just don't connect with it, and I want to inspire others not to connect with it, either.

John: I — I agree with you, and I love it. I know you do very, very, well financially, and it really is — is no different to you, men or women, just doing the right thing in the right order. Let me ask you a question. It sounds like, you know, you've had a wonderful career. You're making a big difference. Have you had any


challenges that you had to overcome in the last, let's say, eighteen years, that have been significant, and how have you dealt with them?

Ellie: Yeah. So, you know, it's so interesting because, also, John, sometimes, and I know it's the case for you, as well, those that are listening to us will go, “Oh, my gosh! They've had so many successes,” and because we are here to empower you, we are sharing some of the things that we have learned that are positive and great. You know, however for me, I have to be, you know, if we had more time, I certainly could tell you about so many of my challenges. I mean, I have failed, in a nutshell. I have failed many more times than I have succeeded. And when I got that, I realized that that was also sort of like, you know, I might as well accept it, you know. Now I haven't struggled failing, which is a different thing than just failing with ease. You know, I can fail kicking and screaming, or I can just fail with grace and say, “What's my lesson?” and move on. So that I do with grace and ease, but I have failed more times, a lot more times, than I have succeeded, and — and — and, basically, how I handle it right now is — is I just allow myself to observe what's happening, so not really get caught up in the middle of the story. I allow myself to observe it from a different point of view. What is happening here? What is the part I'm playing in this? And what's the lesson for me? And is it — is it always empowering to recognize the lesson in it? No. Sometimes it sucks.

[Laughter]

Ellie: No, I don’t want to —

John: Right. Does it ever!

Ellie: I don't want to keep on, you know, learning that I continuously got issues that I have to let go of, like issues that I have within my issues that I have to let go of. You know, I don't want to continue to realize that there is so much work that I have to do. I don't want to continuously realize that I'm imperfect. So it's not always empowering to realize those things, but it is empowering to accept that it's a part of who you are.

John: And it's a part of the process, isn't it?

Ellie: Exactly, and it's a part of the process, so — and, then, here's another thing that I do, John. I mean, you know, it seems like, yeah, the success is great, you know, but it's taken me probably ten years for every major success that I've had to just warm up and get ready for it, and failed so many times before I


succeeded, you know, to a level that was measurable, maybe, and — and what I now do is that every 90 days, I have a rule. If I have not failed a couple of times and learned several lessons from my mistakes, and if — if the rubber band of my being has not stretched so much that I felt like it was gonna, you know, break, then I haven't been growing.

John: Oh, I love that. Well, you know what? My Dear, you — you and I are the same. I — I feel my rubber band keeps growing and, then, bouncing back, growing, bouncing back, and so that was a really great metaphor or visual to — to look at. Wow!

Ellie: Yeah

John: So pearls and pearls of wisdom.

Ellie: So now when I — when I stretch, John, I just want to pat myself on the back and say, “Good for you. You must be growing.” So that's a good little thing to do.

John: Isn't that great? Success and failure go hand in hand. Errors and judgment, errors and — and behaviors, and strategies are all part of the equation. You pick yourself up, move forward after you learn the lessons. One of the things, Ellie, that I've heard you say before, that I wanted to bring up, and you may not remember this. But I heard you say when I was being interviewed on your stage, you had Mariel Hemingway, and you had a couple other superstars on your stage. You said, “It's easier done than said.” You said that. “It's easier” —

Ellie: Yes.

John: — “done than said.” What do you mean by that?

Ellie: You know, one of the benefits of not learning or not speaking English until I was seventeen, is that so many of the things that are here in the English language that we say is just based on habit, didn't make sense to me. So like when I was here — I can't even say the other way of easier done than said. I can't — I can’t say it. It's like a bad word to me. When you say it the other way, I used to hear people say it all the time, and I would go, “Oh, why do you say that?” You know, it's like saying, somebody saying, “I'm anxious to get started.” And I would say, “Well, why are you anxious? Why not eager to get started?” You know, and so the — the statement just didn't resonate with me, and so I said, you know, I — I started saying, “It's easier done than said,” and people would say, “No, you're saying it the wrong way. It's the


other way,” and I say, “No. No. No. It's the right way, and you need to say it this way.” Because, you know, the burden of wasted potential is the biggest burden of all. I'd rather get started, do what it takes, go forward, fail many times, and succeed a couple of times. Do it. So it's easier to do it than to carry the burden of wasted potential on my shoulders. So that is where —

John: Mmm. I love that.

Ellie: — easier done than said came from, and I developed an entire course around it, which is a home study course, and I developed this course around it, that really shifts your mindset again from struggle to ease when it comes to creating abundance.

John: I love it. It's easier done than said. I'm going to adopt that, and give you credit, my Dear, for that one, because I love it. Easier done than said.

Ellie: There you go.

John: You know what? And everybody, let's stop talking so much and doing more of what fills our hearts and our purpose, and we'll be able to make it our paydays, which is really wonderful.

John: Ellie, before we — before we — we end, is there one big lesson, or one major lesson you have learned as being a highly successful entrepreneur?

Ellie: Yes, I have. You know, if you were to say to me, what is my number one lesson as a woman, I would say follow my intuition. But you said what's my — my — my number one lesson — lesson as an entrepreneur, and I would say that's a different lesson, and that is actually a pretty mental lesson. And what I have learned over the years, John, is that —that I must surround myself, learn from, and actually work with people that are superstars, really in what it is they're doing. So I'll give you an example.

You know, years ago when I was gonna launch, like, let's say I was going to create a website. So — so you could go to — to someone who, or to a company who was doing websites for really big, you know, successful people, or you can go to your friend's friend, who's just getting started, who you felt more comfortable with, and they're gonna do a website for you for one-fifth of the price. So what do entrepreneurs do? They go to the friend's friend, because they go, “Well, I'm really not ready to


have this company who does websites for John Assaraf to do my website,” and I have paid the price of that decision, or those decisions —

John: Mmm.

Ellie: — so many times, and it's been so big to where at, one point I realized, wait a minute. If I'm getting mentored by someone, if I'm hiring someone to consult me on marketing, and someone is creating my website, if someone is going to teach me and coach me, it is going to be the best of the best and, yes, the best of the best often is, and should be, more expensive, but that's who I'm gonna go with, because when I don't go with the best of the best because I don't think I'm worth it, or I don't think I'm ready for it, I end up paying for mistakes, and for challenges that are caused by that, for so many years to come, and I end up lengthening my learning curve, instead of shortening it, and so I’ve learned that right now, if I'm gonna hire someone, if I'm gonna hire someone as a coach, if I'm gonna hire someone as — as a consultant, doesn't matter, for whatever it is I require, John, I go to the best of the best. And it's not because now I can afford it, but it's really because I started going to them when I quote, “could not afford it,” but I started becoming more successful.

John: That is a lesson I learned many, many, many, years ago, and I couldn't agree with you more. The best actually end up saving you money, and time, and heartache, and anguish. With — without question, going to the best is — is inexpensive. It's not expensive.

Ellie Drake’s just got so much — just, I don't know, you know, in — in Hebrew it's called, chutzpa, just that — that incredible, you know, love what she's all about, you know, you can see, and hear, and feel her passion, with all of your senses. It's part of my vision to make a difference in lives of a billion people. I've said it, you know, now for — for a while. I used to want to do and help millions. I think I've done that already. My goal is to touch, positively touch, the lives of billions of people, and give them the tools, and resources, and the knowledge, and, then, the passion to really fulfill their life’s dreams.

And I want to thank you all but, most importantly, Ellie, I really want to reach out through the phone and give you a big hug and a high-five to you, and thank you so much for being such a beautiful woman, an inspiration to men and women around the world, and for — for making your life so filled with purpose, and love, and passion, that it emanates with every word that you say. I really want to thank you, my dear friend.


Ellie: Thank you so much, John. Yes, I — I did receive that, and visualized even the hug and high-five right when you were saying it.

John: Ahh!

Ellie: So thank you for that, John, and I appreciate you, and I so appreciate that our collaboration and the friendship that we’ve developed, and are developing, and what you do for everybody in the world, you know. You know difference you are making, so no need to say that.

John: Thank you.

Ellie: So I appreciate you, and thank you to everybody who listened today, and opened up their hearts to what I had to share today. So thank you, John.

John: Thank you. You all have a BraveHeart, and take a look at Ellie's BraveHeart Connection. Take a look at her company, what she's doing. She’s — again, just another enlightened soul that's making a big difference. And together we can and do make a difference on the planet. You all have made a difference by being on the call. Ellie, by sharing, and giving so freely of yourself, and Charlie, for being there with you, you know, as your partner. You know, Maria and I share a very similar friendship, and partnership, and love between us, as well, and it's so nice to meet other people who are on the path of prosperity and abundance.

Friends, it's your choice. Remember, it's your choice to create a magical life, regardless of your circumstances, regardless of what's happened in the past, regardless of what's happening right now. Empower yourself. That's the start. Empower yourself, and live your life with passion, and purpose, and abundance. This is John Assaraf, on behalf of my team, and all the other teachers that are participating in Success Manifestors, and especially today, Ellie Drake.

Thank you, and God bless. Bye-bye everybody.

Hey this is John Assaraf and I hope you really enjoyed this powerful interview. To find out more about the programs, products and services that we have, please go to www.praxisnow.com that’s www.praxisnow.com.

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Ellie Drake Interview