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Election Mail
Changes and ChallengesJoint Election Officials Liaison Committee
January 7, 2011
Paul Vogel
President and Chief Marketing/Sales Officer
United States Postal Service
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USPS Commitment
• Provide easy access to postal products and services
• Educate USPS employees on the importance of election mail
• Work with state and local Election Officials
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• Voters
–Ballot protected and secure in the mail
–Ballot received with plenty of time to fully consider the candidates and issues
• State and local Election Officials
–Long-term, save government money
• U.S. Postal Service
–Revenue and growth
Why is this important?
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• Military and Overseas Voter Empowerment (MOVE) Act
• Work with the Dept of Defense and Federal Voting Assistance Program
• Introduce new Express Mail label for Military and Overseas ballots
• Ensure legislation provides for payment
Military & Overseas
ELECTION CLASS MAIL
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Election Class Mail
• Consistent application of eligibility
• First-Class Mail performance
• Simplified mailing standards
• Mailpiece design standards
• Visibility and tracking
• Value pricing
ELECTION CLASS MAIL PROPOSAL
Outbound Requirements
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Any mailpiece created by a state authorized election/ voting registration official and mailed to a citizen of the United States for the purpose of participating in the voting process:
• Ballots
• Sample Ballots
• Election Notices, Pamphlets, Forms
• Polling Place Notifications
• Voter Registration Cards, Applications, etc.
Election Class Mail
Eligibility
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Election Class Mail
• Processed and delivered as First-Class Mail®
• Automation compatible up to 3.3 ounces
• Presented in trays – no sortation required
• Closed to inspection
• Mailpiece Design templates
Mailing Standards
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Election Class Mail
• Official Election Mail logo
• Tag 191 for Domestic and Overseas Ballots
• Intelligent Mail barcode options
– Service Type ID
– Reporting
Visibility and Tracking
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Other Issues
• Consistent application of USPS requirements, rules, and procedures across the country
• First-Class Mail and Standard Mail requirements unchanged
• Return ballots based on First-Class Mail prices
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Outbound Products
NOW
FeatureFirst Class
MailStandard
Service Standard 1-3 2-9
Base Price by the ounce up to 3.3
Inspection Closed Open
Content Restrictions No Yes
Sortation Yes/No Yes
Pricing Highest Lowest
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Outbound Products
NOW FUTURE
FeatureFirst Class
MailStandard
MailElection
Service Standard 1-3 2-9 1-3
Base Price by the ounce up to 3.3 up to 3.3
Inspection Closed Open Closed
Content Restrictions No Yes No
Sortation Yes/No Yes No
Pricing Highest Lowest TBD
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Summary
• U.S. Postal Service
– Create new Election Class Mail
– Continue partnership with state and local Election Officials
– Ensure the needs of military and overseas voters are met
– Promote and encourage voting in America
• State and local Election Officials
– Support and expand Vote-by-Mail
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THANK YOU
