El Arca del Arte®

The Mediterranean Art CentreE X P E R I E N C E M E D I T E R R A N E A N L I F E T H R O U G H I T S

T O P A R T & D E S I G N

Guillermo Silva Sanz de Santamaria

“Arca de Noé”

The Ideal

El Arca del Arte® is a private initiative aimed at improving relations between the people of the different countries bordering the Mediterranean

Sea. Art, and the positive energy it generates, can

help.

Interaction between people of different cultures on a mutual art-interest will contribute to bring

about more understanding. Create respect by understanding!

22008 concept El Arca del Arte © Jan G.M. van der Burg

The name

The name of the project El Arca del Arte® is referring to Noah's Arc , the

symbol that has roots in all three religions around the Mediterranean sea.

Does it - with Noah’s Arc - stand for safeguarding the very best for physical

survival, with our Arca it is all about immaterial needs.

Concept and brand name are internationally registered and relevant domain names are

claimed. 32008 concept El Arca del Arte © Jan G.M. van der Burg

The Idea

The idea is to gather all kind of art related activities from countries around the

Mediterranean. To create a lively art centre where top galleries, shops, art institutes, art services

and artists can meet, have a platform and even have a place to

practice. Thus providing a broad audience:

the one stop experience in Europe to grasp life

from all around the Mediterranean through its

top Art and Design….

42008 concept El Arca del Arte © Jan G.M. van der Burg

Dedicated goals

-----------------------------------------------------------Major touristic feature for the hosting

city-----------------------------------------------------------Attractive shopping centre for art and

design ----------------------------------------------------------- Cultural/social meeting and education

centre-----------------------------------------------------------Stimulus for new ‘mixed-culture’ art

forms -----------------------------------------------------------

52008 concept El Arca del Arte © Jan G.M. van der Burg

Realistic?

Noble goal, nice idea, o.k., but on a realistic base: The ‘Arca’ will host Art and Design and promises a new and unique formula combining museum functions and commerce thus guaranteeing

sound finance into the future. The basic exploitation principle:

all space in the building is to be rented out.

To preserve the Mediterranean theme and the quality of

El Arca’s content, a foundation will control programming, promotion and funding/sponsoring.

62008 concept El Arca del Arte © Jan G.M. van der Burg

The countries involved

72008 concept El Arca del Arte © Jan G.M. van der Burg

The participants, 1

The best guarantee for a diverse and comprehensive view on Mediterranean art

will be the involvement of the National Art Councils.

They will have their office/presentation room in El Arca from where they can inform the public on the main art streams in their

country as well as organize specific art events, presentations and exhibitions.

Some great artefacts permanently exhibited per country will add up and serve

the museum function of El Arca82008 concept El Arca del Arte © Jan G.M. van der Burg

The participants, 2 Top galleries from countries around the Mediterranean Top international galleries with art from around the Mediterranean Art consultant(s) Art Rent and Lease organization(s) Atelier/workshop(s) for lithography, etching, silkscreen printing,

giclée-printing, sculpt Frame maker(s) Shop(s) for Art/Design books, posters and all kind of art-prints Shop(s) for Art materials Photo/print lab(s) Art travel agency Art school(s) Auction company Cafeteria/Bar (serving only a wide variety of typical Mediterranean

little snacks….?) ………..

92008 concept El Arca del Arte © Jan G.M. van der Burg

Location

The “Arca” could be a major touristic attraction for any harbor city in one of the countries around the Mediterranean Sea. For obvious historical reasons - having roots of different cultures - Spain looks

favorite and then especially one of the main ports along the Andalucian coastline.

Marbella is the first city that realizes the potential and officially spoke of full cooperation of

its department of Urbanism to find the ideal location.

102008 concept El Arca del Arte © Jan G.M. van der Burg

Architecture

The architecture of the building will be Arc-like and spectacular.

So outspoken that it will enhance the image of the hosting city and attract people from all over the world.

Think of what the Guggenheim

museum does for Bilbao !

 

112008 concept El Arca del Arte © Jan G.M. van der Burg

Building principles

A total surface of 5000 m2 multi-purpose commercial space divided over three different

“functional levels”:

Expo level, only accessible at entrance feeswith flexible expo-walls rented per m1

Info level, free public space with galleries, offices, promo-rooms, workshops, bookshop, cafetaria, etc

Service level to be rented by participants and third parties

with storage(boxes), auditorium, offices, meeting facilities, studios

122008 concept El Arca del Arte © Jan G.M. van der Burg

Main features

Outspoken “arc-like” design/architecture with media-exposure generating construction topics like

light (leds!), durability and sustainability.

Unique and diverse themeArt and Design from the very source of most cultures

and civilizations: The Mediterranean Sea.

Strong commercial formatwith fixed rental income on space and variable income on facilities, services, merchandising, sponsoring andcommercial exploitation of theme-related (book)shops

and cafeteria.

132008 concept El Arca del Arte © Jan G.M. van der Burg

Contact

For more information and references mail the initiator

Jan G.M. van der Burg at vndrbrg@planet.nl or call :

+31 6 53 25 55 15

142008 concept El Arca del Arte © Jan G.M. van der Burg