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ISENTROPIC MEDIAv1301
MEDIA KIT
CHARGEDEVS.COM
2013
ELECTRIC VEHICLES MAGAZINE
Industry activity and public interest in electric vehicles are at an all-time high, and we are dedicated to help bring EVs to prime time. Charged is a mirror for the EV industry, shining a light on the good ideas and innovators where we can find them, in our best effort to help connect the dots.
Editorial Overview: Charged splits industry coverage into three categories:The Vehicles - In-depth features highlighting auto maker electrification strategies, fleet options, well-suited EV niches, racing, and other marketing efforts. The Tech - A closer look at pushing the limits of EVs through the beauty of well-engineered products - batteries, power electronics, and other EV-optimized automotive systems. The Infrastructure - Charging at home, at work, in public, and the implications for the utilities.
Frequency: 6x
Distribution: Charged is distributed to over 9,000 qualified subscribers. Hard copies are mailed direct to subscribers in North America and distributed at all of the leading industry events. International readers receive the popular digital edition, averaging over 78,000 views per issue. (All the digital issues, with current view counts, can be found at issuu.com/chargedevs/docs)
Readership: Charged qualified subscribers are key decision makers throughout the electric vehicle industry, from small start-ups to the biggest automakers, independent design firms to Tier One suppliers, government officials and fleet managers.
Engineers, Corporate Officials and Management from:Audi, BMW, Brammo, Chrysler, Coda, Daimler Trucks, Fisker, Ford, General Motors, Honda, Infiniti, Jaguar Land Rover, Lotus, Mahindra, Mercedes-Benz, Mitsubishi, Nissan, Peugeot, Renault, Smith, Suzuki, Tata Motors, Tesla, Toyota, Via Motors, VW, Volvo, Wheego, Zero Motorcycles and many more industry leaders
Fleet Managers, Government Officials and Directors from:300+ Worldwide Government/Environmental Agencies, 85+ Clean City Coalition Chapters, 60+ Fleet Services Companies and 65+ Electric Utility/Distributors
82% of our readers recommend, authorize, or purchase products and/or services related to electric and/or hybrid vehicles.
ELECTRIC VEHICLES MAGAZINE
2 ELECTRIC VEHICLES MAGAZINE
• OEM Engineers and Directors• Battery Manufacturers and R&D Firms• Power Electronics and Drivetrain Developers• Testing, Measurement, and Software Engineers• EVSE Manufacturers and Installers
• Corporate/Utility/Municipality Fleet managers• Government Policy Makers and City Planners• Clean City Coalitions Members• Electric Auto Association Members• Dealerships and Distributors
ISENTROPIC MEDIA 3
INSIDE
BONUS DISTRIBUTION
Issue 6 - FEB 13• Smith Electric Vehicles• Workplace charging• Cell balancing
Issue 7 - APR 13• 2013 Nissan LEAF• Ultracapacitors • Estonia’s charging grid
Issue 8 - JUN 13• FIAT 500e• Coulombic efficiency• OCPP & Collaboratev
Issue 9 - AUG 13 • Developing battery standards• VC funding & energy storage• CHAdeMO, CCS & others
Issue 10 - OCT 13• Phase-change cooling systems• The charging networks • EV/PHEV power ratings
Issue 11 - DEC 13• Closer look at back EMF• Retailer charging options• Beyond lithium ion
2013 Editorial CalendarAABC
FEB 4 - 8Pasadena, CA
SAE World CongressAPR 16 - 18Detroit, MI
Next GenerationBatteries
APR 30 - May 1Boston, MA
EDTA Conference
JUN 10 - 12Washington, DC
ACT EXPOJUN 24 - 27
Washington, DC
The Battery Show
SEP 17 - 19Novi, MI
Plug-in 2013SEP 30 - OCT 3San Diego, CA
EV 2013 VÉOCT 21 - 23
Montreal, Québec
Lithum Battery Power
NOV 12 - 13San Diego, CA
EVS 27NOV 17 - 20
Barcelona, Spain
The Expo for Advanced Batteries
Editorial calendar subject to change.
4 ELECTRIC VEHICLES MAGAZINE
Corporate Executive/Management
30%
Reader Primary
Job Function
Reader’s Company Description
Engineering30%
Engineering BreakdownEngineering Management
Product DesignR&D Engineer
Systems DesignR&D Management
Software DesignManufacturing/Production
CAD/CAM/CAE EngineerEngineering Consulting
43%16%10%10%8%5%3%2%2%
Government Official
14%
Business Development
9%
Other6%
Sales5%
Purchasing4%
Information Technology2%
EVSEManufacturer/
Installation12%
Vehicle Manufacturer
18%Battery/
Component/Powertrain
Manufacturer26%
University/R&D2%
Software Development4%
Fleet Management, Outreach, & Planning
on Federal, State, and Local LevelFleet Services
5%
Other5%
Electric Utility/ Infrastructure
9%
Government/Environmental
Agency17%
READERSHIP
82% of Charged readers recommend, authorize, or purchase products and/or services related to electric and/or hybrid vehicles.
Buying Power82%
ISENTROPIC MEDIA 5
Infr
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2013 AD SPECS
6 ELECTRIC VEHICLES MAGAZINE
Two Page Spread Full Page
BookendSpread 2/3
Page
1/3
Pag
e1/2
PageIsland
1/2 PageHoriz
1/4Page
1/6Vert
AD SIZES
Two Page Spread
Magazine SpecificationsTrim Size: 7.875” x 10.5”Bleed Size: 8.375” x 11”Binding: Perfect Bound
Supplied Ads• Please supply PDF files properly prepared to PDF/X-1a standards.• To guarantee color, a client-supplied contract proof is required.• Include any fonts used to create ad or logos.• Avoid flattening or rasterizing Photoshop files.
Live Matter• Place all live matter within 0.25”of trim size including text, logos, and marks. • For spreads allow 0.125” safety from gutter.
Color• All supplied ads must be in CMYK, no RGB.
Images• All images must be 300 dpi.
Logos• Vector .eps or .ai files are preferred. Type should converted to outlines.
Delivery• Ad files may be delivered via CD-ROM, DVD, or a digital file transfer service. To coordinate delivery contact us at: [email protected]
Advertising Director Laurel Zimmer 727.258.7867 - Office 720.220.9455 - Cell 888.908.1044 - Fax [email protected]
Full Page
2/3 Page
1/2 Page Horizontal
1/2 Page Island
1/3 Page
1/4 Page
1/6 Page Vertical
Bookend Spread - Full Page & 1/3 Page Combined
15” x 9.685”
7” x 9.685”
4.625” x 9.685”
7” x 4.685”
4.625” x 7.3125”
2.25” x 9.685”
3.4325” x 4.685”
2.25” x 4.685”
16.25” x 11”
8.375” x 11”
5.25” x 11”
8.375” x 5.5”
5.25” x 8.125”
2.875” x 11”
BleedNon-Bleed
2/01/2013
3/28/2013
9/16/20138/02/20136/06/2013
11/12/2013
Ship Date
Issue 11 - DEC 2013
Issue 6 - FEB 2013Issue 7 - APR 2013
Issue 9 - AUG 2013Issue 8 - JUN 2013
Issue 10 - OCT 2013
ISSUE1/19/2013
5/24/2013
11/01/2013
Materials Due
3/19/2013
8/30/20137/19/2013
1/14/2013
5/20/2013
10/29/2013
Ad Space Close
3/15/2013
8/27/20137/15/2013
2013 RATES
ISENTROPIC MEDIA 7
AD SIZES
Premium Positions - Full Page Rates
Marketplace Positions
2 Page Spread
Bookend Spread
Full Page
2/3 Page
1/2 Page
1/3 Page
1/4 Page
1/6 Page
Back Cover
Inside Covers
Opposite TOC
1/4 Page
1/6 Page
$856
$640First consideration for premium position upgrade with a 6-insertion agreement. Rates include a complimentary listing on ChargedEVs.com/resources.
1x$6,397
$4,252
$3,763
$2,822
$2,258
$1,505
$1,317
$941
$5,456
$4,891
$4,139
3x$5,863
$3,897
$3,448
$2,588
$2,069
$1,380
$1,208
$863
$5,002
$4,484
$3,794
6x$5,330
$3,544
$3,136
$2,352
$1,881
$1,255
$1,097
$784
$4,547
$4,077
$3,448
W Contact Us
Laurel ZimmerAssociate PublisherAdvertising Director727.258.7867 - Office720.220.9455 - Cell888.908.1044 - [email protected]
Christian RuoffPublisher727.522.0039 - Office717.368.2829 - Phone888.908.1044 - [email protected]
Print Advertising Rates
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