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Maintaining competitive edge in an aggressively dynamic market Disruptive influence of new technologies is compel- ling banks to change their businesses to become a digital to the core and change their mindset from board to front line staff in order to remain relevant and stay in the game. As new technologies, partnership with new players and fintechs, have huge potential for banks to retain their customers, banks are also focusing on hybrid model, redesigning their distribution networks, equip- ping them with new technologies in order to bridge gaps and win digital customers and offer them seamless self-service digital experience in branches. Fifth edition of Efma’s Retail Banking Summit in Leba- non will feature the most disruptive innovations and best practices in digital transformation. Moreover, there will be discussions on Open Banking, customer experience, cyber security, using AI and bots, data integration, transforming payment landscape, new entrants in the ecosystem and much more, below you can find some broad areas which will be cove- red during the summit; Transformation through strategy of differentiation Changing the game via agile & partnerships Data strategy, open APIs & cognitive technologies Scaling the payments landscape: how to add value and stand out among your peers? Customer acquisition in digital ecosystem Make banking secure Najib Anwar Choucair Executive Director Head of Banking Department Banque Du Liban Lebanon Makram Bou Nassar Executive Director, Head of Payment Systems Department Banque du Liban Lebanon Jocelyne Chahwan DGM - Head of Retail Banking BLOM BANK Lebanon Halil Ozcan Digital Banking Director TEB Türk Ekonomi Bankası Turkey Camilla Bergkvist Chief Consultant - Payments Group Development Danske Bank Sweden András Fischer Head of Innovation Retail banking OTP Bank Hungary Ramzi Saboury Chief Commercial Officer Areeba Lebanon Dania Abou-Zeinab Assistant Group Head of Retail Banking Bank Audi Lebanon Randa Bdeir DGM - Head of E-Payment Solutions & Cards Technology Crédit Libanais Lebanon #EfmaBeirut19

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Page 1: #EfmaBeirut19 - Efma - home€¦ · seamless self-service digital experience in branches. Fifth edition of Efma’s Retail Banking Summit in Leba- non will feature the most disruptive

Maintaining competitive edge in anaggressively dynamic market

Disruptive influence of new technologies is compel-ling banks to change their businesses to become a digital to the core and change their mindset from board to front line staff in order to remain relevant and stay in the game.

As new technologies, partnership with new players and fintechs, have huge potential for banks to retain their customers, banks are also focusing on hybrid model, redesigning their distribution networks, equip-ping them with new technologies in order to bridge gaps and win digital customers and offer them seamless self-service digital experience in branches.

Fifth edition of Efma’s Retail Banking Summit in Leba-non will feature the most disruptive innovations and best practices in digital transformation. Moreover, there will be discussions on Open Banking, customer experience, cyber security, using AI and bots, data integration, transforming payment landscape, new entrants in the ecosystem and much more, below you can find some broad areas which will be cove-red during the summit;

Transformation through strategy of differentiation Changing the game via agile & partnerships Data strategy, open APIs & cognitive technologies Scaling the payments landscape: how to add value and stand out among your peers? Customer acquisition in digital ecosystem Make banking secure

Najib Anwar Choucair Executive DirectorHead of Banking Department Banque Du Liban Lebanon

Makram Bou Nassar Executive Director, Head of Payment Systems DepartmentBanque du Liban Lebanon

Jocelyne Chahwan DGM - Head of Retail Banking BLOM BANKLebanon

Halil Ozcan Digital Banking DirectorTEB Türk Ekonomi BankasıTurkey

Camilla Bergkvist Chief Consultant - Payments Group DevelopmentDanske Bank Sweden

András Fischer Head of Innovation Retail bankingOTP BankHungary

Ramzi Saboury Chief Commercial OfficerAreebaLebanon

Dania Abou-Zeinab Assistant Group Head ofRetail Banking Bank AudiLebanon

Randa Bdeir DGM - Head of E-Payment Solutions & Cards Technology Crédit Libanais Lebanon

#EfmaBeirut19

Page 2: #EfmaBeirut19 - Efma - home€¦ · seamless self-service digital experience in branches. Fifth edition of Efma’s Retail Banking Summit in Leba- non will feature the most disruptive

Welcome coffee and registration8.15

Welcome address

Opening remarks from moderator

Meaghan Johnson Senior Advisor Efma United Kingdom

Welcome note

Fahim uz Zaman General Manager, Middle East Efma Middle East

8.50

9.00

PROGRAM 3 JuLy 2019

Customer acquisition in digital ecosystem

Financial inclusion and how digitization will simplify the onboarding of clients specially by having a digital bank ID and a tiered KYC

Najib Anwar Choucair Executive Director Head of Banking Department Banque du Liban Lebanon

Recent developments in Lebanese payment system

Makram Bou Nassar Executive Director, Head of Payment Systems DepartmentBanque du Liban Lebanon

9.10

11.25

Acquiring digital customers

Jocelyne Chahwan Deputy General Manager- Head of Retail Banking Blom Bank Lebanon

10.00

Coffee break and networking10.55

New customers new expectations How new Technologies shape future of banking Digital Banking is it Hype or Reality Building A Digital Bank inside a Traditional Bank – TEB CaseHalil Ozcan Digital Banking Director TEB Türk Ekonomi Bankası Turkey

9.35

DIALOgue sessION: Customer acquisition in digital ecosystem

Najib Anwar Choucair Executive Director Head of Banking Department Banque du Liban Lebanon& Jocelyne Chahwan Deputy General Manager- Head of Retail Banking Blom Bank Lebanon& Halil Ozcan Digital Banking Director TEB Türk Ekonomi Bankası Turkey& Amin Meqdadi Director Financial Services Industry SAP Middle East & Africa UAE& Fahim uz Zaman General Manager, Middle East Efma Middle East

10.25

scaling the payments landscape: how to add value and stand out among your peers?

Bringing people & business’ together into one pan-Nordic payment area Why did 7 banks from 4 different countries & currencies join forces to build the world’s first cross border multi-currency clearing platform? How can a new payment infrastructure secure the foundation for next generation real-time payments services in a highly digital region? How we are turning a cost-cutting case into better user experiences.Camilla Bergkvist Chief Consultant - Payments Group Development Danske Bank Sweden

11.50

Page 3: #EfmaBeirut19 - Efma - home€¦ · seamless self-service digital experience in branches. Fifth edition of Efma’s Retail Banking Summit in Leba- non will feature the most disruptive

PROGRAM 3 JuLy 2019

Lunch and networking break13.05

Coffee break and End of conference16.15

DIALOgue sessION: scaling the payments landscape: how to add value and stand out among your peers?

Makram Bou Nassar Executive Director, Head of Payment Systems DepartmentBanque du Liban Lebanon& Camilla Bergkvist Chief Consultant - Payments Group Development Danske Bank Sweden& Randa Bdeir Deputy General Manager | Head of E-Payment Solutions & Cards Technology Crédit Libanais Lebanon& Ramzi saboury Chief Commercial Officer Areeba Lebanon& Meaghan Johnson Senior Advisor Efma United Kingdom

12.35

DIALOgue sessION: How to adopt disruptive business models using data and AL and leverage innovation via agility, collaboration and partnership to change the game

Andras Fischer Head of Innovation, Retail Banking OTP Bank Hungary& Meaghan Johnson Senior Advisor Efma United Kingdom

15.35

How to adopt disruptive business models using data and AL and leverage innovation via agility, collaboration and partnership to change the game

The banker’s guide to the innovation galaxy Introducing OTP Group and its innovation hub OTP LAB Elaborating on the drivers and thinking behind the establishment of OTP LAB Introducing the activities and tools used by our team, and how these fit into the traditional operation of a large bank Practical experiences, lessons learnt, dos and don’ts through real life innovation casesAndras Fischer Head of Innovation, Retail Banking OTP Bank Hungary

Measuring the end-to-end customer lifecycle How to measure omnichannel customer experience with transaction based SMS? Root-cause analysis at points of friction across the customer lifecycle. Close the loop in real time at multi-region operations. Leverage text analytics to gain actionable insights from large volumes of data.sheb Camur Customer Success Manager Pisano Turkey

Digitally led innovation Digital on-boarding and remote servicing Business messaging Robotic Process AutomationDania Abou-Zeinab Assistant Group Head of Retail Banking Bank Audi Lebanon

14.50

15.15

14.25

Payments is dead, long live payments What we have learned from mpesa, alipay etc and their market impact? Why copycatting will lead to further market share decline for banks? How to become the new normal and change your customers’ lives?Cornel Dixon Head of Middle East and Africa Backbase Netherlands

12.15

Wrap up session

Meaghan Johnson Senior Advisor Efma United Kingdom

16.05

Page 4: #EfmaBeirut19 - Efma - home€¦ · seamless self-service digital experience in branches. Fifth edition of Efma’s Retail Banking Summit in Leba- non will feature the most disruptive

WE THANK OuR PARTNERS

SPONSOR & BuSINESS PARTNERS

Page 5: #EfmaBeirut19 - Efma - home€¦ · seamless self-service digital experience in branches. Fifth edition of Efma’s Retail Banking Summit in Leba- non will feature the most disruptive

RegIsTRATION Fee

Efma l 10 Boulevard Haussmann l 75009 Paris l France l Tel: + 33 1 47 42 52 72 l Fax: + 33 1 47 42 56 76 l www.efma.com

APE: 8230Z l VAT ID: FR 38 313 062 788 l Efma sarl company with registered capital of EuR 15,000 l RC Paris 313 062 788

In accordance with Article 27 of the law on the processing of personal data of 6.1.78, the information which you are requested to provide is necessary

to enable us to process your registration and is intended for Efma’s services. You may access this information and request that it be rectified if necessary.

PRACTICAL INFORMATIONDATESThe Retail Banking Summit will begin with a welcome coffee on Wednesday 3 July 2019 at 8.30 and will end at 18.00.

VEnuEHilton Beirut Habtoor Grand,Charles de Gaulle St,Horsh Tabet – Sin El Fil, PO Box 55555 Beirut,Lebanon.

LAnGuAGES All sessions will be held in English.

REGISTRATIOnThe registration fee covers participation in the Retail Banking Summit, documents, lunches and coffee breaks. Registration fees must be paid in full prior to the event. Efma reserves the right to refuse entry to any delegate who has not paid his or her invoice prior to the event. We welcome late-

bookers, but credit card information must be provided. The event is reserved for top-level bankers and space is limited. Please note that the organizers reserve the right to refuse some applications.

CAnCELLATIOnIf you cancel your registration before Friday 3 May 2019, it’s free of charge!For a cancellation made between Saturday 4 May and Wednesday 19 June, you will be charged 20% of your registration fee.From Thursday 20 June until the event, you will be charged 100% of your registration fee unless medical certificate provided.If you are not able to come to the event, please send a substitute delegate as no reimbursement will be made.

Please note that the registration for an Efma event is only available online. To register, please go to www.efma.com/registerbeirut19

€0 for Efma members and associate members €560 for Efma business partners €750 for representatives of non-member institutions

VAT not applicable. All registrations are strictly individual.

NeW: If you wish to use the ePass pack to register for this event, please note that 1 code is neededfor this registration.

You don’t know what is the ePass yet? Discover it here!

Do you plan to join this event with your team? Good news, discounts apply for group registrations! Contact [email protected] for more details.

3-910%

ParticipantsDiscount

10-1430%

15+40%

RETAIL BANKING SuMMIT PRACTICAL INFORMATION