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Effects of tourism on airports
Effects of airports on tourism
Richard Németh MRICS
Partner, Managing Director - BDO Hungary Hotel and Real Estate Services Ltd.
23 June, 2016
BUDAPEST AIRPORT – STATUS QUO, DEVELOPMENT PROJECTS
CORRELATION BETWEEN NUMBER OF AIR PASSENGERS AND NUMBER OF
GUEST NIGHTS IN THE CITY
INTERNATIONAL OUTLOOK – VIENNA, PRAGUE, WARSAW
AIRPORT HOTELS
ECONOMIC IMPACT OF EUROPEAN AIRPORTS
FUTURE OUTLOOK
URBAN DEVELOPMENT STRATEGIES AND AIRPORTS
LF AIRPORT REGIONAL DEVELOPMENT CLUSTER & FUTURE STEPS
MAIN TOPICS
BUDAPEST – LISZT FERENC INTERNATIONAL AIRPORT
• Number of passengers exceeded 10.3 million in 2015
• 95 destinations, served by 44 airlines
• Cargo volume: 91,422 tonnes as of 2015
• Accessibility: by car via „High-Speed Road” (two-lane road), by bus
Services:
• SkyCourt Conference Center (up 100 guests)
• 29 shops, 20 restaurants
Airport hotels:
• 3 hotels, no direct physical connection, no international brands
Office centres:
• BUD Office Center and Quadrum
• Rentable office space on 13,700 sqm
Source: Budapest Airport
LISZT FERENC INTERNATIONAL AIRPORT
DEVELOPMENTS
• M0 motorway – 78 km was completed in 2013, the
whole planned length is 108 km
• New parking spaces – more than 1,000 new parking
lots from summer 2016
• PIER B – an additional 10,000 sqm passenger area,
27 new boarding gates, 10 new bridges
Project is planned to be finished by June 2019
Estimated total investment cost: EUR16.9 million
LISZT FERENC INTERNATIONAL AIRPORT
-4,1%
1,2%
8,9%
-4,7%
0,2%
7,5%
12,5%
5,8% 6,4%
4,3% 4,1% 4,0%
-9,30%
9,49% 10,28%
12,70%
5,14%
2,87%
5,89%
3,30% 3,30% 3,30% 3,30% 3,30%
-15,0%
-10,0%
-5,0%
0,0%
5,0%
10,0%
15,0%
5 000 000
6 000 000
7 000 000
8 000 000
9 000 000
10 000 000
11 000 000
12 000 000
13 000 000
14 000 000
2008 2009 2010 2011 2012 2013 2014 2015 2016 2017 2018 2019 2020
Evolution of Passenger Volume at Liszt Ferenc International Airport Budapest and evolution of Guest Nights volume spent in hotels in Budapest
(2008-2020)
Number of Passengers Served Number of Guest Nights
Change in Percentage (Passengers) Change in Percentage (Guest Nights)
Sources: Budapest Airport, National Central Statistical Office, UNWTO - Tourism Towards 2030
MALÉV
Bankruptcy
INTERNATIONAL OUTLOOK
Vienna International Airport • 22.8 million passengers in 2015 (27.6%-transfer, 71,9%-local)
• 181 destinations, served by 75 airlines
• Cargo volume: 272,575 tonnes as of 2015
• Accessibility: by car (six-lane road), by bus, by train and on
bike path
Services:
• 86 shops, 38 restaurants
• VIP & business centre (up to 60 pax)
Airport hotels:
• 6 properties**, out of which 3 are internationally branded
hotels (NH, Ibis, Azimut)
Office centre:
• Rentable office space: 90,734 sqm
*Source: www.viennaairport.com
**Source BDO Research
INTERNATIONAL OUTLOOK
Václav Havel Airport Prague • Number of passengers exceeded 12 million in 2015
• 141 destinations, served by 64 airlines
• Cargo volume: 50,594 tonnes
• Accessibility: by car (four-lane road) and by bus
Services:
• 85 shops, 29 restaurants
• Congress Hall (up to 350 pax)
• „Relaxation and Entertainment” Centre
Airport hotels:
• 4 properties**, out of which 3 are internationally branded
hotels (Courtyard by Marriott, Holiday Inn, Ramada)
Office centre:
• Airport Business Centre on 14,880 sqm
*Source: www.prg.aero
**Source BDO Research
INTERNATIONAL OUTLOOK
Warsaw Chopin Airport • Number of passengers reached 11.2 million in 2015
• 85 destinations, served by 46 airlines
• Cargo volume: 58,284 tonnes as of 2015
• Accessibility: on 2 expressways (six-lane roads), by train, by
bus
Services:
• shops, restaurants, coffee shops etc.
Airport hotels:
• 10 properties**, out of which 7 are internationally branded
hotels (Hampton by Hilton,Courtyard by Marriott, Novotel,
Mercure, Holiday Inn Express, Gromada Hotels, B&B Hotels)
Office centre:
• Wisniowy Business Park
• Rentable office space on 50,730 sqm
*Source: www.warsaw-airport.com
**Source BDO Research
AIRPORT HOTELS
Key attributes of airport hotels:
• Located next to/in close proximity to
airport/within the physical boundary of the
airport
• Large meeting capacities
• Range of F&B outlets
• (spa/wellness centre)
Key benefits of airport hotels:
• Convenience
• Time savings
• Better productivity
• Meeting places
• Excellent access to transport
• Relax between flights
From lower-end hotels
To high-end hotels
RECENTLY OPENED AIRPORT HOTELS AND PIPELINE PROJECTS IN EUROPE
Hyatt Place London
Opened: May 2016 170 guestrooms
Meeting space on 168 sqm
Open food market
Fitness centre
Moxy Munich Airport
Opened: March 2016 252 guestrooms
7 event rooms
24/7 F&B offerings
Fitness centre
Moxy Hotel Stuttgart
Airport
Planned opening: 2017 176 guestrooms
Holiday Inn Frankfurt
Airport:
Planned opening:
Ferbruary 2017 288 guestrooms
6 meeting rooms
IHG-dual branded hotel
Planned opening 2018
Heathrow Holiday Inn + Staybridge Suites
433 + 190 guestrooms
Ibis Styles Airport Hotel
Budapest
Planned opening: July
2017 153 guestrooms
1 restaurant+1 lobby bar
Meeting space on 350 sqm
NUMBER OF AIR PASSENGERS AND AIRPORT HOTEL SUPPLY
0
200
400
600
800
1 000
1 200
1 400
1 600
1 800
2 000
0
5 000 000
10 000 000
15 000 000
20 000 000
25 000 000
Budapest Vienna Prague Warsaw
Num
ber
of
available
room
s
Num
ber
of
pass
engers
serv
ed
Number of passengers served at international airports and number of available rooms in airport hotels (2015)
Number of passengers served Number of available rooms
Source: BDO Research, Budapest Airport, www.viennaairport.com , www.warsaw-airport.com, www.prg.aero
AIRPORT HOTELS VS. DOWNTOWN PROPERTIES
AIRPORT HOTELS CITY HOTELS
EUR199-226.87 EUR119-132
EUR91-122.8 EUR78-114.3
EUR194-211 EUR77-145
EUR87-97 EUR113-119
*BDO Research via booking.com on the 17th June 2016
DIFFERENCES BETWEEN PUBLISHED RATES* OF INTERNATIONALLY BRANDED HOTELS AT AIRPORT AND IN THE CITY
NH
IBIS
WarsawHAMPTON BY HILTON
Vienna
PragueCOURTYARD BY MARRIOTT
ECONOMIC IMPACT OF EUROPEAN AIRPORTS
Source: InterVISTAS, 2013
Hungary
Direct jobs: 8,200
Income: EUR0.20 billions
1.6%* of national GDP
Austria
Direct jobs: 24,200
Income: EUR1.21 billions
3.5%* of national GDP
Czech Republic
Direct jobs: 16,800
Income: EUR0.46 billions
5.12%* of national GDP
Poland
Direct jobs: 23,100
Income: EUR0.53 billions
14.78%* of national GDP
European airports contribute to the employment of 12.3
million people earning EUR356 billion in income annually,
and generate EUR675 billion in GDP each year in total,
equal to 4.1% of GDP of Europe
Direct Jobs by Employment Type
28% - Airlines
14 - 14% - Ground Handling and Airport/ATC
8% - F&B
6% - 6% - 6% - Airport Security & Passenger Screening and MRO and
Retail & Other In-Terminal Services
5 - 5% - Ground Transport and Customs, Immigration
8% - Other
*Total Economic Impacts (Direct+Indirect+Induced+Catalytic)
FORECAST CHANGES IN AIR PASSENGER VOLUMES
GLOBAL
7 billion passengers by 2034, with a 4.0%* average annual
growth rate
EUROPE
Slowest growth rate: 2.7%*, 1.4 billion passengers by 2034
CENTRAL EASTERN EUROPE
Higher growth rate than the European average
LISZT FERENC INTERNATIONAL AIRPORT
Outstanding annual growth rate (4% - 6.4%) until 2020,
13.1 million passengers by 2020
4.0%
2.7%
>2.7%
4-6.4%
Source: IATA Outlook, Budapest Airport
URBAN DEVELOPMENT STRATEGIES AND AIRPORTS Vienna
• Airport is integrated in the surrounding areas provide economic
boost
• Development plans can be integrated into the local, regional or national
strategic plans
• Best practise for „Airport City” in Europe: Amsterdam, Munich, Vienna
VIENNA
• Tourism Strategy 2020 Vienna – Now or Never - joint efforts of Vienna
Tourist Board, Vienna International Airport and airline partners
• Central European airport hub function – one of Europe’s best networked
metropolises
o Bring more visitors
o Step up the attractiveness of Vienna for international
enterprises
o Strengthen its role as a connector between East and West
• Air traffic is the backbone of international tourism in the city
• Construction of a third runway + expansion of the direct flight network
• Reconstruction of railway line to Vienna International Airport
• Marketing cooperation
BUDAPEST LISZT FERENC INTERNATIONAL
AIRPORT REGIONAL DEVELOPMENT CLUSTER
• Budapest Municipality
• Municipality Pestszentlőrinc-Pestszentimre
• Municipality of Vecsés
• Pest County Municipality
• Budapest Airport
• Hungarocontrol
To revive the local economy
To improve the regional
infrastructural and human
resource capacities
To improve local
employment conditions
To attract national and
international investors to
the region
FUTURE STEPS
• HARMONISATION OF AIRPORT AREA & AIRPORT CLUSTER DEVELOPMENT PROGRAMME
WITH 10-YEAR STATE TOURISM STRATEGY – COOPERATION WITH THE HUNGARIAN
TOURISM AGENCY (MAGYAR TURISZTIKAI ÜGYNÖKSÉG) AND BUD AIRPORT
• DEFINITION OF STRATEGIC GOALS, REQUIREMENTS AND STRATEGIC PARTNERS
• QUALITY – INTERNATIONAL COMPETITIVENESS
• KEEP GUESTS WITHIN THE BOUNDARIES, COMPLEXITY OF SERVICES AND
CONCENTRATION OF DEMAND
• INFRASTRUCTURE (AIRPORT ACCESS, PARKING, ETC.)
• MARKETING AND BRANDING (USPs, KEY MESSAGES, KEY BRAND PILLARS)
• HUMAN RESOURCES STRATEGY (EDUCATION, TRAINING, RESIDENTIAL, INNOVATION,
ETC)
• DATA COLLECTION – MARKET RESEARCH
• COMMUNICATION AT LOCAL, BUDAPEST, NATIONAL AND INTERNATIONAL LEVELS
THANK YOU FOR YOUR ATTENTION!
More information:
Richard Nemeth
+36-30-967-8415
www.bdo.hu