Proceedings of theEuropean Conference on

Social MediaUniversity of Brighton

UK10-11 July 2014

Edited by

Asher Rospigliosi and Sue Greener

A conference managed by ACPI, UK

TheProceedingsoftheEuropeanConferenceon

SocialMedia

ECSM2014

UniversityofBrightonBrighton,UK

1011July2014

EditedbyAsherRospigliosiandSueGreener

UniversityofBrightonBrighton,UK

CopyrightTheAuthors,2014.AllRightsReserved.

Noreproduction,copyortransmissionmaybemadewithoutwrittenpermissionfromtheindividualauthors.

Papershavebeendoubleblindpeerreviewedbeforefinalsubmissiontotheconference.Initially,paperabstractswerereadandselectedbytheconferencepanelforsubmissionaspossiblepapersfortheconference.

Manythankstothereviewerswhohelpedensurethequalityofthefullpapers.

TheseConferenceProceedingshavebeensubmittedtoThomsonISIforindexing.

Furthercopiesofthisbookandpreviousyearsproceedingscanbepurchasedfromhttp://academicbookshop.com

EBookISBN:9781910309285EBookISSN:20557221BookversionISBN:9781910309285BookVersionISSN:20557213CDVersionISBN:9781910309308

PublishedbyAcademicConferencesandPublishingInternationalLimitedReadingUK441189724148www.academicpublishing.org

i

ContentsPaperTitle Author(s) Page

No.Preface vi

Committee vii

Biographies xi

KnowledgeSharingThroughSocialMediainHigherEducationalInstitutionsofSaudiArabia

AmalAlManaandNesrineZemirli 1

TheUseofSocialMediaInHigherEducationLearning:SwotAnalysisofUsingSocialMediaforLearning

AbdallahAlShawabkehandAndriewLim 10

EgyptianYouth;SocialNetworkingSitesandCivicParticipation MonaArslan,PassentTantawiandFaridElSahn

18

VirtualRisksofeParticipationinOnlineLearningEnvironmentsandDialogue

BobBarrett 26

UsingTwitterforWhat?ASegmentationStudyofTwitterUsageDuringGeziProtests

LemiBaruhandHayleyWatson 33

WhoWantsPoliceonSocialMedia? SaskiaBayerl,KateHorton,GabrieleJacobs1andBabakAkhgar

42

ExploringNonexpertsPreconceptionsontheuseofCrowdsourcingasanInnovativeTool

ChristineBernadasandBaptisteHallier 50

HowtheSocialMediaContributestotheRecruitmentProcess? RobertoBoselli,MirkoCesarini,FabioMercorioandMarioMezzanzanica

57

MotivatingParticipationinCitizenScience AnneBowser,YurongHe,DanaRotman,JenniferPreece,DerekHansen,CarolBoston,andJenHammock

64

TheSmallBusinessSocialMediaWebPresence:AnAustralianSnapshot

StephenBurgessandScottBingley 72

ExploringUserBehaviorandNeedsinQ&ACommunities SmitashreeChoudhuryandHarithAlani 80

UsingandCreatingAugmentedRealityinEducation JozeniaColoradoandPatrickResa 90

ITBasedCommunicationinProfessionalServiceFirms:theLongandWindingRoad.

IleniaConfente,AlessandroZardini,andLapoMola

94

SocialMediaandOpenInnovationaSystemicApproachtoCommercialisationofSocioeconomicSolutions

LeonaCraffert,KobusVisserandJohanBreytenbach

103

CustomerComplaintsandServiceRecoveryonSocialMedia:AnInvestigationintoBarclaysBankFacebookPage

NurdilekDalziel 111

UsingSocialNetworksinSmartCity:OrganizationalChallenges,SynergiesandBenefits

RenataPaolaDameriandFrancescaRicciardi

120

ConceptualisingBrandConsumptioninSocialMediaCommunity RobertDavis,InnaPivenandMichaelBreazeale

128

HowtoDevelopSocialMediaSkillsinVocationalEducation ChristinaDiValentin,AndreasEmrich,DirkWerthandPeterLoos

136

FillingtheGapsWithaVirtualLearningCommonsatanOnlineUniversity

JonDronandTerryAnderson 144

ProAmWriting:TowardsaFrameworkForNewMediaInfluenceonOldJournalism

AndrewDuffy 152

CombiningSocialMediaandCollaborativeELearningforDevelopingPersonalKnowledgeManagement

TiitElenurm 159

ii

PaperTitle Author(s) PageNo.

CivicConversationsandCitizenEngagementANewFrameworkofAnalysisforWeb2.0MediatedCitizenParticipation

NickEllisonandJohanneOrchardWebb 167

UsingSocialMediaToInformPolicyMaking:ToWhomareweListening?

MiriamFernandezTimoWandhoefer,BeccyAllen,AmparoElisabethCanoandHarithAlani

174

ComparativeAnalysisonPersonalLearningEnvironmentofRussianandSlovakianStudents

GeorgyGerkushenko,SvetlanaGerkushenko,OlgaShabalina,ValeriyKamaev,AlexanderDavtyanandMarianHostovecky

183

HowSocialMedia'scanHelpUniversitieswithJobPlacements GinevraGravili 193

SocialMediaMarketingAWinwinSituation? KerstinGrundnandStefanLagrosen 201

Children,OnlineBehaviorandOrganizationalStudies HayleyHendersonMartin 208

SocialMediainCrisisCommunication:WhatCanweLearnFromEliteSport?

MariaHopwoodandHamishMcLean 213

PerceptionsofEFLStudentsonEducationalUseofFacebook IlknurIstifci 219

SocialMediaforInformalMinorityLanguageLearning:ExploringWelshLearnersPractices

AnnJones 226

StudentsPerspectivesontheReliabilityofAcademicInformationSharingViaFacebookGroups

MarinaKandroudiandTharrenosBratitsis 234

SocialMediainClassroomEducationorLet'sTransferEducationintoCyberspace

JanaKapounovaandZuzanaHomanova 241

FacebookandtheChangingWayweSpeak AndreaKelzandAzraHodic 249

Leadership,LeaderlessnessandSocialMedia:TheCaseoftheOccupyMovement

AmirElmiKeshtiban 257

UsingSocialMediaInteractionsforPersonalizationandAdaptationinDigitalGames

JohannesKonert 263

SocialNetworkServicesasFictionGeneratingPlatformandtheRiseofSocialMediaFiction

EugeniaKuznetsova 271

TheDigitalAge:AChallengeforChristianDiscipleship? BexLewis 277

UsingSocialMediatoPromoteLocalCultureandDevelopmentPatzunCaseStudy

JorgeLpezBachiller,GilberCorralesandElsaEstvez

284

ZeroMomentofTruth:AnewMarketingChallengeinMobileConsumerCommunities

ukaszysik,RobertKuteraandPiotrMachura

294

InformationSeekingandSharingDuringaFloodaContentAnalysisofaLocalGovernmentsFacebookPage

MonikaMagnusson 305

SocialMediaasanInfluencerofPublicPolicy,CulturalEngagement,SocietalChangeandHumanImpact

SandraMoffettandJoseSantos 213

ThePowerofSocialMediainPoliticalProcessesACaseStudyofPoliticsinPakistan

DarrenMundyandAmnaAsmi 320

ACaseStudyoftheImpactofInstructionalDesignonBloggingandTermsNetworksinaTeacherTrainingCourse

MinoruNakayama,AmyLehandRowenaSantiago

328

UncoveringtheValueofFormativeAssessmentintheWikiProjectsofEarlyChildhoodStudentTeachers

EugeniaM.W.Ng 335

iii

PaperTitle Author(s) PageNo.

GettingNewProfessionalContactsinForeignMarketsThroughSocialNetworkingSites

AitziberNunezZabaleta,MaraElenaOlbarriFernndezandSergioMongeBenito

342

IssuesofUsingInformationCommunicationTechnologiesinHigherEducation

PaulOliverandEmmaClayes 349

RankingtheAuthenticityofSocialNetworkMembers DanOphir 359

LearningFromOthersMistakes:HowSocialMediaEtiquetteDistortsInformalLearningOnline

NicolaOsborne

369

TheUsingofSocialMediaPlatforminModernJournalismEducation

DaliOsepashvili 378

BehaviorPatternsforRomanianUsersonFacebook CorinaPelau,StelianStancuandAlexandraMariaConstantin

388

IsThereaRoleforSocialMediainEnhancingEnvironmentalCitizenship?LessonsFromaUKCaseStudy

MonicaPianosi,RichardBullandMartinRieser

394

AlternateVisualisationsoftheDiffusionofInnovationsFramework

KiruPillayandManojMaharaj 403

CrowdsourcingDesignandCitizenScienceDataUsingaTabletopinaNaturePreserve

JennyPreece,KazjonGrace,CarolBoston,MaryLouMaher,TomYehandAbigaleStangl

413

AMassiveOpenOnlineCoursesOdyssey:AConfessionalAccount

AlejandroRamirez 421

HowFacebookLedustoLoveIT:StudentLedSupportinanUndergraduateBusinessCourse

MartinRich 428

FactCheckingtheFactCheckers:OnlineVerificationOrganizationsandtheSearchforTruth

KennethRogerson 434

TheuseofFacebookandTwitterDuringthe20132014ProtestsinUkraine

AlexanderRonzhyn 442

SocialMedia:HowSmallandMediumsizedEnterprisesPerceivedandUsedThem?

AndreRoyandClaudeDionne 449

TheImportanceofSocialMediaforValidatingUniversityBrands RichardRutter,FionaLetticeandStuartBarnes

456

ApplicationofHofstedesCulturalDimensionsinSocialNetworking

CharSampleandAndreAraKaramanian 466

SocialMediainRussianHigherEducation DaniyarSapargaliyev 474

ImplementingFacebookinUniversityLearning:UkrainianCaseStudy

IrynaSekret 478

SocialMediaMarketingAnalysis:NewMetricsFromRelationalSociology?

PaolaSignoriandChiaraGrosso 488

SocialMediaandEHealthDevelopmentinLithuania AelitaSkarauskienandRtaTamoinait 497

AnExaminationoftheNexusBetweenSocialMedia,RelationshipMarketingandMarketResearchandtheirInfluenceonCustomerSatisfaction,intheICTSectorinIndia.

ThelmaSolomon,RajaPeterandBarbaraCrump

504

EnablingtheCasualEntrepreneur:ArtistsandArtisansonSocialMedia

KardiSomerfield 512

ShapingtheFuturethroughCyberneticApproachesofSocialMediaMonitoring

SebastianStiehm,FlorianWelter,AnjaRichertandSabinaJeschke

524

iv

PaperTitle Author(s) PageNo.

FosteringAcademicSuccessThroughtheUseofSocialNetworksinchools

MarjolaineStPierre 533

TwitterbasedAnalysisofPublic,FineGrainedEmotionalReactionstoSignificantEvents

MartinSykora,ThomasJackson,AnnOBrien,SuzanneElayanandA.vonLunen

540

TheSocialMediaCanvasandItsUseinStrategyFormulation GregTallent 549

TripAdvisorasaToolofCustomerRelationshipManagementofTurkeysHotels

NezahatHanzadeUralman,DenizAkcayandBanuDayancKiyat

533

InvestigatingCivicEngagementBehaviouronFacebookfromaSocialCapitalPerspective

AnneMarieWarren,AininSulaimanandIsmawatiNoorJaafar

561

SocialMediaInitialPublicOfferings(IPOs):FailureandSuccessFactors

PiotrWiniewski 571

AnEmpiricalPhenomenologicalInvestigationintotheInfotainmentBlogosphere:ACaseStudyofBeautifulnarainMalaysia

IraNormardianaYusof,AzizulHalimYahyaandRajaPutriNadiahRajaAhmad

578

OntologyofBrandMessagingDomaininSocialMediaCommunication

LigitaZailskaitJaktandRobertasDamaeviius

584

TheAntecedentsofSocialMediaAdoption IzzalAsniraZolkepliandYusnizaKamarulzaman

594

PHDResearchPapers 603YouthsPoliticalParticipationInPakistan:CurrentBehaviourandEmergingTrends

FahadAsmi,AmnaAsmiandDarrenMundy 605

AnalysisoftheFacebookPrivacySettingsofYoungPeopleWithanEmphasisontheCzechRepublicandFrance

RadimCermak,ZdenekSmutnyandVaclavJanoscik

613

MeasuringtheEWordofMouthReputationanditsInfluenceonFinancialPerformance

Eleftheria(Roila)ChristakouandGeorgeMichaelKlimis

622

FromDemostoData:SocialMedia,SoftwareArchitecture,andPublicSpace

JenniferForestal 628

NetworkedLearningBasedonDigitalCuration RivkaGadotandIlyaLevin 635

EstablishingMarketingandChanginganOrganizationalCulturethroughSocialMedia:APilotStudyofaHotelOrganization

KarinHgberg 643

SocialMediaBasedValueCreationinInnovationCommunityinMechanicalEngineeringIndustry

SannaKetonenOksi,JaniMultasuo,JariJ.JussilaandHannuKrkkinen

649

StudyingSocialMicroworldsasPersonalLearningEnvironments AndreiKojukhovandIlyaLevin 657

Radio2.0:HowFacebookisEnhancingAudienceParticipationforIrishRadioAudiences

DaithiMcMahon 665

DoTechnologyBasedEntrepreneursPerformBetterinaNetworkedEnvironment?

CarlaRiverolaandFrancescMiralles 671

SocialNetworks:CommunicationChannelorComplianceRiskMinefield

AlexanderRossudowskiandStephanieTeufel

681

BigData,LittleInformationExtendingtheDataWarehouseforSocialMediaAnalysis

MichaelSchulz 688

SocialMediaEmbeddednessforSmallandMediumTourismEnterprises

RamonaStatache,DavidWatts,ErnestoCompatangeloandColinHunter

696

SeekingandSharingResearchInformationonSocialMedia:a2013SurveyofScholarlyCommunication

YimeiZhu

705

v

PaperTitle Author(s) PageNo.

WorkinProgresspapers 713SocialMediaintheUS2008/2012PresidentialElections StanleyAdjabeng 715

TheImplementationOfKnowledgeManagementInSustainableProcurementUsingSocialNetworkAnalysis

EmeliaAkashahP.Akhir,RobertT.HughesandKarlCox

721

WisdomofCrowdsorMobMentality CatherineBeatonandRonaldVullo 724

TheSHUSocialMediaCoLab:DevelopingaSocialMediaStrategyThroughOpenDialogueandCollaborativeGuidance

SueBeckingham,AlisonPurvisandHelenRodger

728

EvaluatingAcademicConferenceDiscursiveDevelopmentusingTwitterandtheBlogosphere

SallyEaves 731

SocialRecruiting:TowardsaStateOfTheArtSynthesis MariamElOuirdiAsmaElOuirdi,JesseSegersandErikHenderickx

734

SocialMediaGuidelinesandPolicies:anExploratoryStudy AsmaElOuirdi,MariamElOuirdi,JesseSegers,ErikHenderickx

737

TowardsaSocialDataEnrichedSearchAlgorithmforBusinessIntelligencePortals

TobiasH.Engler,MichaelSchulz,PatrickWinter

740

BuildingTrustinGovernmentthroughSocialMedia:AnInterPARESTrustResearchProject

PatriciaFranksandMarkDriskill 743

UnderstandingtheImplicationsoftheUseofInformationCommunicationTechnology(ICT)andWebBasedLearningEnvironmentsinUniversityLearningandTeaching

SiddharthNakulGulatiandMatthewTingchiLiu

748

LinkedInasPartoftheDailyWorkofProfessionals HilkkaMerisaloRantanen,PetriHallikainenandAnttiSyvniemi

752

SocialNetworks(SNs)EffectonSMEs:FocusedStudyonSaudiArabia(S.A)

HanaaNamankani,HossamIsmaiandMatthewTickle

755

ContentQualityandUserRankinginTurboTaxAnswerXchange IgorA.PodgornyandToddGoodyear 758

IstheuseofSocialMediaWithintheNHSSupportedbythe50PlusWorkforceandUsedasaDevelopmentTool?

LydiaSelby 763

ImpressionsofSocialMediausebyDutchaidanddDevelopmentOrganisations

AnandSheombar 768

InnovativeCollaborationandCommunicationModels:FromSocialNetworkingtoSocialEnterprise:AnexamplefromPorschesnewlyintroduceddigitalworkingenvironmentCarreraOnline

ElenaStefanova 773

LatePHDResearchPaper 777ACrossculturalQuantitativeComparisonofSocialNetworkingSiteUseandAcademicPerformance

IpekOzer,ArynC.Karpinski 779

LateResearchPaper ADEAApplicationforHotelsFacebookPosting JoaquimCastroFonsecaandAntnioGrilo 787

vi

PrefaceTheseProceedingsrepresenttheworkofcontributorstothe inauguralEuropeanConferenceonSocialMedia,ECSM2014,hostedinitsfirstyearbytheUniversityofBrighton,UK.TheConferenceChairisAsherRospigliosiandtheProgrammeChairisDrSueGreener,bothfromBrightonBusinessSchool,attheUniversityofBrighton.

TheconferencewillbeopenedwithakeynoteaddressbyDrFaridaVisfromtheUniversityofSheffieldintheUKwhowillbetalkingabouttheevolutionofresearchonsocialmedia.DavidGurteen,wellknownfortheGurteenKnowledgeCommunity,willgiveapresentationonTowardsSmarterSociallyMediatedConversationsandJohnTraxler,ProfessorofMobileLearningfromWolverhamptonUniversityintheUKwillpresentTakingEducationintoCyberspaceChaos,CrisisandCommunity.

Thescopeofthisinauguralconferencewasdeliberatelyintendedtobebroadaswewerekeentoseetherangeofdisciplinesundertakingsocialmediaresearch.WehavecertainlynotbeendisappointedwithminitracksoneParticipationandDemocracy,SocialNetworkAnalysis,SocialMedia InnovationandSocial Informatics. Inadditiontrackshaveevolvedshowingthecurrenttrendinsocialmediaresearchandareasincludesocialmediaandmarketing,theuseofFacebookandsocialmediainbusinesstonamejustafew.

Withalmost200peoplejoiningthisfirstannualevent,welookforwardtoECSMbecomingavaluableplatformforindividualstopresenttheirresearchfindings,displaytheirworkinprogressanddiscussconceptualadvancesinmanydifferentbranchesofsocialmedia.Atthesametime,itprovidesanimportantopportunityformembersofthesocialmediaresearchcommunitytocometogetherwithpeers,shareknowledgeandexchangeideas.

Withaninitialsubmissionof266abstracts,afterthedoubleblind,peerreviewprocessthereare76academicpapers,14PhDPapersand16WorkinProgresspapersintheseConferenceProceedings.Thesepapersreflectthetrulyglobalnatureofresearchintheareawithcontributionsfromsome35countriesincludingAustralia,Bahrain,Belgium,Canada,CzechRepublic,Estonia,Finland,France,Germany,Greece,HongKong,India,Ireland,Israel,Italy,Japan,Kazakhstan,Lithuania,Macau,Malaysia,Netherlands,NewZealand,Norway,Poland,Portugal,Romania,Russia,SaudiArabia,Singapore,SouthAfrica,Spain,Sweden,Turkey,UKandtheUSA.

Paperspublishedintheconferenceproceedingswillbeconsideredforfurtherdevelopmentandpublicationbyanumberofjournals,includingtheElectronicJournalofKnowledgeManagement,TheJournalofInformation,CommunicationandEthicsin Society (JICES),The International Journalof SocialMedia and Interactive LearningEnvironments andThe InternationalJournalofWebBasedCommunities.Additionallyextended/advancedversionsofpaperspresented in themini trackoneParticipationandDemocracywillbeconsideredforpublicationinTheInternationalJournalofElectronicGovernance.

Wewishyouathoughtprovokingandlivelyconference.

DrSueGreenerProgrammeChair

and

AsherRospigliosi,ConferenceChair

July2014

vii

ConferenceCommitteeConferenceExecutiveAsherRospigliosi,ConferenceChair,UniversityofBrightonSueGreener,ProgrammeChair,UniversityofBrightonAndreaBenn,SeniorLecturer,UniversityofBrightonBusinessSchoolSandraHuskinson,ECSM2014SocialMediaManagerSophieBishop,SSMS2014StudentSocialMediaAmbassadorRichardJames,MarketingOffice,BrightonBusinessSchoolLynPemberton,EngineeringandMathematics,UniversityofBrightonChristopherMatthews,BrightonBusinessSchoolLaurenceOlver,Lecturer,BrightonBusinessSchoolStevenKilgallon,UniversityofBrighton,UKKatiePiatt.elearningServicesManager,UniversityofBrightonMarkHigginson,SocialMediaManager,UniversityofBrightonMinitrackchairsDarrenP.Mundy,UniversityofHull,UKTobiasBevcUniversityofAugsburg,GermanyDrLuisaCarvalho,OpenUniversity,Lisbon,PortugalDrIrinaPurcarea,BucharestUniversityofEconomicStudies,RomaniaDrBloomaJohn,RMITUniversity,VietnamDrSandraMoffett,UniversityofUlstersSchoolofComputingandIntelligentSystems,MageeCampus,UKCommitteemembersTheconferenceprogrammecommitteeconsistsofkeyindividualsfromcountriesaroundtheworldworkingandresearchingintheSocialMediacommunity.Thefollowinghaveconfirmedtheirparticipation:

Dr.KamarulzamanAb.Aziz(MultimediaUniversity,Malaysia);Dr.RabeehAbbasi(QuaidiAzamUniversity,Pakistan);PaulAbbiati(TheEuropeanLaw InstituteELI,Portugal);Dr.MohdFaizalAbdollah (UniversityTechnicalMalaysiaMelaka,Melaka);DrNorsiahAbdulHamid(UniversitiUtaraMalaysia,Malaysia);Dr.AriffinAbdulMutalib(UniversitiUtaraMalaysia,Malaysia);Dr.MohdSyazwanAbdullah(UniversitiUtaraMalaysia,Malaysia);Dr.PeterAborisade(TheFederalUniversityofTechnologyAkure,Nigeria);Dr.Wilfried Admiraal (Leiden University, The Netherlands); Dr. Laurice Alexandre (Paris Descartes University Sorbonne Paris cit,FRANCE);Prof.SalehAlhalalat(KingSaudUniversity,SaudiArabia);Prof.AbdelnaserAli(UniversitiSainsMalaysia,Malaysia);LisaAllen(TheUniversityofBritishColumbia,Canada);Prof.PaulAlpar(UniversityatMarburg,Germany);Dr.AbdallahAlShawabkeh(UniversityofGreenwich,UK);Dr.NadiaAmin (UniversityofWestminster,UK);Dr.XiaomiAn (RenminUniversityofChina,P.R.China);Prof.AntoniosAndreatos(HellenicAirForceAcademy,Greece);Ass.Prof.Dr.RumenAndreev(Instituteof InformationandCommunicationTechnologies,BulgarianAcademyofSciences,Bulgaria);Dr.Ass.Prof.ZacharoulaAndreopoulou(AristotleUniversityofThessaloniki,Greece);Dr.OlgaAngelopoulou(UniversityofDerby,UK);Dr.NekaneAramburu(UniversityofDeusto,Spain);Dr.DanielAranda(OpenUniversityofCatalonia,Spain);MehdiAsgarkhani(CPITNewZealand,NewZealand);Dr.SaidAssar(TelecomEcoledeManagement,France);Dr.BunyaminAtici(FiratUniversity,Turkey);AssProf.GeorgeBalan(RomanianGermanUniversity,Romania);Dr.JoanBallantine(UniversityofUlster,NorthernIreland);Prof.PanagiotisBamidis(MedicalSchool,AristotleUniversityofThessaloniki,Greece);Dr.BobBarrett(AmericanPublicUniversity,USA);Prof.Dr.AurelieAurillaBechina(BuskerudCollegeUniversity,Norway);AndreaBenn(UniversityofBrighton,UK);Dr.GaliyaBerdykulova(IITU,Kazakhstan);Dr.christineBernadas(EcoledeManagementdeNormandie,France);Dr.IgorBernik(UniversityofMaribor,Slovenia);AssProf.LasseBerntzen(VestfoldUniversityCollege,Norway);Prof.MalcolmBerry (SusquehannaUniversity,UK);Dr.TobiasBevc (UniversityofAugsburg,Germany);Dr.FrankBezzina (UniversityofMalta,Malta);Prof.Dr.FeruccioBilich (UniversityofBrasilia,Brazil);Prof.ClaudiaBitencourt (UNISINOS,Brazil);Dr.AnnaBocar(LaSalleUniversityOzamiz,Philippines);Prof.Dr.DietmarBoenke(ReutlingenUniversity,Germany);Prof.KarstenBhm(FHKufsteinTirol,Austria);Dr.MadsBoKristensen(EducationandLearning,Denmark);DrRobertoBoselli(UniversityofMilanoBicocca,Italy);Dr.RamonBouzas(UniversityofSantiagodeCompostela,Spain);Dr.TharrenosBratitsis(UniversityofWesternMacedonia,Greece);Prof.StefanBratosin(PaulValryUniversityofMontpellier3,France);Dr.SviatoslavBraynov(UniversityofIllinoisatSpringfield,USA);Ass.Prof.Dr.CagriBulut(YasarUniversity,Turkey);Prof.Dr.CarstenBusch(UniversityofAppliedSciencesHTWBerlin,Germany);Dr. IlyaBykov (St.PetersburgStateUniversity,Russia);Dr.FrancescoCalabrese (EnterpriseExCellenceMgtGp.,Int'lInc.,USA);Mr.NickCanty(UniversityCollegeLondon,UK);Dr.MartinCpay(ConstantinethePhilosopherUniversityinNitra,Slovakia);Dr.GeorgeCaridakis(UniversityoftheAegean/NTUA,Greece);Dr.JamesCarr(UniversityofGloucestershire,UK);Dr.Mara Luisa CarriPastor (Universitat Politcnica de Valncia, Spain); Luisa Carvalho (Institute Polytechnic ofSetubal,Portugal,Portugal);Dr.RommertCasimir (TilburgUniversity,TheNetherlands);Dr.WalterCastelnovo (Universityof Insubria, Italy);Dr. IvanaCechova (UniversityofDefence,CzechRepublic);Dr.Sabanelik (YasarUniversity,Turkey);Prof.ShulienChang(MingChuanUniversity,Taiwan);Prof.YuanChiehChang(InstituteofTechnologyManagement/NationalTsingHuaUniversity,Taiwan);Dr.DarrylCharles(UniversityofUlster,UK);Prof.PrasenjitChatterjee(MCKVInstituteofEngineering,,India);Prof.Dr.SunilChoenni(MinistryofSecurity&JusticeandRotterdamUniversity,theNetherlands);Prof.SamChung(UniversityofWashington,USA);Dr.Melanie Ciussi (SKEMABusiness School, France);Dr. Peter Clutterbuck (University ofQueensland,Australia);Dr.

viii

RonenA.Cohen(ArieUniversity, Israel);DavidComiskey (UniversityofUlster,Northern Ireland);Prof.DelaineCoochran(IndianaUniversity, IN,USA);Prof.FeliceCorona (UniversityofSalerno DepartmentofmedicineandSurgery, Italy);Prof.TeresaCosta(EconomicsandManagementDepartment,BusinessSchool,SetbalPolytechnicInstitute,Portugal,Portugal);Dr.MichaeleneCox(IllinoisStateUniversity,Illinois,USA);Dr.BarbaraCrump(Masseyuniversity,Newzealand);DrNurdilekDalziel(InstituteofFinancialServices,UL);Prof.RenataPaolaDameri(UniversityofGenova,Italy);GeoffreyDarnton(RequirementsAnalytics,UK);Dr.PhillipDavidson(SchoolofAdvancedStudies,UniversityofPhoenix,USA);Dr.SaradeFreitas(SeriousGamesInstitute,UK);Dr.SusanaDeJuanaEspinosa(UniversidaddeAlicante,Spain);AntonioDeNicola(ENEA,Italy);Dr.MartinDeSaulles(UniversityofBrighton,UK);Dr. IoannisDeliyannis (IonianUniversity /Department of Audio and VisualArts,Greece);Dr. IzabelaDembinska (University ofSzczecin,Poland);EvanDembskey(UNISA,SouthAfrica);AssProf.MuhammetDemirbilek(SuleymanDemirelUniversity,Turkey);SarahDiffley(Queen'sUniversityBelfastQueen'sUniversityManagementSchool,UK);Dr.NomusaDlodlo(CSIRMerakaInstitute,SouthAfrica);JeromeDooga(UniversityofJos,Nigeria);Dr.MartinaA.Doolan(UniveristyofHertfordshire,UK);Dr.FefieDotsika(WestminsterBusinessSchool,UK);Prof.DeniseDuncan(RegisUniversity,USA);SallyEaves(SheffieldHallamUniversity,UK);Dr.JaneEberle (EmporiaStateUniversity,USA);Prof.MohamedDafirEchCherifElKettani (ofUniversityMohammedVSouissi,Morocco);Dr.JudithEnriquezGibson(LiverpoolJohnMooresUniversity,UK);Dr.ScottErickson(IthacaCollege,USA);Dr.EnginDenizEris(DokuzEylulUniversity,Turkey);Prof.Dr.AlptekinErkollar(HalicUniversity,Turkey);Dr.MariaMonicaEspinosa(ManilaTytanaColleges,Philippines);Dr.JoseEsteves(IEbusinessschool,Spain);Dr.ElsaEstevez(UnitedNationsUniversity International Institute forSoftwareTechnology,MacauSARChina);AssProf.NinaEvans (UniversityofSouthAustralia,Australia);StephenFarrier(UniversityofEdinburgh,UK);Prof.LuisFeDePinho(UniversidadeLusadadeLisboa,Portugal);Prof.PaulaOdeteFernandes(PolytechnicInstituteofBraganaandNECE(UBI),Portugal);JorgeFerreira(FacultyofSocialSciencesandHumanities/NovaUniversityofLisbon,Portugal);Prof.MariaJooFerreira(Departamentode inovao,CinciaeTecnologia,Portugal);RachelFitzgerald(UniversityofNorthampton,UK);Dr.SilviaFlorea(LucianBlagaUniversityofSibiu,Romania);Dr.JoanFrancescFondevilaGascn(UniversitatAbatOlibaCEUandCECABLE(CableStudiesCenter),Spain);Prof.SamuelFossoWamba(NeomaBusinessSchool,Rouen,France);RobertoFragaleFilho(UniversidadFederalFluminenseandFundacaoGetulioVargas,RiodeJaneiro,Brazil);Dr.ShauneenFurlong(UniversityofOttawa,Canada);DanielaGachago(CapePeninsulaUniversityofTechnology,SouthAfrica);LidiaGarcia(UniversityOfTheBasqueCountryUPVEHU,Spain);prof.RimantasGatautis (Kaunas suniversityof technology,Lithuania);AssProf.CephasGbande (NasarawaStateUniversity,Nigeria);Dr.AndreasGiannakoulopoulos (IonianUniversity,Greece);Dr. JohnGirard(MInotStateUniversity,USA);MattGlowatz(UniversityCollegeDublin, Ireland);Dr.StefanGoebel(TUDarmstadt,Germany);Dr.KatieGoeman (UniversityofLeuven,Belgium (KULeuven).,Belgium);Prof.FtimaGonalves (CISUC UniversidadedeCoimbra,Portugal);Prof.DimitrisGouscos(FacultyofCommunicationandMediaStudies,UniversityofAthens,GREECE);Dr.MaryGriffiths(UniversityofAdelaide,Australia);Dr.PaulGriffiths (Universidad SantaMaria,Chile);Dr.MichaelGrosch (Karlsruhe InstituteofTechnology,Germany);MichelGrundstein(MGConseil,France);Dr.DanielGuevara(KM/ICResearch,Mexico);Prof.GirishGulati(BentleyUniversity,USA);Ass.Prof.Dr.PoyrazGurson(AtilimUniversity,Turkey);PanosHahamis(UniversityofWestminster,UK);Dr.LeilaHalawi(BethuneCookmanUniversity,USA);Dr.RichardHall(DeMontfortUniversity,UK);Dr.PetriHallikainen(TheUniversityofSydneyBusinessSchool,Australia);kaledHameide(MontclairStateUniversity,USA);Prof.DrewHamilton(AuburnUniversity,USA);Dr.MarjaHrmnmaa(UniversityofHelsinki,Finland);Prof.MartijnHartog(TheHagueUniversityofAppliedSciences/CentreforResearchandDevelopment,TheNetherlands);Dr.GyR.Hashim(UniversitiTeknologiMARA,Malaysia);Dr.MahmoudHassanin (PharosUniversity,Egypt);Dr.LilianaHawrysz (OpoleUniversityofTechnology,Poland);PaulHollins (THeUniversityofBolton,UK);Dr.ValHooper(VictoriaUniversityofWellington,NewZealand);UweHoppe(BildungswerkderSchsischenWirtschaftgGmbH,Germany);Dr.Md.FokhrayHossain (Daffodil InternationalUniversity,Bangladesh);UlrikeHugl (Universityof Innsbruck,Austria);Dr.EunHwang(IndianaUniversityofPennsylvania,USA);Dr.KatarzynaHys(OpoleUniversityofTechnology,Poland);Dr.Abhaya Induruwa (CanterburyChristChurchUniversity,UK);Ramkumar Jaganathan (VLB JanakiammalcollegeofArts&Science,India);SheilaJagannathan(TheWorldBank,USA);Dr.MartinaJakabova(SlovakUniversityofTechnology inBratislava,FacultyofMaterialsScienceandTechnologyinTrnava,Slovakia);Dr.MartinaJakabova(SlovakUniversityofTechnologyinBratislava,FacultyofMaterialsScienceandTechnologyinTrnava,Slovakia);Dr.IvanJanes(KoncarKET,Croatia);Prof.BrigitaJaniunaite(KaunasUniversityofTechnology,Lithuania);Dr.Kanthi Jayuasundera (SimonFraserUniversity,Canada);Dr.Amanda Jefferies (UniversityofHertfordshire,UK);Dr. John Jessel (Goldsmiths,UniversityofLondon,UK);Dr.Blooma John (RMITVietnam,Vietnam);GeraldineJones(UniversityofBath,UK);Dr.PaulJones(PlymouthUniversity,UK);JariJussila(TampereUniversityofTechnology,Finland);Dr.MichailKalogiannakis(UniversityofCrete/FacultyofEducation/DepartmentofPreschoolEducation,Greece);Dr.PankajKamthan(ConcordiaUniversity,Canada);CatherineKane(TrinityCollegeDublin,Ireland);SelviKannan(VictoriaUniversity,Australia);LewisKaplan (DurbanUniversityofTechnology,RepofSouthAfrica);Prof. JanaKapounova (UniversityofOstrava,CzechRepublic);Dr.AnastasiosKarakostas(AristotleUniversityThessaloniki,Greece);Dr.IoannisKaravasilis(IonianIslandsRegionalEducationadmimistration,Greece);Dr.N.V.Kavitha(St.Ann'sCollegeforWomen,Mehdipatnam,Hyderabad500028.,India);Dr.AndreaKelz(UniversityofAppliedSciencesBurgenland,Austria);AyeshaKhurram(NationalUniversityofSciencesandTechnology(NUST),Pakistan);Dr.RanjanKini(IndianaUniversityNorthwest,USA);MartKivikas(WissenskapitalZFI/ECIGmbH,Germany);UteKlotz(LucerneUniversityofAppliedSciencesandArts,Switzerland); JohnKnight (BucksNewUniversity,UK);Prof.MortazaKokabi (ShaheedChamranUniversity, Iran);Dr.KostasKolomvatsos (Deptof InformaticsandTelecommunicationsUniversityofAthens,Greece); JohannesKonert (Technische Universit t Darmstadt, Germany); Dr. EVANGELIA KOURTI (UNIVERSITY OF ATHENS, Greece); Dr. RolfKretschmann(UniversityofTexasatElPaso,USA);Dr.SwapnaKumar(UniversityofFlorida,USA);Dr.EugenijusKurilovas(VilniusGediminasTechnicalUniversity,Lithuania);Dr.TuijaKuusisto(NationalDefenceUniversity,Finland);Dr.JeanLai(HongKongBaptistUniversity,HongKong);Dr.LamriLaouamer(AlQassimUniversity,USA);Prof.Dr.JoaoLeitao(UniversityofBeiraInterior,Portugal);JeanetteLemmergaard(UniversityofSouthernDenmark,Denmark);Dr.KenLi(HongKongInstituteofVocationalEducation(TsingYi),China);Dr.RitaYiManLi(HongKongShueYanUniversoty,HongKong);Dr.KimLong(WileyCollege,USA);Prof.ArmindaLopes(InstitutoPolitcnicodeCasteloBranco,Portugal,Portugal);Prof.EuricoLopes(InstitutoPolitcnicoCasteloBranco,Portugal);Prof.IlidioLopes(SchoolofManagemerntandTechnology,Portugal);Dr.HaraldLothaller(UniversityofMusicandPerformingArtsGraz,Austria);AnaLoureiro(InstitutoPolitcnicodeSantarm EscolaSuperiordeEducao,Portugal);Prof.SamLubbe(NWU,South

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Africa);Prof.Dr.CiolanLucian(FacultyofPsychologyandEducationalSciences,UniversityofBucharest,Romania);Dr.MaraLuengo(UniversidaddelPasVasco/EuskalHerrikoUnibertsitatea,Spain);Dr.GraceLynch(UniversityofNewEngland,Australia);Dr.VolodymyrLysenko(UniversityofWashington,USA);Dr.SandraMacdonald(UniversityofNorthampton,UK);Dr.MartinMagdin(ConstantinethePhilosopherUniversity inNitra,Departmentof Informatics,Slovakia);Dr.ThelmaManansala(BataanPeninsulaStateUniversity,Philippines);Dr.StefaniaManca(InstituteforEducationalTechnologyCNR,Italy);SteveMartin(UniversityofEastLondon,UK);Dr.EllenCarolineMartins(OrganisationalDiagnostics,SouthAfrica);JorgeTiagoMartins(InformationSchool,TheUniversityofSheffield,UK);DavidMathew(UniversityofBedfordshire,UK);Prof.HassanMathkour(KingSaudUniv,SaudiArabia);Dr.TJMcDonald(WIT,Ireland);Prof.NorLailaMdNoor(UniversitiTeknologiMARA,Malaysia);Prof.MichailMeimaris(UniversityofAthens,,Greece);Prof.EunikaMercierLaurent(UniverstitJeanMoulinLyon3,France);Dr.AnabelaMesquta(ISCAP/IPP,Portugal);Dr.ChristineMichel (LIRIS labs, INSALyon, France); Prof.MuresanMihaela (Dimitrie Cantemir Christian University, Romania); Dr.GianlucaMisuraca(EuropeanCommission,JointResearchCentre InstituteforProspectiveTechnologicalStudies,JRCIPTS,Spain);Dr.CharlesMitchell(GramblingStateUniversity,USA);Dr.DecmanMitja(UniversityofLjubljana,Facultyofadministration,Slovenia);Dr. SandraMoffett (UniversityofUlster,Northern Ireland);Dr.BegoaMonteroFleta (UniversitatPolitecnicadeValencia,Spain); Dr. Arturo MoraSoto (Universidad Carlos III de Madrid, Spain); Prof. Lina Morgado (Universidade Aberta, Portugal);Ass.Prof.Dr.ClaudiaMueller(InnsbruckUniversitySchoolofManagement,Austria);HafiziMuhamadAli(YanbuUniversityCollege,SaudiArabia);Prof.MauriceMulvenna(UniversityofUlster,UK);Dr.DarrenMundy(UniversityofHull,UK);Dr.AntoinetteMuntjewerff(UniversityofAmsterdamFacultyofLaw,TheNetherlands);Dr.BalsamA.Mustafa(UniversityMalaysiaPahang(UMP),Malaysia);Dr.BirasnavMuthuraj (NewYork InstituteofTechnology,Bahrain);Dr.GrahamMyers (DurbanUniversityofTechnology,SouthAfrica);NazmunNahar(UniversityofJyvaskyla,,Finland);MinoruNakayama(TokyoInstituteofTechnology,Japan);VincentNG(DeptofComputing,TheHongKongPolytechnicUniversity,China);Prof.CollinsNgwakwe(UniversityofLimpopo,SouthAfrica);EmanuelaalisaNica(CenterforEthicsandHealthPolicyand,PetreAndreiUniversityfromIasi,Romania);PaulNixon(TheHagueUniversity of Professional Education, TheNetherlands);Dr. AbdelkaderNouibat (Univesity ofM'Sila,Algeria);Dr. Piotr TomaszNowakowski(TheJohnPaulIICatholicUniversityofLublin,Poland);Dr.AndrewBaoill(CazenoviaCollege,USA);Dr.BirgitOberer(KadirHasUniversity,Turkey);Dr.MariaObeso(UniversityofCantabria,Spain);Dr.MaruffOladejo(UniversityofLagos,Nigeria);Dr.FranciscaOladipo(NnamdiAzikiweUniversity,Nigeria);Dr.TiagoOliveira(ISEGI,UniversidadeNovadeLisboa,Portugal);LaurenceOlver(UniversityofBrighton,UK);FedericaOradini(UniversityofWestminster,UK);Dr/ProfDaliOsepashvili(TSU,I.JavakhishviliTbilisiStateUniversity,Georgia);Dr.AlessandroPagano(UniversityofBari,Italy);StevePage(UniversityofChester,UK);Prof.LeonorPais (UniversityofCoimbra,Portugal);Prof.KyparisiaPapanikolaou (SchoolofPedagogicaland TechnologicalEducation,Greece);Ass.Prof.Dr. JnPapula (FacultyofManagement,ComeniusUniversity inBratislava,Slovakia);TerezaParilova (MasarykUniversity,CzechRepublic);Dr.StavrosParlalis(FrederickUniversity,Cyprus);Prof.Dr.AjitPatil(PillaiHOCInstituteofManagementStudies&Research,UniversityofMumbai,India);KeithPatrick(UniversityofWestminster,UK);BogolyubovPavel(LancasterUniversityManagementSchool,UK);Dr.ParagPendharkar (PennsylvaniaStateUniversityatHarrisburg,USA);AndreaPerego (EuropeanCommission JointResearchCentre, Italy);Dr.CarmenPerezSabater (UniversitatPolitecnicadeValencia,Spain);Dr.BethPerry (AthabascaUniversity,Canada);Dr.DonatellaPersico (NationalReserachCouncil, Italy);Dr.EvaPeterssonBrooks (AalborgUniversity,Denmark);Dr.MickPhythian (Centre forComputing& SocialResponsibility (CCSR),DeMontfortUniversity,UK);Dr.DaniloPiaggesi(FRAMERICAS,USA);Prof.MrioPinto(Polytechnic InstituteofPorto,Portugal);Prof. IgePirnar(YasarUniversity,Turkey);ProfIGEPIRNAR(YASARUNIVERSITY,TURKEY);Dr.MichaelPitts(VirginiaCommonwealthUniversity,USA);Dr.NataaPomazalov(FRDISMENDELUinBrno,CzechRepublic);Prof.StavrosPonis(NationalTechnicalUniversityAthens,Greece);Prof.MariaMagdalenaPopescu(CarolINationalDefenceUniversity,Romania);Prof.GaneshPrabhu(IndianInstituteofManagementBangalore, India);DrogkarisProkopios (Universityof theAegean,Greece);Dr.AnetaPtakChmielewska (WarsawSchoolofEconomics,Poland);Dr.DevendraPunia(UniversityofPetroleum&EnergyStudies,India);Dr.IrinaPurcarea(BucharestUniversityofEconomicStudies,Romania);Dr.MohamedRabhi(SABICR&D,SaudiArabia);Dr.GurusamyRajaram(DMISt.JohntheBaptistUniversity,Malawi);Prof.SaripalliRamanamurthy (PragatiEngineeringCollege, India);Prof.Dr.GanesanRamaswamy (NationalFoundation forEntrepreneurshipDevelopment,INDIA);Prof.ThurasamyRamayah(UniversitiSainsMalaysia,Malaysia);IsabelRamos(UniversityofMinho,Portugal);JariRantapelkonen(NationalDefenceUniversity,Finland);PascalRavesteijn(HUUniversityofAppliedSciences,TheNetherlands);Prof.ThierryRayna(ESGManagementSchool,France);Dr.LianaRazmerita(CopenhagenBusinessSchool,Denmark);Dr.YaichReda(UniversityofJeanMonnet,France);Dr.MartinRich(CassBusinessSchool,UK);Dr.GeorgeRideout(AshfordUniversity,USA);Prof.CristinaRodrigues(UniversityofMinho,Portugal);Dr.EleniRossiou(UniversityofMacedonia,Greece);Dr.JesminRuna(GHF, ImperialCollegeLondon,UK);Dr.mariaRyan(EdithCowanUniversity,Australia);Dr.FlorinSalajan(NorthDakotaStateUniversity,USA);Prof.AbdelBadeehSalem(FacultyofComputerandInformationSciences,AinShamsUniversity,Egypt);Ass.Prof.Dr.KalsomSalleh (UniversitiTeknologiMARA,Malaysia);Dr.PramilaSanjaya (SIDART, India);Dr. JosephSantora (ENPC,Schoolof InternationalManagement,Paris ,France);AmitrajitSarkar(ChristchurchPolytechnic InstituteofTechnology,NewZealand,NewZealand);Prof.ChaudharyImranSarwar(MixedRealityUniversity,Pakistan);SameerSaxena(IAHSAcademy,MahindraSpecialServicesGroup,India);Dr.SimoneDomenicoScagnelli(UniversityofTorino,Italy);Prof.MarkusSchatten(UniversityofZagreb,FacultyofOrganizationandInformatics,Croatia);Prof.IrynaSekret(ZirveUniversity,Turkey);Dr.MariaTh.SemmelrockPicej(AlpenAdriaUniversittKlagenfurt,Austria);Dr.ElenaSerova (St.PetersburgStateUniversityofEconomics,RussianFederation);Dr.OlgaShabalina(Volgogradstatetechnicaluniversity,Russia);Dr.SamirShah(LeBowCollegeofBusiness/DrexelUniversity,USA);Dr.MehdiShamizanjani(UniversityofTehran, Iran);Dr.ArminShams(NationalUniversityof Ireland,UniversityCollegeCork, Ireland);AmanuddinShamsuddin(UniversitiTenagaNasional(UNITEN),Malaysia);Dr.YilunShang(SingaporeUniversityofTechnologyandDesign,Singapore);Dr.MehdiShariatmadari(IslamicAzadUniversity,CentralTehranBranch, Iran);Dr.FaridShirazi(RyersonUniversity,Canada);Dr.KerstinSiakas(AlexanderEducationalInstituteofThessaloniki,Greece);Prof.Dr.AliSimsek(AnadoluUniversity,Turkey);Prof.MohiniSingh(RMITUniversity,Australia);Dr.ChandranshuSinha(AmityBusinessSchool,Noida,India);Prof.Dr.AelitaSkarzauskiene(MykolasRomerisuniversity,Lithuania);Prof.PeterSmith(UniversityofSunderland,UK);Dr.RoySoh(AlbukharyInternationalUniversity,Malaysia);Dr.sasikumaranSreedharan(kingkhaliduniversity,Saudiarabia);DaliborStanimirovic(UniversityofLjubljana,FacultyofAdministration,Slovenia);MartinSteinicke(UniversityofAppliedSciencesHTWBerlin,Germany);

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Prof. James Stewart (CoventryUniversity,UK);Dr. Thomas Strasser (ViennaUniversity of Teacher Education,Austria);Dr.AlanStrickley(DepartmentforEducation,UK);Prof.ReimaSuomi(UniversityofTurku,Finland);Dr.JukkaSurakka(ArcadaUniversityofAppliedSciences,Finland);JakobSvensson(KarlstadUniversity,Sverige);Dr.MartinSykora(LoughboroughUniversity,UK);ChristineNyaLingTan(MultimediaUniversity,Malaysia);AnabellaTarnovan(LucianBlagaUniversityofSibiu.Academy,Romania);Dr.HayfaaTlaiss(UniversityofNewBrunswick,Canada);Dr.EduardoTom(UniversidadeLusiada,Portugal);FloricaTomos(GlamorganUniversity,UK);AnaTrevio(ITESM,Mexico);Dr.ShivTripathi(MzumbeUniversityDarEsSalaamCampusBusinessSchool,Tanzania);Prof.ThrasyvoulosTsiatsos(AristotleUniversityofThessaloniki,Greece);Prof.EricTsui(TheHongKongPolytechnicUniversity,China);Prof.MihaelaAlexandraTudor(PaulValryUniversityofMontpellier3,France);Prof.AlexandruTugui(AlexandruIoanCuzaUniversity,Romania);AnnTurner(QueenMargaretUniversity,UK);Dr.TracyTuten(ECU,USA);Dr.ArvindUpadhyay(UniversityofSunderlandLondonCampus,UK);Dr.GabrielValerio(TecnolgicodeMonterrey,Mxico);Prof.Dr.GertvanderPijl(ErasmusUniversity,TheNetherlands);Prof.CarlosVazdeCarvalho(GILTGraphics,InteractionandLearningTechnologies,Portugal);Prof.AndreasVeglis (AristotleUniversityof Thessaloniki,Greece);Prof. FilipaVieira (UniversityofMinho,Portugal);Prof.VasilikiVrana(TechnologicalEducationInstituteofSerres,Greece);Dr.VilmaVuori(TampereUniversityofTechnology,Finland);Dr.SantosoWibowo(CentralQueenslandUniversity,Australia);Prof.Dr.RobertJ.Wierzbicki(UniversityofAppliedSciencesMittweida,Deutschland);Dr.ChristineWilliams(BentleyUniversity,USA);Dr.RoyWilliams(UniversityofPortsmouth,UK);Dr.PiotrWisniewski(WarsawSchoolofEconomics,Poland);Dr.NoelineWright(UniversityofWaikato,NewZealand);Prof.Dr.FabolaWustZibetti(FederalUniversityofSantaCatarina,Brazil);DanielYakmut(FederalUniversityLafia,Nigeria);DrKostasZafiropoulos(UniversityofMacedonia,Greece);Prof.QinglongZhan(TianjinUniversityofTechnologyandEducation,China);Prof.EwaZiemba(UniversityofEconomicsinKatowice,Poland);Prof.AfonsoZinga(UniversityofCoimbra,Portugal);

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BiographiesConferenceChair

AsherRospigliosilecturersondigitalmarketing,ecommerce,managementinformationsystemsandISstrategyUniversityofBrightonBusinessSchool.HisresearchinterestsrangefromGraduateEmployability toelearningand innovation in SMEs.Asher is a cofounderof theBusinesseLearningResearchGroupandamemberoftheCIMERresearchgroup.

ProgrammeChairDrSueGreenerisaUniversityteacher:HRM,BusinessContext,ResearchMethodsandLearning&DevelopmentandhasreceivedaTeachingExcellenceawardfromtheUniversityofBrightonandisProgrammeLeaderfortheFoundationDegree inBusiness.Sue isalsotheCourseDirector:onlinefinalyearundergraduatecoursewithstudentsindiverseworldregions,herresearcherinterestsarefocusedonelearningstrategy,teacherdevelopmentandreflectivelearning.Sueisthecofounderof theBusinesseLearningResearchGroupandamemberof theCROME researchgrouponemploymentissuesatBrightonBusinessSchool.HerDoctoralresearchfocusedonexploringstudentsreadinessforonlinelearning.SueholdsaBA,MBA,EdD,FHEAandisaCharteredFellowofCIPD.

KeynoteSpeakersJohnTraxlerisProfessorofMobileLearning,theworldsfirstandafullUKprofessorsinceSeptember2009,andDirectoroftheLearningLabattheUniversityofWolverhampton.He isanhonorarymemberoftheInterdisciplinaryScience,Education,TechnologiesandLearninggroupattheUniversityofGlasgowandaResearchFellowatMobileStudiesintheUniversityofNottinghamNingbo.HeisaFoundingDirectorandcurrentVicePresidentoftheInternationalAssociationforMobileLearning,ExecutiveCommitteeMemberoftheUSAIDmEducationAlliance,AssociateEditoroftheInternationalJournalofMobileandBlendedLearningandofInteractiveLearningEnvironments.HeisontheResearchBoardof theAssociationof LearningTechnology, theEditorialBoardofResearch inLearningTechnologyandITinInternationalDevelopment.HewasConferenceChairofmLearn2008,

theworldsbiggestandoldestmobilelearningresearchconference.Hehasguesteditedsixspecialeditionsofpeerreviewedjournalsdevotedtomobile learning includingDigitalCultureandEducation,DistanceEducation,UNESCOProspectsandanAfricaneditionoftheInternationalJournalofMobileandBlendedLearning.JohnhascowrittenaguidetomobilelearningindevelopingcountriesfortheCommonwealthofLearningandiscoeditorofthedefinitivebook,MobileLearning:AHandbookforEducatorsandTrainers,withProfessorAgnesKukulskaHulme.Theyarenowworkingasecondbook,MobileLearning:theNextGeneration,duetobepublishedin2014.Heiscoauthoringabook,Key Issues inMobile Learning: Research and Practice, with Professors Norbert Pachler and John Cook, andMobilizingMathematics:CaseStudiesofMobileLearningbeingusedinMathematicsEducationwithDrHelenCrompton,andhaswrittenmorethan30bookchaptersonmobilelearning.Heiscurrentlydevelopingtheworldsfirstonlinemasterscourseinmobile learning,buildinganetworkofAfricanuniversities interested in innovativeteacherdevelopmentandteacherdevelopmentandworkingontheUNRWAICTforEducationStrategy.DavidGurteeniswellknowninternationallyforhispassionfortransformativeconversationandasthecreatoroftheGurteenKnowledgeCafe.Davidisaninternationalspeakerandfacilitatorinthefields of KnowledgeManagement,Organisational Learning andOrganisational Conversation. Heregularly runshisGurteenKnowledgeCafesaround theworld.He is the founderof theGurteenKnowledgeCommunityaglobalnetworkof21,000peopleinover160countriesandhismonthlyKnowledge Letter is now in its 13th year. In June 2010, David won the Ark Groups lifetimeachievementawardforservicestoKnowledgeManagement.

DrFaridaVis isaResearchFellowbased inthe InformationSchoolattheUniversityofSheffield.Her Fellowship ison the themeof BigData and SocialChange, focusingon socialmedia,datajournalismandcitizenengagement.Aspartofhersocialmediawork,she is interested incriticalmethodsforbetterunderstandingsocialmedia,BigDataandalgorithms.Shehaspublishedwidelyinthisarea,mostrecentlyaspartofaspecialissueonmakingdataBigDataandbeyondinFirstMonday(October2013).SherecentlypresentedworkonalgorithmicculturesatideasfestivalFutureEverything(talkhere)andafollowuptothisatImprovingReality,partoftheBrightonDigitalFestival (talkhere). Shewas recently appointed to theWorldEconomic ForumsGlobalAgenda

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CouncilonSocialMedia.SheisafoundingmemberofOpenDataManchesterandcurrentlyleadstwofundedprojects(EPSRCandAHRC)onthepoliticsandpossiblefuture(s)ofurbanagriculture intheUK.Aspartofthe2013ESRCFestivalofSocialSciencesheorganizedtheverypopularResearchingSocialMediaconference,bringingtogetherawiderangeofresearchersfromacademia,government,industryandtheculturalsector.ShecoordinatestheResearchingSocialMediaMAmoduleandhermethodstextbook,whichinpartarosefromthisteaching,coauthoredwithInformationScientistMikeThelwallisforthcomingwithSage.

MiniTrackChairsDarrenMundyisaSeniorLecturerandInterimHeadoftheSchoolofArtsandNewMediaattheUniversity ofHull. His research interests focus on securitywith a particular emphasis on privacy, egovernment,andadvancedlearningtechnologies.

TobiasBevcteachesattheUniversityofAugsburg(Germany)PoliticalTheoryandMediaandCommunication.Hiscurrentresearchfocusesisontheinterdependenciesofsocialmedia,thepublicsphereanddemocracy.

DrLusaCarvalhogainedherPhDinManagementfromtheUniversityofvoraPortugal.SheisProfessorofManagementintheDepartmentofManagementandSocialSciencesattheOpenUniversityinLisbonPortugal. She isalsoVisitingprofessoratanumberof internationaluniversitieswhere sheteachescoursesonmastersandPhDsprograms.She isaResearcheratCEFAGE (Center forAdvancedStudies inManagementandEconomics)attheUniversityofEvora.Shehas authoredseveralpublicationsinnationalandinternationaljournals,booksandbookchapters.

Dr IrinaPurcareaholdsaPhD inBusinessAdministration from theBucharestUniversityofEconomicStudies,RomaniaandaMastersdegreeinEnglishLanguageEducationandResearchCommunicationforBusinessandEconomics.SheisAssistantProfessorattheBucharestUniversityofEconomicStudiesandVisitingProfessor at ESCRennesBusiness School, France. She ismemberof theResearchCentre forBusinessAdministrationattheBucharestUniversityofEconomicStudiesandisauthorofseveralpublicationsinnationalandinternationaljournalsaswellasbookchapters.

DrBloomaJohnisaLectureratRMITUniversity,Vietnam.ShecompletedherPhDfromNanyangTechnologicalUniversity (NTU),Singapore in2011.Her research interest is in theareaof InformationRetrieval,TextMiningandSocialMedia.Bloomahaspublished invarious InternationalConferencesandrefereedJournals.

DrSandraMoffett isaSenior LecturerofComputerSciencewith theUniversityofUlstersSchoolofComputingandIntelligentSystems,MageeCampus.SheisacorememberoftheUlsterBusinessSchoolResearch Institute.HerexpertiseonKnowledgeManagementcontributes toherbeingoneof theUKleadingauthorsinthisfield.Shehasreceivedanumberofresearchawardsandcitationsforherwork.External funding has enabledDrMoffett to undertake extensive quantitative/qualitative research tobenchmarkKMimplementationwithinUKcompanies.

BiographiesofPresentingAuthorsStanleyAdjabengisagraduatestudentintheDepartmentofLearningTechnologiesattheUniversityofNorthTexas.HismajorisinAppliedTechnologyandPerformanceImprovement.StanleyholdsabachelorsdegreeinComputerScienceandMassCommunication from Principia College and aMasters degree fromUniversity of Illinois.His interest area is process improvement.

DenizAkcayisAssistantProfessorintheFacultyofCommunicationattheIstanbulAydinUniversity.ShecompletedherPh.DinMediaSudiesProgramatYeditepeUniversityandMAinMBAatYeditepeUniversity.Sheactivelyworksinthefieldofinterfacedesignandmediastudies.

MonaArslangraduatedin2009withbachelorsofBusinessAdministrationandjoinedtheacademiccareer.Herpassionforinvestigatingtheimpactofsocialmediastartedlate2010.SheobtainedherAcademicMBAin2012.Todayasateachingassistant,MonaLecturesandconductstrainingaboutsocialmediaasidetoparticipatingindifferentdevelopmentalinitiativesfosteringchangethroughhermembershipindifferentorganizations.

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AmnaAsmi.Alearner,alecturer,abusinessanalyst,apartofamediaagency,aphotographer,anITprofessional,anactiveobserverofsocietyandatraveller....Apartfromtheseallinterdisciplinarywork...Iamaresponsiblecitizenofthisboundarylessglobalworkandalwayswantplaymypartforthebettermentofhumanityandnature.

Dr.BobBarrettisafullprofessorfortheSchoolofBusinessattheAmericanPublicUniversityinCharlesTown,WestVirginia,USA. He lecturesbothnationallyand internationallyonthetopicsof IntellectualCapital,HumanCapital,KnowledgeManagement,HRDForensics,HumanResourceManagement,DisabilityintheWorkplace,ePortfolios,andeLearning.

Dr.LemiBaruhisAssistantProfessorattheDepartmentofMediaandVisualArtsatKoUniversity,Turkey.Hisresearchfocusesonnewmediatechnologies,politicaldiscourse,identity,surveillance,andprivacy.HeisanassociateeditorofInternational Journal of Interactive Communication Systems and Technologies and an editorial boardmember of the Journal ofCommunication.

PetraSaskiaBayerlisapostdoctoralresearcheratRotterdamSchoolofManagement,ErasmusUniversityasmemberoftheEUprojectCOMPOSITEandvisitingresearchfollowatCENTRIC.Hercurrentresearchaddressestechnologyadoptionandusewithaspecialfocusonsocialmedia,organizationalandsocietaleffectsofsurveillance/sousveillanceaswellascoordinationinvirtualsettings.

CatherineBeatonOriginallyfromCanada,Catherineresides inRochesterNY,whereshe isanAssociateProfessorfromtheRochesterInstituteofTechnology.HerresearchinterestsfallundertheHumanCentredInteractionDesignumbrella,focusingindesigninguserexperiences,accessibility,andtheethicalramificationsofcomputing.

SueBeckinghamfromSheffieldHallamUniversity isanEducationalDeveloperwitharesearch interest insocialmediaandTEL

KelseyBeningerisaResearcheratNatCenSocialResearch.Sherecentlyledaqualitativestudyexploringthepublicsviewsontheuseofsocialmediainformationinresearch.KelseyalsocoordinatesNewSocialMedia,NewSocialScience,anetworkofmethodologicalinnovationbringingtogetheracademicsandresearcherstoaddressquestionsoftheuseofonlinespacesinthesocialsciences.

ChristineBernadas istheHeadoftheInformationSystemsManagementProgramatEMNormandie.She lecturesonInformationSystemsandResearchMethods.Dr.BernadasholdsaPh.D.inBusinessAdministrationfromTexasA&MInternationalinInformationSystemsManagement(MIS)andinternationalBusiness(IB).HerrecentresearchworkfocusedontheimpactofInformationonorganizations.

RobertoBoselliiscurrentlyworkingasassistantprofessorinComputerScienceatDepartmentofStatisticsandQuantitativeMethods,UniversityofMilanBicocca.Heworked inseveral internationalresearchprojects inthe fieldof InformationSystems.HisresearchactivitiesfocusonSemanticWeb,Web2.0andegovernmentservices.

DrStephenBurgessisanAssociateProfessorintheCollegeofBusinessatVictoriaUniversity,Australia.HehasresearchandteachingintereststhatincludetheuseofICTsinsmallbusinesses(particularlyinthetourismfield),thewebsitesofcommunitybasedorganisations,theuseofusergeneratedcontentintourismandB2Celectroniccommerce.

RadimCermakgraduatedfromappliedinformaticsattheFacultyofInformaticsandStatistics,UniversityofEconomics,Prague.Currently,heisPhDstudentattheDepartmentofSystemsAnalysis,FacultyofInformaticsandStatistics,UniversityofEconomics,Prague,wherehedealswiththeissueofculturaldifferencesinthesphereofinternet

SmitashreeChouhuryWorkingasapostdoctoralresearchinKnowledgeMediaInstituteofUKOpenUniversity.HerresearchinterestincludesSocialSemanticweb,studyofonlinecommunitiesanduserbehaviour.SheiscurrentlyworkingintheareaofsocialmediaanalysisforuserdocumentarygenrationaspartoftheReelLivesproject.

Eleftheria(Roila)ChristakouisaPh.D.candidateatthePanteionUniversityofSocialandPoliticalSciences,Greece.Researchinterest: ImpactofSocialMediaonReputation.Working for theEuropeanStabilityMechanism (ESM) in Luxembourg, inCommunications, responsible for SocialMedia, press,website.M.A. CulturalManagement, CityUniversity, London,B.A.,FrenchLiterature,NationalandKapodistrianUniversity,Athens.

EmmaClayesisaLecturerinPsychologyattheUniversityoftheHighlandsandIslands.EmmagraduatedfromtheUniversityofDundee in1998withaMA (Hons)Psychology.She thencombinedher interests incommunicationandeye trackingbycompletingaPhDinmultimediatedcommunicationattheUniversityofGlasgowin2003.

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JozeniaColoradoisanAssociateProfessorintheDepartmentofInstructionalDesignandTechnologyintheTeachersCollegeatEmporiaStateUniversity.Herresearch interests includeexploringnewandemergingtechnologies,socialcommunity inonlinelearningenvironments,andtheuseoftechnologyinlearningenvironments.

IleniaConfente isaAssistantProfessorattheUniversityofVerona,BusinessAdministrationDepartment,Italy.In2010obtainedherPhdinUniversityofVeronadevelopingaFinalDoctoralDissertationaboutOfflineandonlineconsumersinteractionanalysisandmeasurementtosupportmarketingdecisions.Themainresearchareasarefocusedon:Marketing,WordofMouthMarketing,Customervalue.

Dr Leona Craffert is a registered research psychologist who has been specialising in the interface between people/organisationsandInformationandCommunicationTechnologyforthepast17yearsnotonlyfromaresearchperspective,butalsofromapracticalhandsonperspectiveaschangemanagementandorganisationaldevelopmentspecialist inalistedICTcompany.

BarbaraCrumphasresearchinvolvesevaluationofbusinessandsocialmediause,digitaldivideprojectsandthecultureofthecomputingtertiaryandworkenvironments.ShehascollaboratedwithcolleaguesfromJapan,MalaysiaandtheUK.Barbara isaSeniorLecturer in the InformationSystemsGroupof theSchoolofManagement,MasseyUniversity,Wellington,NewZealand.

NurdilekDalzielworksfor ifsUniversityCollegeasHenryGrunfeldResearchFellow.Currentlyshe is involved inaresearchprojectinvestigatingtheimpactofsocialmediaoncustomerrelationshipsinthecontextoftheUKbankingsector.Herspecificresearchinterestsareintheareasofservicesmarketing,relationshipmarketing,marketingcommunications,consumerbehaviourandsocialmedia.

RenataP.Dameri,graduatedinEconomics,researcherinBusinessadministrationandprofessorinAccountingandinInformationSystemsatUniversityofGenova,Italy.ProfessorinITGovernanceatUniversitParisDauphineandmemberofSDABocconiSchoolofManagementUnitInformationSystems.PersonalconsultantofMayorofGenovaaboutInnovation,territorialdevelopmentandSmartcity,shecooperateswithOECDaboutseveraltopicssuchas:regionalandurbandevelopment,ITuseingovernanceandbusiness,quaityoflifeincity.

ChristinaDiValentin isaresearcherattheGermanResearchCenterforArtificial Intelligence inSaarbrcken.Hermainresearchareas includerecommendersystems,semanticwebandbusinessmodels.Currently,she isworkingontheresearchprojectsKOMMITandSCOREwhicharefoundbytheGermanFederalMinistryofEducationandResearch.

AndrewDuffy isanAssociateProfessor intheWeeKimWeeSchoolatNanyangTechnologicalUniversity inSingapore.Hisresearch interests focuson travelwritingand lifestyle journalism.He teachesmagazinepublishing,political reportingandmediamanagement.Aformerjournalistandeditorformagazinesandnewspapers,hehasworkedintheUKandSingapore.

ConstantinDanDumitrescuAssociateProfessorPhDManagementDepartmentPolitechnica"UniversityofTimisoaraRomania.HasworkedinManagementandQualityAssuranceofproducts,services,humanresourcesandtheenvironment40years.Tutor indoctoralareaof IndustrialEngineeringandManagement. Articles/ ISI:98/11.Books:23ResearchContracts/Grants:27/2

SallyEavesisacommittedpractitionerresearcher,spanningITServiceManagementpositionswithintheCommunicationsSectoralongsideacademicroles,primarilywithSheffieldHallamUniversity.Affordingaparticularinterestinmethodologicalinnovation,knowledgemanagementandentrepreneurialinnovation,sheisareviewerfortitlessuchasJMMRandactiveinprofessionalbodies,notablyTheBritishAcademyofManagement.

NadiaEdmondisAssistantHeadofSchoolattheSchoolofEducationattheUniversityofBrighton.Recentresearchprojectshave focusedon the impactof technologyonprofessional identitiesandnotionsofprofessionalismandstaffandstudentidentitiesintheuniversityunderneoliberalism.AsmaElOuirdiisadoctoralresearcherattheFacultyofAppliedEconomicsinAntwerpUniversity,Belgium.Herprimaryresearchinterestsincludeorganizationalusageofsocialtechnologies,knowledgemanagement,workplacepolicies,andinnovation.

MariamElOuirdi isadoctoralresearcherattheDepartmentofManagement,UniversityofAntwerp,Belgium.Hercurrentresearchinterestsincludehumanresourcesmanagement,socialrecruiting,knowledgemanagementandinnovation.TiitElenurmisheadoftheentrepreneurshipdepartmentattheEstonianBusinessSchool.Ph.D.in1980forthedissertationManagementoftheProcessofImplementationofNewOrganizationalStructures.Authorofmorethan110researchpubli

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cations.Research interests includeknowledgemanagement,virtualnetworking, innovativeentrepreneurshipand internationaltransferofmanagementknowledge.

NickEllisonisProfessorofSocialPolicyattheUniversityofYork.Nicksresearchhasfocusedonthechangingnatureofcitizenship in latemodernsocietiesembracingbothwelfarestatechange indevelopedcountriesandthe impactof ICTsoncitizenshipandengagement.

AmirElmiKeshtiban,isaPhDstudentinmanagementstudiesatEssexBusinessSchool.Hisareaofinterestisleadershipinleaderlessgroupsand current socialmovementswhicharedubbedas leaderlessmovements specially theOccupymovementsinUnitedStatesandUnitedKingdom.

DrMiriamFernandezisaresearchassociateinKMi.ShereceivedherMScandPhDfromtheUniversidadAutonomadeMadrid,Spain.HerresearchisfocusedonthesynergyofInformationRetrieval,SemanticWebandSocialWebtechnologies.SheparticipatedinseveralEuropeanprojectsandpublishedinleadingIRandSemanticWebconferencesandjournals.

JeniForestalisaPh.D.candidateintheDepartmentofPoliticalScienceatNorthwesternUniversity,whereshestudiespoliticaltheoryandAmericanpolitics.Herresearchfocusesonsocialmediaandpublicspace,specificallythepoliticalimplicationsofsystemsdesignandarchitecture.

PatriciaFranks,aresearcherwithInterPARESTrust,wasteamleadfortheANSI/ARMAstandardImplicationsofWebbasedCollaborativeTechnologiesinRecordsManagementandthereport,UsingSocialMediainOrganizations.SheauthoredHowGovernmentAgenciesCanEffectivelyManageRecordsCreatedUsingSocialMediaToolsandthebook,RecordsandInformationManagement.AndreasFunkisLecturerinPoliticsatTheHagueUniversityofAppliedSciences.AndreasiscurrentlyworkingonhisPhDprojectVirtueandPublicReason(UniversityofLeiden).Nexttopracticalphilosophy,heisinterestedinresearchoncontentiouspoliticsandtheuseofsocialmediaandhascontributedarticlesandchaptersineditedworks.

RivkaGadotisaPHDcandidateattheDepartmentofMath,ScienceandTechnologyEducationatTelAvivUniversity.SheisafacultymemberatthedepartmentofComputerScienceandatthedepartmentofEconomicsandManagementattheOpenUniversityofIsrael.HermainresearchinterestsareSocialMediaandtechnologyineducation.

GinevraGraviligraduated inEconomicStudies in1992,and sheachievedPHD inManagementandOrganization in1996.Since2002, she isprofessorofOrganizationTheoryatUniversityofSalento,DepartmentofEconomicsandManagement,Lecce, Italy.Shehaswrittennumerousbooksandarticlesonsmes,knowledgesharing,socialrecruitment,HRMofpublicadministration,ICT,socialmediaandorganizations.

AntnioGriloHeholdsaPhDdegreeinIndustrialManagementbytheUniversityofSalford,UK.HeisAuxiliaryProfessorofIndustrialEngineeringandManagementattheFaculdadeCinciaseTecnologiadaUniversidadeNovadeLisboa,indoctoral,masterandundergraduatedegrees.

ChiaraGrosso isanearlystageresearcherandPhDcandidateatUniversitat InternacionaldeCatalunya.Herresearchconcernssocialnetworksanalysis,evaluationanddesignofempiricaland theoreticalperspectivesdrivingsociorelationalandsocioeconomicvaluecreation,usersexperience,brandcommunicationleveragingoncustomerstouchpointstoengageandinteractwiththeminaonlineenvironment.

KerstinGrundnisaprofessorininformaticsattheWestUniversityofSweden.Shehasalsoabackgroundasasociologist.HermainfieldofresearchiseGovernment,eLearning,socialinformaticsandsocialmediamarketing.

SiddharthNakulGulati is a first yearDoctoral studentwithin the facultyofbusiness administration at theUniversityofMacau.HeholdsaMBAdegreewithmeritfromLiverpoolBusinessSchool.PriortoundertakingaPhD,Siddharthhasworkedforseveralmultinationalfirms.Heisanavidresearcherandalsoanaturelover.

PoyrazGursongraduatedMarmaraUniversity (1997),Turkey.Mastersdegree (1999) stanbulUniversityEconomyFaculty,PoliticalSciences/InternationalRelationsDepartment,MiddleEastandAsiaStudies.Phd (2004)EgeUniversity InstitudeofSocialSciences.WorkinginPR/Advertisement,AtilimUniversity.Mainfieldscommunicationmanagement,internationalrelationsespeciallyMiddleEastregion,mediaandadvertisement,publicrelations.

HayleyHendersonMartin isaSenior lectureratTheUniversityofNorthampton, lecturing in InformationSystemsandHumanResourceManagement.Hayleys researchbackground includes research into the roleof virtual communities,onlineenvironmentsandonlinebehaviourspecificallyinrelationtochildrenandorganisations.

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KarinHgbergisaPhdstudentatUniversityWestinTrollhattanSweden.Studiestheadaptionofsocialmediainhotelorganizations.Interestedinorganizationallearning,knowledgemanagement,socialmediaandemarketing.

SteveHogg isanAssociateProfessorandtheHeadofLearningTechnologiesatSouthamptonSolentUniversity.Stevealsoteachesmediaproductionandhasexpertiseinlivestreaming,photography,videographyandwebsitedevelopment.

MariaHopwoodisSeniorLecturerinMarketingintheBusinessSchoolattheUniversityofNorthampton.Herresearchinterest is intosportspublicrelationsandmarketingwhichmeansthatherworkbridgesthedisciplinesofbothpublicrelationsandsportsmanagement.MariahasgainedextensiveexperienceworkingwithprofessionalsportsorganisationsinbothAustraliaandtheUK.

Dr. lknur stifiholdsbothMAandPh.D.degrees inEnglishLanguageTeaching.She iscurrentlytheheadofModernLanguagesDepartmentattheSchoolofForeignLanguages,AnadoluUniversity.Herresearchinterestsincludeteachertraining,discourseanalysis,speechacts,crossculturalstudies,teachinglanguageskillsanddistanceeducation.Assist.Prof.Dr.IlknurISTIFCIAnadoluUniversity,TheSchoolofForeignLanguagesEskisehir,TURKEY

DrAnnJonesisaReaderintheInstituteofEducationalTechnologyattheOpenUniversityandcoeditstheJournalofInteractiveMediainEducation(JIME).HerresearchinterestsincludemobilelearningandaffectiveissuesinTechnologyEnhancedLearning,andsheiscurrentlyresearchingintousingmobileanddigitaltechnologiestosupportinformallanguagelearning.

AliKamali isaBahraininationalityandcurrently live inBahrain.Since2010,AlihasstartedhisPhDstudyatLondonSouthBankUniversityinLondon.AliisinterestedinwritingacademicpapersalongwithhisPhDdegree.Alihasabackgroundintheinformationsystemsfieldandinterestedinreadingandcommunication.

Dr JanaKapounova isanassociateprofessorat theDepartmentof ICT,UniversityofOstrava in theCzechRepublic.SheteachesEducationalTechnology,ICTinEducationandeLearning.ShestudiedICTinEducationandguaranteesbachelor,mastersandPh.D.degrees.HerresearchfieldiseLearningandICTinEducation.WithherPh.D.studentssheworksontheproblemofimplementationofmoderntechnologiesineducation(mobiletechnology,socialmediaineducationetc.)

AndreaKelzearnedherdegrees inEnglishstudies(1997)andphilosophy(2001)atKarlFranzensUniversityGraz(Austria).ShestartedtoworkasafulltimelanguagetrainerandcoordinatoratCampusPinkafeld(UniversityofAppliedSciencesBurgenland,Austria)in2000.Shehasalsobeenworkinginadulteducationformanyyears.Since2004shehasbeeninchargeofdevelopingandimplementingelearningstrategiesintechnicalparttimestudiesatCampusPinkafeld.

SannaKetonenOksi,M.A.,haspreviouslyworked invarioussmalland largescaleEUfundedprojects,bothatuniversitiesandatuniversitiesofappliedsciences.ShestartedherPhDstudiesatTampereUniversityofTechnologyinAugust2013.Herscopeisinunderstandingtheroleofsocialmediaininnovationrelatedvaluecreationandbusinessmodels.

BenjaminKoeckisaPhDcandidateinMarketingandInformationSystemsattheUniversityofEdinburghBusinessSchool.Inhisresearch,Benjamin investigatesonlinemedia,focusingonemergingactors inelectronicWordofMouthandtheir influencetothemarketandconsumerdecisionmaking.

AndreiKojukhovhasMScdegreeinComputerScience.HeworksasSystemArchitectinleadingtelecomcompaniescontributingtostandardizationinthedomainof4Gtechnologies.In2010A.KojukhovstartedhisPh.D.intheSchoolofEducationinTelAvivUniversity.Hisresearchinterestsarefocusedonthenewesteducationaltrendsinpostindustrialsociety.

JohannesKonertfinishedhisdiploma inComputerScienceattheKarlsruhe InstituteofTechnology(KIT).Afterthreeyearsworkonthefoundationanddevelopmentoftheonlinesocialnetworkfriendcafe,inJune2010hejoinedtheresearchgroupatMultimediaCommunicationLab(KOM)atTechnischeUniversittDarmstadttofocusonSeriousGamesandSocialMedia.

EugeniaKuznetsovahasobtainedhermastersdegreeininternationalrelations.AtthemomentsheisadoctoralresearcheroftheSocialChallengesresearchgroupatDeustoUniversityinBilbao,Spain.Herscientificinterestsincludeliterature(specificallymagicrealism),socialsciencesandtheborderlandbetweenthetwo.

JeanLai isaLecturer intheDepartmentofComputerScience,HongKongBaptistUniversity.ShereceivedherPhDdegreefromtheCityUniversityofHongKong.Herresearchinterestsinclude:SocialComputing,DecisionSupportinFinance,andELearning.Previoustoherresearchstudies,shewasanITpractitionerinthebankingsectorforafewyears.

DanaNicoletaLascuisProfessorofMarketingattheRobinsSchoolofBusiness,UniversityofRichmond.ShehasaPh.D.inMarketingfromtheUniversityofSouthCarolinaandaMasterofInternationalManagementfromtheThunderbirdSchoolofGlobalManagement.Shehaspublishednumerousstudiesonsocialmediaandisseveraljournaleditorialboards.

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BexLewisisResearchFellowinSocialMediaandOnlineLearningatDurhamUniversity.AsDirectorofSocialMediaConsultancyDigitalFingerprint,andauthorof RaisingChildren inaDigtialAge(2014),she ispassionateabouthelpingpeopletoengagepositivelywithdigitalculture,withoverseventeenyearsofexperienceinthefield.

JorgeLpezBachiller isAdvisorandManagerof theMuNeteGovernmentProgramat theMunicipalityofPatzun,Guatemala.AtPatzunGovernment,heworks forbridging thedigitaldivide,broadening theeGovernmentProgram.Heholdsabachelordegree inSociologyfromUniversidadComplutensedeMadrid,andaMBAfromthe InstitutodeEmpresadeMadrid.

LukaszLysik PhDiscurrentlyattheUniversityofEconomicsinWroclaw,DepartmentofBusinessCommunication.Involvedincommercialprojectsasaconsultantresponsiblefor:marketing,mobiletechnologyandsocialmedia.IntheInternetindustryfor15years.Scientificandpracticalresearchassociatedwiththeuseofmoderntechnologyinthemarketing,advertisingandsales.

MonikaMagnusson isasenior lecturer in InformationSystemsatKarlstadBusinessSchool,KarlstadUniversity inSweden.HerresearchareaisbusinessdevelopmentwithIT.Amongtheresearchinterestarecrisisinformatics,virtualcrisistraining,socialmedia,openaccess,ecommerce,and(public)eservices.

ManojMaharaj isanAssociateProfessor in theSchoolofManagement, ITandGovernanceat theUniversityofKwaZuluNatal inDurban. Inadditiontohisextensive teachingandresearchexperienceMaharajconsultswidely,presentingworkshopsandlecturesonvarioussubjectswithintherealmofInformationSystems.

LizMcCarthyistheCommunicationsandSocialMediaOfficerattheBodleianLibrariesaswellasLibrarianfortheUniversityMuseumandSpecialCollectionsServices,UniversityofReading.Herresearch interests includesocialmedia intheculturalsector,digitalliteracy,digitalhumanities,17thcenturybookbindingsandlibraryhistory.

DrHamishMcLeanisDisciplineLeaderinPublicRelationsandConvenor,RiskandCrisisCommunicationintheSchoolofHumanitiesatGriffithUniversity,Brisbane,Australia.Aspecialisteducatorandconsultantinissuesmanagementandriskandcrisiscommunication,HamishisalsoMDofhisownpublicrelationsagencyprovidingriskcommunicationplanningandcrisisresponseformultinationalorganisations.

DaithiMcMahoninanIrishCanadiandoctoralstudentatMaryImmaculateCollege,UniversityofLimerickinIreland.Heisaninternationalawardwinningwriter,directorand radioproducer specialising in creative featuresand radiodrama.His research interests includeaudienceparticipation,audienceusesandgratificationsandtheroleofsocialnetworksites inthemassmedia.

Dr.HilkkaMerisaloRantanen isapostdoctoralresearcheratAaltoUniversitySchoolofBusiness,Departmentof InformationandServiceEconomy.Shealsohaslongindustryexperience.Herresearchinterestsincludeenterprisesystemsdevelopmentandimplementation,servicemodularity,andbusinessuseofsocialmedia.ShehaspublishedinjournalssuchasJDM,IEEETPC,JAIS,andCAIS.

DrSandraMoffettSeniorLecturerofComputerSciencewithUniversityofUlstersSchoolofComputingandIntelligentSystems,MageeCampus. CorememberofUlsterBusinessSchoolResearch Institute. ExpertiseonKnowledgeManagementcontributestobeingoneofUKleadingauthorsinthisfield.Numberofresearchawardsandcitationsforherwork.ExternalfundinghasenabledDrMoffetttoundertakeextensivequantitative/qualitativeresearchtobenchmarkKMimplementationwithinUKcompanies.

Dr.DarrenMundyreceivedhisPhDfromtheUniversityofSalfordin2004intheareaofsecurehealthcommunications.HeisnowInterimHeadoftheSchoolofArtsandNewMedia,AssociatePrincipalfortheScarboroughCampusandaSeniorLecturerattheUniversityofHull.

MinoruNakayamaisaprofessoratHumanSystemScienceandCRADLE,TokyoInstituteofTechnology,Japan.HegraduatedfromTokyoGakugeiUniversityin1983andcompletedtheM.E.programin1985,andreceivedaDr.ofEng.degreefromTokyoInstituteofTechnologyin1990.Hisresearchconcernseducationaltechnology.

HanaaM.SalehNamankani,ASaudiresearcherinthefieldofebusinessstrategiesandsystems,herfocusisonsocialnetworksandsmallandmediumenterprises.Currently,sheisaPhDstudentatUniversityofLiverpool,UnitedKingdom,andaFacultymemberattheComputerandInformationTechnologyCollege,KingAbdulAzizUniversity,SaudiArabia.

Dr.EugeniaM.W.NgisanAssociateProfessorofMITDepartment.ShehasextensiveteachingexperienceattertiaryeducationalinstitutesteachingITandITinEducationsubjects.Shehaspublishedover90refereedarticlesasbookchapters,journalarticlesandconferenceproceedings intheareaof informationsystemsand IT ineducation.She istheeditorofthebooks

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entitled "Comparative blended learning practices and environments", "DynamicAdvancements in Teaching and LearningBasedTechnologiesNewConcepts",and"EvaluatingtheImpactofTechnologyonLearning,Teaching,andDesigningCurriculum:EmergingTrends".Shehasalsowrittencasestudymaterials, lecturematerials,newspaperarticlesandprojectreports.PaulNixonisaPrincipalLecturerinPoliticalScienceatTheHagueUniversityofAppliedSciences,theNetherlands.PaulhasbeeninvolvedineGovernmentresearchformanyyearsandispartofanEUexpertpanelwithintheCOSTprogramme.HehascontributedchapterstomanyeditedcollectionsontheuseofICTsparticularlyinthefieldsofpoliticalparties,electronicdemocracyandsocialwelfareaswellascoediting6collections.

AitziberNunezZabaleter isaPhD in theSchoolofBusiness Studies in San Sebastian,atUniversityofBasqueCountry inSpain.Sheteaches inthefieldofStrategicManagementandMarketing.Researche interests include:BusinesscommunicationthroughtheSocialNetworkingSites,professionalnetworking,sharingknowledgeandideasinsearchofbusinessopportunities.

PaulOliverisalecturerinmusicbusinessattheUniversityoftheHighlandsandIslands.HehasdegreesinbothcontemporarypopularmusicandbusinessmanagementaswellasaPhDinMusicBusiness.Paulhaspublishedseveralacademicjournalsaswellasabooktitled:SelfsufficiencyandtheDIYartist.

DanOphirPh.D.19761979,WeizmannInstituteofScience,Israel;ComputerScienceandMathematics.B.Sc.1969AppliedMathematics,Technion,Technology Institut.SeniorLecturerandResearcher intheArielUniversityand inAfeka AcademicCollege.ConsultantandcodeveloperinHightechSoftwareandDefenseIndustries;Authorofscientificarticlesandparticipatedinalotofinternationalalgorithmicmathematicalscientificconferences..

NicolaOsborne isSocialMediaOfficer forEDINA,evangelising fornew technologies,providingadvice (locallyand to thewidersector)onsocialmediatools,practice,opportunities,andcontributingtoorganisationalstrategyintheseareas.NicolaleadsthesocialmediamodulefortheUniversityofEdinburghsMScinScienceCommunicationandPublicEngagement.

DaliOsepashviliProfessorofJournalismandMassCommunicationatTSU,TbilisiStateUniversity,Georgia.SheisHeadMAprogramMediaandNewTechnology.PhD.Dr.2004;Courses:NewsReportingandWriting;MagazineWriting;MediaandHumanRights.SheisamemberofECREAEuropeanCommunicationandResearchAssociation(2011);ATINERAthensInstituteforEducationandResearch(2011);IAMCRInternationalAssociationforMediaandMassCommunicationResearch(2013).

IpekOzeriscurrentlyaparttimeinstructorandPh.D.candidateinEvaluationandMeasurementprogram,atKentStateUniversity.SheearnedherBScinIndustrialEngineeringfromIsikUniversity,MScinIndustrialEngineeringfromBahcesehirUniversityandMScinTechnologyManagementfromKentStateUniversity.Researchinterestsincludemeasurement,statistics,andresearchmethodsineducation.

Dr.CorinaPelauisuniversitylecturerattheAcademyofEconomicStudies,BucharestRomania,UNESCOChairforBusinessAdministration.She isvicedeanof theFaculty forBusinessAdministration, in foreign languages,wheresheheldscoursesand seminarsofmarketing,customer relationshipmanagementandorganiztionaland consumerbehavior inGermanandEnglish language.Hermainreseach interestsaremarketingcontrolling,customerrelationshipmanagementandconsumerbehavior.

MonicaPianosi joinedDeMontfortUniversity inOctober2010asafulltimePhDresearcher inthe InstituteofEnergyandSustainableDevelopmentunderthesupervisionofDr.RichardBullandProf.MartinRieser.Herresearchexplorescreativeandinnovativeexpressionsofpublicengagementtorespondtothechallengeofreducingcarbonemissionsofthebuiltenvironment.

IgorA.Podgorny,CandidateofSciencesDataScientist,IntuitInc.memberofTurboTaxAnswerXchangeteamresponsiblefordataanalysisandpredictivemodeling.PriortojoiningIntuitin2006,hewasascientistattheScrippsInstitutionofOceanographyinvolvedinbuildingMonteCarloradiativetransfermodels.Heistheauthorof25peerreviewedresearchpapersandholdssixUSpatents.

JenniferPreeceisProfessorandDeanattheUniversityofMarylandsInformationSchool.Sheauthoredorcoauthoredthreehighimpact books: HumanComputer Interaction (1994),Online Communities: DesigningUsability, Supporting Sociability(2000)andInteractionDesign:BeyondHumanComputerInteraction(2002,2007,2011).Sheresearchesthemotivesofcitizenstocontributecitizenscience

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AlejandroRamirez,PhD,isanAssociateProfessorandteachingareacoordinatorattheSprottSchoolofBusiness,CarletonUniversity,inOttawa,Ontario,Canada.HisareasofresearchareinInformationSystemsincludingtheimpactofICTsinOrganizations,adoptionoftechnologiesandsocialmediatoolsfordecisionmakingandeducation.

SamanthaRead is aResearch TeachingAssistant in theDivisionofMarketing and Entrepreneurship at theUniversityofNorthampton.Samanthasresearchinterestsincludesocialmedia,digitalidentities,digitaltechnologiesandmobilemarketingcommunications.

MartinRichSeniorLecturer, InformationManagement ,CassBusinessSchool .Coursedirector forBSc inManagementatCass.Researchespedagogyscholarshipofteachingandlearning,particularlyresponseofdifferentgenerationstotechnologyinacademicsettings,andhowmanagementstudentscanacquireabilitytobecomeeffectiveindependentlearners.Investigatinguseoftechnologytotransformexperienceoflearnerswhereprincipalmodeofinstructionremainsfacetoface,forexamplethroughpersonalisation

CarlaRiverolaisaPhDcandidateatLaSalleInnovaInstituteRamonLlullUniversity.SheholdsaComputerScienceDegreeandMasterof Science in ITManagement from La SalleRamon LlullUniversity inBarcelona.Her research interestsaremainlyfocusedonstudyingtherolethatICTmayplayonInnovationManagementandEntrepreneurship.

HelenRodgerofSheffieldHallamUniveristy,workscentrallyonTELinitiatives,includingsocialmediaandmobileKennethRogersonisdirectorofundergraduatestudiesandAssociateProfessorofthePracticeinDukeUniversitysSanfordSchoolofPublicPolicy.HeisdirectorofthePolicyJournalismandMediaStudiesCertificateprogram.Hecurrentlyteachesandresearchesontechnologypolicy;theInternet,socialmediaandpolitics;newsmedia;andinternationalcommunications.

AlexanderRonzhynisaPhDstudentandsociologyresearcherattheUniversityofDeustoinBilbao,Spain.Myacademicinterestsincludesocialmediaandresearchoftrust,toleranceandinterculturalinteractionsonline.Iamfascinatedbythewayssocialmediaaffectourlivesbeyondeverydayroutinesandhabits.Asher(Pericles)Rospigliosiisaseniorlecturerindigitalmarketing,ebusinessandmanagementinformationsystemsattheBusinessSchoolatUniversityofBrighton.Heresearchesgraduateemployabilityandsocialmedia,AwayfromtheinternethepractisesWingChun,andisfirekeeperfortheGlastonburyFestivalTipiField.

AlexanderRossudowskiisresearchingtheeffectsthatSocialMediahasonanorganisation'sriskprofileandcreatingaRiskManagementmethodologyspecificallytocatertothechallengesthatSocialMediapresents.ThisresearchisconductedtowardsobtainingaPhDattheInternationalInstituteofManagementinTechnologyattheUniversityofFribourg,Switzerland.

AndreRoyisanengineerandaprofessorofManagementInformationSystemsattheUniversitdeMoncton.Shehaswrittenseveralarticlesonsocialmedia,elearningandsmallandmediumsizedenterprises.Ms.Roy isalsoanelearningconsultantandtheownerofabusinessspecialisinginthefieldofelearning.

RichardRutter isanAssistantProfessor inMarketingattheFacultyofBusiness,SoharUniversity,OmanandaVisitingResearchFellowattheUniversityofEastAnglia,UnitedKindgom.Hisresearchfocusesonbrandsandnewmedia.Inparticular,hisinterestsincludebrandperformance,brandcommunication,brandpersonalityandbrandconsistencybetweenmarketingmedia.

Dr.CharSampleishasover19yearsofexperienceintheinformationsecurityindustry,andpresentlyworksforCERTatCarnegieMellonUniversitywhereshesupportsvariouscyberefforts.Dr.SamplerecentlydefendedherdissertationonCultureandComputerNetworkAttackBehaviorsatCapitolCollege inLaurel,Maryland.Otherareasofresearch interest include:CloudComputing,AnomalyDetectionmethods,BigData,andDNS.

Jose A. Santos (PhDAFHEA) Electronic Engineering Degree,Electronics Department, Universidad Simon Bolivar, Caracas,Venezuela(1998);PhDinElectronicEngineering,SchoolofElectricalandMechanicalEngineering,UniversityofUlster,Northern Ireland,UK (2003). Lecturer inComputerScience,SchoolofComputingand IntelligentSystems,UniversityofUlster;memberof IntelligentSystemsResearchCentre,UniversityofUlsteraspartofAmbient IntelligenceResearchGroup.ResearchesinAmbientIntelligence&MobileComputing,SocialNetworking,WirelessCommunicationSystems,ComputationalIntelligence,InteractiveWebDevelopment,DatabaseSystems,PervasiveSystemsandSensorTechnology.

DaniyarSapargaliyevisdeputyDirectoroftheCenterforresearchanddevelopmentatInternationalAcademyofBusinessinAlmaty.HereceivedhisPhDfromEurasianNationalUniversity.Hisresearchinterestsincludemobilelearningandusingmobilesineducation.Hehaswrittenpublicationsintherefereedbooks,journalsandconferencepapers.

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BritaSchemmann isacommunicationsandmarketingprofessionalwhocurrentlyworksasa researchassociateand freelancelecturerattheUniversityofAppliedSciencesBremerhaven(Germany).SheholdsaMAinMassCommunicationsfromtheUniversityofLeicester (UnitedKingdom)and isaPhDcandidateatthe InnovationStudiesGroupatUtrechtUniversity(Netherlands).

MichaelSchulzisadoctoralstudentattheInstituteofInformationSystemsatUniversityofMarburg,Germany.HereceivedhismasterdegreeinbusinessinformationsystemsfromtheAKADHochschulePinneberg,Germany.HisdissertationresearchfocusesonBusinessIntelligence.

CamilleSchuster,Ph.D., isaFullProfessorofMarketingatCaliforniaStateUniversitySanMarcosandPresidentofGlobalCollaborations.Shehaswrittensixbooks,isontheExecutiveCommitteeoftheBoardofTeradataUniversityNetwork,isamemberofRetailWireBraintrust,andhaspublishednumerousarticles. Shehasworkedwithover60companies inmorethan20countries.

IrynaSekret(PhDinEducationalandDevelopmentalPsychology,ProfessorshipinEducationalSciences)isProfessorofEnglishLanguageTeachingDepartmentinZirveUniversity(Gaziantep,Turkey).Prof.Dr.Sekretsresearchinterestsincludeeducationalpsychology,psychologicalandeducationalaspectsofelearning,linguistics,foreignlanguageteaching,psychologyofcommunication,organizationalpsychology.LydiaSelbyHRM/BusinessConsultantofferingsolutionsthrough learninganddevelopmentprogrammes.Works in leadershipandmanagementatalllevels,private,corporate,publicandcharitable.InUKandhaslivedandworkedabroad.Historydegree,Russiandiploma, teachingqualification,UniversityofHertfordshire,MBAandmemberofCIPDand IOD. WasHRManager forB.A.TandUKTrainingManager,BPOilUK.CurrentlyAssociateLecturer,UniversityofNorthamptonandconsultantwithNHSandnucleardecommissioningsector.

CarmineSellitto(PhD)isaSeniorLecturerintheCollegeofBusinessatVictoriaUniversityinMelbourne.DrSellittoisalsoaResearchAssociatewithVictoriaUniversitysInstituteofSport,ExerciseandActiveLiving(ISEAL)andtheUniversitysCentreofAppliedInformatics(CAI).HereceivedhisPhDinBusinessfromRMITUniversityin2004.

OlgaShabalina,PhD, isanAssociatedProfessoratVolgogradStateTechnical University(VSTU),a leaderof itGamesGrouphostedbyComputerAidedDesignDepartment,VSTU. Her research interest include:methodologiesofeducational computergamesdevelopment,mathematicalmodellingoflearningprocessanditsintegrationintoagamecontext,digitalgamebasedlearninginsoftwareengineering.

AnandSheombarisanexperiencedICTforHigherEducationconsultantbasedinTheNetherlands.HisinteresthasexpandedtotheareaofICTforDevelopmentandnexttohisworkhehasstartedtostudyasaparttimedoctoralresearchstudentandlecturer/researchertheimpactofsocialmediauseinthecontextofinternationaldevelopment.

Dr.AelitaSkarauskienwas thecouch in theSelfmanaging teamsproject inEuropeanParliament togetherwithDEMOSGroupBelgium.Inherworkdr.A.SkarauskienappliesbothknowledgeofmanagementandmodernleadershipcorrelateddisciplinessuchasBusinessdynamics,Systemsthinking,ChaosandComplexitytheories.Hercurrentposition isDirectorofBusinessandMediaSchooltogetherwithMiddlesexUniversity,UK.

KardiSomerfield isaSeniorLecturer inAdvertisingandMarketingattheUniversityofNorthampton.Herbackground is inloyaltymarketingwhere sheworked client side and agency sidewith a varietyof companies including Shell,MBNA andEsporta.KardiwasrecentlynamedinSocialMediaMarketingMagazinestop100MarketingProfessorsonTwitter.

RamonaStatacheisaPhDstudentatthedot.ruralRCUKDigitalEconomyHubinAberdeen.Ahumangeographerwithdigitaleconomyfocus,sheisresearchingtheSocialMediaofruralSmall&MediumTourismEnterprises.SheissupervisedbyDrs.DavidWattsandErnestoCompatangelo(AberdeenUniversity)andProf.ColinHunter(UniversityofSt.Andrews).

ElenaStefanova(30) isPhDStudentatthedepartmentofInnovationandServiceManagementatStuttgartUniversity.HerresearchinterestsincludeInnovationManagementandStrategy,SocialMedia&Business,andSoftwareInnovations.Paralleltoherscientificwork,ElenaisalsoworkingasaconsultantattheCompetenceCenterforTechnology&IntegrationSolutionsattheProcessandITConsultingCompanyMHP,APorscheCompany.

SebastianStiehm(M.Sc.)isascientificresearcherandPhDstudentattheIMA/ZLW&IfUatRWTHAachenUniversity.Sebastianworksinthesection"InnovationResearchandFuturology"withfocusonthecyberneticconsiderationofinnovationsystemsforreinforcementofinnovativecapabilityandfuturologyviamonitoringfortrendanalysisandscenariodevelopment.

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MarjolaineStPierreisanhonoraryprofessorattheUniversityofQuebecatMontreal(UQAM).SheisspecializinginschoolmanagementwithaPh.D.inEducationfromtheUniversityofMontreal.ShehasmanagedthedevelopmentofprogramsinthefieldofEducationalleadershipuntil2012.

Dr.MartinD. Sykora is a researcher at the Centre for InformationManagement, School of Business and Economics, atLoughboroughUniversity,UnitedKingdom.His research interestsare in the fieldsofdatamining, textmining, timeseriesprediction,andinformationmanagementandinformationprocessing,appliedtosocialmediaandthesemanticweb.

GregTallentisSeniorLecturerandPhDstudentintheSchoolofBusinessatLondonSouthBankUniversity.Histeachingandresearchinterestsareintheuseofsocialmediawithinorganisations,fromlocallyfundedgroupstolargecorporations.

NicoletaTrandafir hasaPhD in IngineeringandManagement.PhD student inEconomics.ChemicalEngineeringDiploma.EconomistDiplomainIndustry,TransportandTrade.MasterTourismBusinessManagement..Researchareas:industrialengineering.Activities:SchoolteacherofEconomicsandEntrepreneurshipEducation,Internationaltrainer,Head,Production/Marketing,ChemicalEngineer+economist.Books:3,Articlespublished:32,Researchcontracts:4.

NezahatHanzadeUralman iaanAssistantProfessor intheFacultyofCommunicationatthe IstanbulAydinUniversity.ShecompletedherPh.DinPublicRelationsProgramatMarmaraUniversityandMAinMuseumStudiesatYildizTechnicalUniversityandBAinLibrarianshipatIstanbulUniversity.Sheactivelyworksinthefieldofmuseumcommunicationandmediastudies.

AnneMarieWarren is readingherPhDatUniversityofMalaya (UM). SheholdsanMBA (UM)andaComputingdegree(MonashUniversity).Shehas teachingexperience inMalaysia,VietnamandAustralia.Herworkonsocialmediahasbeenpublished inComputers inHumanBehaviour;Government InformationQuarterly(accepted)andCommunicationsofGlobalInformationTechnology.PatrickWinterisadoctoralstudentattheInstituteofInformationSystemsatUniversityofMarburg,Germany.HeearnedtwoB.Sc.degreeswithdistinctionfromtheUniversityofOsnabrck,wherehestudiedInformationSystemsandEconomics.Heisespeciallyinterestedinmethodologicalresearch;hisfavouritetopicsincludesearchenginemarketingandonlineauctions.

PiotrWiniewskiAssociate,FinancialSystemUnit,InstituteofFinance,CollegeofManagement&Finance,WarsawSchoolofEconomics(Poland).Publicationsonperformance/socioeconomicramificationsof internationalcollective investment.InterestedinsocialmediaconcentratingonexchangelistedSMcompaniesanduseofSMinfinancialindustry.Executiveexperience in European financial services; charteredmembership (Royal) Chartered Institute for Securities& Investment (CityofLondonfinance professionals);membership ofUSbased Professional RiskManagers International Association (PRMIA),worldwideforumofriskspecialists."

LigitaZailskaitJaktisaPhDstudentatDepartmentofMarketing,KaunasUniversityofTechnology(KTU)andpublicrelationsspecialistatFacultyofInformatics,KTU.HerresearchinterestsincludeConsumerEngagementinSocialMedia,InternetBasedCommunication,andPublicRelationsinHigherEducationInstitutions.

YimeiZhuisaPhDstudentatUniversityofManchesterresearchingscholarlycommunicationandacademicuseofsocialmedia in relation toopenscience.Yimeiworkedonprojects lookingatUKuniversitiesuseofWeibo toengageChinesestudents.Herresearchinterestsincludesurveymethods,socialmedia,openaccess,socialcapital,trustandonlinecommunities.

IzzalAsniraZolkepli,isaPersuasiveCommunicationLecturerfromSchoolofCommunication,UniversityofScience,Malaysia.SheobtainedherBachelorofArts(Hons)inMassCommunication(Advertising)fromUiTM,MalaysiaandMasterofArts(Advertising) fromRMITUniversity,Australia.She is currentlywaiting forherPh.Dexaminationwhichwillbeheld inMarch,2014.

Knowledge Sharing Through Social Media in Higher Educational Institutions of Saudi Arabia

Amal AlMana1 and Nesrine Zemirli2 1Institute of Public Administration, Riyadh, Saudi Arabia 2Information Systems Department, CCIS, King Saud University, Riyadh, Saudi Arabia amalm@ipa.edu.sa nzemirli@ksu.edu.sa

Abstract: The academic sector today, especially in higher education institutions, realizes the necessity to apply a knowledge management system (KMS) to improve academic services, such as teaching instruction and learning processes. KMS can be a response to the competitive and productivity challenges seen primarily in the business world and, to some extent, in education. In order to capitalize on the knowledge in any organization, it is essential to consider the social aspect of knowledge management while using or reusing it or while sharing knowledge. However, its a real challenge to get people to share all kinds of knowledge with a wide circle, especially via social media tools, as well as to be able to find useful knowledge from the right resources at the right time and with the right people. One major challenge for the development of KMS is to flawlessly incorporate the tools of social media into the working environment and the users daily learning to enable the easy sharing of knowledge, enhance its exchange among the contributors to and seekers of information, and successfully manage that knowledge. This study explores the key role that social media play in knowledge sharing in the Saudi Arabian educational sector, specifically in the College of Computer and Information Sciences (CCIS) at King Saud University. For that, an online survey was conducted to study how knowledge exchange through social media takes place in CCIS. A detailed study has been done to examine the possibilities of having a knowledge sharing culture inside CCIS by examining the five dimensions of knowledge sharing. These five dimensions of people, content, willingness and awareness, motivations, and barriers to knowledge sharing are discussed and analyzed.

Keywords: Social media tools, Higher education institution, Knowledge management, Knowledge sharing

1. IntroductionScope, size, and priorities are three factors that uniquely identify any higher education institution (HEI). Each HEI tries to balance among providing outstanding education, offering good opportunities for research, and operating as an active and functional institution in a competitive business market. Therefore, effective and successful knowledge management systems (KMS) are needed to enhance the performance of HEIs and to fill the gap between current and former contexts of knowledge creation, using, sharing, and application. KMS activities and processes must be in accord with the higher educational organizations goals, social processes, behaviors, and strategies (Ramakrishnan & Yasin 2012). Even though knowledge could be critical and crucial to other teachers and to the whole college as an educational organization, teachers usually keep this knowledge to themselves. This sort of knowledge has to be gathered, preserved, shared, and made available to everybody in the educational institution (Madhar 2010).

Knowledge is the most important resource in any given organization or institution. For knowledge to be more effective, it is essential to consider the social aspect of knowledge management (KM) while using, reusing, or sharing it (Zheng et al. 2010). A particular type of KMS depends on the social media that facilitate it to exchange and share knowledge worldwide among huge numbers of people in a speedy manner. Discussion forums, wik