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Lecture Notes

ECO 365 – Intermediate Microeconomics

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ECO 365 – Intermediate Microeconomics. Lecture Notes. Monopoly. Market environment where there is only one firm in the market Firm faces ALL of demand So monopoly profit = p(y)y – c(y) Where p(y) = inverse market demand let p(y)y = r(y) revenue function Monopolistic problem: - PowerPoint PPT Presentation

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Page 1: ECO 365 – Intermediate Microeconomics

Lecture Notes

Page 2: ECO 365 – Intermediate Microeconomics

Monopoly Market environment where there is only

one firm in the market Firm faces ALL of demand So monopoly profit = p(y)y – c(y) Where p(y) = inverse market demand let p(y)y

= r(y) revenue function Monopolistic problem: Choose y to Max r(y) – c(y) First order conditions are given by: MR = MC

Page 3: ECO 365 – Intermediate Microeconomics

The same condition we got with perfect competitionBut now MR does not equal P (i.e. firms not

price takers)

Two effects of changing y (say increase y) on revenues 1-sell more so revenue increases 2-price decreases so revenue decreases

∆ r (y) = p ∆y + y ∆p ∆ r(y)/ ∆ y = MR = p + y ∆p/ ∆y or: For price takers ∆p=0 => ∆r = p ∆y But now P decreases as y increases so the second

term matters.

Page 4: ECO 365 – Intermediate Microeconomics

Now both 1 and 2 measure Marginal Revenue (MR)MR= ∆r/ ∆y = p + y ∆p/ ∆y= p(1 + (y/p)(∆p/ ∆y)= p(y) (1 + 1/ε) Since ε = price elasticity of demand = (p/y)(∆y/∆p)=> can re-write optimal condition, MR = MC as:

p(y) (1 + 1/ ε(y)) = mc (y)Or p(y) (1- 1/| ε(y)|) = mc (y)

Since ε < 0 Also recall that | ε | > 0 elastic | ε | < 1 inelastic So that if demand elastic regions | ε | > 1 MR > 0 but if demand inelastic MR < 0

Page 5: ECO 365 – Intermediate Microeconomics

The above implies that the Monopolist only operates in elastic portion of Demand since MR < 0 when demand inelastic and profit max. requires

MR = MC but MC < 0 is unlikely (impossible).

Now with linear demand…P(y) = a –b ySo R (y) = ay –by2 => MR= a – 2byNotice 3 things:

1. MR = D at y=0 2. slope of MR = 2 times the slope of demand (i.e., twice

as steep). 3. MR = 0 where | ε | = 1 (this is always true not just for

linear Demand)

Page 6: ECO 365 – Intermediate Microeconomics

Look at tax example: suppose c(y) = cy=> mc = c P(y) = a-by so MR = a -2by

MC

AC

MR

Ym y

Pm

D

Page 7: ECO 365 – Intermediate Microeconomics

Now suppose a tax on the monopolist = t (quantity tax) so pc = ps + t

So mc w/ tax is c + t or c(y) = (c+ t)y=> before profit max where c = a -2byOr y* = a-c/2bNow MC = c + t = a – 2by = MRSo y* = (a-c-t)/2b=> Δy/ Δ t = -1/(2b) (why?)What is the impact of the tax on price, p?

Recall slope of demand function = Δp/ Δy = -b, so The tax is imposed => y changes by -1/(2b) then The price changes by – b, the overall impact is both of these

together, Or – b times -1/(2b) = -1/2

Interpretation: if t increases by $1 => price increases by $.50

Page 8: ECO 365 – Intermediate Microeconomics

But note that p may actually increase more than by the amount of tax. See book for example

Yt y*

C + t

MC = C

pt

P*

MR D

Page 9: ECO 365 – Intermediate Microeconomics

Now look at efficiency and compare to perfect competition

Again assume MC = C (constant returns) in the long run Produce at (pm, ym)

Ym yc

MC=LRAC

Pm

Pc=c

MR D

Deadweight loss to society

But competitive firms would produce at MC = D Or (pc, yc) which is the point that maximizes net surplus to society.

Page 10: ECO 365 – Intermediate Microeconomics

Or if upward sloping LRMC

Ym yc

Pm

Pc

MR D

Deadweight loss to society

MC

Page 11: ECO 365 – Intermediate Microeconomics

=> appears that monopolist is inefficient (i.e. does not max society’s net surplus)

Public policy: may be to get rid of monopolies(1) contestable markets i.e. free entry => if

profit > 0 more firms enter so profit = o even with one firm.

(2) economies of scale and scope Consider natural monopoly (economies of scale)

LRMC

LRAC

Pm

Pt

YmMR D

Page 12: ECO 365 – Intermediate Microeconomics

Only one firm can cheaply produce given demand but (1) if p=mc=Pso(socially optimum price)

Firms makes a loss and leaves (2) if p=pm => deadweight loss (3) if p=AC=pf (fair price) still a loss in profit but

firm can operate But if break up of monopoly:

Pc > Pm > Pf >Pso => competition is not more efficient due to economies of scale.

Same may to be true due to economies of scope.

Page 13: ECO 365 – Intermediate Microeconomics

Price Discrimination3 different types

A. Perfect price discrimination—price the monopolists sells is just equal to your willingness to pay => With no price discrimination produce at (pm, ym)

but this assumes no ability to discriminate

Now perfectly discriminate => D=MR and produce at Yc which is efficient (assuming $1 to producer is the same as $1 to consumer since CS=0)

Pm

Pe

Ym Ye

D

MC

MR

Page 14: ECO 365 – Intermediate Microeconomics

2nd degree Price Discrimination Pi= f(yi) i.e. how much you pay depends on your

consumption Examples: utilities, bulk discounts for large

purchases3rd degree price discrimination-different groups

get different prices but individuals within a group get the same price

Most common type: Examples 1. movie theatre discounts (kids v. adults) 2. local ski discounts (locals v. non-locals) More formally suppose 2 groups with different

demand => max P1 (Y1) Y1 + P2 (Y2) Y2 – C(Y1 + Y2) by:

MR1 – MC(Y1 + Y2) = 0 MR2 – MC(Y1 + Y2) = 0

Page 15: ECO 365 – Intermediate Microeconomics

Combine to get MR1 = MC(Y1 + Y2) = MR2 orP1 [1- 1/| ε1 |] = MC (Y1 +Y2) = P2 [1-1/| ε 2|]

If P1 > P2 => [1-1/| ε 1|] < 1 – 1/| ε 2| or

1/| ε 1| > 1/| ε 2| or | ε 2| > | ε 1|i.e. for P1 > P2 demand for group 1 must be

more inelasticGraphically, assume C= MC

C

Y1

P1

C

Group 1

D1

MR1

Y2

P2

Group 2

D2MR2

Page 16: ECO 365 – Intermediate Microeconomics

Innovation—monopolies have more incentive to innovate (at least this is the argument)

Define innovationJust a decrease in MC to MC2 assuming

constant returnsP

Q

MC1

MC2

Page 17: ECO 365 – Intermediate Microeconomics

What are the incentives to innovate for monopoly?

I.e. increase profit due to innovation = shaded area. Why?

P

Y

MC1

MC2

DMR

Page 18: ECO 365 – Intermediate Microeconomics

What are incentives to innovate for perfectly competitive industry?

None unless (1) innovative technology is secret or (2) a patent system exists

Under a patent system what is the incentive? What are increased profits to patent holder?

1st what does patent holders MR curve look like? As long y < y* MR = C ; i.e. he’s a price taker.

P

Q

MC1

MC2

Y*

D

C

C1

Page 19: ECO 365 – Intermediate Microeconomics

But if y > y* the firm becomes sole supplierR= p(y)y so MR is downward sloping and

determined by D when y > y*.Note: as long as C > C* ; y = y* in the market.

This is a small innovation. But if C < C* so y > y* then this is a large

innovation.

MR

P

Y

C

C1

C*

Y*

D

Page 20: ECO 365 – Intermediate Microeconomics

Now just look at a small innovation (i.e. y = y* before and after innovation)

MR

P

Y

C

C2

D

Notice that the incentive to innovate for a competitive industry is greater than for a monopoly because output is larger for the competitive firm.

Incentive to innovate to competitive industry

Page 21: ECO 365 – Intermediate Microeconomics

Q: What if economies of scale in innovation (i.e. small firms in competitive industry don’t have resources to innovate)

A: Firms specialize in innovating, gain patents and license to small competitive firms Example: agriculture where innovating is done by

Universities Seed companies Etc.

Page 22: ECO 365 – Intermediate Microeconomics

Monopolistic CompetitionCharacteristics

Large numbe r of potential sellers All small relative to market Differentiated product Easy entry and exit

The short-run looks like a monoply

Ym

Pm

MR

D

MC ATCProfit

Page 23: ECO 365 – Intermediate Microeconomics

Profit can also be negative or zero in the short-run. If negative => firms exit if p< avc.

Long-run equilibrium is just like for competition:If profit > 0 => entry which drives profit down.If profit < 0 => exit which drives profit up.Therefore, long-run equilibrium is where profit

equals zero, where no exit or entry.

PoPc

Qo Qc

MR

D

MC ATC

Page 24: ECO 365 – Intermediate Microeconomics

Notice that at Equilibrium but P > MC Resource Allocation & Efficiency

Since MSC does not equal MSB or MSB > MSC => inefficient p.c. firm would produce the efficient amount.

Might be efficient if benefit from different products > Cost of producing different products

=> in long run (1) each firm is on its demand curve (2) each firm chooses y to max profit (3) entry forces profit = 0 (4) P > MC => inefficient