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ECA 2019 Overview
and Resources
Mark Benthien
ECA Executive Director
SCEC Director for Communication, Education, and Outreach
• Public-Private-Grassroots leaders
• Regional alliances organize locally
• Statewide Sector-based committees develop resources and programs
• California’s Office of Emergency Services requests FEMA funding for ECA
• Join today: EarthquakeCountry.org/alliance
Earthquake Country Alliance
Redwood Coast
Tsunami Work
Group
ECA Bay Area
ECA
Central Coast
ECA Southern
California
Develop Messaging and Resources:
EarthquakeCountry.org
Support Tsunami Preparedness Week:
TsunamiZone.org/california
Creation and Coordination of
The Great California ShakeOut:
ShakeOut.org/california
ECA Statewide Activities
EarthquakeCountry.org
• Seven Steps to Earthquake Safety
www.EarthquakeCountry.org/sevensteps
• Hazard and Risk Informationwww.EarthquakeCountry.org/risk
• Downloadable resourceswww.EarthquakeCountry.org/resources
• Join the ECA:www.EarthquakeCountry.org/alliance
• En Español:www.Terremotos.org
Seven Steps to Earthquake Safety
Secure
Your
Space
Plan
To Be
Safe
Organize
Disaster
Supplies
Minimize
Financial
Hardship
Drop,
Cover, and
Hold On
Improve
Safety
Reconnect
and
Restore
EarthquakeCountry.org/sevensteps
1 2 3 4
5 6 7
Staying Safe Where the Earth Shakes
• Developed by CEA & CalOES with input from ECA subject matter experts
• Features Seven Steps to Earthquake Safety
• 10 Regional versions:
– ShakeOut Regions
– Statewide
• Statewide in multiple languages:
– English
– Spanish
– Chinese
EarthquakeCountry.org/stayingsafe
ECA Sector-Based Outreach Committees
• K-12 Schools
• Higher Education
• Seniors and People
with Disabilities
• Businesses
• Museums, parks,
libraries, etc.
• Public Sector
• Healthcare
• Non-Profit & Faith-
Based Organizations
• Fire Services
• Multi-Cultural
• Earthquake Preparedness
Guide for People with
Disabilities and Other
Access or Functional
Needs
• Seven Steps to Earthquake
Safety
• EarthquakeCountry.org/
disability
Seniors and People with Disabilities Resources
Business Committee: Workplace Video
youtube.com/greatshakeout
Terremotos.org
• Seven Steps to Earthquake Safety
• Downloadable materials
• Global resource
ECA Outreach Bureaus (Statewide)
• Media Bureau
• Events Bureau
• Participation Bureau (recruitment and communications)
Los Angeles Abilities Expo
• February 22-24
• ECA coordinates preparedness booths and workshops each year in LA (and the Bay Area)
• ECA representatives from SCEC, City of LA, CalOES, American Red Cross, PrepItForward, Dayle McIntosh Center, and other partners
• www.Abilities.com
2015: 8 Block Parties
2016: 11 Block Parties
2017: 35 Block Parties
Taking it to the Streets!
• County-level Coordinators have direct access to ShakeOut and
TsunamiZone registration data via an online portal in order to:
– Encourage past registrants to renew their organization’s participation;
– Recruit organizations that have never officially participated;
– Establish new partnerships with people who are responsible for the
preparedness and planning of their business, school, government
agency, or organization; and
– Identify participants with exemplary ShakeOut plans, to highlight as local
best practices and perhaps to expand into multi-organizational
community drills.
ECA Participation Bureau
TsunamiZone.org
• Know Your Zone: Maps for all
coastal areas for tsunami
inundation zones
• Tsunami Preparedness Week:
Last week of March
Register your activities to be
counted!
• Event Calendar: Learn about
drills, presentations, and other
events
• Resources: Movies, manuals,
posters, etc.
Great ShakeOut Earthquake Drills
• Schools, organizations, and families practice earthquake safety and other aspects of their emergency plans
• 2018: 62+ million people worldwide; 10.3 million in California
• 2019 International ShakeOut Day:October 17
• Learn more and register:ShakeOut.org
ShakeOut Goals
Encourage people worldwide
to practice earthquake safety
Shift the culture about
earthquakes and preparedness
Increase resilience at all levels!
Why Drop, Cover, and Hold On?
• Get down before being thrown to
the ground
• Provides protection from falling or
flying items… including structural
elements
• Exterior of buildings (brick, glass,
etc.) often fall, even when no
collapse
• More chance of surviving collapseClassroom in Calexico, CAApril 2010 M7.2
EarthquakeCountry.org/step5
• Separate short videos:
• indoors, nearby table/desk
• indoors, no table/desk
• theater/stadium
• near the shore
• in a car
• in bed
• people with mobility disabilities
• View at Youtube.com/greatshakeout
• Download at www.ShakeOut.org/messaging
Earthquake Safety Video Series
FEMA #1078: 800-480-2520
• If you can’t get back up,
don’t get down - Bend over and cover your
head and neck with your
arms/hands
• Instruct others how to
assist you
• Practice is key
• EarthquakeCountry.org/
disability
Adapt Your Response
Example ShakeOut Resources
• GOAL: 8 million participants (9.4% increase; 33% of pop.)
• Opportunities:
– School districts, individual schools, and private schools
ShakeOut.org/schools
– Higher Education: technical schools, community colleges, universities
ShakeOut.org/colleges
– Local governments (register all employees, promote participation)
– Major Employers
– Building Owners and Managers (building-wide drills)
– Faith-based organizations (weekend prior to ShakeOut)
• Remember: any day of the year & as little as 5 minutes
• Can combine with other drills, as long as DCHO included
2019 SoCal ShakeOut Participation
• 2017-2018: Release of scenario
chapters & outreach to
government/business
• ECA Bay Area participating in and
supporting HayWired Coalition
(biweekly calls, message
development, etc.)
• 2019: Broader public outreach;
basis for Bay Area ShakeOut drills
• Learn more::
OutsmartDisaster.com
USGS HayWired Scenario
Connect with the ECA
• Join today @ EarthquakeCountry.org/alliance
• 213-740-3262
• Twitter.com/eca
• Facebook.com/earthquakecountryalliance
