Saturday, October 3, 201511 a.m. to 6 p.m.

Cesar Chavez ParkBerkeley, California

PARTICIPATION PROPOSALJoin The National Craze!

About The East Bay Taco Festival!! WHAT IS A TACO FESTIVAL? That is a common question we get and it isnʼt until folks attend one that they tell us, WE GET IT! It is a fun-filled day that includes professional wrestling, live entertainment, a mechanical bull, eating contests and a Chihuahua Beauty Contest, and of course, the largest selection of tacos in one location. ! From enjoying the hundreds of kids who boo the heels and cheer the good guys at the professional wrestling matches, to the thousands who enjoy a tasty taco, the Taco Festival is for everyone!! The East Bay Taco Festival is planned for Saturday, October 3, 2015 at Berkeleyʼs beautiful Cesar Chavez Park,

the same park where tens of thousands gather to fly some of the most unique kites. It is also a great location to soke in the breath-taking sites of the East Bay and the city of San Francisco across the Bay.

The Goal of The Sacramento Taco Festival

! Our Goal through the East Bay Taco Festival is two-fold: To bring attention to a beautiful park and the unique Sun Dial Memorial dedicated to the life of world renowned labor leader Cesar Chavez; and to raise funding toward finishing the Sun Dial and developing mechanisms to keep it preserved.!

! “Unlike so many promoters who come to a community, put on an event and walk away with the profits, we truely believe that events belong to communities and those communiies should benefit that those events.” - Adrian Perez, CEO, Northern California Festivals, LLC

! Attached are opportunities offered by the East Bay Taco Festival to maximize the promotion of your company/organization. The following pages highlight details about sponsorship options and other direct tie-ins to the East Bay Taco Festival.

Your Company/OrganizationIs Invited!

The East Bay Taco Festival Events:!! The East Bay Taco Festival is a great opportunity to showcase local arts/crafts, entertainment, businesses, and culture, but more importantly, it brings our diverse communities together. To ensure a successful and pleasurable event, the following activities have been incorporated into this one-day event:

• Fenced enclosures to ensure the safe and fun event;

• Childrenʼs Activities that includes face painting, clowns, and other age-related activities;

• Vendor Booths featuring arts, crafts, and information;

• Live entertainment featuring youth and professional performers/singers/dancers;

• A Chihuahua Beauty Pageant featuring celebrity judges and some of the most beautiful chihuahua dogs;

• Sombrero Fantastico contest, selecting the best and most creative sombreros;

• Taco Eating Contests including the most tacos eaten in one minute and the mystery meat tacos;

• Lucha Libre Wrestling exhibition featuring Mexican-style professional wrestlers;

• The Best Tacos as voted by those in attendance; and,

• A variety of Tacos, corn and deserts from local vendors and food trucks.

Your Company/OrganizationIs Invited!

Go To TheEast Bay Taco Festival

October 3, 2015

or I’ll eat you!

Sponsor/Participant Benefits ! The East Bay Taco Festival offers your company/organization an opportunity to tie in with what has become a new staple event for Berkeley and the East Bay. Whether through advertising or placing your name across a stage or activity, thousands of festival goers will know your company/organization is involved with the East Bay Taco Festival. ! Studies tell us that Latinos, especially those of

millennial age, will attend food festivals over music festivals. The East Bay Taco Festival is such an event, but it offers more and through your participation, we can reach new heights of nutritional awareness and business opportunities.

Your Company/OrganizationIs Invited!

Sponsorship/Participation Levels:Level I - $8,000• Logo on Posters/Collateral Material• Banner across the Main Stage• Name and Logo on street signs• Mention in print/radio/television/and social

media, including radio and TV talk shows• Remarks at opening ceremonies and throughout

the event• Photo ops with dignitaries present• Logo in program booklet• 100 Free Tickets• Event Boot

Level II - $5,500• Logo on Posters• Logo on street signs• Mention in print/radio/television/and social

media• Remarks at opening ceremonies• Photo ops with dignitaries present• Logo in program booklet• 70 Free Tickets• Event Boot

Level III - $3,500• Logo on Posters• Logo on A-Frame street closure signs• Mention in print/radio/television/and social media• Photo ops with dignitaries present• Logo in program booklet• 50 Free Tickets• Event Boot

Level IV - $2,000• Logo on Posters• Mention in print/radio/television/and social media• Photo ops with dignitaries present• Logo in program booklet• 30 Free Tickets• Event Boot

Contact Name __________________________________ Business Name ____________________________

Address ___________________________________ City _________________ State ______ Zip __________Phone ______________________ Fax __________________ Email _________________________________

METHOD OF PAYMENT (Circle One) Cash Check MasterCard Visa AMEX DiscoverCard Number _____________________________________ Exp. Date __________ Security Code ________

Cardholderʼs Name _______________________________ Signature ________________________________

Sponsorship/Participation Levels:

________ Sponsor Level I! ! ! $ 8,000 ________ Sponsor Level II! ! ! $ 5,500

________ Sponsor Level III! ! ! $ 3,500________ Sponsor Level IV! ! ! $ 2,000

________ Program Ad! ! ! $ 500________ Food Vendor Booth! ! $ 600

________ Food Truck Space!! ! $ 350________ Non Food Vendor Booth! ! $ 200

________ Crafts/Art! ! ! ! $ 75________ Cart Food Vendor! ! ! $ 75

$ _________________ Total amount due (Please Include Payment)

PLEASE MAIL THIS COMPLETED FORM AND PAYMENT TO:Northern California Festivals, LLC

2213 Del Paso Blvd, #149Sacramento, California 95815

OrEmail: taco@eastbaytacofestival.com

Please make checks payable to: Northern California Festivals

For the safety, security and benefit of our vendors, all participants must abide by the rules and guidelines. Any non compliance may result in immediate removal from the festival and further action will be taken, if necessary. Please indicate by signing below that you have authority to Sponsor/Participate in this event.

Sponsor Signature _______________________________________________ Date _____________________

Title __________________________________________________________

Sponsorship/ParticipationForm