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Early Bird
Introduction Preview
Early Bird
Introduction Preview
Call Outline
• Story of Momentum
• Strengths of NEW product
• Tools/Support
• Orlando - Worldwide unveiling: 3/15/07
Captain’s Log:
“A very wise man said over 20 years ago that music is a product of the technology of the times. The technology is moving so rapidly that some decisions have to be made partially on faith to ensure that your Church’s word, now and 20 years from now, keeps pace with the changes in technology that will unfortunately continue to make your
decisions more and more difficult.”
- Charlie Wicks
Founder, Pro Co
The Perfect Storm
Momentum was created because we kept hearing from contractors and end users
a familiar challenge:
“Please, get soldering out of the field; it’s killing us. Please do more and more
wiring for our installations in the factory.”
The digital audio system of the future ready to debut to the world
on 3-15-07!
Today: A sneak peak into the revolution.
What Is Momentum:
The History Behind The Revolution and Birth of Momentum:
• Charlie Wicks – veteran of the business and founder of Pro Co in 1974
• Matt Simms – digital sound system pioneer
The Old World & New World Form An Alliance To Create and Solve A Major
Industry Challenge & Concern
The Three Year Experiment
• Testing, testing, testing• Feedback• Three years of profits at stake to build the
better “digital” audio system• Feedback – The early adopters are buzzing • Momentum has several features to solve
multiple challenges facing contractors, consultants and end users alike
The Future System – MOMENTUM!
Three Critical Components:
• Digital snake technology
• Digital mix engine
• Connectivity and conversion options
Primary Applications:
• NEW INSTALL SYSTEMS & CONSTRUCTION
• ADDITIONS AND UPGRADES
• MOVING LOCATIONS - PORTABLE
Key Benefits:
• Time and dollar savings for the client
• Huge potential savings from traditional audio piping
• Flexible growth to easily provide upgrades in 8-channel increments up to 256
• Great “plug and play” capability with no latency issues
• Cuts weeks out of install and set up time
• Based on initial feedback the market should WELCOME the multiple solutions this product provides
• You have a head start on the rest of the industry
Key Momentum Differentiators:
• Convenience: easy to expand and upgrade EX. – jump from 64 channels to 256
• Permanent install solution: The system can grow with the changing times
• Digital: The shift from analog is in full swing – many end users are beginning to look for and seek out cutting edge technology
• Ease of setup: Flexibility to make changes and save time• Save on labor: Freed up time savings helps improve
profits
*Good bye miles and miles of copper wiring*Time and money savings for everyone involved
DO YOU WANT TO BE A RELIC OR RELEVANT?
“The definition of insanity is doing the same thing over and over again, and
expecting a different result”
- Albert Einstein
Can you take it to the next level?
Captain’s Log – Part 2:
“Installing a NEW sound system without using modern digital transport is
equivalent to using an 8-lane dirt road instead of a modern, super highway”
- Charlie Wicks
Meet the Pro Co MomentumDigital Sound Team:
• Les
• Thom
• Charlie
Next Action Steps:
• Look at current project funnel and prospect list to identify highest probable purchasers
• Set up one-on-one call with Thom and Les to cover specific “post-call” questions
• Meet us in Orlando at rollout meeting 3/14/07.
• Marketing tools and product to be unveiled at NSCA booth #1211