Embed Size (px)
Citation preview
E-Commerce in the Philippines Janette Toral
http://digitalfilipino.com
Lazada - #6 Goods.ph - #460 Greatvalueplus.ph - #970 Zalora - #81 Bench - #1752
http://ecommerceiq.asia/philippines-ecommerce-landscape-ecommerceiq/
OLX - #15 Shopee - #251 TipidPC - #302
http://ecommerceiq.asia/philippines-ecommerce-landscape-ecommerceiq/
http://ecommerceiq.asia/philippines-ecommerce-landscape-ecommerceiq/
http://ecommerceiq.asia/philippines-ecommerce-landscape-ecommerceiq/
E-Commerce Industry Segment and Players
E-Commerce Roadmap Updates
Janette Toral
Digitalfilipino.com
Vision: E-Commerce as an Economic Growth Contributor
& Philippines Competitive Advantage
Business Objectives &
Success Criteria
100,000 MSMEs do
E-Commerce
E-Commerce at 25% GDP
30% of Filipinos do
E-Commerce
Fast & Cost Competitive
Internet Access
Cybercrime Enforcement
& Prosecution
Government E-Payment
Implementation
Effective Merchant & Consumer Protection
E-Commerce Roadmap Deliverables
UPSTREAM
• Philippine Internet Broadband Masterplan
• Customs Modernization Law (Updating of Tariff Regulations)
• New Telco / VAS Players
• National Retail Payment System
INTERNAL VALUE CHAIN
• Consumer Protection on E-Commerce
• National Single Window
• Anti-Cybercrime enforcement
• E-Government Payment
• Simplified Tax system
• Data Privacy Commission
• E-Notary
DOWNSTREAM
• Seal of Trust
• PKI / Digital Signature Implementation
• Cross-Border E-Commerce Policies
• E-Commerce Education
• Sector development
• Private Sector Leadership
Business Opportunities in E-Commerce
COMPOSITE
Copyright 2016, I-Metrics Asia-Pacific Corporation. All rights reserved.
Philippines E-Commerce Index (ECI)
Copyright 2016, I-Metrics Asia-Pacific Corporation. All rights reserved.
JAN 2016 – AUG 2016
Chart 1: Extent of Online Engagement in the Manufacturing, Retail-Wholesale and Services Industry Overall Index, Weighted to Actual Values
Copyright 2016, I-Metrics Asia-Pacific Corporation. All rights reserved.
0%
10%
20%
30%
40%
50%
60%
70%
80%
AU
G1
3
SEP
T 1
3
OC
T13
NO
V1
3
DEC
13
JAN
14
FEB
14
MA
R 1
4
AP
R 1
4
MA
Y 1
4
JUN
14
JUL
14
AU
G 1
4
SEP
T 1
4
OC
T 1
4
NO
V 1
4
DEC
14
JAN
15
FEB
15
MA
R1
5
AP
R1
5
MA
Y15
JUN
15
JUL1
5
AU
G1
5
SEP
15
OC
T15
NO
V1
5
DEC
15
JAN
16
FEB
16
MA
R1
6
AP
R1
6
MA
Y16
JUN
16
JUL1
6
AU
G 1
6
% Revenue % Revenue Moving Average (3 months) Linear (% Revenue)
Copyright 2016, I-Metrics Asia-Pacific Corporation. All rights reserved.
0%
10%
20%
30%
40%
50%
60%
70%
80%
AU
G1
3
SEP
T 1
3
OC
T13
NO
V1
3
DEC
13
JAN
14
FEB
14
MA
R 1
4
AP
R 1
4
MA
Y 1
4
JUN
14
JUL
14
AU
G 1
4
SEP
T 1
4
OC
T 1
4
NO
V 1
4
DEC
14
JAN
15
FEB
15
MA
R1
5
AP
R1
5
MA
Y15
JUN
15
JUL1
5
AU
G1
5
SEP
15
OC
T15
NO
V1
5
DEC
15
JAN
16
FEB
16
MA
R1
6
AP
R1
6
MA
Y16
JUN
16
JUL1
6
AU
G 1
6
% Purchases % Purchases Moving Average (3 months) Linear (% Purchases)
Challenges: Lack of Marketplace & Logistics Players to Serve MSMEs
OneStore.ph
Shoplocal.ph
Shopee.ph
Certified E-Commerce Specialist, Entrepreneur, Professional Program http://digitalfilipino.com/certified
Launch New Marketplaces
E-Commerce Entrepreneurs Summit January 7 – Manila January 14 – Cebu January 21 – Cebu January 28 – Davao www.ecomsummit.asia
Need: E-Commerce Hackathons
Challenge: Sustained E-Commerce & Digital Marketing Education
Outreach Initiatives
• DICT Rural Impact Sourcing / Next Wave Cities
• DTI E-Commerce Roadshow (16 cities)
• Ureka Forum
DigitalFilipino.com
DTI Mentoring Programs
Challenge: Local & Cross-Border Online Payments
Cross-Border Payments
Challenge: Empowering MSMEs to Sell Cross-Border
Pillar 1: Facilitating business networking
and matching involving MSMEs
Pillar 2: Enhancing MSME awareness and
feedback on trade regulations
Pillar 3: Improving mechanism for
knowledge sharing on trade facilitation,
business support, partnerships, and
capacity building activities for MSMEs
COMING SOON IN 2017!
Download presentation
•http://bit.ly/ecomlearn
•http://bit.ly/ecomactivation
