E-commerce - Case Study - Online Shopping Malls - Basics -

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E-COMMERCE

ONLINE SHOPPING BASICSCASE STUDY - INDIA PLAZA

SUCCESSFUL INDIA-CENTRICE-COMMERCE WEBSITES

ONLINE MARKETINGBY

JYOTINDRA ZAVERIE-Commerce Consultant

ONLINE SHOPPING BASICSCASE STUDY - INDIA PLAZA

SUCCESSFUL INDIA-CENTRICE-COMMERCE WEBSITES

ONLINE MARKETINGBY

JYOTINDRA ZAVERIE-Commerce Consultant

Learn Online shopping basics

with help of a case study

Author in a mall (America)


Benefits of Online Shopping malls

Today online shopping malls have become part and parcel of the people all over the world.

Shopping online is always better and smarter way to spend your money.

Online shopping sites gives a wide range of products and more stuffs to choose based on ones needs.

Shopping online always has the advantage of “price”, many of the products will be discounted to a cheaper price.


Benefits of Online Shopping malls

Customers will also be given online coupons, gift certificates, promotional codes based on special offers through which a considerable amount can be knocked off.

One of the major advantages of online shops is that they provide complete information about the products such as: features, product description, sizes, models, colors, prices and many more details, customer reviews and ratings and the best part is they are open 24/7 and one can shop at their convenience, from anywhere and anytime.


Indiaplaza.com is an online shopping web site

To understand online shopping, I present case studies of some leading internet sites.

Indiaplaza with 10 years of e-commerce experience gives users a wonderful online shopping experience.

You can shop online for over 8 million products. Online shopping at Indiaplaza is quick and easy as the wide

range of products are categorized in a very convenient and user friendly manner.

Many of the million items available for online shopping are on deep discounts and it also offers low prices, free shipping on the maximum range of products.



BACKGROUND OF INDIA PLAZA

Mr. Param Parameswaran is the Chairman of Indiaplaza

Indiaplaza has been a leading US-based online Indian shopping site to buy Indian products since 1998.

Fabmall.com, the pioneers of e-commerce in India, acquired Indiaplaza.com making the combined business the world's largest online Indian shopping store.


Over 35 lacs products varieties

Indiaplaza is the answer when you think of online shopping India.

It carries products ranging across books, Indian Movies, Indian Music Kitchen Appliances, Sweets, Men's and women's apparel (shirts, dhotis, silk sarees, salwars, tunics etc), latest electronic gadgets, mobiles, watches, to traditional Indian handicrafts, jewelry etc.

Who is the target audience?

Sites can be prepared that is focused as per the buyers country and currency– Buyers from outside India and shipping address

is in India. E.g. NRI sending gift to India.– Buyers from India and shipping address is in

India– Buyers from outside India and shipping address

is also outside India. Shopping worldwide.


www.indiaplaza.com


How to search item?

If you know what you want, you can directly go to the product of your choice using the "Search" feature accessible from every page on the site.

E.g. To search for a product (say, Amar Chitra Katha), just type "Amar Chitra Katha" in the search box provided, choose "Books " from the dropdown and click 'GO'. This will display all Amar Chitra Katha titles on the Bookstore.


Send gifts to India. E.g. Jewellery



www.indiaplaza.in


PICK AND CLICKADD TO E-SHOPPING CART

How to know which is a GOOD e-commerce website?

The following points are indicators of a professional e-commerce company:

1. Look for ‘About us’ link on the website 2. Look for landline phone number, email id,

physical address on the website. 3. Study their Privacy Policy


Some of these or all of these points are present in a good e-commerce website

4. Secured website will have https://www.someting.com instead of http:// www.someting.com – e.g. SSL indicates that website is safe from hackers.

5. CVV (Credit Verification Value) number is asked in addition to the credit card number

6. What is ‘Return policy’? 7. A good website will offer ‘live help’



Indiaplaza is India’s finest virtual supermarket

7. Is there a facility for a "Live Help" at the web store. This indicates that there are people you can chat with in case you need some urgent information or help. ( At Indiaplaza, we have a "Live Chat" facility and the link is available on the top right corner of every page on the store).

With a few simple checks like this, you can now relax and enjoy the benefits of shopping online.

E-Commerce: FAQ


Online shopping in India

http://www.futurebazaar.com

Successful IndianE-COMMERCE

WESBSITE

'Rewrite rules,

Retain values'

www.dnserp.com 18Online shopping case study

futurebazzar.com


FutureBazaar.com is India's favorite online shopping site. Future Group, led by its founder and Group

CEO, Mr. Kishore Biyani, is one of India's leading business houses with multiple businesses spanning across the consumption space.

While retail forms the core business activity of Future Group, group subsidiaries are present in consumer finance, capital, insurance, leisure and entertainment, brand development, retail real estate development, retail media and logistics.


FutureBazaar.com is India's favorite online shopping site. Led by its flagship enterprise, Pantaloon Retail, the group

operates over 12 million square feet of retail space in over 71 cities and towns and 65 rural locations across India. The group owns several leading formats including Pantaloons, Big Bazaar, Food Bazaar, Home Town, eZone and Central. Pantaloon Retail was awarded the International Retailer of the Year - 2007, by the US-based National Retail Federation, the largest retail trade association and the Emerging Market Retailer of the Year 2007 at the World Retail Congress in Barcelona.


FutureBazaar.com is India's favorite online shopping site. Future Group believes in developing

strong insights on Indian consumers and building businesses based on Indian ideas, as espoused in the group's core value of 'Indianness'. The group's corporate credo is, 'Rewrite rules, Retain values'.


FutureBazaar.com is India's favorite online shopping site. Big Bazaar sales such as Sabse Sasta 3 Din

and Mahabachat are also available for shopping online at FutureBazaar. Whether you want to buy mobiles or buy electronics from FutureBazaar, you can do so with complete confidence as FutureBazaar only sells genuine products with manufacturers' warranty.


Note the Social Media integration Facebook, Twitter, WordPress Blog


Payment options

Convenient Payment Options

Pay by Credit/ Debit* Card EMI through ICICI Bank Credit Card Pay by cash via Suvidha, EasyBill, and cash

deposit at ICICI Bank branches. Pay by Net-Banking Pay by Mobile through M-Chek Pay by Cheque/DD



e-Commerce website

case study

PRESENTATION BY

PROF. JYOTINDRA ZAVERIE-Commerce Consultant

email [email protected] More presentations on e-learning site

www.dnserp.com

THANKS

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E-commerce - Case Study - Online Shopping Malls - Basics -