e Comm Project Stage 1 Details

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    Bahrain Training Institute - Center No. 77585Master Certified Internet Website Manager

    e-Commerce ProjectStage 1

    Marking Scheme

    Weight Mark Comments

    Task 1 : Project Selection 40Market research (Plan & Study) conductedusing a range of information sources intoforming an on-line business with alldocuments to support the evidence ofresearch conducted in the APPENDIXSection

    15

    Analysis and evaluation of the researchoutcomes

    10

    Create a business model - identifyingstrategies /initiating a range of fundingsources for the e-business

    15

    Task 2 : Project Specification 45Establish clear business purpose andobjectives

    5

    Identification of target markets andcompetition

    5

    Operational Analysis: Clear and detaileddescription of the internal working for thee-business system

    10

    Identification & development of a list ofuser requirements

    5

    Identification of key personnel required atoperational level to manage the ecommercesystem

    5

    Provide forecast financial data 15

    Task 3: The Project Plan 5Project Stage wise activities, the time scaleswith milestones, outputs, deliverables

    3

    Graphical representation of the plan 2

    Task 4: Management Approval 10Presentation of the business plan in aconfident and professional style on 3rd

    November 2010

    5

    Contents of presentation 5

    Total Marks Scored 100

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    Task 2: The Project Specification

    This should be a detailed but concise report. The proforma given below shows the

    recommended structure:

    Vision of the Business & its objectives Market Analysis and Competition Operational Analysis Identification & Development of user requirements and a further identification of

    technological issues as a result.

    Identification of key personnel required at operational level to manage the ecommercesystem

    Business ModelThe Financial Requirements and Funding

    Task 3: The Project Plan

    The entire process of e-business system development should be carried out as per the stages

    discussed in the system development life cycle model. Each stage should list out

    The activities to be carried out The milestones The requirements and deliverables The time frames for each stage. The rationale behind the estimates for each time frame.

    The time scales for each stage and stage-wise activity should also be depicted through a project

    planning software and must be complete with diagrams, graphs and charts. The diagrams should

    be clear and consistent with the contents mentioned and must represent the system development

    life cycle model.

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    Task 4: The Investment Presentation for gaining Management Approval

    You will be required to present a 15-minute presentation to promote your e-business project

    proposal. You should also prepare handouts/supporting materials for the audience to support

    the presentation. There should be an opportunity at the end of the presentation for the audience

    to ask questions. The objective of the presentation itself should be to convince any prospective

    investors that this project is worth funding to the requested level.