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7/29/2019 DuPont-Challenge for Zero
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Challenge for Zero
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Times Television Network, in partnership with DuPont, will examine the collaborationand problem-solving science behind the search for Shunya
Can our nation feed a growing population with zero hungry mouths? Can we electrifythe lives of millions without having a devastating impact on our environment? Can webuild a sustainable infrastructure without compromising the environment and safety ofour inhabitants?
Over the next several weeks, this program will celebrate everyday individuals who areunlocking the Power of Shunya to achieve maximum progress with zero negativeimpact on our society
Join us on our journey with our groundbreaking show, and learn why zero is
the most important number for the future of India!
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Inviting the best visionary minds of India to help solve the critical challenges
DuPont and ET NOW invite you to participate in a television series that address keychallenges the country faces, through your innovative strategies and solutions
As the science, technology and engineering streams share innovations across sectors, theB-School students will help market them
Students to send in their innovations basis the below sectors-
Infrastructure
Energy
Safety
Agriculture
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Once the top innovations, innovators and B-school graduates are selected, the nextstep is to pair them up
Pairing will be done on the basis of the city, area of interest, and mutual compatibilitybetween the innovator and the B-school grad
Once paired, these collaborators will be given a two-week window to develop theirproduct presentations and business plans to present to the on-show jury
Stage 2: Team Selection & Idea Development
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This is a call to entry for the best minds from Indias Business schools! All interestedstudents can enter the competition by developing a marketing plan based on a given
product brief on the microsite(www.powerofshunya.com), which shall be judged by aneminent screening jury on the following parameters:
Market analysis (market potential, category trends, analysis of competition, productstrengths)
Business proposition (positioning and goals)
Strategy & execution
Originality of marketing idea
If chosen as finalists, all business students will partner with science students todeliver marketing solutions to their partners cutting-edge innovations. All teams willbe flown to Delhi for one week to participate in panel presentations. A prestigiouspanel jury comprised of well-known names in the fields of technology, management,
environment and academics will evaluate the innovations and marketing plans.
The competition will include eight preliminary rounds featuring three teams in eachround, followed by one Grand Finale featuring the three highest-scoring teams in theleader board.
Stage 1: Call for Submissions
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The selection criteria will be based on the following:
Disruption: Does the project bring unprecedented innovation to the industry? Howoriginal is the thought? Is it a game changer?
Relevance: How well does the solution fit the problem its solving? How relevant is it
to the need it is addressing, and how significant is that need?
Reach and Commercial viability: Does the solution provided have mass-scaleaccessibility? How large of an impact can be made? Does the provided solution makecommercial sense if it goes into production?
Use of Science: How strong is the application of science in the project? How does the
innovation help advance its respective scientific field?
Shunya: How successfully does the project embody the idea of Shunya? Does it worktoward achieving the challenge of zero?
Stage 1: Call for Submissions
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The winning team stands to win 10 Lakhs INR and a paid experience to DuPont
headquarters in USA
The 1st runner up will win 5 lakhs INR and a a paid experience to DuPontheadquarters in India .
2nd runner up will win 2.5 lakhs INR and a a paid experience to DuPont headquarters
in India
All expense paid experience includes airfare, hotel, and week visit to DuPont HQ
Winners visit DuPont HQ for 5 working days
Winners meet senior leadership on the science and the business side of DuPont
Specific experiences would include: a lunch and dinner with senior leadership
visit to DuPont R&D and Innovation centers, such as the DuPont ExperimentalStation (over 100 years old and is the birthplace of many DuPont innovations)
a trip to the nation's capital Washington, D.C.
mentorship meetings
Stage 1: Call for Submissions
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The series will premiere on Saturday, October 12 on ET NOW
Airing times are as follows:
Saturdays: 18:30 and Sundays: 11:30 & 18:00
To participate in The Power of Shunya: Challenge for Zero, please
complete the entry form and provide a marketing solution to theprovided case study by 7 August 2013
Apply Now-
powerofshunya.com
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We would also like to Thank DuPont for partnering with ET NOW for theChallenge for Zero show
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